Farm Business Plan Template
Written by Dave Lavinsky
Business Plan Outline
- Farm Business Plan Home
- 1. Executive Summary
- 2. Company Overview
- 3. Industry Analysis
- 4. Customer Analysis
- 5. Competitive Analysis
- 6. Marketing Plan
- 7. Operations Plan
- 8. Management Team
- 9. Financial Plan
Farm Business Plan
You’ve come to the right place to create your farm business plan.
We have helped over 5,000 entrepreneurs and business owners create business plans and many have used them to start or grow their farms.
Below are links to each section of a small farm business plan template. It can be used to create a vegetable farm business plan, fruit farm business plan, agriculture farm business plans or many other types of rural businesses.
Sample Business Plan For Farms & Agricultural Businesses
- Executive Summary – The Executive Summary is the most important part of your business plan. It is a brief description of your farm, its products and services, potential market opportunity, and competitive advantage.
- Company Overview – Also called the Company Analysis, here, you will provide a detailed description of your agriculture business history, its products and other services, and business structure.
- Industry Analysis – In the Industry Analysis, you will provide an in-depth analysis of the industry in which your farm operates including industry trends, market size and growth, and government regulations.
- Customer Analysis – In the Customer Analysis, you will identify your target market and provide insights into their purchasing habits. You will also create customer segments and discuss your marketing strategy for reaching them.
- Competitive Analysis – In the Competitive Analysis, you will identify your direct competition and provide insights into their strengths and weaknesses. You will also discuss your competitive advantage and how you plan to stay ahead of the competition.
- Marketing Plan – The Marketing Plan includes a discussion of your marketing strategy and tactics along with your pricing strategy. You will also provide a budget for your marketing activities including attending farmers’ markets or advertising a farm stand.
- Operations Plan – In the Operations Plan, you will discuss your farm’s day-to-day operations. You will also provide your business goals that you plan to achieve and a budget for your operating expenses.
- Management Team – In this section, you will provide a brief overview of the farm owners and farm management team, their experience in the agricultural industry, and the organizational chart.
- Financial Plan – In this section, you will provide three-year financial statements for your farm. This will include your income statements, projected balance sheets, and cash flow statements.
Next Section: Executive Summary >
Farm Business Plan FAQs
What is a farm business plan.
A farm business plan is a plan to start and/or grow your farm business. Among other things, a good agriculture farm business plan outlines your business concept, identifies your target audience , presents your marketing plan and details your financial projections.
You can easily complete your farm business plan using our Farm Business Plan Template here .
What Are the Main Types of Farms?
There are many types of farms. Some have commercial farms that produce crops and agricultural products for sale. Others have cooperative farms owned by people who pool their resources together and share profits among themselves. There are also vegetable farms, dairy, micro, organic, poultry, subsistence, or urban farms.
What Are the Main Sources of Revenues and Expenses for a Farm?
The primary source of revenue for a farm is the sale of its farmed goods such as rice, corn, milk, beef, chicken, depending on the kind of farm a business is.
Some key expenses for a farm are labor expenses, production costs like irrigation, fertilizer, water, and machinery maintenance.
How Do You Get Funding for Your Agriculture Business?
Farm business plans often receive funding from bank loans. Financing is also typically available from grants offered by local and state governments. Personal savings, credit card financing and angel investors are other funding options. This is true for starting any agricultural business.
What are the Steps To Start a Farm Business?
Starting a farming business can be an exciting endeavor. Having a clear roadmap of the steps to start a business will help you stay focused on your goals and get started faster.
- Develop An Agricultural Business Plan - The first step in starting a business is to create a detailed agriculture business plan that outlines all aspects of the venture. This should include potential market size and target customers, the services or products you will offer, pricing strategies and a detailed financial forecast. It should also include your business goals and mission statement. You can quickly complete your farm business plan using our Farm Business Plan Template here .
- Choose Your Legal Structure - It's important to select an appropriate legal entity for your farm business. This could be a limited liability company (LLC), corporation, partnership, or sole proprietorship. Each type has its own benefits and drawbacks so it’s important to do research and choose wisely so that your farm business is in compliance with local laws.
- Register Your Agriculture Business - Once you have chosen a legal structure, the next step is to register your farm business with the government or state where you’re operating from. This includes obtaining licenses and permits as required by federal, state, and local laws.
- Identify Financing Options - It’s likely that you’ll need some capital to start your farm business, so take some time to identify what financing options are available such as bank loans, investor funding, grants, or crowdfunding platforms.
- Choose a Business Location - Whether you plan on operating out of a physical location or not, you should always have an idea of where you’ll be based should it become necessary in the future as well as what kind of space would be suitable for your operations.
- Hire Employees - There are several ways to find qualified employees including job boards like LinkedIn or Indeed as well as hiring agencies if needed – depending on what type of employees you need it might also be more effective to reach out directly through networking events.
- Acquire Necessary Farm Equipment & Supplies - In order to start your agricultural business, you'll need to purchase all of the necessary equipment and supplies to run a successful operation.
- Market & Promote Your Business - Once you have all the necessary pieces in place, it’s time to start promoting and marketing your farm business. This includes creating a website, utilizing social media platforms like Facebook or Twitter, and having an effective Search Engine Optimization (SEO) strategy. You should also consider traditional marketing techniques such as radio or print advertising.
Learn more about how to start a successful farm business and agribusiness planning:
- How to Start a Farm Business
Where Can I Get a Farm Business Plan PDF?
You can download our free farm business plan template PDF here . This is a good farm business plan template you can use in PDF format.
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How to Start a Farm: Plan Your Operation
Think about your operation from the ground up and start planning for your business. A good farm business plan is your roadmap to start-up, profitability, and growth, and provides the foundation for your conversation with USDA about how our programs can complement your operation.
Keep reading about planning your business below, get an overview of the beginning farmer's journey , or jump to a different section of the farmer's journey.
On This Page
Why you need a farm business plan.
A comprehensive business plan is an important first step for any size business, no matter how simple or complex. You should create a strong business plan because it:
- Will help you get organized . It will help you to remember all of the details and make sure you are taking all of the necessary steps.
- Will act as your guide . It will help you to think carefully about why you want to farm or ranch and what you want to achieve in the future. Over time, you can look back at your business plan and determine whether you are achieving your goals.
- Is required to get a loan . In order to get an FSA loan, a guarantee on a loan made by a commercial lender, or a land contract, you need to create a detailed business plan . Lenders look closely at business plans to determine if you can afford to repay the loan.
How USDA Can Help
Whether you need a good get-started guide, have a plan that you would like to verify, or have a plan you’re looking to update for your next growth phase, USDA can help connect you to resources to help your decisions.
Your state's beginning farmer and rancher coordinator can connect you to local resources in your community to help you establish a successful business plan. Reach out to your state's coordinator for one-on-one technical assistance and guidance. They can also connect you with organizations that specifically serve beginning farmers and ranchers.
It is important to know that no single solution fits everyone, and you should research, seek guidance, and make the best decision for your operation according to your own individual priorities.
Build a Farm Business Plan
There are many different styles of business plans. Some are written documents; others may be a set of worksheets that you complete. No matter what format you choose, several key aspects of your operation are important to consider.
Use the guidelines below to draft your business plan. Answering these kinds of questions in detail will help you create and develop your final business plan. Once you have a business plan for your operation, prepare for your visit to a USDA service center. During your visit, we can help you with the necessary steps to register your business and get access to key USDA programs.
Business History
Are you starting a new farm or ranch, or are you already in business? If you are already in business:
- What products do you produce?
- What is the size of your operation?
- What agricultural production and financial management training or experience do you, your family members, or your business partners have?
- How long have you been in business?
Mission, Vision, and Goals
This is your business. Defining your mission, vision and goals is crucial to the success of your business. These questions will help provide a basis for developing other aspects of your business plan.
- What values are important to you and the operation as a whole?
- What short- and long-term goals do you have for your operation?
- How do you plan to start, expand, or change your operation?
- What plans do you have to make your operation efficient or more profitable ?
- What type of farm or ranch model (conventional, sustainable, organic, or alternative agricultural practices) do you plan to use?
Organization and Management
Starting your own business is no small feat. You will need to determine how your business will be structured and organized, and who will manage (or help manage) your business. You will need to be able to convey this to others who are involved as well.
- What is the legal structure of your business? Will it be a sole proprietorship, partnership, corporation, trust, limited liability company, or other type of entity?
- What help will you need in operating and managing your farm or ranch?
- What other resources, such as a mentor or community-based organization , do you plan to use?
Marketing is a valuable tool for businesses. It can help your businesses increase brand awareness, engagement and sales. It is important to narrow down your target audience and think about what you are providing that others cannot.
- What are you going to produce ?
- Who is your target consumer ?
- Is there demand for what you are planning to produce?
- What is the cost of production?
- How much will you sell it for and when do you expect to see profit ?
- How will you get your product to consumers ? What are the transportation costs and requirements?
- How will you market your products?
- Do you know the relevant federal, state, and local food safety regulations? What licensing do you need for your operation?
Today there are many types of land, tools, and resources to choose from. You will need to think about what you currently have and what you will need to obtain to achieve your goals.
- What resources do you have or will you need for your business?
- Do you already have access to farmland ? If not, do you plan to lease, rent, or purchase land?
- What equipment do you need?
- Is the equipment and real estate that you own or rent adequate to conduct your operation? If not, how do you plan to address those needs?
- Will you be implementing any conservation practices to sustain your operation?
- What types of workers will you need to operate the farm?
- What additional resources do you need?
Now that you have an idea of what you are going to provide and what you will need to run your operation you will need to consider the finances of your operation.
- How will you finance the business?
- What are your current assets (property or investments you own) and liabilities (debts, loans, or payments you owe)?
- Will the income you generate be sufficient to pay your operating expenses, living expenses, and loan payments?
- What other sources of income are available to supplement your business income?
- What business expenses will you incur?
- What family living expenses do you pay?
- What are some potential risks or challenges you foresee for your operation? How will you manage those risks?
- How will you measure the success of your business?
Farm Business Plan Worksheets
The Farm Business Plan Balance Sheet can help gather information for the financial and operational aspects of your plan.
Form FSA-2037 is a template that gathers information on your assets and liabilities like farm equipment, vehicles and existing loans.
- FSA-2037 - Farm Business Plan - Balance Sheet
- FSA-2037 Instructions
Planning for Conservation and Risk Management
Another key tool is a conservation plan, which determines how you want to improve the health of your land. A conservation plan can help you lay out your plan to address resource needs, costs and schedules.
USDA’s Natural Resources Conservation Service (NRCS) staff are available at your local USDA Service Center to help you develop a conservation plan for your land based on your goals. NRCS staff can also help you explore conservation programs and initiatives, such as the Environmental Quality Incentives Program (EQIP) .
Conservation in Agriculture
Crop insurance, whole farm revenue protection and other resources can help you prepare for unforeseen challenges like natural disasters.
Disaster Recovery
Special Considerations
Special considerations for businesses.
There are different types of farm businesses each with their own unique considerations. Determine what applies to your operation.
- Organic Farming has unique considerations. Learn about organic agriculture , organic certification , and the Organic Certification Cost Share Program to see if an organic business is an option for you. NRCS also has resources for organic producers and offers assistance to develop a conservation plan.
- Urban Farming has special opportunities and restrictions. Learn how USDA can help farmers in urban spaces .
- Value-Added Products . The Agricultural Marketing Resource Center (AgMRC) is a national virtual resource center for value-added agricultural groups.
- Cooperative. If you are interested in starting a cooperative, USDA’s Rural Development Agency (RD) has helpful resources to help you begin .
Special Considerations for Individuals
Historically Underserved Farmers and Ranchers: We offer help for the unique concerns of producers who meet the USDA definition of "historically underserved," which includes farmers who are:
- socially disadvantaged
- limited resource
- military veterans
Women: Learn about specific incentives, priorities, and set asides for women in agriculture within USDA programs.
Heirs' Property Landowners: If you inherited land without a clear title or documented legal ownership, learn how USDA can help Heirs’ Property Landowners gain access to a variety of programs and services
Business Planning
Creating a good business plan takes time and effort. The following are some key resources for planning your business.
- Farm Answers from the University of Minnesota features a library of how-to resources and guidance, a directory of beginning farmer training programs, and other sources of information in agriculture. The library includes business planning guides such as a Guide to Developing a Business Plan for Farms and Rural Businesses and an Example Business Plan .
- The Small Business Administration (SBA) offers information about starting, managing, and transitioning a business.
SCORE is a nonprofit organization with a network of volunteers who have experience in running and managing businesses. The Score Mentorship Program partners with USDA to provide:
- Free, local support and resources, including business planning help, financial guidance, growth strategies.
- Mentorship through one-on-one business coaching -- in-person, online, and by phone.
- Training from subject matter experts with agribusiness experience.
- Online resources and step-by-step outlines for business strategies.
- Learn more about the program through the Score FAQ .
Training Opportunities
Attend field days, workshops, courses, or formal education programs to build necessary skills to ensure you can successfully produce your selected farm products and/or services. Many local and regional agricultural organizations, including USDA and Cooperative Extension, offer training to beginning farmers.
- Cooperative Extension offices address common issues faced by agricultural producers, and conduct workshops and educational events for the agricultural community.
- extension.org is an online community for the Cooperative Extension program where you can find publications and ask experts for advice.
Now that you have a basic plan for your farm operation, prepare for your visit to a USDA service center.
2. Visit Your USDA Service Center
How to Start a Farm with USDA
Get an overview of the beginning farmer's journey or jump to a specific page below.
Find Your Local Service Center
USDA Service Centers are locations where you can connect with Farm Service Agency, Natural Resources Conservation Service, or Rural Development employees for your business needs. Enter your state and county below to find your local service center and agency offices. If this locator does not work in your browser, please visit offices.usda.gov.
Learn more about our Urban Service Centers . Visit the Risk Management Agency website to find a regional or compliance office or to find an insurance agent near you.
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