How to Write a Cover Letter [Full Guide & Examples for 2024]

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After weeks of heavy job searching, you’re almost there!

You’ve perfected your resume.

You’ve short-listed the coolest jobs you want to apply for.

You’ve even had a friend train you for every single interview question out there.

But then, before you can send in your application and call it a day, you remember that you need to write a cover letter too.

So now, you’re stuck staring at a blank page, wondering where to start...

Don’t panic! We’ve got you covered. Writing a cover letter is a lot simpler than you might think. 

In this guide, we’re going to teach you how to write a cover letter that gets you the job you deserve.

We're going to cover:

What Is a Cover Letter?

  • How to Write the Perfect Cover Letter, Step by Step
  • 15+ Job-Winning Cover Letter Examples

Let’s get started.

A cover letter is a document that you submit as part of your job application, alongside your resume or CV.

The purpose of a cover letter is to introduce you and briefly summarize your professional background. On average, it should be around 250 to 400 words long .

A good cover letter is supposed to impress the hiring manager and convince them you’re worth interviewing as a candidate.

So, how can your cover letter achieve this?

First of all, it should complement your resume, not copy it. Your cover letter is your chance to elaborate on important achievements, skills, or anything else that your resume doesn’t give you the space to cover. 

For example, if you have an employment gap on your resume, the cover letter is a great place to explain why it happened and how it helped you grow as a person. 

If this is your first time writing a cover letter, writing about yourself might seem complicated. But don’t worry—you don’t need to be super creative or even a good writer .

All you have to do is follow this tried and tested cover letter structure:

structure of a cover letter

  • Header. Add all the necessary contact information at the top of your cover letter.
  • Formal greeting. Choose an appropriate way to greet your target audience.
  • Introduction. Introduce yourself in the opening paragraph and explain your interest in the role.
  • Body. Elaborate on why you’re the best candidate for the job and a good match for the company. Focus on “selling” your skills, achievements, and relevant professional experiences.
  • Conclusion. Summarize your key points and wrap it up professionally.

Now, let’s take a look at an example of a cover letter that follows our structure perfectly:

How to Write a Cover Letter

New to cover letter writing? Give our cover letter video a watch before diving into the article!

When Should You Write a Cover Letter?

You should always include a cover letter in your job application, even if the hiring manager never reads it. Submitting a cover letter is as important as submitting a resume if you want to look like a serious candidate.

If the employer requests a cover letter as part of the screening process, not sending one is a huge red flag and will probably get your application tossed into the “no” pile immediately.

On the other hand, if the job advertisement doesn’t require a cover letter from the candidates, adding one shows you went the extra mile.

Putting in the effort to write a cover letter can set you apart from other candidates with similar professional experience and skills, and it could even sway the hiring manager to call you for an interview if you do it right.

Need to write a letter to help get you into a good school or volunteer program? Check out our guide to learn how to write a motivation letter !

How to Write the Perfect Cover Letter

Now that you know what a cover letter is, it’s time to learn how to write one!

We’ll go through the process in detail, step by step.

#1. Choose the Right Cover Letter Template

A good cover letter is all about leaving the right first impression.

So, what’s a better way to leave a good impression than a well-formatted, stylish template?

cover letter templates for 2024

Just choose one of our hand-picked cover letter templates , and you’ll be all set in no time!

As a bonus, our intuitive AI will even give you suggestions on how to improve your cover letter as you write it. You’ll have the perfect cover letter done in minutes!

cover letter templates

#2. Put Contact Information in the Header

As with a resume, it’s important to 

start your cover letter

 with your contact details at the top. These should be in your cover letter’s header, separated neatly from the bulk of your text.

Contact Information on Cover Letter

Here, you want to include all the essential contact information , including:

  • Full Name. Your first and last name should stand out at the top.
  • Job Title. Match the professional title underneath your name to the exact job title of the position you’re applying for. Hiring managers often hire for several roles at once, so giving them this cue about what role you’re after helps things go smoother.
  • Email Address. Always use a professional and easy-to-spell email address. Ideally, it should combine your first and last names.
  • Phone Number. Add a number where the hiring manager can easily reach you.
  • Location. Add your city and state/country, no need for more details.
  • Relevant Links (optional). You can add links to websites or social media profiles that are relevant to your field. Examples include a LinkedIn profile , Github, or an online portfolio.

Then it’s time to add the recipient’s contact details, such as:

  • Hiring Manager's Name. If you can find the name of the hiring manager, add it.
  • Hiring Manager's Title. While there’s no harm in writing “hiring manager,” if they’re the head of the department, we recommend you use that title accordingly.
  • Company Name. Make sure to write the name of the company you're applying to.
  • Location. The city and state/country are usually enough information here, too.
  • Date of Writing (Optional). You can include the date you wrote your cover letter for an extra professional touch.

matching resume and cover letter

#3. Address the Hiring Manager

Once you’ve properly listed all the contact information, it’s time to start writing the content of the cover letter.

The first thing you need to do here is to address your cover letter directly to the hiring manager.

In fact, you want to address the hiring manager personally .

Forget the old “Dear Sir or Madam” or the impersonal “To Whom It May Concern.” You want to give your future boss a good impression and show them that you did your research before sending in your application.

No one wants to hire a job seeker who just spams 20+ companies and hopes something sticks with their generic approach

So, how do you find out who’s the hiring manager?

First, check the job ad. The hiring manager’s name might be listed somewhere in it.

If that doesn’t work, check the company’s LinkedIn page. You just need to look up the head of the relevant department you’re applying to, and you’re all set.

For example, if you’re applying for the position of Communication Specialist at Novorésumé. The hiring manager is probably the Head of Communications or the Chief Communications Officer.

Here’s what you should look for on LinkedIn:

linkedin search cco

And there you go! You have your hiring manager.

But let’s say you’re applying for a position as a server . In that case, you’d be looking for the “restaurant manager” or “food and beverage manager.”

If the results don’t come up with anything, try checking out the “Team” page on the company website; there’s a good chance you’ll at least find the right person there.

Make sure to address them as Mr. or Ms., followed by their last name. If you’re not sure about their gender or marital status, you can just stick to their full name, like so:

  • Dear Mr. Kurtuy,
  • Dear Andrei Kurtuy,

But what if you still can’t find the hiring manager’s name, no matter where you look?

No worries. You can direct your cover letter to the company, department, or team as a whole, or just skip the hiring manager’s name.

  • Dear [Department] Hiring Manager
  • Dear Hiring Manager
  • Dear [Department] Team
  • Dear [Company Name]

Are you applying for a research position? Learn how to write an academic personal statement .

#4. Write an Eye-Catching Introduction

First impressions matter, especially when it comes to your job search.

Hiring managers get hundreds, sometimes even thousands, of applications. Chances are, they’re not going to be reading every single cover letter end-to-end.

So, it’s essential to catch their attention from the very first paragraph.

The biggest problem with most opening paragraphs is that they’re usually extremely generic. Here’s an example:

  • My name is Jonathan, and I’d like to work as a Sales Manager at XYZ Inc. I’ve worked as a Sales Manager at MadeUpCompany Inc. for 5+ years, so I believe that I’d be a good fit for the position.

See the issue here? This opening paragraph doesn’t say anything except the fact that you’ve worked the job before.

And do you know who else has similar work experience? All the other applicants you’re competing with.

Instead, you want to start with some of your top achievements to grab the reader’s attention. And to get the point across, the achievements should be as relevant as possible to the position.

Your opening paragraph should also show the hiring manager a bit about why you want this specific job. For example, mention how the job relates to your plans for the future or how it can help you grow professionally. This will show the hiring manager that you’re not just applying left and right—you’re actually enthusiastic about getting this particular role.

Now, let’s make our previous example shine:

Dear Mr. Smith,

My name’s Michael, and I’d like to help XYZ Inc. hit and exceed its sales goals as a Sales Manager. I’ve worked as a Sales Representative with Company X, another fin-tech company , for 3+ years, where I generated an average of $30,000+ in sales per month and beat the KPIs by around 40%. I believe that my previous industry experience, passion for finance , and excellence in sales make me the right candidate for the job.

The second candidate starts with what they can do for the company in the future and immediately lists an impressive and relevant achievement. Since they’re experienced in the same industry and interested in finance, the hiring manager can see they’re not just a random applicant.

From this introduction, it’s safe to say that the hiring manager would read the rest of this candidate’s cover letter.

#5. Use the Cover Letter Body for Details

The next part of your cover letter is where you can go into detail about what sets you apart as a qualified candidate for the job.

The main thing you need to remember here is that you shouldn’t make it all about yourself . Your cover letter is supposed to show the hiring manager how you relate to the job and the company you’re applying to.

No matter how cool you make yourself sound in your cover letter, if you don’t tailor it to match what the hiring manager is looking for, you’re not getting an interview.

To get this right, use the job ad as a reference when writing your cover letter. Make sure to highlight skills and achievements that match the job requirements, and you’re good to go.

Since this part of your cover letter is by far the longest, you should split it into at least two paragraphs.

Here’s what each paragraph should cover:

Explain Why You’re the Perfect Candidate for the Role

Before you can show the hiring manager that you’re exactly what they’ve been looking for, you need to know what it is they’re looking for.

Start by doing a bit of research. Learn what the most important skills and responsibilities of the role are according to the job ad, and focus on any relevant experience you have that matches them.

For example, if you’re applying for the position of a Facebook Advertiser. The top requirements on the job ad are:

  • Experience managing a Facebook ad budget of $10,000+ / month
  • Some skills in advertising on other platforms (Google Search + Twitter)
  • Excellent copywriting skills

So, in the body of your cover letter, you need to show how you meet these requirements. Here’s an example of what that can look like:

In my previous role as a Facebook Marketing Expert at XYZ Inc. I handled customer acquisition through ads, managing a monthly Facebook ad budget of $40,000+ . As the sole digital marketer at the company, I managed the ad creation and management process end-to-end. I created the ad copy and images, picked the targeting, ran optimization trials, and so on.

Other than Facebook advertising, I’ve also delved into other online PPC channels, including:

  • Google Search

Our example addresses all the necessary requirements and shows off the candidate’s relevant skills.

Are you a student applying for your first internship? Learn how to write an internship cover letter with our dedicated guide.

Explain Why You’re a Good Fit for the Company

As skilled and experienced as you may be, that’s not all the hiring manager is looking for.

They also want someone who’s a good fit for their company and who actually wants to work there.

Employees who don’t fit in with the company culture are likely to quit sooner or later. This ends up costing the company a ton of money, up to 50% of the employee’s annual salary , so hiring managers vet candidates very carefully to avoid this scenario.

So, you have to convince the hiring manager that you’re passionate about working with them.

Start by doing some research about the company. You want to know things like:

  • What’s the company’s business model?
  • What’s the company’s product or service? Have you used it?
  • What’s the company’s culture like?

Chances are, you’ll find all the information you need either on the company website or on job-search websites like Jobscan or Glassdoor.

Then, pick your favorite thing about the company and talk about it in your cover letter.

But don’t just describe the company in its own words just to flatter them. Be super specific—the hiring manager can see through any fluff.

For example, if you’re passionate about their product and you like the company’s culture of innovation and independent work model, you can write something like:

I’ve personally used the XYZ Smartphone, and I believe that it’s the most innovative tech I’ve used in years. The features, such as Made-Up-Feature #1 and Made-Up-Feature #2, were real game changers for the device.

I really admire how Company XYZ strives for excellence in all its product lines, creating market-leading tech. As someone who thrives in a self-driven environment, I truly believe that I’ll be a great match for your Product Design team.

So, make sure to do your fair share of research and come up with good reasons why you're applying to that specific company.

Is the company you want to work for not hiring at the moment? Check out our guide to writing a letter of interest .

#6. Wrap It Up and Sign It

Finally, it’s time to conclude your cover letter.

In the final paragraph, you want to:

  • Wrap up any points you couldn't make in the previous paragraphs. Do you have anything left to say? If there’s any other information that could help the hiring manager make their decision, mention it here. If not, just recap your key selling points so far, such as key skills and expertise.
  • Express gratitude. Politely thanking the hiring manager for their time is always a good idea.
  • Finish the cover letter with a call to action. The very last sentence in your cover letter should be a call to action. This means you should ask the hiring manager to do something, like call you and discuss your application or arrange an interview.
  • Remember to sign your cover letter. Just add a formal closing line and sign your name at the bottom.

Here’s an example of how to end your cover letter :

I hope to help Company X make the most of their Facebook marketing initiatives. I'd love to further discuss how my previous success at XYZ Inc. can help you achieve your Facebook marketing goals. Please don’t hesitate to reach out to me at the provided email address or phone number so that we may arrange an interview.

Thank you for your consideration,

Alice Richards

Feel free to use one of these other popular closing lines for your cover letter:

  • Best Regards,
  • Kind Regards,

Cover Letter Writing Checklist

Once you’re done with your cover letter, it’s time to check if it meets all industry requirements. 

Give our handy cover letter writing checklist a look to make sure:

Does your cover letter heading include all essential information?

  • Professional Email
  • Phone Number
  • Relevant Links

Do you address the right person? 

  • The hiring manager in the company
  • Your future direct supervisor
  • The company/department in general

Does your introductory paragraph grab the reader's attention?

  • Did you mention some of your top achievements?
  • Did you use numbers and facts to back up your experience?
  • Did you convey enthusiasm for the specific role?

Do you show that you’re the right candidate for the job?

  • Did you identify the core requirements for the role?
  • Did you show how your experiences helped you fit the requirements perfectly?

Do you convince the hiring manager that you’re passionate about the company you’re applying to?

  • Did you identify the top 3 things that you like about the company?
  • Did you avoid generic reasons for explaining your interest in the company?

Did you conclude your cover letter properly?

  • Did you recap your key selling points in the conclusion?
  • Did you end your cover letter with a call to action?
  • Did you use the right formal closing line and sign your name?

15 Cover Letter Tips

Now you’re all set to write your cover letter! 

Before you start typing, here are some cover letter tips to help take your cover letter to the next level:

  • Customize Your Cover Letter for Each Job. Make sure your cover letter is tailored to the job you're applying for. This shows you're not just sending generic applications left and right, and it tells the hiring manager you’re the right person for the job.
  • Showcase Your Skills. Talk about how your skills meet the company’s needs. And while your hard skills should be front and center, you shouldn’t underestimate your soft skills in your cover letter either.
  • Avoid Fluff. Don’t make any generic statements you can’t back up. The hiring manager can tell when you’re just throwing words around, and it doesn’t make your cover letter look good.
  • Use Specific Examples. Instead of saying you're great at something, give an actual example to back up your claim. Any data you can provide makes you sound more credible, so quantify your achievements. For example, give numbers such as percentages related to your performance and the timeframe it took to accomplish certain achievements.
  • Research the Company. Always take time to learn about the company you're applying to. Make sure to mention something about them in your cover letter to show the hiring manager that you're interested.
  • Follow the Application Instructions. If the job posting asks for something specific in your cover letter or requires a certain format, make sure you include it. Not following instructions can come off as unattentive or signal to the hiring manager that you’re not taking the job seriously.
  • Use the Right Template and Format. Choose the right cover letter format and adapt your cover letter’s look to the industry you’re applying for. For example, if you’re aiming for a job in Law or Finance, you should go for a cleaner, more professional look. But if you’re applying for a field that values innovation, like IT or Design, you have more room for creativity.
  • Express Your Enthusiasm. Let the hiring manager know why you're excited about the job. Your passion for the specific role or the field in general can be a big selling point, and show them that you’re genuinely interested, not just applying left and right.
  • Address Any Gaps. If there are any employment gaps in your resume , your cover letter is a great place to mention why. Your resume doesn’t give you enough space to elaborate on an employment gap, so addressing it here can set hiring managers at ease—life happens, and employers understand.
  • Avoid Quirky Emails. Your email address should be presentable. It’s hard for a hiring manager to take you seriously if your email address is “[email protected].” Just use a [email protected] format.
  • Check Your Contact Information. Typos in your email address or phone number can mean a missed opportunity. Double-check these before sending your application.
  • Mention if You Want to Relocate. If you’re looking for a job that lets you move somewhere else, specify this in your cover letter.
  • Keep It Brief. You want to keep your cover letter short and sweet. Hiring managers don’t have time to read a novel, so if you go over one page, they simply won’t read it at all.
  • Use a Professional Tone. Even though a conversational tone isn’t a bad thing, remember that it's still a formal document. Show professionalism in your cover letter by keeping slang, jargon, and emojis out of it.
  • Proofread Carefully. Typos and grammar mistakes are a huge deal-breaker. Use a tool like Grammarly or QuillBot to double-check your spelling and grammar, or even get a friend to check it for you.

15+ Cover Letter Examples

Need some inspiration? Check out some perfect cover letter examples for different experience levels and various professions.

5+ Cover Letter Examples by Experience

#1. college student cover letter example.

college or student cover letter example

Check out our full guide to writing a college student cover letter here.

#2. Middle Management Cover Letter Example

Middle Management Cover Letter

Check out our full guide to writing a project manager cover letter here.

#3. Team Leader Cover Letter Example

Team Leader Cover Letter Example

Check out our full guide to writing a team leader cover letter here.

#4. Career Change Cover Letter Example

Career Change Cover Letter

Check out our full guide to a career change resume and cover letter here.

#5. Management Cover Letter Example

Management Cover Letter Example

Check out our full guide to writing a management cover letter here.

#6. Senior Executive Cover Letter Example

Senior Executive Cover Letter Example

Check out our full guide to writing an executive resume here.

9+ Cover Letter Examples by Profession

#1. it cover letter example.

IT Cover Letter Example

Check out our full guide to writing an IT cover letter here.

#2. Consultant Cover Letter Example

Consultant Cover Letter Example

Check out our full guide to writing a consultant cover letter here.

#3. Human Resources Cover Letter

Human Resources Cover Letter

Check out our full guide to writing a human resources cover letter here.

#4. Business Cover Letter Example

Business Cover Letter Example

Check out our full guide to writing a business cover letter here.

#5. Sales Cover Letter Example

Sales Cover Letter Example

Check out our full guide to writing a sales cover letter here.

#6. Social Worker Cover Letter

Social Worker Cover Letter

Check out our full guide to writing a social worker cover letter here.

#7. Lawyer Cover Letter

Lawyer Cover Letter

Check out our full guide to writing a lawyer cover letter here.

#8. Administrative Assistant Cover Letter

Administrative Assistant Cover Letter

Check out our full guide to writing an administrative assistant cover letter here.

#9. Engineering Cover Letter Example

Engineering Cover Letter Example

Check out our full guide to writing an engineer cover letter here.

#10. Receptionist Cover Letter Example

Receptionist Cover Letter Example

Check out our full guide to writing a receptionist cover letter here.

Need more inspiration? Check out these cover letter examples to learn what makes them stand out.

Plug & Play Cover Letter Template

Not sure how to start your cover letter? Don’t worry!

Just copy and paste our free cover letter template into the cover letter builder, and swap out the blanks for your details.

[Your Full Name]

[Your Profession]

[Your Phone Number]

[Your Email Address]

[Your Location]

[Your LinkedIn Profile URL (optional)]

[Your Personal Website URL (optional)]

[Recipient's Name, e.g., Jane Doe],

[Recipient's Position, e.g., Hiring Manager]

[Company Name, e.g., ABC Corporation]

[Company Address]

[City, State/Country]

Dear [Recipient's Name],

As a seasoned [Your Profession] with [Number of Years of Experience] years of industry experience, I am eager to express my interest in the [Job Title] position at [Company Name]. With my experience in [Your Industry/Sector] and the successes I've achieved throughout my education and career, I believe I can bring unique value and creativity to your team.

In my current role as [Your Current Job Title], I've taken the lead on more than [Number of Projects/Assignments] projects, some valued up to $[Highest Project Value]. I pride myself on consistently exceeding client expectations and have successfully [Mention a Key Achievement] in just a [Amount of Time] through [Skill] and [Skill].

I've collaborated with various professionals, such as [List Roles], ensuring that all [projects/tasks] meet [relevant standards or objectives]. This hands-on experience, coupled with my dedication to understanding each [client's/customer's] vision, has equipped me to navigate and deliver on complex projects.

My key strengths include:

  • Improving [Achievement] by [%] over [Amount of Time] which resulted in [Quantified Result].
  • Optimizing [Work Process/Responsibility] which saved [Previous Employer] [Amount of Time/Budget/Other Metric] over [Weeks/Months/Years]
  • Spearheading team of [Number of People] to [Task] and achieving [Quantified Result].

Alongside this letter, I've attached my resume. My educational background, a [Your Degree] with a concentration in [Your Specialization], complements the practical skills that I'm particularly eager to share with [Company Name].

I'm excited about the possibility of contributing to [Something Notable About the Company or Its Mission]. I'd be grateful for the chance to delve deeper into how my expertise aligns with your needs.

Thank you for considering my application, and I look forward to hearing from you soon.

The Heart of Your Job Search - Creating a Killer Resume

Your cover letter is only as good as your resume. If either one is weak, your entire application falls through.

After all, your cover letter is meant to complement your resume. Imagine going through all this effort to leave an amazing first impression in your cover letter, only for the hiring manager to never read it because your resume was mediocre.

But don’t worry; we’ve got you covered here, too.

Check out our dedicated guide on how to make a resume and learn everything you need to know to land your dream job!

Just pick one of our resume templates and start writing your own job-winning resume.

resume examples for cover letters

Key Takeaways

Now that we’ve walked you through all the steps of writing a cover letter, let’s summarize everything we’ve learned:

  • A cover letter is a 250 - 400 word document that’s meant to convince the hiring manager that you’re the best candidate for the job.
  • Your job application should always include a cover letter alongside your resume.
  • To grab the hiring manager’s attention, write a strong opening paragraph. Mention who you are, why you’re applying, and a standout achievement to pique their interest.
  • Your cover letter should focus on why you’re the perfect candidate for the job and why you’re passionate about working in this specific company.
  • Use the body of your cover letter to provide details on your skills, achievements, and qualifications, as well as make sure to convey your enthusiasm throughout your whole cover letter.
  • Recap your key selling points towards the end of your cover letter, and end it with a formal closing line and your full name signed underneath.

At Novorésumé, we’re committed to helping you get the job you deserve every step of the way! 

Follow our career blog for more valuable advice, or check out some of our top guides, such as:

  • How to Make a Resume in 2024 | Beginner's Guide
  • How to Write a CV (Curriculum Vitae) in 2024 [31+ Examples]
  • 35+ Job Interview Questions and Answers [Full List]

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How to write a great cover letter in 2024: tips and structure

young-woman-checking-her-cover-lette

A cover letter is a personalized letter that introduces you to a potential employer, highlights your qualifications, and explains why you're a strong fit for a specific job.

Hate or love them, these brief documents allow job seekers to make an impression and stand out from the pile of other applications. Penning a thoughtful cover letter shows the hiring team you care about earning the position.

Here’s everything you need to know about how to write a cover letter — and a great one, at that.

What is a cover letter and why does it matter?

A professional cover letter is a one-page document you submit alongside your CV or resume as part of a job application. Typically, they’re about half a page or around 150–300 words.

An effective cover letter doesn’t just rehash your CV; it’s your chance to highlight your proudest moments, explain why you want the job, and state plainly what you bring to the table.

Show the reviewer you’re likable, talented, and will add to the company’s culture . You can refer to previous jobs and other information from your CV, but only if it helps tell a story about you and your career choices .

What 3 things should you include in a cover letter?

A well-crafted cover letter can help you stand out to potential employers. To make your cover letter shine, here are three key elements to include:

1. Personalization

Address the hiring manager or recruiter by name whenever possible. If the job posting doesn't include a name, research to find out who will be reviewing applications. Personalizing your cover letter shows that you've taken the time to tailor your application to the specific company and role.

2. Highlight relevant achievements and skills

Emphasize your most relevant skills , experiences, and accomplishments that directly relate to the job you're applying for. Provide specific examples of how your skills have benefited previous employers and how they can contribute to the prospective employer's success. Use quantifiable achievements , such as improved efficiency, cost savings, or project success, to demonstrate your impact.

3. Show enthusiasm and fit

Express your enthusiasm for the company and the position you're applying for. Explain why you are interested in this role and believe you are a good fit for the organization. Mention how your values, goals, and skills align with the company's mission and culture. Demonstrating that you've done your research can make a significant impression.

What do hiring managers look for in a cover letter?

Employers look for several key elements in a cover letter. These include:

Employers want to see that your cover letter is specifically tailored to the position you are applying for. It should demonstrate how your skills, experiences, and qualifications align with the job requirements.

Clear and concise writing

A well-written cover letter is concise, easy to read, and error-free. Employers appreciate clear and effective communication skills , so make sure your cover letter showcases your ability to express yourself effectively.

Demonstrated knowledge of the company

Employers want to see that you are genuinely interested in their organization. Mention specific details about the company, such as recent achievements or projects, to show that you are enthusiastic about joining their team.

Achievements and accomplishments

Highlight your relevant achievements and accomplishments that demonstrate your qualifications for the position. Use specific examples to showcase your skills and show how they can benefit the employer.

Enthusiasm and motivation

Employers want to hire candidates who are excited about the opportunity and motivated to contribute to the company's success. Express your enthusiasm and passion for the role and explain why you are interested in working for the company.

Professionalism

A cover letter should be professional in tone and presentation. Use formal language, address the hiring manager appropriately, and follow standard business letter formatting.

excited-woman-in-her-office-how-to-write-a-cover-letter

How do you structure a cover letter?

A well-structured cover letter follows a specific format that makes it easy for the reader to understand your qualifications and enthusiasm for the position. Here's a typical structure for a cover letter:

Contact information

Include your name, address, phone number, and email address at the top of the letter. Place your contact information at the beginning so that it's easy for the employer to reach you.

Employer's contact information

Opening paragraph, middle paragraph(s), closing paragraph, complimentary close, additional contact information.

Repeat your contact information (name, phone number, and email) at the end of the letter, just in case the employer needs it for quick reference.

Remember to keep your cover letter concise and focused. It should typically be no more than one page in length. Proofread your letter carefully to ensure it is free from spelling and grammatical errors. Tailor each cover letter to the specific job application to make it as relevant and impactful as possible.

How to write a good cover letter (with examples)

The best letters are unique, tailored to the job description, and written in your voice — but that doesn’t mean you can’t use a job cover letter template.

Great cover letters contain the same basic elements and flow a certain way. Take a look at this cover letter structure for ref erence while you construct your own.

1. Add a header and contact information

While reading your cover letter, the recruiter shouldn’t have to look far to find who wrote it. Your document should include a basic heading with the following information:

  • Pronouns (optional)
  • Location (optional)
  • Email address
  • Phone number (optional)
  • Relevant links, such as your LinkedIn profile , portfolio, or personal website (optional)

You can pull this information directly from your CV. Put it together, and it will look something like this:

Christopher Pike

San Francisco, California

[email protected]

Alternatively, if the posting asks you to submit your cover letter in the body of an email, you can include this information in your signature. For example:

Warm regards,

Catherine Janeway

Bloomington, Indiana

[email protected]

(555) 999 - 2222

man-using-his-laptop-while-smiling-how-to-write-a-cover-letter

2. Include a personal greeting

Always begin your cover letter by addressing the hiring manager — preferably by name. You can use the person’s first and last name. Make sure to include a relevant title, like Dr., Mr., or Ms. For example, “Dear Mr. John Doe.”

Avoid generic openings like “To whom it may concern,” “Dear sir or madam,” or “Dear hiring manager.” These introductions sound impersonal — like you’re copy-pasting cover letters — and can work against you in the hiring process.

Be careful, though. When using someone’s name, you don’t want to use the wrong title or accidentally misgender someone. If in doubt, using only their name is enough. You could also opt for a gender-neutral title, like Mx.

Make sure you’re addressing the right person in your letter — ideally, the person who’s making the final hiring decision. This isn’t always specified in the job posting, so you may have to do some research to learn the name of the hiring manager.

3. Draw them in with an opening story

The opening paragraph of your cover letter should hook the reader. You want it to be memorable, conversational, and extremely relevant to the job you’re pursuing. 

There’s no need for a personal introduction — you’ve already included your name in the heading. But you should make reference to the job you’re applying for. A simple “Thank you for considering my application for the role of [job title] at [company],” will suffice.

Then you can get into the “Why” of your job application. Drive home what makes this specific job and this company so appealing to you. Perhaps you’re a fan of their products, you’re passionate about their mission, or you love their brand voice. Whatever the case, this section is where you share your enthusiasm for the role.

Here’s an example opening paragraph. In this scenario, you’re applying for a digital marketing role at a bicycle company:

“Dear Mr. John Doe,

Thank you for considering my application for the role of Marketing Coordinator at Bits n’ Bikes.

My parents bought my first bike at one of your stores. I’ll never forget the freedom I felt when I learned to ride it. My father removed my training wheels, and my mom sent me barrelling down the street. You provide joy to families across the country — and I want to be part of that.”

4. Emphasize why you’re best for the job

Your next paragraphs should be focused on the role you’re applying to. Highlight your skill set and why you’re a good fit for the needs and expectations associated with the position. Hiring managers want to know what you’ll bring to the job, not just any role.

Start by studying the job description for hints. What problem are they trying to solve with this hire? What skills and qualifications do they mention first or more than once? These are indicators of what’s important to the hiring manager.

Search for details that match your experience and interests. For example, if you’re excited about a fast-paced job in public relations, you might look for these elements in a posting:

  • They want someone who can write social media posts and blog content on tight deadlines
  • They value collaboration and input from every team member
  • They need a planner who can come up with strong PR strategies

Highlight how you fulfill these requirements:

“I’ve always been a strong writer. From blog posts to social media, my content pulls in readers and drives traffic to product pages. For example, when I worked at Bits n’ Bikes, I developed a strategic blog series about bike maintenance that increased our sales of spare parts and tools by 50% — we could see it in our web metrics.

Thanks to the input of all of our team members, including our bike mechanics, my content delivered results.”

5. End with a strong closing paragraph and sign off gracefully

Your closing paragraph is your final chance to hammer home your enthusiasm about the role and your unique ability to fill it. Reiterate the main points you explained in the body paragraphs and remind the reader of what you bring to the table.

You can also use the end of your letter to relay other important details, like whether you’re willing to relocate for the job.

When choosing a sign-off, opt for a phrase that sounds professional and genuine. Reliable options include “Sincerely” and “Kind regards.”

Here’s a strong closing statement for you to consider:

“I believe my enthusiasm, skills, and work experience as a PR professional will serve Bits n’ Bikes very well. I would love to meet to further discuss my value-add as your next Director of Public Relations. Thank you for your consideration. I hope we speak soon.

man-reading-carefully-how-to-write-a-cover-letter

Tips to write a great cover letter that compliments your resume

When writing your own letter, try not to copy the example excerpts word-for-word. Instead, use this cover letter structure as a baseline to organize your ideas. Then, as you’re writing, use these extra cover letter tips to add your personal touch:

  • Keep your cover letter different from your resume : Your cover letter should not duplicate the information on your resume. Instead, it should provide context and explanations for key points in your resume, emphasizing how your qualifications match the specific job you're applying for.
  • Customize your cover letter . Tailor your cover letter for each job application. Address the specific needs of the company and the job posting, demonstrating that you've done your homework and understand their requirements.
  • Show enthusiasm and fit . Express your enthusiasm for the company and position in the cover letter. Explain why you are interested in working for this company and how your values, goals, and skills align with their mission and culture.
  • Use keywords . Incorporate keywords from the job description and industry terms in your cover letter. This can help your application pass through applicant tracking systems (ATS) and demonstrate that you're well-versed in the field.
  • Keep it concise . Your cover letter should be succinct and to the point, typically no more than one page. Focus on the most compelling qualifications and experiences that directly support your application.
  • Be professional . Maintain a professional tone and structure in your cover letter. Proofread it carefully to ensure there are no errors.
  • Address any gaps or concerns . If there are gaps or concerns in your resume, such as employment gaps or a change in career direction, briefly address them in your cover letter. Explain any relevant circumstances and how they have shaped your qualifications and determination.
  • Provide a call to action . Conclude your cover letter with a call to action, inviting the employer to contact you for further discussion. Mention that you've attached your resume for their reference.
  • Follow the correct format . Use a standard cover letter format like the one above, including your contact information, a formal salutation, introductory and closing paragraphs, and your signature. Ensure that it complements your resume without redundancy.
  • Pick the right voice and tone . Try to write like yourself, but adapt to the tone and voice of the company. Look at the job listing, company website, and social media posts. Do they sound fun and quirky, stoic and professional, or somewhere in-between? This guides your writing style.
  • Tell your story . You’re an individual with unique expertise, motivators, and years of experience. Tie the pieces together with a great story. Introduce how you arrived at this point in your career, where you hope to go , and how this prospective company fits in your journey. You can also explain any career changes in your resume.
  • Show, don’t tell . Anyone can say they’re a problem solver. Why should a recruiter take their word for it if they don’t back it up with examples? Instead of naming your skills, show them in action. Describe situations where you rose to the task, and quantify your success when you can.
  • Be honest . Avoid highlighting skills you don’t have. This will backfire if they ask you about them in an interview. Instead, shift focus to the ways in which you stand out.
  • Avoid clichés and bullet points . These are signs of lazy writing. Do your best to be original from the first paragraph to the final one. This highlights your individuality and demonstrates the care you put into the letter.
  • Proofread . Always spellcheck your cover letter. Look for typos, grammatical errors, and proper flow. We suggest reading it out loud. If it sounds natural rolling off the tongue, it will read naturally as well.

woman-writing-on-her-notebook-how-to-write-a-cover-letter

Common cover letter writing FAQs

How long should a cover letter be.

A cover letter should generally be concise and to the point. It is recommended to keep it to one page or less, focusing on the most relevant information that highlights your qualifications and fits the job requirements.

Should I include personal information in a cover letter?

While it's important to introduce yourself and provide your contact information, avoid including personal details such as your age, marital status, or unrelated hobbies. Instead, focus on presenting your professional qualifications and aligning them with the job requirements.

Can I use the same cover letter for multiple job applications?

While it may be tempting to reuse a cover letter, it is best to tailor each cover letter to the specific job you are applying for. This allows you to highlight why you are a good fit for that particular role and show genuine interest in the company.

Do I need to address my cover letter to a specific person?

Whenever possible, it is advisable to address your cover letter to a specific person, such as the hiring manager or recruiter. If the job posting does not provide this information, try to research and find the appropriate contact. If all else fails, you can use a generic salutation such as "Dear Hiring Manager."

Should I include references in my cover letter?

It is generally not necessary to include references in your cover letter. Save this information for when the employer explicitly requests it. Instead, focus on showcasing your qualifications and achievements that make you a strong candidate for the position.

It’s time to start writing your stand-out cover letter

The hardest part of writing is getting started. 

Hopefully, our tips gave you some jumping-off points and confidence . But if you’re really stuck, looking at cover letter examples and resume templates will help you decide where to get started. 

There are numerous sample cover letters available online. Just remember that you’re a unique, well-rounded person, and your cover letter should reflect that. Using our structure, you can tell your story while highlighting your passion for the role. 

Doing your research, including strong examples of your skills, and being courteous is how to write a strong cover letter. Take a breath , flex your fingers, and get typing. Before you know it, your job search will lead to a job interview.

If you want more personalized guidance, a specialized career coach can help review, edit, and guide you through creating a great cover letter that sticks.

Ace your job search

Explore effective job search techniques, interview strategies, and ways to overcome job-related challenges. Our coaches specialize in helping you land your dream job.

Elizabeth Perry, ACC

Elizabeth Perry is a Coach Community Manager at BetterUp. She uses strategic engagement strategies to cultivate a learning community across a global network of Coaches through in-person and virtual experiences, technology-enabled platforms, and strategic coaching industry partnerships. With over 3 years of coaching experience and a certification in transformative leadership and life coaching from Sofia University, Elizabeth leverages transpersonal psychology expertise to help coaches and clients gain awareness of their behavioral and thought patterns, discover their purpose and passions, and elevate their potential. She is a lifelong student of psychology, personal growth, and human potential as well as an ICF-certified ACC transpersonal life and leadership Coach.

3 cover letter examples to help you catch a hiring manager’s attention

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Email Cover Letter Examples and Formats

how to write a cover letter for mailing

What to Include in Your Email

How to format an email cover letter, email cover letter examples, cover letter articles and advice.

 Hero Images / Getty Images

An email cover letter includes all the essential elements of a hard copy cover letter and serves the same purpose: to impress the hiring manager and convince them to bring you in for an interview.

It’s essential to follow the employer's instructions so that you don’t wind up bounced from contention because of a technicality. You might be asked to send your cover letter in the body of the email or as an attachment, or to add a specific subject line, or to send it as a specific file type, e.g., a Word document or PDF.

Cover Letter Salutation

It’s best to address your letter to a specific person, instead of using a generic salutation like "To Whom It May Concern" or "Dear Sir or Madam." These can look unprofessional and like you didn't make an effort.

Cover Letter Body

The body of your cover letter lets the employer know what position you are applying for, why the employer should select you for an interview, and how you will follow up. This section of your cover letter includes:

  • First paragraph: Why you are writing. It is "the grab," your chance to grasp your reader by the collar and get his attention. Offer some specific, focused information regarding the job you're seeking and a few core strengths that demonstrate suitability for the position.
  • Second paragraph: What you have to offer the employer. It is your hook where you highlight examples of the work you’ve performed and the results you’ve achieved. Draw on your key competencies from your resume, though don't copy it word for word. Bullet points in this paragraph are effective in drawing your reader's eye to your successes.
  • Third paragraph: Your knowledge of the company. Show that you did your research and know something about the business and how you can contribute to its mission.
  • Fourth paragraph: Your closing. Summarize what you would bring to the position and suggest next steps by requesting a meeting or suggesting a call.
  • Address an Email Cover Letter : Make sure your cover letter and other materials get to the right place – and make a good impression when they get there.
  • Email Cover Letter Subject Line Examples : The subject line is the first thing a hiring manager will see when they look at your email. Make yours count.
  • Email Cover Letter Salutation Examples : Confused about how formal or informal to be in your salutation? These tips will help.
  • Email Cover Letter Closing Examples : Keep it professional all the way through, with these cover-letter ready closers.

Most cover letters follow the same basic format, but the contents will be very different, depending on your goals and circumstances. These templates cover a wide range of situations, from a cold email inquiring about job openings to an internal job promotion cover letter to a job transfer request.

  • Email Cover Letter Sample
  • Sample Email Cover Letter Inquiring About Job Openings
  • Sample Email Cover Letter - Part-Time Job
  • Sample Cover Letter - Referred by a Contact
  • Sample Email Cover Letter - Summer Job
  • Sample Email Message - Volunteer Position
  • Sample Formatted Email Cover Letter Message
  • Job Promotion Cover Letter
  • Job Transfer Request Email Message
  • Job Transfer Request Email Message - Relocation

Whether you’re looking for your very first job or making a career change to something new and different, there are certain guidelines that can help you create a cover letter that sells your experience. For example:

  • Write a customized cover letter for every job opening . You may develop your own cover letter template to help you get started, but be sure to tweak it every time so that it’s a perfect fit for the role’s requirements.
  • Include keywords in your cover letter . Analyze the job listing, looking for keywords that describe the job duties and the experience and skills required to fulfill them. Then, use those words in your cover letter and resume. It will help you get past the applicant tracking system and to a real human being who can call you for an interview. 
  • Proofread, proofread, proofread. Pay special attention to the name of the hiring manager and the company and its products. Then, ask an eagle-eyed friend to give your cover letter one last review before hitting “send.” 

Status.net

How to Send an Email Cover Letter (Examples)

By Status.net Editorial Team on November 15, 2023 — 13 minutes to read

An email cover letter is an opportunity for you to introduce yourself, highlight your qualifications, and explain why you’re the perfect fit for the job. Here are a few pointers to help you craft an effective email cover letter:

  • Subject Line: Your subject line should clearly indicate the purpose of your email. Mention the job title you’re applying for and your full name, e.g., “Marketing Manager Application – Jane Doe.”
  • Salutation: Address the hiring manager by their name, if possible. If you don’t know their name, a simple “Dear Hiring Manager” will suffice.
  • Introduction: In the opening paragraph, you should mention the job title you’re applying for, where you found the job posting, and a brief introduction of yourself.
  • Body: The body of your email cover letter should elaborate on your qualifications and experiences that are relevant to the job. Focus on showcasing your skills, achievements, and how you can contribute to the company’s success. Be sure to tailor your content to the specific job and company, demonstrating that you’ve done your research.
  • Closing: Wrap up your email cover letter by thanking the hiring manager for considering your application. Express your enthusiasm for the opportunity and reiterate your interest in the position.
  • Signature: Sign off with a professional closing, such as “Sincerely” or “Best regards,” followed by your full name, email address, and phone number.

One more tip: as email systems can sometimes strip out formatting or not display it consistently, it’s best to stick to simple formatting options, such as bold text, bullet points, and clear paragraph breaks. If you want to include additional information, such as your resume, consider attaching it as a PDF file to ensure consistent formatting across different devices and email platforms.

Key Elements of a Cover Letter

Subject line essentials.

Your email cover letter should start with a compelling subject line that quickly grabs the recipient’s attention, especially since it’s competing with other emails in their inbox. Keep your subject line concise, clear, and informative. For example, you could use a format like: “Marketing Coordinator Application – Jane Smith” or “Re: Job Application for Graphic Designer (Job ID: 12345)”. Tailor your subject line to the company and position, so the recipient can easily identify your message’s purpose.

Email Signature and Contact Information

An email signature is an essential part of creating a professional presence in your email cover letter. Your email signature should include your full name, phone number, and any relevant links, such as your LinkedIn profile or online portfolio. This makes it easy for the recipient to contact you regarding your application. For example:

The Importance of Professional Email Address

A professional email address sets a good first impression and shows that you’re serious about your job search. Avoid using email addresses that are unprofessional or include personal information. Stick to a simple format like [email protected] or variations that include your first initial and last name.

Selecting the Right File Name

When attaching your resume or other documents, choose a file name that clearly identifies the content and includes your name. This makes it easy for hiring managers to locate your documents among numerous other files. For example, “JaneSmith_Resume.pdf” or “CoverLetter_JohnDoe.docx” are appropriate file names.

Understanding File Types

Submitting your documents in the appropriate file format ensures that they’re easily accessible and readable by the recipient. The most commonly accepted file formats are .doc, .docx, and .pdf. It’s a good idea to stick to these formats unless the job posting specifies otherwise. In most cases, PDF files are preferred as they maintain consistent formatting across different devices and platforms.

How To Create an Effective Cover Letter

Creating the greeting.

Begin your cover letter with a formal yet friendly greeting. Address the hiring manager by name if possible; you can find this information from the job posting, company website, or LinkedIn. If the manager’s name is unattainable, go for general but professional salutations such as “Dear Hiring Manager” or “To Whom It May Concern.”

Describing Your Experience and Skills

Showcase your relevant experience in the opening paragraph of your cover letter. Briefly pinpoint the role you’re applying for and how your background aligns with the position. Avoid regurgitating your resume; instead, focus on what unique skills make you the perfect candidate for the job.

As you describe your skills, use clear and concise language. Structure this section with bullet points to make it easy for the employer to read and digest:

  • Skill 1: Why it’s relevant
  • Skill 2: How it’ll benefit the company
  • Skill 3: Examples of how you’ve used it before

Detailing Your Achievements

Next, outline your most significant and relevant achievements. These can include promotions, academic success, or other awards. Focus on accomplishments that display your skills, strategic thinking, and leadership capabilities. Use data to back up your claims – incorporate specific numbers and percentages indicating how you made a difference in your previous positions.

Following the Employer’s Instructions

Carefully read the job posting and any instructions provided by the employer when crafting your cover letter. If they ask for specific formatting or mention certain keywords, comply with their requests. You demonstrate your attention to detail and ability to assimilate by following their instructions.

Optimizing the Closing Examples

A strong closing further supports your candidacy and invites the employer to take further action. Reiterate your enthusiasm for the role and express your desire to contribute to the company’s success:

Example 1 : “I am excited about the opportunities posed by this role and am confident that my skills will allow me to excel at [Company Name]. I look forward to the opportunity to discuss my application further.”

Example 2 : “Thank you for considering my application. I believe my expertise in [Skill/Area] will greatly benefit [Company Name]. I look forward to discussing how I can contribute to your team.”

Remember to include your contact information and sign off professionally using “Sincerely,” “Best regards,” or a similar phrase.

Formatting Your Email Cover Letter

Choosing the right font and spacing.

When writing your email cover letter, start with a clean and easy-to-read font such as Arial, Calibri, or Times New Roman. Select a font size between 11 and 12, which is generally considered standard for professional correspondence. Use single-spacing throughout the body of your email cover letter and consider adding a space between each paragraph for better readability.

Ensuring Correct Spelling and Grammar

Before sending your email cover letter, thoroughly proofread it for any spelling or grammar errors. To catch mistakes, use the built-in spell checker in your email client, or consider using third-party tools. Additionally, reading your email cover letter out loud can help spot any awkward phrases or inconsistencies.

Formatting and Structure Tips

Here are some tips to format your email cover letter effectively:

  • Subject line : Make sure to include a clear and concise subject line, such as “Job Application – Your Name – Job Title.” This will make it easy for the recipient to identify the purpose of your email.
  • Salutation : Address the hiring manager by their first and last name, if you can find it, or use a general greeting like “Dear Hiring Manager.”
  • Introduction : Introduce yourself and mention the position you’re applying for. Briefly explain why you’re a strong fit for the role.
  • Body : Highlight your relevant experience and skills in 2-3 short paragraphs. Use specific examples to support your claims.
  • Call-to-action : End your email cover letter by thanking the hiring manager for their time and mentioning that you’re looking forward to their response.
  • Sign off : Use a professional closing, such as “Best regards” or “Sincerely,” followed by your full name. Don’t forget to include your contact information such as your email address and phone number below your name.

Key Tips for a Successful Email Cover Letter

Tuning your email message.

When writing an email cover letter, your message should be clear and concise. Use a professional yet friendly tone to demonstrate your enthusiasm for the role. Start with a clear subject line that includes the job title and your full name. In the body of the email, briefly introduce yourself and mention the position you’re targeting. You can also add a line that highlights your skills or experience relevant to the job. Make sure to proofread your email content to avoid grammatical errors and maintain a polished appearance.

Using Cover Letter Templates

Using a cover letter template can be a helpful starting point. It provides a layout that ensures a consistent, professional presentation. Look for a template that matches the industry and job you’re applying for, while still allowing you to showcase your personality. Try to find a balance between a visually appealing design and an easy-to-read format. Always tailor the content to the specific job you’re applying for, as hiring managers can easily spot a generic, one-size-fits-all cover letter.

Sending a Test Email

Before hitting send on your cover letter and resume, send yourself a test email. This practice will ensure that the email arrives in your inbox correctly and that the formatting is intact. It will also give you a chance to review the email from the recipient’s perspective, so you can make any necessary adjustments. Check for broken links, and make sure your attachments (like your resume) are in a commonly used format, such as PDF. This step is important for ensuring your application’s success, as a poorly formatted email could impact your chances of moving forward in the hiring process.

How To Manage the Application Process

Understanding the job description.

When applying for a job, it’s important to carefully read and understand the job description. This will help you tailor your cover letter and resume to the specific requirements and needs of the position. Look for keywords and phrases that describe the responsibilities and qualifications, and be sure to highlight your relevant experience in your application materials.

Researching the Company

Before sending your email cover letter, research the company to gather useful information. This will help you demonstrate your interest and knowledge of the organization in your cover letter. Look for the company’s mission, values, and recent news. Try to find ways to relate your experience and skills to the company’s goals and culture.

Using LinkedIn in Job Search

In your job search, don’t forget to leverage LinkedIn. Connect with people in your industry, and follow companies and influencers relevant to your career objectives. You can also find job postings on LinkedIn, and even apply directly using your profile. Customize your LinkedIn URL and use it as part of your email signature to make it easy for potential employers to learn more about you.

Part-Time and Summer Jobs

If you’re looking for part-time or summer jobs, your email cover letter should reflect the specific nature of these positions. Focus on your flexibility, availability, and willingness to work irregular hours. Highlight relevant skills and experiences, even if they’re not directly related to the position. This will show your adaptability and eagerness to learn.

Managing the Follow-Up

After sending your email cover letter and resume, consider following up with the company if you haven’t heard back within a week or two. A polite email or phone call can help keep your application front of mind and demonstrate your continued interest in the position. However, be respectful and avoid being pushy or overly persistent. Remember that hiring managers are often very busy and may take some time to respond.

Advanced Cover Letter Strategies

Using a cover letter builder.

A cover letter builder can be a valuable tool in crafting an impressive cover letter. These online tools often provide customizable templates and step-by-step guidance to help you structure your content. Plus, they can save you time by automating the formatting process.

To get started, you can search for a reputable cover letter builder and follow the prompts. Make sure to choose a template that matches the tone and style of the job you’re applying for. Then, input your information and adjust the prewritten text to reflect your experiences and skills.

Emphasizing Your Qualifications

To stand out, you should highlight your relevant qualifications. To do this, carefully review the job posting and note the key requirements. Then, match your skills and experiences to those points, using specific examples to demonstrate your capabilities.

For example, if the job requires strong time-management skills, mention how you successfully managed multiple projects simultaneously in a previous role. Use numbers and metrics, where possible, to emphasize your achievements. This targeted approach can help you catch the attention of a potential employer.

Highlighting Professional Achievements

Your cover letter should showcase your professional achievements, demonstrating how your accomplishments make you the ideal candidate. To do this effectively, include specific examples that illustrate your strengths.

For example, if you’re applying for a sales position, you could mention specific sales targets you’ve met or exceeded in the past, or discuss how you broke new ground by securing a big client.

Frequently Asked Questions

What are the key steps in writing an email cover letter.

To write an effective email cover letter, follow these steps:

  • Start with a concise and professional subject line.
  • Address the recipient professionally and use an appropriate greeting.
  • Engage the reader with a strong opening sentence or paragraph.
  • Highlight your relevant skills, experience, and achievements.
  • Show enthusiasm for the company and position.
  • Include a call-to-action, encouraging the employer to review your attached resume.
  • Close your cover letter with a professional sign-off.

How should I customize my cover letter for different job applications?

Customizing your cover letter for each job application can boost your chances of success. Focus on these areas:

  • Research the company and use your insights to show genuine interest and knowledge about their business.
  • Study the job requirements and emphasize your skills and experiences that match well with the position.
  • Address the hiring manager by their name if you can find it, or use a generic salutation.
  • Mention any connections or referrals that might be relevant to the position or company.

What are some effective tips to make my email cover letter stand out?

To make your email cover letter stand out, consider these tips:

  • Keep it concise and to the point, ideally no longer than one page.
  • Use a professional, easy-to-read font.
  • Break up your text with bullet points, bold text, or subheadings to emphasize key messages.
  • Avoid cliches and overused phrases; be genuine and use your own voice.
  • Proofread your cover letter multiple times and ask someone else to review it for errors or suggestions.
  • Follow any specific instructions provided by the employer in the job posting.

What examples should I include in my email cover letter?

Including real-life examples in your cover letter can help demonstrate your expertise and suitability for the position. Follow these guidelines:

  • Choose examples that are relevant to the job requirements and company values.
  • Describe your achievements and successes in a specific, quantifiable manner.
  • Focus on instances where your actions led to positive outcomes or improvements.
  • Structure your examples using the STAR method (Situation, Task, Action, Result) for clarity.

Do I attach the cover letter to the email or include it in the body?

Including your cover letter in both the email body and as an attachment is a good approach. By doing this, you ensure that the hiring manager sees your cover letter, regardless of their email settings or preferences. Save your cover letter as a PDF to preserve formatting.

What should I put in the subject line when sending my cover letter and resume via email?

A compelling and professional subject line is important for capturing the attention of the hiring manager. Consider these guidelines:

  • Include your name and the job title or position you are applying for.
  • Use clear, concise language.
  • Make sure the subject line matches any instructions provided by the employer in the job posting.
  • An example could be: “Jane Doe – Marketing Specialist Application”
  • How to End an Email Professionally (Examples)
  • Job Application Email (Templates, Examples)
  • Administrative Assistant Cover Letter Examples (Guide)
  • How to Write a Job Offer Thank-You Letter
  • Job Interview Request Email Responses (Detailed Examples)
  • Cover Letter vs. Letter of Interest vs. Letter of Intent

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  • CV Examples
  • CV Templates
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how to write a cover letter for mailing

Email Cover Letter and CV | Sending Tips and Examples

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What is an email cover letter?

An email cover letter is essentially a job application email through which you apply for a job. The email must contain your cover letter, either in the body of the email or as an attachment, and your CV as a separate attachment.

email-cv-cover-letter

Do you need to send your CV and cover letter via Email?

With the massive technological boom over the past decade, we have seen the dramatic rise in email applications. Sending an email is free, it doesn’t require a stamp, visit the post office or a trip to the company you’re applying for. It all happens within seconds and with just one click of a button.

There are two main reasons why you would send an email to a recruiter:

  • When you’re applying for a job
  • When you’re enquiring about job opportunities at their company

In this guide, we will mainly focus on applying for jobs that have already been advertised . However, read on as there are also tons of tips and examples for those who wish to inquire about job opportunities via email.

The format of an email cover letter + template

The format of an email cover letter slightly varies from the format of a standard cover letter. For example, there is no need to include your personal details such as name and address on the right side of the letter because your attached CV will already contain all this information. Moreover, it will take up valuable space.

Your email to the recruiter should be in the following format:

email-cover-letter-format-structure

Click here to download this template.

Before you start…

1. Have your perfect CV and cover letter ready

Before working on drafting your email, make sure that you have already written and prepared your CV and cover letter. Check out How to write a Cover Letter and How to write a CV guides for more tips and examples.

2. Be formal

The job application process is a formal process. As such, you have to have a formal approach to writing your email job application.

  • Don’t use contractions (e.g. I’m instead of ‘ I am ‘ or Let’s instead of ‘ Let us ‘)
  • Write in complete sentences
  • Write in paragraphs (not in short lines, as you would in text messaging)
  • Use formal greeting (use ‘ Dear Sir/Madam ‘, ‘ Dear [Surname], ‘ or ‘ To whom it may concern ‘ rather than ‘ Hey ‘, ‘ Hi ‘, or ‘ What’s up? ‘)
  • Don’t write in capitals (IT’S NOT NICE TO READ TEXT IN CAPITALS!)

You can find more information on formal writing here .

3. Use a professional email address

You must use a professional email address when contacting the recruiter.

It should be:

  • It should be short in length
  • It should contain your name
  • It shouldn’t contain any/many numbers

Acceptable examples:

  • [email protected]

Unacceptable examples:

4. Keep it short and to the point

You only have one chance to grab the attention of the prospective employer, so keep the letter short and to the point. Employers only tend to scan CVs and cover letters for less than a minute. Anything longer than a single side of A4 will most likely not be read or considered. Why take the chance? You will have plenty more opportunities in the later stages of the recruitment process, including during the job interview, to fully impress the prospective employer.

5. Write the content of the email in a separate document first

It is highly recommended to write your letter in a separate Word document first rather than typing it up on the actual email client in one go. This is because there will be a smaller chance of losing your work because of the loss of internet connection or the software crashing in the middle of writing your letter.

It also gives you additional time to properly check your written document for grammar and spelling mistakes.

How to send a cover letter and CV via email

Let’s get started…

1. Email subject line for job application

The subject of your email should be the job position followed by the job ID or job reference number:

  • IT Manager (ID: W124)
  • Receptionist (Job Ref. A2014)
  • Cleaner (Job ID: AFT2421)

That’s all that is required.

If you decide to add anything extra, e.g. including your name or a short message, please keep it short as there is a limit on how much of the subject line will be shown to the recruiter when they receive it in their inbox.

Do not write your subject line in capital letters

Some applicants, in a desperate attempt to make their email stand out from the rest, write the subject line of their emails in capital letters, like this:

This is not recommended for two reasons:

  • It is awful to read, and;
  • You come over as either too desperate or too aggressive. In the worst case scenario, you come over as both.

QUESTION: Should you write the cover letter in the body of the email or send it as an attachment?

Some employers prefer attachments, whereas others prefer the letter in the body of the email. Please check for company requirements on the job advertisement. If the company has not specified their preference, it is up to you how you’d like to send your cover letter to them.

It’s decision time!

As previously stated, there are two acceptable ways of doing this:

1. Include the cover letter as an attached file

If you decide to attach your cover letter separately to the email, always write a short message in the body of the email introducing yourself and giving the reason for emailing the recruiter – don’t leave it blank! The content of your email body should be short, informative and to the point:

cover-letter-attached-with-email

Another good example:

Please find attached my CV and Cover Letter for the position of Senior Research Fellow.

I look forward to hearing from you!

Kind regards, Michael Harper.

2. Write the cover letter in the body of the email

This is the most popular way of sending an email job application.

cover-letter-in-the-email-body

I can already hear you ask “which one is better?” glad you asked.

Our recommendation is to write the cover letter in the body of the email. It gives the opportunity to make a strong and memorable first impression, allowing you to grab the prospective employer’s attention within seconds.

If you send it as an attachment, on the other hand, the employer has to take the additional step of finding and opening your letter in order to read it. Some recruiters will not open attachments out of fear of infecting their computers by viruses.

Warning: Don’t include the same cover letter in the body of the email and as a file attachment. That is just a weird thing to do and makes you look very indecisive.

The remainder of the guide will show you step-by-step how to write your email covering letter in the body of the email:

How to start an email

2. employer’s personal details.

The first few lines of your letter should be the personal details of the recruiter:

  • Recruiter’s full name
  • Recruiter’s job title
  • Company name
  • Company address

Good example:

employer-personal-details

3. Opening salutation/greeting

The next line of your covering letter is the opening salutation, which should be written in the following format:

“Dear” followed by their honorific title (Mr, Mrs, etc.) and surname.

  • Always use formal greeting (e.g. ‘ Dear Sir/Madam ‘, ‘ Dear [Surname] ‘ or ‘ To whom it may concern ‘ rather than ‘ Hey ‘, ‘ Hi ‘, or ‘ What’s up? ‘)
  • It’s always best to find out the name of the employer to whom you are written the letter. This makes the letter more personal and convincing.
  • If you’re addressing the employer by name, only include their surname (Dear Mr Kent) and not their full name (Dear Mr Simon Kent).

opening-salutation-begin-cover-letter

The next line should include today’s date in full ( 10 November, 2018 instead of 10/11/18 ), aligned to the right.

date-right-aligned-cover-letter

5. Introductory paragraph

State the reason why you are writing this covering letter.

For example:

I am writing to express my interest in the Electrical Engineer role listed in The Worcester News, 19th of March 2017. After carefully reviewing the job requirements, I feel I have all the necessary experience and technical skills to excel in this position, and I would wholly appreciate your consideration.

  • These are the first few sentences that the prospective employer will be reading about you; make sure the introductory paragraph is short , to the point and is written for high impact .

6. Paragraph 2

In this paragraph, clearly outline the reasons why you would be a suitable candidate for this position. Make mention of your relevant education, qualifications, work experience, strengths, skills and abilities.

I graduated in 2014 with a first-class degree in Librarianship from the University of Essex, and I worked for a year as a Junior Librarian at Summerfield College. Both my education and work experience have given me a great insight into the purpose, function and processes of libraries. I am trained in all the standard library information and data management systems.

  • Try to back up your statements with real-world examples. For instance, if you wrote that you have an “ excellent track record in sales “; back it up by tangible and verifiable performance information, e.g. by stating that you “ increased the company’s sales by 23% in six months. “

7. Paragraph 3

Following on from paragraph 2, expand on more reasons why you would be the ideal candidate for this job position.

I graduated in 2015 with a 2:1 degree in Business Management from the Queen’s University Belfast, something which kindled my passion for business and the economy. I studied a broad variety of topics ranging from Marketing Principles and Corporate Responsibilities to Leading Change and Strategic Management. I am a driven, ambitious and analytical individual with the excellent ability to analyse current business operations and offer meaningful solutions based on the findings.

8. Paragraph 4

This is going to be the final information-packed paragraph of your cover letter. Mention any other selling points that you have and state the reason why you are interested in working for this particular company.

I am especially attracted to joining your organisation because of the emphasis it puts on long-term growth and training within the company. Challenges motivate me, and I believe that I would be able to bring together my prior knowledge and skills as a competent Recruitment Officer. I am confident that my records of impressive accomplishments over the past few years prove that I will become a valuable asset to Lancefield Recruitment.

  • Do research about the company you are applying for and use your findings to draft this paragraph. This will make you look interested, intelligent and resourceful in the eyes of the prospective employer.

How to end the email

9. closing statement.

The final paragraph is usually a polite call for action in which you state that you are looking forward to meeting the prospective employer. It must also contain a reference to your CV that you have attached with the application.

Useful phrases you can use:

  • Please find attached my CV for your consideration.
  • I have attached my CV with this email.
  • For your consideration, my CV is attached with this email.

please-find-attached

10. Closing salutation

The closing greeting should be “Yours sincerely” only if you addressed the employer by name (e.g. Dear Mrs Sanders) at the beginning of the letter.

If you used “Dear Sir/Madam” or “To whom it may concern” as the opening greeting of your letter, it should end with “Yours faithfully.”

Other alternatives that you may use instead of “Yours faithfully”:

  • Best regards
  • Kind regards
  • Best Wishes

11. Signature & Sender’s name

Sign off the letter with a signature followed by your name.

If you do not have a scanned or electronic signature, you can write the signature in the following format:

  • Email address
  • Telephone number
  • LinkedIn profile – optional

email-signature

That is it – you should now have a perfectly written email cover letter!

  • Don’t rush by writing and sending your email in one go – you will most likely forget to include important things or make many factual, grammatical or spelling mistakes. Write a draft version first, take a break, and then come back again in a few hours time to review it.
  • Don’t forget to attach your files ! You only have one chance to make a good impression, make sure you don’t mess it up with clumsy mistakes.
  • Send a test email to yourself first to double-check the email’s format and whether attachments can be opened.
  • Give the attachments identifiable file names, for example, “ Julia_McCaree_CV.pdf ” is better than “ newhkh34.pdf “

Shall I send my documents in Word (.doc or .docx) or PDF format? Both methods are acceptable. However, we recommend you send it as a PDF file because that will preserve the format and presentation of your documents; including margins, padding, spacing and indentation.

How do I find out if my job application email has been received? Unfortunately, you can’t be sure whether the employer has opened or read your email unless they tell you so. Some email clients allow you to ask for a “Read” receipt after the sender has opened your email. However, you will only receive a “Read” receipt if the recipient decides to send you one.

After how many days shall I follow-up my application? Most job vacancies will state the timeframe in which you should hear back from them if you have been shortlisted for an interview. Many job vacancies will state: “If you do not hear back from us within 2 weeks time, please assume that your application has been unsuccessful this time.” If, however, this is not specified you should get in touch with them after a week to follow-up on your initial application.

Should I use the “ high importance ” flag when sending my application? No, not really. The high importance flag has lost its value years ago. Besides, there is a chance that you will come across as rude as why should your job application email be more important or urgent than those of other senders? More than 90% of emails are sent without one.

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How to Write an Email Cover Letter Message in 2024

how to write a cover letter for mailing

In today’s professional world, email has become the primary mode of communication. It has changed the way people interact, especially in the business world. Resumes and cover letters, once mailed through physical mail, are now sent through email. One of the essential parts of an email application is the email cover letter message. It’s the first communication that a potential employer will receive from a job applicant, and it is critical to make a good first impression.

Importance of an Email Cover Letter Message

Today, email messages are easily overlooked or deleted when they lack appropriate substance or do not capture the reader’s attention. A well-written email cover letter message can make a difference in the job application process. The message needs to be clear, concise, and memorable. It would help if you made sure it summarizes all the critical content you want the reader to know to make them decide to continue reading your application.

When it comes to writing an email cover letter message, conducting thorough research is essential. This section will cover the three key areas of research: Company Information, Job Description Analysis, and Contact Person Research.

A. Company Information

Before you begin writing your email cover letter, it’s important to gather as much information as possible about the company you’re applying to. This not only shows your interest in the company, but also helps you tailor your cover letter to their specific needs and values.

Start by visiting the company’s website and reading through their About Us and News sections. Take note of the company’s mission, values, and recent accomplishments. You can also research the company on third-party websites and social media platforms to see what others are saying about them.

Be sure to also research the company’s industry and competitors to gain a better understanding of their position in the market. This knowledge can help you highlight your relevant skills and experience in your cover letter.

how to write a cover letter for mailing

B. Job Description Analysis

The job description is your roadmap for writing a targeted and effective email cover letter. Carefully read through the job posting and take note of the specific qualifications, responsibilities, and skills required for the position.

Use this information to identify your own experiences and skills that align with the job requirements. Then, make sure to highlight these key points in your cover letter to show the employer that you’re the right person for the job.

It’s also important to pay attention to any keywords or phrases used in the job description. Many employers use applicant tracking systems (ATS) to filter applications based on certain keywords, so incorporating them into your cover letter can increase your chances of getting noticed.

C. Contact Person Research

Addressing your email cover letter to the right person can make a big difference in your job search. It shows that you’ve put in the effort to do your research and that you’re serious about the position.

Start by looking for the name and email address of the hiring manager or recruiter. This information is often included in the job description or on the company’s website. If you can’t find a name, address your cover letter to the department or team responsible for the position.

If all else fails, you can try reaching out to the company’s customer service department for assistance. Just remember to be polite and professional when asking for help.

Conducting thorough research is a crucial step in writing an email cover letter message. By gathering information about the company, analyzing the job description, and researching the contact person, you’ll be able to tailor your cover letter and increase your chances of landing the job.

When it comes to writing an email cover letter message, formatting plays a crucial role in getting your message across effectively. Here are some tips and examples to help you format your email cover letter message properly:

A. Subject Line

Tips for an Effective Subject Line:  Keep your subject line short and to the point. Use action words to grab the reader’s attention, and make sure it’s relevant to the job you’re applying for. Avoid using all caps or overusing exclamation marks.

Examples of Attention-Grabbing Subject Lines:  “Experienced Sales Manager Seeking New Opportunities”, “Award-winning Designer Available for Freelance Work”, “Recent Graduate with Strong Writing Skills Interested in Editorial Position”.

B. Greeting

Always start your email cover letter message with a professional greeting. Use the recipient’s name if possible, and avoid using informal salutations like “Hey” or “Hiya”. Here are some examples of professional greetings:

  • Dear [Name]
  • Hello [Name]
  • Good morning/afternoon [Name]

C. Body of Email

Tips for Composing an Effective Email Message:  Keep your message concise and focused on the job you’re applying for. Use bullet points to highlight your skills and accomplishments, and personalize your message to show why you’re a good fit for the company.

how to write a cover letter for mailing

Using Proper Grammar and Punctuation:  Always proofread your message for spelling and grammar errors, and use proper punctuation. Avoid using slang or text-message abbreviations.

Length and Structure Guidelines:  Keep your email cover letter message to one page if possible. Use short paragraphs and bullet points to break up text and make it easier to read.

End your email cover letter message with a professional closing phrase. Here are some examples of best closing phrases:

  • Best regards
  • Thank you for your time and consideration

E. Sign-off and Signature

Finally, make sure to sign off your email cover letter message with an appropriate signature. This should include your full name, contact information, and any relevant links to your professional online presence (such as a LinkedIn profile or personal website).

By following these formatting tips and examples, you can craft an email cover letter message that is professional, effective, and tailored to the job you’re applying for. Good luck!

Tailoring Your Email Cover Letter Message

When it comes to writing email cover letters, one of the most important things you can do is customize your content. This means tailoring your message to the job position you are applying for, aligning with the company’s culture and values, and addressing your skills and qualifications with specific examples.

A. Customizing Content to the Job Position

Before you start writing your email cover letter, it’s essential to research the job position you are applying for thoroughly. By doing this, you will gain a better understanding of the organization’s needs and how you can meet them. Once you have a clear understanding of the job description, you can start customizing your message accordingly.

Use specific keywords and phrases from the job posting, and highlight your accomplishments and experiences that directly relate to the position. Your goal is to demonstrate to the hiring manager that you have an excellent understanding of the role and that you are the perfect fit for the job.

B. Aligning Content with the Company’s Culture and Values

Along with customizing your message to the job position, it’s also essential to align your content with the company’s culture and values. By doing this, you can demonstrate that you’re not just a good candidate on paper, but you also understand what the company is about and that you can contribute to its overall mission.

Some things you can do to align your content with the company’s culture and values include researching the organization’s mission statement and values, using language that reflects the company’s culture, and highlighting experiences that demonstrate your alignment with the company’s mission.

C. Addressing Skills and Qualifications with Specific Examples

Finally, when writing your email cover letter, it’s essential to address your skills and qualifications with specific examples. This means going beyond a simple list of your qualifications and instead providing examples of how you have used your skills to achieve specific goals or solve problems in previous roles.

Use specific examples that demonstrate your ability to work independently, work well in a team, and communicate effectively with others. Keep in mind that the goal is not just to list your skills and qualifications but to demonstrate how you have used them in practical situations.

By customizing your email cover letter to the job position, aligning with the company’s culture and values, and addressing skills and qualifications with specific examples, you can create a strong and effective message that demonstrates your fit for the role and your value as a candidate.

Including Attachments and Links

A. why attachments and links are important.

Including attachments and links in your email cover letter message can make a major difference in the eyes of the hiring manager. By providing additional materials, you give the hiring manager a better understanding of your qualifications, experience, and skills.

Attachments, such as your resume or portfolio, allow the hiring manager to see samples of your work and gain a deeper understanding of your background. Similarly, links to your personal website, LinkedIn page, or online portfolio can showcase your work and provide additional information on your career journey.

Not only do attachments and links provide valuable information, but they also demonstrate your attention to detail and ability to use technology effectively. This can set you apart from other applicants and make a positive impression on the hiring manager.

B. How to Include Attachments and Links

When including attachments, make sure they are in a format that is easily accessible and compatible with the employer’s software. Common formats include PDFs or Word documents. It is also important to label your attachments with descriptive names, such as “Jane_Doe_Resume.pdf” or “John_Smith_Portfolio.docx”.

When including links, make sure they are functional and lead directly to the intended content. It may also be helpful to include a brief description of the linked content to give the hiring manager context.

In order to avoid overwhelming the hiring manager with too many attachments or links, only include those that are relevant to the position or industry you are applying to. Prioritize materials that highlight your most relevant qualifications and experience.

Additionally, make sure to reference your attachments and links within the body of your email cover letter message. This provides context and encourages the hiring manager to review the provided materials.

The inclusion of attachments and links can greatly enhance your email cover letter message and make a positive impression on the hiring manager. Make sure to use them strategically and with purpose.

Follow-up Email

After sending your email cover letter, it’s important to follow up with a subsequent email to show interest and ensure that your application was received by the hiring manager. The following sections will discuss the importance of a follow-up email, the timing and frequency of sending these messages, and tips for composing a compelling follow-up email.

A. Importance of a Follow-up Email

A follow-up email is essential because it shows the hiring manager that you’re genuinely interested in the position and willing to go the extra mile to secure it. By sending a follow-up email, you demonstrate your enthusiasm and conscientiousness towards the job, which can increase your chances of being selected for an interview. Additionally, it’s crucial to follow up because sometimes, hiring managers receive hundreds of applications, and it’s possible that your email may get lost in the shuffle. A follow-up email makes sure that your application gets noticed.

B. Timing and Frequency

The timing of a follow-up email is critical. You don’t want to be too aggressive and send it right away, but you also don’t want to wait too long where the position may have been filled. A good rule of thumb is to send a follow-up email a week after your first email. After your initial follow-up, wait another week and send another email. If you still haven’t heard anything, then send one more follow-up email a week later. Generally, three emails are the maximum you should send unless the hiring manager has responded and requested additional information or further communication.

C. Tips for Composing an Effective Follow-up Email

Be concise and straightforward. Keep your email short and sweet, and get straight to the point. Hiring managers have busy schedules and may not have time to read lengthy emails.

Acknowledge the previous email you sent. Mention that you’re sending a follow-up email to check if there are any updates regarding your application.

Reiterate your interest in the position. Explain why you’re interested in the job and why you think you’re a good fit for the position.

Highlight any relevant experience or skills. Remind the hiring manager of your qualifications and how they align with the job requirements.

End with a call-to-action. Politely ask if the position has been filled and if there’s any further information they may need from you.

Remember that the goal of the follow-up email is to stay top of mind for the hiring manager and demonstrate your dedication to the job. By sending a well-crafted follow-up email, you increase your chances of being selected for an interview and ultimately securing the job.

Common Email Cover Letter Mistakes

When writing an email cover letter, there are several common mistakes to avoid. These include:

A. Overcomplicating the Message

It’s important to keep your email cover letter concise and to the point. Don’t try to impress the reader with overly complex language or convoluted statements. Instead, focus on communicating your relevant skills and experience in a clear and straightforward manner.

B. Including Irrelevant Information

Don’t include information in your email cover letter that isn’t relevant to the job you’re applying for. Stick to discussing your skills and experience that align with the job requirements.

C. Disregarding Proper Grammar and Spelling

Always proofread your email cover letter before sending it. Typos and grammatical errors can make a bad first impression on the hiring manager.

D. Not Customizing to the Job Position

Each email cover letter you send should be tailored to the specific job position you’re applying for. Avoid using a one-size-fits-all template and instead, highlight the skills and experience that make you a good fit for that particular job.

E. Using a Generic Template

Email cover letters should be personalized and unique to you. Using a generic template can make your application seem impersonal and unprofessional.

F. Improper Formatting

Make sure your email cover letter is easy to read and properly formatted. Use bullet points and short paragraphs to break up the text and make it more visually appealing. Avoid using different fonts or colors that could be distracting to the reader.

Tips for Submitting Your Email Cover Letter

When submitting your email cover letter, it’s important to take extra care to ensure that everything is correct. Here are some tips to help you out:

A. Double-checking the Email Address

Before hitting “send”, double-check that you’ve entered the correct email address for the recipient. It’s easy to accidentally type in the wrong email address when you’re in a rush or not paying attention. Make sure you’re sending your email cover letter to the right person by reviewing the recipient’s email address carefully.

B. Sending a Test Email to Yourself or a Friend

To make sure your email cover letter looks and sounds good, send a test email to yourself or a friend before sending it to the intended recipient. By doing so, you can see what the email looks like from the recipient’s perspective and make any necessary changes or edits before finalizing the email.

C. Timing the Email Submission

Timing is everything when it comes to submitting your email cover letter. Sending it too early or too late could mean that it gets lost in the recipient’s inbox or overlooked entirely. The best time to send your email cover letter is on a weekday, during regular business hours. This way, your email has a better chance of getting seen and read in a timely manner.

By following these tips, you can ensure that your email cover letter is error-free, well-received, and ultimately helps you land the job you want.

Example Email Cover Letter Message

As a job seeker, it’s essential to make sure that every aspect of your application stands out, including your cover letter message. The following step-by-step guide will help you develop an email cover letter message that will capture the hiring manager’s attention:

A. Step-by-Step Guide to Developing an Email Cover Letter Message

  • Start with a clear subject line that indicates the position you’re applying for.
  • Address the email to the hiring manager or recruiter by name.
  • Begin your email cover letter with a professional and courteous greeting, even if you have spoken to the person before.
  • Introduce yourself briefly and mention the job you’re applying for.
  • Give a brief overview of your work experience and highlight the skills and qualifications that make you the best candidate for the job.
  • Explain why you’re interested in the position and the company, and how you can contribute to their success.
  • Close the email by thanking the hiring manager or recruiter for considering your application, and express enthusiasm for the opportunity to interview in person.

B. Sample Email Cover Letter for Job Application

Dear [Hiring Manager’s Name],

I am writing to express my interest in the [Position] at [Company]. I am a highly motivated and dedicated professional with [Number] years of experience in [Industry/Field], and I believe that my skills and qualifications make me the ideal candidate for the job.

In my current role at [Current Company], I have gained extensive experience in [Skills/Qualifications Required for the Position], and I have a track record of delivering [Results/Accomplishments Relevant to the Position]. I am confident that I can bring these skills and experience to [Company] and contribute to its continued success.

I am particularly impressed by [Company’s Achievements/Recent News/Industry Impact] and am excited by the opportunity to be part of such a dynamic and forward-thinking organization. I am eager to contribute my expertise, work ethic, and enthusiasm to help the company achieve its goals.

Thank you for considering my application. I would welcome the opportunity to discuss my qualifications further and how they align with your needs. I look forward to hearing from you.

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More from ResumeHead

how to write a cover letter for mailing

how to write a cover letter for mailing

How to Write a Cover Letter

W hen you submit a resume, do you always include a cover letter? In almost all cases, it is appropriate and wise. The letter allows you to introduce yourself, show your interest in the company, address points that do not belong on a resume, and make yourself stand out.

If you need a little assistance, here's how to write a cover letter, along with tips and templates to help get you started.

1. Customize Your Cover Letter

One of the first things to remember about writing a cover letter is that you should tailor it to the specific position. While using a template does help, you should always customize it for the job and company.

The template should be your starting point, not the end result, with only minor tweaks.

According to Glassdoor :

"When starting to write any cover letter, it is always best to plan the content of your letter based on the requirements of the job you're applying for."

If you plan to use a template, you also want to choose the correct one for the letter. For example, some include salary requirements, while others work better in the creative field.

2. Have a Solid Opening

Some sources say that if you start a cover letter by saying that you are applying for X job that you saw in X advertisement, it is a waste of text. Of course, you must state the position you are applying for.

The opening should cover why you are writing and provide a brief idea of who you are. But be sure to stand out to employers when you say why you want the job and why you are the right fit for it.

As Money.com writer Kristen Bahler writes:

"To grab a recruiter’s attention, a good narrative—with a killer opening line—is everything."

You should think through your opening carefully and show your personality, but avoid corny humor. Be clear, concise, and confident.

3. Know the Company

Take the time to research the company you are applying to so that you can express how your experience can help. Plus, having knowledge of the company is ideal for when you land a job interview .

As Harvard Business Review puts it:

"Hiring managers are looking for people who can help them solve problems. Drawing on the research you did earlier, show that you know what the company does and some of the challenges it faces."

When you have information about the company and its needs, you can then highlight your relevant skills and achievements to show why you are the person for the job.

4. End With Enthusiasm

In your final paragraph, include your contact information, express your enthusiasm, and state if you plan to follow up. Monster.com offers this advice for the closing:

"In your closing paragraph, express your enthusiasm for the position and an interview and include a plan of action. State what the next steps will be. If you will wait for the company’s reply, tell them that. If you will be following up, tell them when they can expect to hear from you."

If you are including additional material with your cover letter and resume, such as a portfolio or sample of your work, be sure to mention this as well. And of course, thank the reader for their consideration.

While your opening should grab their attention, your closing should also be strong and clear.

Helpful Tips to Write a Cover Letter

Here are additional tips to keep in mind when crafting your cover letter:

  • Always try to address the letter to a person, don't use "Sir" or "Madam" in your greeting. If necessary, do your research for the proper contact.
  • Try to limit the letter to one page. Be succinct and get to the point.
  • Do not repeat your resume. Your cover letter should enhance it, not duplicate it.
  • Do not point out the skills that you lack. Emphasize and highlight those you have that apply to the position.
  • Check and double-check your spelling and grammar.
  • Mention your expertise in the software tools the company uses.
  • Express how you think the company's values align with yours.
  • Point out if someone from the company referred you for the role.

How to Write a Cover Letter With a Template

Along with knowing how to write a cover letter that targets the job you want, is the appearance of it. This is another important part of creating your letter so that it has a clean and professional appearance.

1. Keep It Simple

Microsoft has one of the nicest selections of cover letter templates for you to choose from. Just swap out the text on the template with your own.

2. Add Some Color

You might also want to consider adding a little splash of color to your cover letter to make it visually appealing. Remember, a small amount of color is fine as long as you do not overdo it.

3. Include Salary Requirements

You can also find cover letter templates that include salary requirements, but you can and should adjust it based on your needs and preferences, of course.

However, note that some employers do not appreciate this, so it's wise to include salary requirements in your cover letter only if you're specifically asked for it.

4. Be Creative

If you are applying for a position that involves design or another creative field, you may prefer a cover letter to match, especially if you believe the hiring manager expects it. But, again, remember not to go overboard here.

5. Use a Style

Maybe you are looking for a particular style of cover letter. For instance, an entry-level cover letter is for those lacking experience while a professional one is suitable for those with management experience. Each has different formatting to accompany the highlights of the style.

You can check out different cover letter examples at Resume Genuis . You can download an entire pack from each design with various color options that include helpful prompts.

6. Find Your Industry

When what you really need is a template plus a sample with helpful text for that specific position, review these options on Template . You can download cover letter templates for jobs in nursing, education, retail, technology, business development, and other fields.

The sample text is provided to help you, but remember that you can change it easily to suit your skills and experience.

How Not to Write a Cover Letter

Knowing how to write a cover letter for a job is essential. But just as important is how not to write a cover letter. Here are a handful of things you should leave out when composing your letter:

  • Overused phrases like self-starter, detail-oriented, and team player.
  • Unnecessary details such as activities you enjoy, personal history, and information unrelated to the job.
  • Negative comments about current or previous employers and companies.
  • Untruths about your skills, qualifications, and experience.
  • Salary requirements or expectations unless specifically requested.

Ready, Set, Write

Now that you know how to write a cover letter, the additional tips and templates will help you on your way to a great letter that leads to an interview. Just remember to use the cover letter to tell your story, briefly but with confidence.

How to Write a Cover Letter

Is a Cover Letter Necessary in 2024?

Cassie Wilson

Published: April 03, 2024

Writing a cover letter can be daunting.

woman searches if a cover letter is necessary

I’ll never forget my college career coach, who made writing a cover letter look easy. Even with her tips, I’ve always found it incredibly difficult to talk about myself and hype up my accomplishments.

While it acts as a letter of introduction, I’ve wondered if a cover letter is necessary in 2024. To find out, I spoke with two recruiters and gained insights on how to write the best cover letter for any job application.

→ Click here to access 5 free cover letter templates [Free Download]

How important is a cover letter?

Is a cover letter necessary, when to skip a cover letter, when to include a cover letter, tips for writing a cover letter, what if the cover letter is optional.

Cover letters are short letters of introduction that you include with job applications.

Typically, they are your chance to go into deeper details about your accomplishments that you might not have highlighted or had room to mention on your resume.

Tiffany Hall, a professional resume writer and founder of Resume911 , says cover letters are an important part of the job application process.

Hall says, “Cover letters can be very important. It’s supposed to sell why you, of all applicants, should get the job. The issue is that applicants use them to regurgitate what’s on their resume, and that’s not what it’s for. It should speak to what isn’t easily explained with your resume.”

how to write a cover letter for mailing

5 Free Cover Letter Templates

Five fill-in-the-blank cover letter templates to help you impress recruiters.

  • Standard Cover Letter Template
  • Entry-Level Cover Letter Template
  • Data-Driven Cover Letter Template

You're all set!

Click this link to access this resource at any time.

For example, if your resume says you’re skilled at building web pages, your cover letter is a great place to name-drop companies that you’ve worked for to create their websites.

Matthew Muehleisen, a corporate recruiter , thinks a cover letter is also a great place to show you’ve done your homework and researched a company.

Muehleisen says, “It can be what sets you apart from other candidates and applicants and is a good opportunity to show that you’ve done research on the position and company to further showcase your interest in the role.”

Knowing the importance of a cover letter still begs the question: Is a cover letter necessary in 2024?

is a cover letter necessary, definition of a cover letter

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While a cover letter can help demonstrate your knowledge of the company you’re applying to and highlight more of your achievements, both Hall and Muehleisen agree that a cover letter isn’t entirely necessary.

Muehleisen says, “Unless it’s a requirement of the application, I wouldn’t say it’s necessary to include a cover letter. There are some roles (usually in content creation and marketing) that will ask for a cover letter as a form of a writing sample. In these instances, make sure your letter is polished and focused.”

If Hall had her way, she would eliminate the cover letter entirely, focus more on the resume, and ask for a link to an applicant’s LinkedIn profile.

According to Hall, “Most cover letters either repeat the resume or they speak to why the applicant isn’t a good fit. Neither is the purpose of a cover letter.”

Nevertheless, 74% of hiring managers still prefer applications to include a cover letter. So, it is definitely worth considering including one — even if the application says it’s optional.

when to skip a cover letter

If you’re looking for a new role, writing a cover letter can be time-consuming — especially if you take the time to personalize every letter you send to a hiring manager.

Although a cover letter does serve a legitimate purpose, and 83% of hiring managers read it, there are a few situations where you shouldn’t include a cover letter. Let’s take a look at those scenarios.

If You Only Have a Template of a Cover Letter

I get it. Writing an effective cover letter takes a significant amount of time.

But consider not sending one if you only have time to plug your information into a cover letter template without personalizing it before hitting submit on an application.

Don’t get me wrong. A cover letter template is a great starting point to write your cover letter. Templates often remind you to include pertinent information like the hiring manager’s title, name, and your contact information.

However, if you don’t take the time to edit the body of the cover letter and personalize it with research and your relevant experience, you risk sending the same letter as another candidate.

And considering that 48% of hiring managers spend anywhere from 30 seconds to two full minutes reading each cover letter, the chances are high that your hiring manager can spot a form letter a mile away.

Don’t send it if you don’t have the time to personalize a cover letter.

If Your Cover Letter Is Full of Critique

A cover letter is meant to explain why you’re the best candidate for the open position. However, a cover letter is not a place for you to share your ideas of how the company can improve.

Sure, every company likely has areas of improvement, and the job you’re applying for might be the role that gets a say in that, but a list of improvements might read as a critique.

You don’t want to potentially offend a hiring manager before you even get an interview. A bad cover letter can hurt a strong candidate, according to 33% of hiring managers .

Before you submit your cover letter, read through it several times to make sure it’s not a critique. If it does sound like a critique, throw it out.

If It’s Not Required

There are other instances where you shouldn’t send a cover letter. For example, if the application’s instructions specifically state that you do not need to submit a cover letter for consideration for the job.

In fact, sending a cover letter anyway can signal to the hiring manager that you don’t follow instructions. Not following instructions is also a great way to land your application in the trash bin.

The bottom line is this: If the application specifically states not to send a cover letter, don’t send it.

Of hiring managers, 74% prefer to see job applications with a cover letter apart from the resume. Knowing this, if you have the time to include a cover letter with your job application, don’t skip it.

Here are three instances when you should send a cover letter with your application.

Send a cover letter if you’re very interested in the role.

Think of your cover letter as your time to shine. Use it as a place to highlight your experiences and the qualifications that make you a great fit for the position.

Hall says, “If you can speak to why you’re a good candidate without copying your resume in paragraph form, include a cover letter.”

In other words, don’t use bullet points in your cover letter to describe your previous employment history.

Instead, talk about what you learned on the job and how your skills will help you excel in the role you’re applying for.

Send a cover letter when there’s a gap in your resume or you’re transitioning industries.

If you’re looking to transition to another industry, you should definitely include a cover letter with your application.

Speaking from personal experience, if I had only submitted a resume to my school district when I applied to be a Spanish teacher, the hiring manager would have just seen my experience in Public Health and would not have known about my skills and success in tutoring students in Spanish.

Muehleisen puts it this way, “If you’re looking to transition to a new industry or if there is a position and company you’re really excited about pursuing as an opportunity, these are the best instances to include a cover letter so that you can possibly give yourself an advantage.”

A cover letter can also help explain any gaps in your resume — especially if the gap in your employment history is beneficial to the role you’re applying for.

For example, maybe you volunteered in South America, and the role you’re applying for is for a position in Global Operations.

It never hurts to include positive, pertinent information in your cover letter.

Send a cover letter when it’s required.

The most obvious time to include a cover letter with your application is when it is required. Just like not including a cover letter when it’s not required, it shows you can follow directions.

Include a cover letter when the application asks you to submit one, which shows you can follow directions.

Plus, if the application asks for a cover letter, you can bet the hiring manager will look for it. If no cover letter is included, well, you’re sabotaging your chances of getting an interview.

Only 13% of hiring managers will consider giving a candidate an interview if they don’t attach a required cover letter to an application.

how to write a cover letter

Writing a cover letter is not as painful as it sounds. There are great templates you can use as a starting point for your cover letter.

The trick with a template, though, is to make sure you always personalize the letter to your own experiences and qualifications.

Here are five expert tips to write a winning cover letter.

1. Tailor your cover letter to the job description.

When writing a cover letter, especially if you use a cover letter template, you should tailor the letter to match the job description and meet the requirements of the application.

For example, if the application asks you to attach a short cover letter, keep it brief. Your best bet is one to two short paragraphs detailing why you’re a great fit for the position.

You’ll also want to reference keywords from the job description in your cover letter. Many recruiters use applicant tracking systems that scan application packets for the best fit.

Often, hiring managers review the applications that match the keywords first.

Now, that doesn’t mean to stuff your cover letter with keywords. Instead, use them in a natural way as you discuss your qualifications.

2. Be personable with your greeting.

You might have seen the advice telling you to use “To Whom It May Concern” instead of the hiring manager’s name. This is good advice, but only if you do not know the hiring manager.

Before resorting to a generic greeting to start your cover letter, take the time to look on the company’s website and LinkedIn to find out who makes hiring decisions.

If you have contacts in your network who are familiar with the company, ask them. Taking the time to research the hiring manager and the company shows you care about the details — a quality many hiring managers look for in a candidate!

If you’re still unsure after researching the company, consider using “Dear Sir or Madam” as your greeting.

3. Be yourself.

While a cover letter is a formal introduction of yourself to a potential employer, it doesn’t need to be lacking in personality. Hall suggests sprinkling your personality in your cover letter to spark connections with the hiring manager.

Hall says, “Be your best professional self. I’m a foodie and will include references to food on my LinkedIn, and I’ve done it in a cover letter. I’ve had managers reference them, and we had a chuckle. I am also very clear about aligning myself with companies whose mission and goals I respect and can contribute to. I make sure to speak to that in the cover letter.”

Take Hall’s advice. Showcasing your vibrant personality in your cover letter can help break the ice in your interview!

4. Proofread your cover letter.

Once you’ve written your cover letter and before you hit “send,” double-check that it is free from spelling and grammar errors and that the company you referenced is the company you are applying to.

Muehleisen says skipping proofreading your cover letter is a big mistake — and it could cost you the job!

Muehleisen says, “Make sure that you are proofreading prior to sending. If the cover letter feels like it is a simple cut/paste or if the job title and company name are incorrect, it may do more harm than good. So, be sure that what you’re sending is pertinent.”

5. Be cautious of AI.

AI tools, like ChatGPT or Claude, are great for helping draft content. You might be tempted to ask generative AI to write your cover letter for you. However, both Hall and Muehleisen say to proceed with caution when it comes to AI.

Hall says, “AI is coming along in amazing ways, so it may come as a surprise that my best tip didn’t include AI. I tell my clients when they’re stuck to look to their peers. You can search people by job title on LinkedIn. See how they describe themselves and pull from there. Or, hire a resume writer or career strategist to help you.”

Muehleisen agrees with her. He says, “I would hesitate to use a tool or service for a cover letter as the point should be to show your authenticity. If you are going to use AI for assistance, make sure to put your own words in as well.”

However, when you write your cover letter, whether using a template or generative AI, personalizing it is key to standing out from the competition.

If the job description says a cover letter is optional, should you send one, or can you get by without it?

That can be tricky, considering 72% of recruiters still expect a cover, even if it’s optional.

According to Muehleisen, sending a cover letter is not a bad idea. He says, “I’ve never heard of a cover letter hurting an applicant’s chances; just make sure the one you’re including is specific to the job description and posting.”

Check out these cover letter examples for more inspiration.

Experiment With Your Cover Letters

Writing a cover letter is a breeze once you get the hang of it. With today’s challenging job market, sending a cover letter with your application can make a difference in whether you get called for an interview.

I can’t make promises that your cover letter will dazzle hiring managers each time, but for the right position for you, it will.

Remember Hall and Muehleisen’s advice when you craft your cover letter. Personalization is key to success!

Professional Cover Letter Templates

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How to Write a Cover Letter When You’re Changing Careers (or a New Grad)

Apr 16, 2024

By Nancy Koziol

slow down and plan your cover letter

Across the world, people as young as 15 are put in the position of choosing the line of work they'd like to pursue. At this early age, we're barely beyond aspiring to be astronauts or superheroes. Forced to choose, be it during the early teen years outside of the US or the late teens and early twenties in the US, many of us find ourselves in one of two positions. Either we decide changing careers is the right move, or we're entering the workforce with zero experience and approaching a job application. We discussed how to craft a resume if you find yourself in this position but didn't cover the other half of the application equation. How is it possible to accomplish writing a cover letter with no experience? That's today's topic.

Stats on Career Changers

Career changes are more common than you might think.

  • 70% of the workforce is actively seeking a career change . That's not a typo! Most people seek a change in their career path. In 2020, 87% of people under 25 were considering a career change . The five most common reasons for changing careers probably won't surprise you.
  • Most (41%) consider leaving because their employer ignored their distress during the pandemic .
  • In 2020, the main reason people considered changing careers was to make more money . That accounted for 39%.
  • 27% of people change careers for improved work-life balance . This was the #1 reason in 2021.
  • 26% of workers planned to change careers once the pandemic ended . This likely links back to the fact that many felt their employers weren't responsive to the significant emotional toll the pandemic took.
  • 22% of workers wanted to leave their career to start a business . A bold, but fairly common move!

Understanding the Career Change Cover Letter

When changing careers, or as a new entrant into the job search, it's common to have to submit a well-crafted cover letter and resume to hiring managers.

There are several approaches to this task. Some people choose to introduce themselves and turn their resume into a narrative. Most hiring managers find these resumes at best boring and, at worst, lazy.

Candidates can capture the reader's attention by drafting a personalized cover letter that illustrates how the candidate fits the position. This can be communicated through sharing quantified metrics, platform fluency and relevant skills.

how to write a cover letter for mailing

But what about when you're a new grad or career changer? Here, the key is showing prospective employers what you bring to the table while not drawing attention to the fact that you're lacking experience.

An Effective Cover Letter Hooks the Reader

We're not suggesting you do anything too outside of the box for your cover letter, but if you're in the position we're discussing today, it's important to take a bold approach to your cover letter.

The most important thing, just like when crafting a resume, is to understand what the company's values are and what skills match you and the position. There are two ways to discover this information.

Research Your Prospective Employer

Before writing a cover letter with no experience, be sure to understand both the position and the company you're applying to.

The two best resources to help you on this first step to your new career path are the company website and the job description.

Peruse the company website. See if you can find the mission statement (where they are now) and vision statement (who they'd like to become). Words used in these that are repeated elsewhere on the site will give you a good sense of their values and what they're seeking.

For example, if the mission and vision include words like "community-minded," "independent" and "fresh perspective" and you see these elsewhere on the site, you know these are important.

Does the job description include these? Chances are it does. Jot down the most common words and phrases and use those to plan your cover letter.

Organizing a Strong Cover Letter

If you're writing a career change cover letter or one where you don't have experience, do not lead with this information. Instead, structure your introductory letter to show how you embody the keywords you noticed.

Using our existing example of "community-minded," "independent," and "fresh perspective," the first thing you'll want to do is make three columns. Under each, list examples of how you've exhibited these traits. The lists don't have to be equal in length or quality, it's even okay if you can't think of anything under a list.

Review your lists and highlight places where you have direct experience. Including this will make a strong impression.

take time to plan your cover letter

Drafting The Meat of Your Letter

Pick two things from your list that exemplify both that you align with the values of the company and that you have relevant skills.

You'll craft two strong paragraphs illustrating this. For example, if you did an independent study project that you won an award for, this shows independence. It may not be directly related to the position or career, but it shows the ability to work both doggedly and independently.

Your paragraphs should feature two different aspects of their values, the job description and your lists. Follow the sage writing advice "show, don't tell," and approach it as storytelling.

Craft a Strong Opening Paragraph for your Cover Letter

Imagine you're meeting someone for the first time and when they hold out their hand to shake yours they say, "I've never shaken someone's hand before." Whether or not their handshake is a good one, you'll go into it expecting a mediocre one at best.

Do not start a cover letter with a self-deprecating statement like, "I know you can tell from my resume that I don't have any transferable skills or relevant experience."

Instead, start stronger.

If you're feeling particularly brave, you can dive right into one of your middle paragraphs. But, it's fine to start with a more traditional opening.

Many people choose to start with an introduction and why they are applying. The hiring manager is also going to see your resume, so don't be redundant. We recommend showing that you're excited by the job. Here you can weave in some of those words and values you've found.

Starting with, "When I saw that [COMPANY] was hiring a [POSITION APPLYING FOR], I knew I had to apply," is an example of a strong opening statement. It shows interest and knowledge and that the cover letter is not just a boilerplate. Remember, hiring managers want personalized resumes and cover letters.

Keep your opening brief and punchy. Balance your language. Don't use overly casual language, but don't try to sound too formal. This can give the impression that a candidate is lacking communication skills.

Ending Your Letter

Near the end of your cover letter, it is okay to acknowledge that you are a career changer or new to the workforce . Your letter, thus far, has been engaging and showed off how you're a good fit. You've told a story of who you are and how you'll fit in.

Never Complain, Never Explain

Don't apologize or put yourself down over a lack of experience. A cover letter should convey confidence. Try language like, "My experience may not be exactly what you'd expect from an applicant but my proven ability to work independently and innovative approach to budgeting align with your values and needs."

Downplay what you don't have. Highlight what you do.

Cover Letter Tips for Everyone

No matter the job opening you're applying for, your level of experience or transferable skills, here are the most important tips for your cover letter.

Do not go Over one Page

The hiring manager in charge of reading cover letters and resumes is not going to spend much time, so make sure your letter is tight and doesn't require going onto a second page.

Use the Active Voice

Consider the following two sentences:

  • I have been managing lower-ranking employees at my place of work and was responsible for creating a system to get people to show up on time.
  • I increased timeliness by 90% as a manager. (Also acceptable: As a manager, I increased timeliness by 90%.

The first sentence uses more words to say less.

The second sentence better communicates information and adds quantification. You've not only saved room; you've gotten your point across!

Don't be Fancy

Do not use unusual or paid fonts, colored text or extensive formatting. And please, do not ever include a picture on your resume. Hiring managers will not take these seriously.

Use a serif font (one with feet like Times New Roman) if you are submitting a print copy. For digital and online resumes , use a sans serif font (like Arial).

An 11- or 12- point font is the right choice. Be sure the font color is set to black.

Proofread Carefully

Proofreading is very different from using spell check. Yes, you should use spelling and grammar checkers (Google now includes a decent proofreading functionality in its workspace) but take time to actually read it yourself, too.

If possible, ask someone you trust to proofread for you. We recommend asking for specific feedback. For example, "Can you proofread this and only focus on places where you think I could be more concise?" This will avoid everyone trying to rewrite your letter to suit their personal tastes.

Don't Give up

The job search is grueling. But if you take the time to craft personalized, job opening specific cover letters and resumes that follow these guidelines you're far more likely to get a response.

Reading next

Take time and care with your resume, it will improve your chances.

How to Write a Resume With No Experience

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NPR defends its journalism after senior editor says it has lost the public's trust

David Folkenflik 2018 square

David Folkenflik

how to write a cover letter for mailing

NPR is defending its journalism and integrity after a senior editor wrote an essay accusing it of losing the public's trust. Saul Loeb/AFP via Getty Images hide caption

NPR is defending its journalism and integrity after a senior editor wrote an essay accusing it of losing the public's trust.

NPR's top news executive defended its journalism and its commitment to reflecting a diverse array of views on Tuesday after a senior NPR editor wrote a broad critique of how the network has covered some of the most important stories of the age.

"An open-minded spirit no longer exists within NPR, and now, predictably, we don't have an audience that reflects America," writes Uri Berliner.

A strategic emphasis on diversity and inclusion on the basis of race, ethnicity and sexual orientation, promoted by NPR's former CEO, John Lansing, has fed "the absence of viewpoint diversity," Berliner writes.

NPR's chief news executive, Edith Chapin, wrote in a memo to staff Tuesday afternoon that she and the news leadership team strongly reject Berliner's assessment.

"We're proud to stand behind the exceptional work that our desks and shows do to cover a wide range of challenging stories," she wrote. "We believe that inclusion — among our staff, with our sourcing, and in our overall coverage — is critical to telling the nuanced stories of this country and our world."

NPR names tech executive Katherine Maher to lead in turbulent era

NPR names tech executive Katherine Maher to lead in turbulent era

She added, "None of our work is above scrutiny or critique. We must have vigorous discussions in the newsroom about how we serve the public as a whole."

A spokesperson for NPR said Chapin, who also serves as the network's chief content officer, would have no further comment.

Praised by NPR's critics

Berliner is a senior editor on NPR's Business Desk. (Disclosure: I, too, am part of the Business Desk, and Berliner has edited many of my past stories. He did not see any version of this article or participate in its preparation before it was posted publicly.)

Berliner's essay , titled "I've Been at NPR for 25 years. Here's How We Lost America's Trust," was published by The Free Press, a website that has welcomed journalists who have concluded that mainstream news outlets have become reflexively liberal.

Berliner writes that as a Subaru-driving, Sarah Lawrence College graduate who "was raised by a lesbian peace activist mother ," he fits the mold of a loyal NPR fan.

Yet Berliner says NPR's news coverage has fallen short on some of the most controversial stories of recent years, from the question of whether former President Donald Trump colluded with Russia in the 2016 election, to the origins of the virus that causes COVID-19, to the significance and provenance of emails leaked from a laptop owned by Hunter Biden weeks before the 2020 election. In addition, he blasted NPR's coverage of the Israel-Hamas conflict.

On each of these stories, Berliner asserts, NPR has suffered from groupthink due to too little diversity of viewpoints in the newsroom.

The essay ricocheted Tuesday around conservative media , with some labeling Berliner a whistleblower . Others picked it up on social media, including Elon Musk, who has lambasted NPR for leaving his social media site, X. (Musk emailed another NPR reporter a link to Berliner's article with a gibe that the reporter was a "quisling" — a World War II reference to someone who collaborates with the enemy.)

When asked for further comment late Tuesday, Berliner declined, saying the essay spoke for itself.

The arguments he raises — and counters — have percolated across U.S. newsrooms in recent years. The #MeToo sexual harassment scandals of 2016 and 2017 forced newsrooms to listen to and heed more junior colleagues. The social justice movement prompted by the killing of George Floyd in 2020 inspired a reckoning in many places. Newsroom leaders often appeared to stand on shaky ground.

Leaders at many newsrooms, including top editors at The New York Times and the Los Angeles Times , lost their jobs. Legendary Washington Post Executive Editor Martin Baron wrote in his memoir that he feared his bonds with the staff were "frayed beyond repair," especially over the degree of self-expression his journalists expected to exert on social media, before he decided to step down in early 2021.

Since then, Baron and others — including leaders of some of these newsrooms — have suggested that the pendulum has swung too far.

Legendary editor Marty Baron describes his 'Collision of Power' with Trump and Bezos

Author Interviews

Legendary editor marty baron describes his 'collision of power' with trump and bezos.

New York Times publisher A.G. Sulzberger warned last year against journalists embracing a stance of what he calls "one-side-ism": "where journalists are demonstrating that they're on the side of the righteous."

"I really think that that can create blind spots and echo chambers," he said.

Internal arguments at The Times over the strength of its reporting on accusations that Hamas engaged in sexual assaults as part of a strategy for its Oct. 7 attack on Israel erupted publicly . The paper conducted an investigation to determine the source of a leak over a planned episode of the paper's podcast The Daily on the subject, which months later has not been released. The newsroom guild accused the paper of "targeted interrogation" of journalists of Middle Eastern descent.

Heated pushback in NPR's newsroom

Given Berliner's account of private conversations, several NPR journalists question whether they can now trust him with unguarded assessments about stories in real time. Others express frustration that he had not sought out comment in advance of publication. Berliner acknowledged to me that for this story, he did not seek NPR's approval to publish the piece, nor did he give the network advance notice.

Some of Berliner's NPR colleagues are responding heatedly. Fernando Alfonso, a senior supervising editor for digital news, wrote that he wholeheartedly rejected Berliner's critique of the coverage of the Israel-Hamas conflict, for which NPR's journalists, like their peers, periodically put themselves at risk.

Alfonso also took issue with Berliner's concern over the focus on diversity at NPR.

"As a person of color who has often worked in newsrooms with little to no people who look like me, the efforts NPR has made to diversify its workforce and its sources are unique and appropriate given the news industry's long-standing lack of diversity," Alfonso says. "These efforts should be celebrated and not denigrated as Uri has done."

After this story was first published, Berliner contested Alfonso's characterization, saying his criticism of NPR is about the lack of diversity of viewpoints, not its diversity itself.

"I never criticized NPR's priority of achieving a more diverse workforce in terms of race, ethnicity and sexual orientation. I have not 'denigrated' NPR's newsroom diversity goals," Berliner said. "That's wrong."

Questions of diversity

Under former CEO John Lansing, NPR made increasing diversity, both of its staff and its audience, its "North Star" mission. Berliner says in the essay that NPR failed to consider broader diversity of viewpoint, noting, "In D.C., where NPR is headquartered and many of us live, I found 87 registered Democrats working in editorial positions and zero Republicans."

Berliner cited audience estimates that suggested a concurrent falloff in listening by Republicans. (The number of people listening to NPR broadcasts and terrestrial radio broadly has declined since the start of the pandemic.)

Former NPR vice president for news and ombudsman Jeffrey Dvorkin tweeted , "I know Uri. He's not wrong."

Others questioned Berliner's logic. "This probably gets causality somewhat backward," tweeted Semafor Washington editor Jordan Weissmann . "I'd guess that a lot of NPR listeners who voted for [Mitt] Romney have changed how they identify politically."

Similarly, Nieman Lab founder Joshua Benton suggested the rise of Trump alienated many NPR-appreciating Republicans from the GOP.

In recent years, NPR has greatly enhanced the percentage of people of color in its workforce and its executive ranks. Four out of 10 staffers are people of color; nearly half of NPR's leadership team identifies as Black, Asian or Latino.

"The philosophy is: Do you want to serve all of America and make sure it sounds like all of America, or not?" Lansing, who stepped down last month, says in response to Berliner's piece. "I'd welcome the argument against that."

"On radio, we were really lagging in our representation of an audience that makes us look like what America looks like today," Lansing says. The U.S. looks and sounds a lot different than it did in 1971, when NPR's first show was broadcast, Lansing says.

A network spokesperson says new NPR CEO Katherine Maher supports Chapin and her response to Berliner's critique.

The spokesperson says that Maher "believes that it's a healthy thing for a public service newsroom to engage in rigorous consideration of the needs of our audiences, including where we serve our mission well and where we can serve it better."

Disclosure: This story was reported and written by NPR Media Correspondent David Folkenflik and edited by Deputy Business Editor Emily Kopp and Managing Editor Gerry Holmes. Under NPR's protocol for reporting on itself, no NPR corporate official or news executive reviewed this story before it was posted publicly.

IMAGES

  1. How to Write the Perfect Cover Letter in 10 Minutes

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  3. Good Cover Letter Examples for UK Jobs in 2023

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  4. How to Address a Cover Letter—20+ Examples & 3 Easy Steps

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  5. how to write a cover letter? Complete Guide for Beginners

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  6. How to Write a Formal Cover Letter: Examples, Format & Guide

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  1. How to write Cover Letter for Foreign Job Application

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  3. The ultimate guide on how to write a Cover Letter (template format)

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  6. How to write a cover letter: Template & Tips

COMMENTS

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    Otherwise, your cover letter may land in the trash or spam folder or even get bounced off automatically. Learn more: How to Write a Cover Letter. 2. Send via a professional email address. It is important to use a professional email address when emailing your cover letter. A professional email address will comprise your first and last name.

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    2. Be direct and to the point. When writing an email cover letter, the trick is to make it informative but short. Briefly introduce yourself, your experience, qualifications, and skills to convince the hiring manager to consider your application.

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    To write a perfect cover letter email for a job application, follow these steps: Use our email cover letter template. Apply a clear, strong subject line. Open with a proper greeting—address the hiring manager by their name. In the first sentence, explain why you're writing and what position you're targeting.

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  8. How to Write a Cover Letter [Full Guide & Examples for 2024]

    start your cover letter. with your contact details at the top. These should be in your cover letter's header, separated neatly from the bulk of your text. Here, you want to include all the essential contact information, including: Full Name. Your first and last name should stand out at the top. Job Title.

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    1. Personalization. Address the hiring manager or recruiter by name whenever possible. If the job posting doesn't include a name, research to find out who will be reviewing applications. Personalizing your cover letter shows that you've taken the time to tailor your application to the specific company and role. 2.

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    3. Open an email application or website. To send your cover letter, open an email application or website. Log into your account and then go to the 'send' or 'compose' tab. Then you can write an email that contains your cover letter in the body of the message or you can attach your cover letter to the email.

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    1. Research the company. Visit the company's website and pay close attention to the "About Us" section. If the company has a careers section, read over any information about workplace culture. Consider what interests you—either about what the company does or how it does it—and note it to include in your letter. 2.

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    Our recommendation is to write the cover letter in the body of the email. It gives the opportunity to make a strong and memorable first impression, allowing you to grab the prospective employer's attention within seconds. If you send it as an attachment, on the other hand, the employer has to take the additional step of finding and opening ...

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    From the drafted cover letter, copy and paste the content into the body of the email. Remove dates and contact information and check to see the pasted text has aligned correctly. 9. Include an email signature. Most email services have a function that allows you to automatically include a signature.

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    4. Keep the formatting simple. If the cover letter is in the body text of your email, use simple fonts and formatting to optimise readability. Keep to fonts such as Arial and use a font size of 10-12 for body copy and 14 for headers. Use underlining, bolding and italicising sparingly.

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    Here are the most common ways to address a cover letter without a name: To Whom It May Concern. Dear Human Resources Director. Dear Hiring Manager. Dear Recruitment Manager. Additionally, if you want to add a personal touch, address your cover letter to your prospective department or manager.

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    A. Overcomplicating the Message. It's important to keep your email cover letter concise and to the point. Don't try to impress the reader with overly complex language or convoluted statements. Instead, focus on communicating your relevant skills and experience in a clear and straightforward manner.

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    The headline on the image says, "Cover letter format" A woman sits at a table writing on a piece of paper. There's a simple cover letter represented by lines. On one side of the cover letter, there are labels for the sections of the cover letter. The labels are: 1. Date and contact information 2. Salutation/greeting 3. First, introduce yourself 4.

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    1. Customize Your Cover Letter. One of the first things to remember about writing a cover letter is that you should tailor it to the specific position. While using a template does help, you should ...

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    Tips for Writing a Cover Letter. Writing a cover letter is not as painful as it sounds. There are great templates you can use as a starting point for your cover letter. The trick with a template, though, is to make sure you always personalize the letter to your own experiences and qualifications. Here are five expert tips to write a winning ...

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    Near the end of your cover letter, it is okay to acknowledge that you are a career changer or new to the workforce. Your letter, thus far, has been engaging and showed off how you're a good fit. You've told a story of who you are and how you'll fit in.

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    NPR is defending its journalism and integrity after a senior editor wrote an essay accusing it of losing the public's trust. NPR's top news executive defended its journalism and its commitment to ...

  29. Public Relations Cover Letter Example and Template for 2024

    Atlanta, Georgia. 771-555-0199. [email protected] April 29, 2023 Dear hiring manager, My name is Theo Harrington, and I'm writing to express my interest in the open position of Public Relations Manager at Morningside Critical Care Hospital. As an experienced public relations professional with over six years of experience in the health ...