what is a good length for a personal statement

How Long Should a Personal Statement Be?

Reviewed by:

Former Admissions Committee Member, Columbia University

Reviewed: 08/17/23

Unsure about the length of your personal statement? Below, we’ll answer your questions about word count and what you could do to satisfy the requirements!

A common misconception is that achieving excellent grades and test scores alone can land you a spot in a high-ranking university. While academic performance is important in the admissions process, applicants must effectively tell schools who they are and what they hope to achieve once accepted.

And here’s where the personal statement comes in. Not to be confused with the statement of purpose , a personal statement accounts for your achievements, talents, interests, and goals. Needless to say, how your personal statement is written can give your application a major boost. 

The length of a personal statement plays a significant role in its effectiveness. In this article, we’ll go over the ideal length your personal statement should be!

How Long Should Your Personal Statement Be?

You will usually submit a personal statement 2-3 pages long, double-spaced, with 1-inch margins, using Times New Roman font in 12-pt font size. While there are no concrete length or formatting rules, generally, statements are between 500 to 650 words long and follow the above formatting guidelines.

Put simply, the length of your personal statement depends on the application service (or university, if you’re not applying through the Common or Coalition Applications ) you use! These are the personal statement word limits for each application: 

To provide a more in-depth answer, your response should fall within close range of these suggestions without using unnecessary filler words or repeating ideas! Stay focused, keep concise, and know you do not have to meet the maximum word count! 

If you’re applying to MIT , Georgetown , or any school in the UC system , you’ll apply using each’s school-specific portal. Keep in mind, these schools don’t require personal statements; instead, you’ll write a handful of shorter essays (comparable to supplemental essays ) to highlight your candidacy. 

How Long Should a Personal Statement Be If There is No Limit Specified?

The length of a personal statement depends on the application platform you use. However, in cases where there are no specific requirements given, you may need to decide for yourself. The bottom line is you need to ensure your personal statement achieves its purpose. 

If no word limit is given, it’s still best to aim for around 500 – 650 words, which works out to about two to three pages double-spaced. This length gives you ample space to paint a well-rounded picture of your experiences, achievements, and qualifications without overwhelming the reader. 

Regardless of the word count, aim for clarity and concision in your writing. Each word should work towards presenting a clear and compelling picture of who you are, leaving a lasting impression on the admissions committee.

Tips to Write a Personal Statement With an Ideal Length

Here are key tips to help you write an effective personal statement that’s just the right length. 

Don’t Bluff or Fluff

It’s a common mistake when writing a personal statement to be tempted to present yourself as an “ideal candidate” to impress the admission committee. 

However, it’s important to remember there’s no such thing; each person is unique, and the admissions committee wants to see the real you. So if you truly want to write an impressive personal statement, staying true to yourself is your best bet.

Don't make things up or exaggerate life events to make them appear more “spectacular.” The admission committee can easily see through false claims, which will only detract from your application. Instead, embrace your individuality and show them the steps you’ve taken to grow and learn. 

Be confident in your own potential and what you have to offer. Your stories make you unique, so don’t be afraid to share them in your personal statement. 

Stay Relevant

When writing your personal statement, it’s crucial to keep the content relevant and focused on the prompt you’re responding to. Avoid going off track and straying too far from your main topic —whatever it may be. This will help your personal statement length stay within the word limit. 

Do Not Repeat Yourself

It’s important to ensure you’re not repeating information already found in other parts of your application.

For example, don’t talk about your GPA or test scores. To make the most use of the word count, focus on sharing information and experiences that can’t be found anywhere else, like passion projects you’re proud of or defining moments in your academic career or personal life.  

Write With Purpose

Even if you have a 650-word limit for your personal statement, ensure each word counts and is carefully thought out! Start with an engaging hook to draw your readers in, follow it with concise and valuable personal insights, and end your essay with a bang to leave a lasting impression on the admissions committee! 

Don’t Be Vague

When composing your personal statement, steer clear of ambiguity. Vagueness can lead to confusion. You’re applying to college for a reason! You should have some direction of what your careers aspirations are and what you plan on doing after college ! Share these specific goals with the committee. 

Being specific when discussing your experiences can greatly enhance the clarity and impact of your writing. It’s also a great way to ensure you adhere to word count restrictions. 

Avoid simply rehashing all of the extracurriculars you participated in, listing your highest grades, and the impressive awards you won along the way. Share what makes you, you! What inspires you? What are you passionate about? What do you hope to change or improve?

3 Examples of Personal Statements That Worked

Let's see how these tips and tricks come together, and review a few examples of successful personal statements :

“In the summer of [YEAR], my sister was graduating college. My family and I drove to [CITY] to give our unconditional love and support and to celebrate. We ate dinner at a beautiful restaurant together and shared an amazing cake the day before. Unfortunately, it became the most tumultuous time in my life.

The 8 hour drive back was brutal on my workaholic dad; he neglected his health to keep a bright future for me and my sister. A few days after coming home, my dad went to the doctor with aggravating chest pain.

Soon after, the doctor dropped the news: my dad suffered a heart attack. I was [AGE], the youngest in my family, and refused to believe that my dad’s life could be cut short. Around this time, I was irresponsible and jaded; uncomfortable being empathetic, and always wishing problems to go away. 

The news weighed heavily on my shoulders. As I studied my dad’s condition, I soon realized and understood the great lengths he had worked to provide me a better future. Ultimately, I knew I had to change to be better for myself and for my dad. 

Post procedures, my dad returned home. Consequently, I was more empathetic, open to being vulnerable, and affectionate towards family which I had previously been too afraid to express. I would regularly hug my family members, didn’t hesitate to speak up if I was feeling scared or frustrated, listened to my dad more attentively, and I smiled more. Over the summer, I took care of my dad: I paid attention to his sodium intake, made sure he drank enough water, started doing his laundry, and slept in his room in case anything happened. There was nothing else that mattered more to me. 

I’m proud to say I can be vulnerable and act on my insecurities. I became an amicable, self-aware, and social person gaining respect and friendship amongst teachers and peers. Throughout college, I make sure to spend time with my family by cooking dinner for them once a week, sending them silly texts of cute animals, or just giving them a call. My transition to becoming more open has ultimately led to my career path as an [JOB TITLE] - creating better lives for marginalized communities. Understanding what other people go through and being susceptible will allow me to properly achieve my goals and assist those in need. 

It’s [YEAR], and my dad is in the best shape of his life. I show my gratitude by accompanying him during his checkups and scolding him for trying to eat poorly.”

Why It Works

Here’s what this personal statement does well: 

• Engaging narrative : The essay begins with a relatable and engaging story that immediately catches the reader's attention. The use of a significant life event creates an emotional connection and sets the tone for personal growth.
• Character development : There is a clear arc of personal development. The writer admits to being irresponsible at first but experiences a transformative journey towards empathy, vulnerability, and greater appreciation for family.
• Relevance to career goals : The essay effectively connects the personal story to the writer's aspirations and career goals.
• Word count : At only 429 words, this essay still gets a strong and impactful message across, attesting to this students’ ability to stay concise and use their words wisely!

Overall, this personal statement stands out due to its emotional resonance, clear development of character and meaningful reflection!

“Short, delicate strokes of paint, form a story of a beautiful soul to be displayed on a canvas. All the unexpected, yet perfect details add character and life to the figure, drawing viewers closer and enveloping them in a tale of curiosity, hardship, and triumph. Just as the work of the mighty painter ever progresses, so too does the painter. Neither the depicted young female nor the painter is yet to finish her transformation to a woman. Every stroke a new day, every color a new era, to create the masterpiece that is life and experience: my life and my experience.

The eyes, white spheres with green splashes that have seen both too much pain and too little of the world. They harness a piece of the spirit of the forever curious girl who hopes to change the world. The girl who grew up admiring the world’s brightest engineers and most talented artists, hoping to one day grow into one of these awe- invoking figures. Thinking, perhaps, she too could be a name in a history book because of the good she created. Whether that means protesting for [CAUSE], supporting efforts to protect the [CAUSE], or helping [PEOPLE] in need, she will do what it takes to help others and make a meaningful impact.

With these big dreams, she also has scars as the girl who has been hurt many times before. Each event leaving a mark in creation of who she would one day become. Although the scars hurt in the beginning, she would not be the same without them. A large strike along her throat, from when she was shut down. A horrendous mark about the chest in an attempt to destroy her heart. Bruising and scrapes among her abdomen, from the gut wrenching events that took away those she loved. And, an abundance of carvings across her back, from events that hurt her most. To the viewer, the marks are invisible; through her candid disposition, no one can observe the pain she has endured. But, in asking her how she feels about the scars, she would not reference them as disfigurations, rather they are enchanting, incredible, and reveal her maturation and strength. She treasures them because they prove her resilience and conquest.

Her hair, wild and seemingly untamed to others, but to her a masterpiece. Years and years of worrying about perfection. Is it straight? Is it smooth enough? Only to realize her authentic, curly hair is a part of her own beauty and uniqueness, similar to the chaotic perfection of a Jackson Pollock. Growing up she molded herself to what she believed others thought she should be, without giving a single thought to what she truly can and should be: herself. To her, her hair symbolizes and brings forth the ferocious lion inside her comparatively small self.

The girl’s lips are half sutured. As she works to rip out the heavy stitchwork, she finds her voice. To her surprise, although the voice remains developing, her words and ideas already begin to inspire individuals to be themselves. She will forever use her voice for good, however subtle it may be. As the painting is finished, there will be no trace of the once-conforming thoughts that held her back. One day, everyone will hear her, loud and clear.

Unlike the painting, however, the story of my beautiful, bewitching, bold soul continues to be unfinished. For I have the power to paint, ponder, and develop my story, despite what unexpected details life may put in my way. I have the power to paint my adventure, to keep placing those short, delicate strokes, to develop my character and champion my story.”

Let’s review this essays’ most impressive features:

• Creative metaphor : The student uses a creative metaphor of painting to symbolize their growth and journey. 
• Vivid imagery : The writer's use of descriptive language paints a vivid picture, both of the physical image of a painting and their emotions to engage the reader and help them feel more connected to the narrative.
• Consistency and unity : By maintaining a consistent theme and narrative thread from beginning to end, the student creates a cohesive and well-structured essay.
• Word count : The essay effectively stays within the recommended word count (at 611 words) without being repetitive or veering off topic. While it is a longer essay it does not include repetitive information or unnecessary language. 

This is a captivating essay from beginning to end, and should inspire you to think outside of the box and get creative with your own personal statement! 

“Standing on the volleyball court in April of my junior year, I look at my teammates before what could be the final serve. This game will determine whether my team receives a bid to Junior Nationals, the highest-level competition for a junior volleyball player. As our fans in the arena cheer us on, I feel the pressure, but I’m feeling joyous just to be part of the team.

The experiences leading to this moment were not all positive. My initial years of volleyball were difficult. I was placed on a team with a group of seemingly very motivated girls, however, I struggled with my teammates constantly criticizing each other, their only goal to look good individually to the coach. I was terrified of making a mistake and having my self-esteem crushed by manipulative teammates looking for someone to blame for another loss.

I realized I did not thrive in this combative environment and if I wanted to become a strong and confident player, I would have to make a change. I gathered the courage to try out for one of the most accomplished teams in northern [STATE]. I was offered the final spot on this team and worked as hard as I could to succeed. The new team’s atmosphere of support and positivity, where no one is afraid to fail, allows experimentation with new techniques which improved my game to the point where I was given a starter position. As my new mindset and leadership were recognized, I was presented with the opportunity to be a captain by the second season.

As team captain, I learned to be aware of what my teammates were experiencing and what their different needs were. I felt personal responsibility to keep the team optimistic even in the backdrop of COVID. I emphasized positivity and encouraged these girls to be successful by both helping and relying upon each other. I led by having fun.

This experience of positivity spilled over into other parts of my life. I now try to be a positive, supportive person at all times. I use my voice to create results instead of shying away from uncomfortable situations. I applied my new skills as a coach and mentor for new volleyball players who had the goal of making the high school volleyball team. I emphasized positivity and encouraged these girls to rely upon each other. Their attitude, talent, and hard work paid off and they all made the junior varsity team, something I’m very proud of. In addition, my positive attitude contributed to my confidence on the court which made me a much stronger player, and I was named All League in the [LOCAL] Conference.

The ref blows his whistle and signals the ball can now be served. The chemistry, spirit, and faith my team has in each other permit a perfect execution of the play and give us the final point we need to qualify for the spot at Nationals. What a journey it has been.”

Here’s why this essay works:

• Compelling introduction : The essay begins by placing the reader in a high-stakes moment on the volleyball court which draws the reader into the narrative.
• Specific examples : The student provides concrete examples of their actions, such as trying out for a different team, becoming a captain, and coaching new players. These examples illustrate the writer's progress and impact.
• Connection to personal values : The writer's values of positivity, teamwork, and leadership are consistently woven throughout the essay. 
• Impactful ending : The essay concludes by bringing the narrative full circle, returning to the opening scene and revealing the positive outcome to leave a strong impression on the reader.
• Word count : This is another relatively short but sweet essay (492 words) that gets straight to the point, satisfies the reader nonetheless, and stays concise! 

To recap, all of these examples of personal statement were engaging, insightful, and reflective! Implementing these qualities into your own essay will undoubtedly elevate it!

FAQs: Length of a Personal Statement

Still have questions about the best length for personal statements? Don’t worry; check out these FAQs instead!

1. How Strict Are Word Counts?

We advise you not to exceed word limits or ranges. Following the word count shows you can follow instructions. If there’s a word limit, it’s there for a reason! 

2. Are 200 Words Enough for a Personal Statement?

Typically, 200 words aren’t enough for a personal statement, but supplemental essay word limits tend to fall in this range. 

3. Can a Personal Statement Exceed 500 Words?

It’s quite common for college personal statements to exceed 500 words – the Common, Coalition, and QuestBridge Apps all recommend or cap personal statements at 650 words.

4. Can a Personal Statement Be 1,000 Words?

Excluding special cases, 1,000 words is typically too long for a personal statement.

5. Are Two Pages Too Long for a Personal Statement?

This depends on what the application or school requests, so ensure you double-check any requirements for personal statements. 

6. What is the Typical Recommended Length of a Personal Statement?

Recommended personal statement lengths typically range from 500 to 650 words. 

7. Are 600 Words Too Much for a Personal Statement? 

Not at all! All three main college application services recommend (or limit) personal statements to 650 words. 

Final Thoughts

So, how long should a personal statement be? That depends on the application portal you choose. Remember, your personal statement is all about you. It’s your chance to shine and let yourself be known to admission committees as an aspiring applicant. Happy writing!

Access 55+ free personal statement examples

Get A Free Consultation

You may also like.

When to Apply for Internships

How To Improve Your ACT Science Score

Explore your training options in 10 minutes Get Started

• Graduate Stories
• Partner Spotlights
• Bootcamp Prep
• Bootcamp Admissions
• University Bootcamps
• Coding Tools
• Software Engineering
• Web Development
• Data Science
• Tech Guides
• Tech Resources
• Career Advice
• Online Learning
• Internships
• Apprenticeships
• Tech Salaries
• Associate Degree
• Bachelor's Degree
• Master's Degree
• University Admissions
• Best Schools
• Certifications
• Bootcamp Financing
• Higher Ed Financing
• Scholarships
• Financial Aid
• Best Coding Bootcamps
• Best Online Bootcamps
• Best Web Design Bootcamps
• Best Data Science Bootcamps
• Best Technology Sales Bootcamps
• Best Data Analytics Bootcamps
• Best Cybersecurity Bootcamps
• Best Digital Marketing Bootcamps
• Los Angeles
• San Francisco
• Browse All Locations
• Digital Marketing
• Machine Learning
• See All Subjects
• Bootcamps 101
• Full-Stack Development
• Career Changes
• View all Career Discussions
• Mobile App Development
• Cybersecurity
• Product Management
• UX/UI Design
• What is a Coding Bootcamp?
• Are Coding Bootcamps Worth It?
• How to Choose a Coding Bootcamp
• Best Online Coding Bootcamps and Courses
• Best Free Bootcamps and Coding Training
• Coding Bootcamp vs. Community College
• Coding Bootcamp vs. Self-Learning
• Bootcamps vs. Certifications: Compared
• What Is a Coding Bootcamp Job Guarantee?
• How to Pay for Coding Bootcamp
• Ultimate Guide to Coding Bootcamp Loans
• Best Coding Bootcamp Scholarships and Grants
• Education Stipends for Coding Bootcamps
• Get Your Coding Bootcamp Sponsored by Your Employer
• GI Bill and Coding Bootcamps
• Tech Intevriews
• Our Enterprise Solution
• Connect With Us
• Publication
• Reskill America
• Partner With Us

• Resource Center
• Bachelor’s Degree
• Master’s Degree

How Long Should a Personal Statement Be: Writing a Strong Personal Statement

As part of your applications to graduate schools, you will need to write a personal statement. But what is a personal statement? What should you write about? And more importantly, how long should a personal statement be?

A personal statement is important because it allows you to make sure your application stands out from others. It will allow you to show off your biggest achievements in life and what you consider to be your best attributes.

Find your bootcamp match

Explore the below tips to learn how to write a strong personal statement and what length you should keep your personal statement at.

What Is a Personal Statement?

A personal statement is an essay explaining your reasons for wanting to enter the coding bootcamp , four-year program, or graduate program you are applying for. It is your chance to tell the school who you are and how you became interested in your field. 

In your personal statement, you should show your passion for the subject and motivation behind applying for the program. There should also be an emphasis on storytelling. Schools typically require applicants to write about challenges in their lives and how they have overcome them.

Maybe you are choosing a program that does not align with your previous education, or maybe you do not have specific work experience related to the field. In this case, a personal statement will help you emphasize your strengths and show why you belong in the program.

How Long Should a Personal Statement Be?

It is best to focus on the message you are delivering in the essay rather than the length. Requirements for the length of a personal essay may vary depending on the school to which you are applying. Typically, colleges and coding bootcamps ask for a word count of about 200 to 500.

How Long Should a Personal Statement Be for College?

While you won’t run into this often, you may find the occasional college application to a four-year school that requires a personal statement. If your ideal college requires a personal statement as part of the college application, you should plan on writing around 500 words. 

During the application process, you will likely find out the personal statement word limit set by your school. It is important to double-check the requirements set forth by your ideal college because 500 words is simply a ballpark number. Some schools may require shorter or longer essays.

How Long Should a Personal Statement Be for Grad School?

If you are working on a statement for graduate school applications, you can expect to write a bit more than you would for a four-year college. Typically, a grad school application requires a personal statement that is around two to three pages in length.

A personal statement for graduate school is also a bit more serious than one for a four-year college. You’ll notice the entire grad school application requires more application materials in general, like a cover letter . That means you will need to work extra hard to avoid awkward sentences, punctuation errors, and exceeding or not meeting the required length for your personal statement letter.

What Are Schools Looking for in a Personal Statement?

Through a personal statement, schools are trying to get to know you on a deeper level. It is important to include a story about yourself in your statement. It should be related to your personal failures and triumphs. 

All the experiences you write about should also be related to your field of study. It’s a good idea to avoid opening your essay with a quote and try not to use cliches or get too creative. You still want to come across as a professional, serious applicant.

The admissions committee will also be looking for your inspiration behind entering your chosen field. They will want to know what made you interested in the specialization. While explaining your interests, do not make the mistake of going back to the beginning of your life, or even to high school. Avoid starting your statements with “I fell in love with …. When I was 8.”

The school will want to find out what personally motivated you to apply. Be honest in your statement and explain why it is an appropriate step on your educational path, and how it will help you achieve your future career goals.

Of course, strong writing skills are crucial to a strong essay. A successful personal statement will show that you can write coherently. Make sure you use correct grammar, punctuation, and capitalization. Ask a couple of family members, friends, or former professors to proofread your essay when you feel you are finished.

There are five universal traits that most schools will be looking for you to demonstrate in your essay:

• Punctuality
• Ability to work independently
• Good communication skills
• Time management abilities
• Determination and perseverance

How to Start Off a Personal Statement

If you want to submit a stand-out personal statement letter with your college application, you’ll want to know exactly how to start off a personal statement. The opening sentence is incredibly important to your personal statement essay, as it needs to be clean, clear, and eye-catching.

Throughout each application cycle, the college admissions team will see hundreds of personal statements. Many applicants open their letters with a quote, and while this is not a bad idea, it has become generic. Try starting your personal statement off with a quick and interesting anecdote about a valuable experience that has impacted your desire to enroll in the program.

Any sort of life experience or challenging experience you can think of related to your field of study should go into the essay as early as possible. That being said, don’t cram in all of the relevant experiences you can think of in the first paragraph. If you find yourself doing this, try adding an extra paragraph to your opener.

A killer personal statement should also allude to a few personal characteristics that fit with the field of study. For example, in the law, medical, and philanthropic fields, you may want to start off your personal statement with a quick anecdote about a life experience that displays your ability to logically help others.

How to Start Off a Personal Statement: A Sample

The following sample is tailored to a student applying for medical school:

In 2016, I spent one month in rural Haiti volunteering at a hospital. This was an extremely challenging experience for me, as I saw many people in need of critical healthcare that simply was not available to them. However, it was this experience that helped me decide I wanted to attend medical school and study to become a doctor. 

I quickly learned to separate my logical self from my emotional self so that I could help people receive treatment as quickly and efficiently as possible, while also providing reassurance and bedside company to those who needed it.

Writing a Personal Statement Step-by-Step

Writing a personal statement can be challenging. On top of having to explain all of your strengths in one short essay, you will also need to follow the rules and have no grammatical errors. Here are eight steps to take when writing a personal statement:

1. Start Early

Start the process a couple of months before your application is due. Personal statements take a lot of work, especially if you are also balancing other commitments in your life. Setting aside extra time means you will not have to squeeze in hours of work at the last minute. Starting early also allows for careful planning to ensure everything down to the sentence structure is perfect in your finished application essay.

2. Read the Requirements Thoroughly

It is very important to make sure that you understand the instructions fully. Your program will give the information as to what content your statement should focus on, how long it should be, and even how to save your essay.

"Career Karma entered my life when I needed it most and quickly helped me match with a bootcamp. Two months after graduating, I found my dream job that aligned with my values and goals in life!"

Venus, Software Engineer at Rockbot

Some colleges are very specific and will give you a character limit for your piece of writing, while others will be much more relaxed. If you have trouble finding the personal statement instructions, try reaching out to your school’s admissions staff.

3. Brainstorm Ideas

Brainstorm topics you would like to discuss. Common topics for this essay include extracurricular activities , a compelling story, and concrete examples of why you are one of the most qualified students for the program. 

This can give you a better shot at admissions by separating you from the other numerous candidates. Figure out how you will present your goals, what the program means to you, and why you are interested in it.

4. Make an Outline

Create a chart or a list of the things you plan to mention in your essay and the order you would like to discuss them. This is the time to develop your personal statement structure. You can find inspiration for your own essay by looking at personal statement examples online.

5. Draft Your Essay

Now, begin writing your admission essay. When you enter this stage, it is entirely okay to write down anything that seems relevant. While you continue to draft, you can take out parts that seem unnecessary. An admission tutor would be very helpful during the actual writing process and can help you become the perfect candidate.

6. Get Feedback

Allow people you trust to read your essay and provide feedback. They will see your writing with fresh eyes and tell you what needs to be fixed. Discussing your essay with people who have read it will help you improve your writing.

7. Edit Your Essay

Now that you have feedback, you will be able to revise and edit your statement based on the responses of people you trust. Look out for sentences with unnecessary information. Personal statements are intended to be short, so if one sentence is not essential, take it out. You can even send your essay to a personal statement editing service.

8. Proofread 

The last step is to proofread, a lot. Make use of your computer’s spellchecker, Grammarly, and any other resources available to you. Proofread one sentence at a time. Then, allow others to proofread your final draft. If they see a problem, go back one step, then proofread again.

How Long Should a Personal Statement Be FAQ

Typically, personal statements are double-spaced. You may find a college requiring single-spaced personal statements, but unless it is clearly stated, double-spaced is a safe option. If you are really unsure, reach out to your admissions office for guidance.

If your personal statement is too long, review it and remove any information that is not 100 percent necessary. Unless a sentence is providing clear, important information about you as a candidate for the program, it should be removed. You can look up personal statement examples to get a better idea of how yours should be.

Avoid saying anything in your personal statement that is negative or braggy, or that takes the focus away from you. Many students complain about past educational experiences, but if you do this, you will likely have a harder time being accepted into the program. You want to describe positive personal experiences you have had but aim to do so without bragging about yourself.

It can take anywhere from a few days to a few weeks to write a personal statement. It primarily depends on how far in advance you plan your essay, your writing style, and how much time you put into editing and reviewing. Taking some extra time to write this statement is never a bad idea.

About us: Career Karma is a platform designed to help job seekers find, research, and connect with job training programs to advance their careers. Learn about the CK publication .

What's Next?

Get matched with top bootcamps

Ask a question to our community, take our careers quiz.

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Personal Statements 101 (Ideal Length, Contents, Outline)

By: Author Marcel Iseli

Posted on Last updated: January 4, 2021

Sharing is caring!

Applying for a job and applying for college are two very stressful situations.

Almost all applications today are handled online, which ought to take some of the stress out.

In reality, however, many online systems seem designed to frustrate, often asking applicants to manually enter information that’s already on an uploaded resume or other file.

Then there’s all the specialized language you need to know just to understand what the people who review applications are even looking for.

If you’re applying for university, you might need to figure out your college rank or whether you might qualify as a legacy applicant, to say nothing of the long and arduous process of applying for financial aid.

Job applications are just as bad, often requiring you to decipher jargon like “dynamic” and “potential for growth” in the job description itself, before you ever even see the application form.

Sometimes, you might even see job postings that ask for ninja or wizards.

Even after you’ve successfully navigated the minefield of an application for college or a job, there’s one final trap laying in wait: the personal statement.

It seems like a personal statement would be easy, since all you have to do is describe yourself. In reality, crafting a well-written personal statement is an art in itself.

Let’s review how to put your best foot forward when applying for a job or college admission, starting with the common question of how long personal statements need to be.

How long should a personal statement be in a college application?

Unless otherwise indicated on the application form, personal statements should be somewhere between 300 and 500 words, or three to four paragraphs. Although it’s possible to write very short statements, remember that the reviewers will be hoping to learn as much as they can about you. That means it’s best to target the upper limit, rather than writing as little as possible. Writing more also lets you showcase your talents as a writer and your unique qualities as a person, student and candidate.  

How long should a personal statement be on a job application?

200 to 300 words is a good length for a personal statement on a job application form. In general, you should try to keep this type of personal statement to two paragraphs max. This statement is your chance to stand out in the eyes of hiring managers, so be sure you strike a balance of expressing your strengths without bragging or exaggerating. If you have a personal statement on your resume or CV itself, rather than on a job application form, this statement should be a single sentence that describes your objective or the type of job you are looking for.

Personal statements: surprisingly complicated

Describing yourself in a few hundred words is harder than it seems, and that goes double when so much is on the line.

No matter what context you’re writing in, personal statements should tell reviewers a story about you and your life.

That includes not only your strengths and weaknesses, but your hopes and your dream, including where you’ve come from and where you’d like to go in your career or after receiving an education.

In other words, when writing a personal statement you should try to capture the reviewer’s imagination, enabling them to see you as a unique individual rather than just another nameless applicant.

The best personal statements will stick with the reviewer after they’ve finished reading hundreds of others, making them want to meet you and help you succeed in your aspirations.

Rather than trying to define a catch-all strategy for writing the perfect personal statement, we’ll break down the best strategies and lengths for college or university applications and job applications separately.

Personal statements on college applications

On a college application, you will commonly be asked to write one or more short essays.

For example, sometimes you will be asked to describe what attracts you to the school you’re applying to, or to describe your approach to studying and education.

The exact details of these essays will depend on the university or college to which you are applying, but one that you can comfortably write beforehand is a personal statement. That’s because almost all college applications ask for this kind of essay.

What exactly is a personal statement?

In the realm of university applications, a personal statement should tell the school about your educational goals. However , it also needs to explain why these goals are important to you, and what you will do to attain them.

At the same time, you don’t want to just talk about education. That makes you sound flat and uninspiring, and will make you indistinguishable from the thousands of other college hopefuls.

Think again of the idea that a personal statement should be a story about yourself.

Because you want your story to be memorable, you need to lead with something that will stick out, tie that into your educational goals and then finish with a conclusion which shows that you have the potential to achieve great things for yourself, your community or the world.

Put simply, a personal statement on a college application should be a very short autobiographical essay that leaves the reviewer excited to see what you can accomplish at their college or university.  

What should you put in a personal statement?

Exactly what you put in your personal statement is, well, personal .

However, there are a few themes that work well, and which you can fine-tune to your own life experiences.

One option is to describe a time you had to overcome a personal crisis. Another is to talk about a lesson you learned from failing at something, although with this you need to be sure to emphasize what you did to fix things.

Other popular topics for college personal statements include hobbies or interests, stories about helping your family and community, experiences when you served as a leader and your history with volunteering.

If none of these fit you, try to find something that will help you tell a story about yourself, rather than simply showing off your grades or other academic successes.  

How long you should make your personal statement on a college application

In general, a good length for personal statements of this sort is between 300 and 500 words, or 3 to 4 paragraphs.

That seems like a lot, but remember that you need to make yourself stand out and show the reviewer what makes you unique. That’s really hard to do in 500 words, let alone fewer than 300.

Although 300 to 500 words is a good guideline, some college application forms will actually tell you how many words they want you to write.

No matter how much space you’re given, try to aim for the upper end of the wordcount without padding unnecessarily.

This makes sure you don’t look lazy, but it also gives you the maximum amount of room possible to tell a compelling story about yourself and your need for higher education.  

Suggested outline for a college application personal statement

Again, there’s no one way to write a good personal statement. If you’re the sort of writer who struggles without an outline, though, the one below is a good starting place. Just remember to personalize your story, and your statement, if you want to succeed.

• First paragraph – Briefly introduce yourself and the story you are telling in the statement. This is your “hook,” the paragraph that will make the reviewer eager to read on
• Second paragraph – Show the reviewer more detail now that they understand your basic situation. You can introduce a complication, show examples of your determination to succeed or simply provide more information.
• Third paragraph – Now that you’ve fully told your story, explain how furthering your education with a college degree will help you achieve the goals you established in the first two paragraphs.
• Fourth paragraph – Revisit your personal circumstances and the story you’re telling about yourself, without repeating paragraphs one and two. One neat trick to end an essay of this type is to invert your introduction, showing how your situation would be different after you achieve your goals.

Personal statements on job applications

When job postings ask for personal statements, the reviewer usually wants to make sure that candidates have relevant skills and experiences, will be a good fit for the company’s ethos and will otherwise get along with the people who work there.

When writing a personal statement for a job application, then, you need to tailor the story you’re telling about yourself so that it hits these main points.

Don’t spend the entire time talking about a hobby you enjoy or where you lived as a child unless you can somehow make these directly relevant to the position you’re applying for.

On the one hand, this makes personal statements for jobs much more work, as they must fit in with either a specific company or industry. However, it also gives the writer much more guidance.  

What should you put in your personal statement?

If you’re writing a personal statement for a job application, you should make sure that most of it is about your professional experience.

However, you don’t want to give the impression that you’re a workaholic who only cares about your current job, either. One of the best ways to strike a balance between “professional” and “memorable” is to talk about your values.

In other words, don’t just talk about work you’ve done in the past. Talk about what kind of work is important to you, and then describe why it’s important.

If you can show the reviewer that your worldview generally matches up with your potential employer’s, your work is already halfway done.

In most cases, tying your values to specific examples of things you’ve done is most compelling than speaking in the abstract.

Just make sure you’re always explaining why these tasks were important to you, rather than bragging about how successful you are.  

The best length for a personal statement on a job application

Personal statements on a job application should be somewhere between 200 and 300 words, and should take up one to two paragraphs.

Because of their shortness, you’ll need to pare your story down to its essentials. Every word needs to be relevant to what you’re saying. This is an art in itself, and one that is especially important in business writing.

In that sense, whether or not your personal statement is well written serves as another form of evaluation for the reviewer of your application.

Of course, some job applications may specify a different number of words. In this case, adjust the amount you write  

Suggested outline for a job application personal statement

Since personal statements of this sort need to be succinct, it’s best to have two paragraphs at most.

In the first paragraph, introduce yourself and your values in a compelling way. Next, show examples of these values from your professional experience, if possible.

Alternatively, this can be a great place to talk about your family and community, if these are where your values came from.

By the end of this paragraph, the reviewer needs to have a good understanding of what makes you tick.

The second paragraph of your personal statement can show ways you hope to change or grow. Talking about how you overcame a struggle in the past, or how you failed at something and learned from it, are good ways to handle this.

You don’t need to specifically mention the job you want or company where you’re applying, but the reviewer should be able to connect your goals and aspirations with what you can do for the company.

End on an upbeat, sincere note without sounding full of yourself or corny.  

Putting a personal statement or objective on your CV or resume

Another place personal statements sometimes appear in a professional context is on a CV or resume.

These personal statements, sometimes called “objectives,” should be much shorter. In fact, anything more than one sentence is going to stand out in the worst possible way.

If you’re trying to write a personal statement for your CV, set yourself the task of coming up with an “elevator pitch,” a short, pithy sentence that you could say to someone in the time it takes for an elevator to go up a few floors that highlights your unique qualities and what you want to accomplish.

Hey fellow Linguaholics! It’s me, Marcel. I am the proud owner of linguaholic.com. Languages have always been my passion and I have studied Linguistics, Computational Linguistics and Sinology at the University of Zurich. It is my utmost pleasure to share with all of you guys what I know about languages and linguistics in general.

Related posts:

• Cover Letter vs. Personal Statement — Here’s The Difference

Choose Your Test

Sat / act prep online guides and tips, what is a personal statement everything you need to know about the college essay.

College Admissions , College Essays

In addition to standardized test scores and transcripts, a personal statement or essay is a required part of many college applications. The personal statement can be one of the most stressful parts of the application process because it's the most open ended.

In this guide, I'll answer the question, "What is a personal statement?" I'll talk through common college essay topics and what makes for an effective personal statement.

College Essay Glossary

Even the terminology can be confusing if you aren't familiar with it, so let's start by defining some terms:

Personal statement —an essay you write to show a college admissions committee who you are and why you deserve to be admitted to their school. It's worth noting that, unlike "college essay," this term is used for application essays for graduate school as well.

College essay —basically the same as a personal statement (I'll be using the terms interchangeably).

Essay prompt —a question or statement that your college essay is meant to respond to.

Supplemental essay —an extra school or program-specific essay beyond the basic personal statement.

Many colleges ask for only one essay. However, some schools do ask you to respond to multiple prompts or to provide supplemental essays in addition to a primary personal statement.

Either way, don't let it stress you out! This guide will cover everything you need to know about the different types of college essays and get you started thinking about how to write a great one:

• Why colleges ask for an essay
• What kinds of essay questions you'll see
• What sets great essays apart
• Tips for writing your own essay

Why Do Colleges Ask For an Essay?

There are a couple of reasons that colleges ask applicants to submit an essay, but the basic idea is that it gives them more information about you, especially who you are beyond grades and test scores.

#1: Insight Into Your Personality

The most important role of the essay is to give admissions committees a sense of your personality and what kind of addition you'd be to their school's community . Are you inquisitive? Ambitious? Caring? These kinds of qualities will have a profound impact on your college experience, but they're hard to determine based on a high school transcript.

Basically, the essay contextualizes your application and shows what kind of person you are outside of your grades and test scores . Imagine two students, Jane and Tim: they both have 3.5 GPAs and 1200s on the SAT. Jane lives in Colorado and is the captain of her track team; Tim lives in Vermont and regularly contributes to the school paper. They both want to be doctors, and they both volunteer at the local hospital.

As similar as Jane and Tim seem on paper, in reality, they're actually quite different, and their unique perspectives come through in their essays. Jane writes about how looking into her family history for a school project made her realize how the discovery of modern medical treatments like antibiotics and vaccines had changed the world and drove her to pursue a career as a medical researcher. Tim, meanwhile, recounts a story about how a kind doctor helped him overcome his fear of needles, an interaction that reminded him of the value of empathy and inspired him to become a family practitioner. These two students may seem outwardly similar but their motivations and personalities are very different.

Without an essay, your application is essentially a series of numbers: a GPA, SAT scores, the number of hours spent preparing for quiz bowl competitions. The personal statement is your chance to stand out as an individual.

#2: Evidence of Writing Skills

A secondary purpose of the essay is to serve as a writing sample and help colleges see that you have the skills needed to succeed in college classes. The personal statement is your best chance to show off your writing , so take the time to craft a piece you're really proud of.

That said, don't panic if you aren't a strong writer. Admissions officers aren't expecting you to write like Joan Didion; they just want to see that you can express your ideas clearly.

No matter what, your essay should absolutely not include any errors or typos .

#3: Explanation of Extenuating Circumstances

For some students, the essay is also a chance to explain factors affecting their high school record. Did your grades drop sophomore year because you were dealing with a family emergency? Did you miss out on extracurriculars junior year because of an extended medical absence? Colleges want to know if you struggled with a serious issue that affected your high school record , so make sure to indicate any relevant circumstances on your application.

Keep in mind that in some cases there will be a separate section for you to address these types of issues, as well as any black marks on your record like expulsions or criminal charges.

#4: Your Reasons for Applying to the School

Many colleges ask you to write an essay or paragraph about why you're applying to their school specifically . In asking these questions, admissions officers are trying to determine if you're genuinely excited about the school and whether you're likely to attend if accepted .

I'll talk more about this type of essay below.

Want to write the perfect college application essay? Get professional help from PrepScholar.

Your dedicated PrepScholar Admissions counselor will craft your perfect college essay, from the ground up. We'll learn your background and interests, brainstorm essay topics, and walk you through the essay drafting process, step-by-step. At the end, you'll have a unique essay that you'll proudly submit to your top choice colleges.

Don't leave your college application to chance. Find out more about PrepScholar Admissions now :

What Kind of Questions Do Colleges Ask?

Thankfully, applications don't simply say, "Please include an essay about yourself"; they include a question or prompt that you're asked to respond to . These prompts are generally pretty open-ended and can be approached in a lot of different ways .

Nonetheless, most questions fall into a few main categories. Let's go through each common type of prompt, with examples from the Common Application, the University of California application, and a few individual schools.

Prompt Type 1: Your Personal History

This sort of question asks you to write about a formative experience, important event, or key relationship from your life . Admissions officers want to understand what is important to you and how your background has shaped you as a person.

These questions are both common and tricky. The most common pit students fall into is trying to tell their entire life stories. It's better to focus in on a very specific point in time and explain why it was meaningful to you.

Common App 1

Some students have a background, identity, interest, or talent that is so meaningful they believe their application would be incomplete without it. If this sounds like you, then please share your story.

Common App 5

Discuss an accomplishment, event, or realization that sparked a period of personal growth and a new understanding of yourself or others.

University of California 2

Every person has a creative side, and it can be expressed in many ways: problem solving, original and innovative thinking, and artistically, to name a few. Describe how you express your creative side.

University of California 6

Think about an academic subject that inspires you. Describe how you have furthered this interest inside and/or outside of the classroom.

Prompt Type 2: Facing a Problem

A lot of prompts deal with how you solve problems, how you cope with failure, and how you respond to conflict. College can be difficult, both personally and academically, and admissions committees want to see that you're equipped to face those challenges .

The key to these types of questions is to identify a real problem, failure, or conflict ( not a success in disguise) and show how you adapted and grew from addressing the issue.

Common App 2

The lessons we take from obstacles we encounter can be fundamental to later success. Recount a time when you faced a challenge, setback, or failure. How did it affect you, and what did you learn from the experience?

Harvard University 7

The Harvard College Honor Code declares that we “hold honesty as the foundation of our community.” As you consider entering this community that is committed to honesty, please reflect on a time when you or someone you observed had to make a choice about whether to act with integrity and honesty.

Prompt Type 3: Diversity

Most colleges are pretty diverse, with students from a wide range of backgrounds. Essay questions about diversity are designed to help admissions committees understand how you interact with people who are different from you .

In addressing these prompts, you want to show that you're capable of engaging with new ideas and relating to people who may have different beliefs than you.

Common App 3

Reflect on a time when you questioned or challenged a belief or idea. What prompted your thinking? What was the outcome?

Johns Hopkins University

Tell us about an aspect of your identity (e.g., race, gender, sexuality, religion, community) or a life experience that has shaped you as an individual and how that influenced what you’d like to pursue in college at Hopkins.  This can be a future goal or experience that is either [sic] academic, extracurricular, or social.

Duke University Optional 1

We believe a wide range of personal perspectives, beliefs, and lived experiences are essential to making Duke a vibrant and meaningful living and learning community. Feel free to share with us anything in this context that might help us better understand you and what you might bring to our community. 

Prompt Type 4: Your Future Goals

This type of prompt asks about what you want to do in the future: sometimes simply what you'd like to study, sometimes longer-term career goals. Colleges want to understand what you're interested in and how you plan to work towards your goals.

You'll mostly see these prompts if you're applying for a specialized program (like pre-med or engineering) or applying as a transfer student. Some schools also ask for supplementary essays along these lines. 

University of Southern California (Architecture)

Princeton Supplement 1

Prompt Type 5: Why This School

The most common style of supplemental essay is the "why us?" essay, although a few schools with their own application use this type of question as their main prompt. In these essays, you're meant to address the specific reasons you want to go to the school you're applying to .

Whatever you do, don't ever recycle these essays for more than one school.

Chapman University

There are thousands of universities and colleges. Why are you interested in attending Chapman?

Columbia University

Why are you interested in attending Columbia University? We encourage you to consider the aspect(s) that you find unique and compelling about Columbia.

Rice University

Based upon your exploration of Rice University, what elements of the Rice experience appeal to you?

Princeton University

Princeton has a longstanding commitment to understanding our responsibility to society through service and civic engagement. How does your own story intersect with these ideals?

Prompt Type 6: Creative Prompts

More selective schools often have supplemental essays with stranger or more unique questions. University of Chicago is notorious for its weird prompts, but it's not the only school that will ask you to think outside the box in addressing its questions.

University of Chicago

“Vlog,” “Labradoodle,” and “Fauxmage.” Language is filled with portmanteaus. Create a new portmanteau and explain why those two things are a “patch” (perfect match).

University of Vermont

Established in Burlington, VT, Ben & Jerry’s is synonymous with both ice cream and social change. The “Save Our Swirled” flavor raises awareness of climate change, and “I Dough, I Dough” celebrates marriage equality. If you worked alongside Ben & Jerry, what charitable flavor would you develop and why?

What Makes a Strong Personal Statement?

OK , so you're clear on what a college essay is, but you're still not sure how to write a good one . To help you get started, I'm going to explain the main things admissions officers look for in students' essays: an engaging perspective, genuine moments, and lively writing .

I've touched on these ideas already, but here, I'll go into more depth about how the best essays stand out from the pack.

Showing Who You Are

A lot of students panic about finding a unique topic, and certainly writing about something unusual like a successful dating app you developed with your friends or your time working as a mall Santa can't hurt you. But what's really important isn't so much what you write about as how you write about it . You need to use your subject to show something deeper about yourself.

Look at the prompts above: you'll notice that they almost all ask you what you learned or how the experience affected you. Whatever topic you pick, you must be able to specifically address how or why it matters to you .

Say a student, Will, was writing about the mall Santa in response to Common App prompt number 2 (the one about failure): Will was a terrible mall Santa. He was way too skinny to be convincing and the kids would always step on his feet. He could easily write 600 very entertaining words describing this experience, but they wouldn't necessarily add up to an effective college essay.

To do that, he'll need to talk about his motivations and his feelings: why he took such a job in the first place and what he did (and didn't) get out of it. Maybe Will took the job because he needed to make some money to go on a school trip and it was the only one he could find. Despite his lack of enthusiasm for screaming children, he kept doing it because he knew if he persevered through the whole holiday season he would have enough money for his trip. Would you rather read "I failed at being a mall Santa" or "Failing as a mall Santa taught me how to persevere no matter what"? Admissions officers definitely prefer the latter.

Ultimately, the best topics are ones that allow you to explain something surprising about yourself .

Since the main point of the essay is to give schools a sense of who you are, you have to open up enough to let them see your personality . Writing a good college essay means being honest about your feelings and experiences even when they aren't entirely positive.

In this context, honesty doesn't mean going on at length about the time you broke into the local pool at night and nearly got arrested, but it does mean acknowledging when something was difficult or upsetting for you. Think about the mall Santa example above. The essay won't work unless the writer genuinely acknowledges that he was a bad Santa and explains why.

Want to build the best possible college application?

We can help. PrepScholar Admissions is the world's best admissions consulting service. We combine world-class admissions counselors with our data-driven, proprietary admissions strategies . We've overseen thousands of students get into their top choice schools , from state colleges to the Ivy League.

We know what kinds of students colleges want to admit. We want to get you admitted to your dream schools .

Learn more about PrepScholar Admissions to maximize your chance of getting in.

Eloquent Writing

As I mentioned above, colleges want to know that you are a strong enough writer to survive in college classes . Can you express your ideas clearly and concisely? Can you employ specific details appropriately and avoid clichés and generalizations? These kinds of skills will serve you well in college (and in life!).

Nonetheless, admissions officers recognize that different students have different strengths. They aren't looking for a poetic magnum opus from someone who wants to be a math major. (Honestly, they aren't expecting a masterwork from anyone , but the basic point stands.) Focus on making sure that your thoughts and personality come through, and don't worry about using fancy vocabulary or complex rhetorical devices.

Above all, make sure that you have zero grammar or spelling errors . Typos indicate carelessness, which will hurt your cause with admissions officers.

Top Five Essay-Writing Tips

Now that you have a sense of what colleges are looking for, let's talk about how you can put this new knowledge into practice as you approach your own essay. Below, I've collected my five best tips from years as a college essay counselor.

#1: Start Early!

No matter how much you want to avoid writing your essay, don't leave it until the last minute . One of the most important parts of the essay writing process is editing, and editing takes a lot of time. You want to be able to put your draft in a drawer for a week and come back to it with fresh eyes. You don't want to be stuck with an essay you don't really like because you have to submit your application tomorrow.

You need plenty of time to experiment and rewrite, so I would recommend starting your essays at least two months before the application deadline . For most students, that means starting around Halloween, but if you're applying early, you'll need to get going closer to Labor Day.

Of course, it's even better to get a head start and begin your planning earlier. Many students like to work on their essays over the summer, when they have more free time, but you should keep in mind that each year's application isn't usually released until August or September. Essay questions often stay the same from year to year, however. If you are looking to get a jump on writing, you can try to confirm with the school (or the Common App) whether the essay questions will be the same as the previous year's.

#2: Pick a Topic You're Genuinely Excited About

One of the biggest mistakes students make is trying to write what they think the committee wants to hear. The truth is that there's no "right answer" when it comes to college essays . T he best topics aren't limited to specific categories like volunteer experiences or winning a tournament. Instead, they're topics that actually matter to the writer .

"OK," you're thinking, "but what does she mean by 'a topic that matters to you'? Because to be perfectly honest, right now, what really matters to me is that fall TV starts up this week, and I have a feeling I shouldn't write about that."

You're not wrong (although some great essays have been written about television ). A great topic isn't just something that you're excited about or that you talk to your friends about; it's something that has had a real, describable effect on your perspective .

This doesn't mean that you should overemphasize how something absolutely changed your life , especially if it really didn't. Instead, try to be as specific and honest as you can about how the experience affected you, what it taught you, or what you got out of it.

Let's go back to the TV idea. Sure, writing an essay about how excited you are for the new season of Stranger Things  probably isn't the quickest way to get yourself into college, but you could write a solid essay (in response to the first type of prompt) about how SpongeBob SquarePants was an integral part of your childhood. However, it's not enough to just explain how much you loved SpongeBob—you must also explain why and how watching the show every day after school affected your life. For example, maybe it was a ritual you shared with your brother, which showed you how even seemingly silly pieces of pop culture can bring people together. Dig beneath the surface to show who you are and how you see the world.

When you write about something you don't really care about, your writing will come out clichéd and uninteresting, and you'll likely struggle to motivate yourself. When you instead write about something that is genuinely important to you, you can make even the most ordinary experiences—learning to swim, eating a meal, or watching TV—engaging .

#3: Focus on Specifics

But how do you write an interesting essay? Focus.

Don't try to tell your entire life story or even the story of an entire weekend; 500–650 words may seem like a lot, but you'll reach that limit quickly if you try to pack every single thing that has happened to you into your essay. If, however, you just touch on a wide range of topics, you'll end up with an essay that reads more like a résumé.

Instead, narrow in on one specific event or idea, and talk about it in more depth . The narrower your topic, the better. For example, writing about your role as Mercutio in your school's production of Romeo and Juliet is too general, but writing about opening night, when everything went wrong, could be a great topic.

Whatever your topic, use details to help draw the reader in and express your unique perspective. But keep in mind that you don't have to include every detail of what you did or thought; stick to the important and illustrative ones.

#4: Use Your Own Voice

College essays aren't academic assignments; you don't need to be super formal. Instead, try to be yourself. The best writing sounds like a more eloquent version of the way you talk .

Focus on using clear, simple language that effectively explains a point or evokes a feeling. To do so, avoid the urge to use fancy-sounding synonyms when you don't really know what they mean. Contractions are fine; slang, generally, is not. Don't hesitate to write in the first person.

A final note: you don't need to be relentlessly positive. It's OK to acknowledge that sometimes things don't go how you want—just show how you grew from that.

#5: Be Ruthless

Many students want to call it a day after writing a first draft, but editing is a key part of writing a truly great essay. To be clear, editing doesn't mean just making a few minor wording tweaks and cleaning up typos; it means reading your essay carefully and objectively and thinking about how you could improve it .

Ask yourself questions as you read: is the progression of the essay clear? Do you make a lot of vague, sweeping statements that could be replaced with more interesting specifics? Do your sentences flow together nicely? Do you show something about yourself beyond the surface level?

You will have to delete and rewrite (potentially large) parts of your essay, and no matter how attached you feel to something you wrote, you might have to let it go . If you've ever heard the phrase "kill your darlings," know that it is 100% applicable to college essay writing.

At some point, you might even need to rewrite the whole essay. Even though it's annoying, starting over is sometimes the best way to get an essay that you're really proud of.

What's Next?

Make sure to check out our other posts on college essays , including our step-by-step guide to how to write your college essay , our analysis of the Common App Prompts , and our collection of example essays .

If you're in need of guidance on other parts of the application process , take a look at our guides to choosing the right college for you , writing about extracurriculars , deciding to double major , and requesting teacher recommendations .

Last but not least, if you're planning on taking the SAT one last time , check out our ultimate guide to studying for the SAT and make sure you're as prepared as possible.

Want to improve your SAT score by 160 points or your ACT score by 4 points? We've written a guide for each test about the top 5 strategies you must be using to have a shot at improving your score. Download it for free now:

Alex is an experienced tutor and writer. Over the past five years, she has worked with almost a hundred students and written about pop culture for a wide range of publications. She graduated with honors from University of Chicago, receiving a BA in English and Anthropology, and then went on to earn an MA at NYU in Cultural Reporting and Criticism. In high school, she was a National Merit Scholar, took 12 AP tests and scored 99 percentile scores on the SAT and ACT.

Student and Parent Forum

Our new student and parent forum, at ExpertHub.PrepScholar.com , allow you to interact with your peers and the PrepScholar staff. See how other students and parents are navigating high school, college, and the college admissions process. Ask questions; get answers.

Ask a Question Below

Have any questions about this article or other topics? Ask below and we'll reply!

Improve With Our Famous Guides

• For All Students

The 5 Strategies You Must Be Using to Improve 160+ SAT Points

How to Get a Perfect 1600, by a Perfect Scorer

Series: How to Get 800 on Each SAT Section:

Score 800 on SAT Math

Score 800 on SAT Reading

Score 800 on SAT Writing

Series: How to Get to 600 on Each SAT Section:

Score 600 on SAT Math

Score 600 on SAT Reading

Score 600 on SAT Writing

Free Complete Official SAT Practice Tests

What SAT Target Score Should You Be Aiming For?

15 Strategies to Improve Your SAT Essay

The 5 Strategies You Must Be Using to Improve 4+ ACT Points

How to Get a Perfect 36 ACT, by a Perfect Scorer

Series: How to Get 36 on Each ACT Section:

36 on ACT English

36 on ACT Math

36 on ACT Reading

36 on ACT Science

Series: How to Get to 24 on Each ACT Section:

24 on ACT English

24 on ACT Math

24 on ACT Reading

24 on ACT Science

What ACT target score should you be aiming for?

ACT Vocabulary You Must Know

ACT Writing: 15 Tips to Raise Your Essay Score

How to Get Into Harvard and the Ivy League

How to Get a Perfect 4.0 GPA

How to Write an Amazing College Essay

What Exactly Are Colleges Looking For?

Is the ACT easier than the SAT? A Comprehensive Guide

Should you retake your SAT or ACT?

When should you take the SAT or ACT?

Stay Informed

Get the latest articles and test prep tips!

Looking for Graduate School Test Prep?

Check out our top-rated graduate blogs here:

GRE Online Prep Blog

GMAT Online Prep Blog

TOEFL Online Prep Blog

Holly R. "I am absolutely overjoyed and cannot thank you enough for helping me!”

• Admission Essay
• Statement of Purpose Editing
• Personal Statement Editing
• Recommendation Letter
• Motivation Letter
• Cover Letter
• Supplemental Essay
• Letter of Continued Interest
• Scholarship Essay
• Role Model Essay
• Our Editors
• College Admission Essay Examples
• College Cover Letter Examples
• College Personal Statement Examples
• Graduate Personal Statement Examples
• Graduate Statement of Purpose Examples
• MBA Essay Examples
• MBA Personal Statement Examples
• MBA Resume Examples
• MBA Recommendation Letter Examples
• Medical School Personal Statement Examples
• Medical School Recommendation Letter Examples
• Pricing Plans
• Public Health
• Dissertation
• Research Paper
• Thesis Editing
• Academic Editing
• Motivation letter
• Letter of Recommendation
• Personal Statement
• Statement of Purpose

How Long Should a Personal Statement Be?

EssayEdge > Blog > How Long Should a Personal Statement Be?

Entering the university of your dream, you are required to write the personal statement essay, and while doing it, you may come up with the question: how long should a personal statement be to become the greatest one. Achieving an ideal college personal statement length can make the difference between a personal statement that is read in its entirety, one that is skimmed, or one that is quickly dismissed. This is something that many applicants struggle with as they work to create their personal statements. And it is completely understandable. In an effort to fully convey a story or to explain complicated situations, people often end up with a college personal statement that is significantly longer than what is allowed for the application process.

Unfortunately, it is not uncommon for applicants to write out their entire essay, only to realize that they will need to cut one-third or more of the essay to bring it within the personal statement word or character count limits.

However, this situation can be avoided through careful planning so that you can keep your college personal statement the right length.

The most amazing anecdote, the story of your above-and-beyond most significant accomplishment, or the explanation of the most challenging experience will not work in your favor if it does not fit into the length of the essay. Therefore, brainstorming your essay ideas and creating a basic outline will prove helpful in the creation of your college personal statement. If you know you only have 500 words to work with, decide in advance how much space to devote to each average paragraph length and stick to it when you are in the actual writing process.

Table of Contents:

Create the plan of your ideas that are worth sharing

The hardest part of any piece of writing is the moment when you try to start. The most helpful decision, in such a case, would be to use a template or a format that can help you quickly create a roadmap of how the finished application essay should look like. It is always a good idea to get a starting point and define the general direction of your writing. Also, you should think about the questions related to your main academic area of interest, activities, and life-events.

Remember about the word count guidelines of your program

Programs are increasingly imposing hard word count or character count limits, especially for centralized application systems. This is true even if there are no set word counts or character limits for your college personal statement. However, other programs offer guidelines, approximate, or ‘ideal’ lengths while still allowing you to submit a college personal statement that is the length that you choose . While your application will not be rejected outright if you include a personal statement that is significantly longer, take your program’s guidelines very seriously. They’re telling you what they want. They’re just also giving you some leeway to say what you need to say.

Think carefully about how long should a personal statement be, if there are no requirements

If it is not obliged to stick to a certain word count, you are to write the essay to your reasoning. Think over the life experience and achievements that may be interesting for the person who reads your statement. Choose several ones that will create the best impression of you as a personality.

It would be a good idea for you to divide the information into paragraphs:

• Provide information about life events
• Describe the reasons for your application
• Tell about your previous studying achievements
• Explain what you want to achieve from studying
• Assure the admissions committee that you are that one to get the offer

Also, it is a useful approach to read several guidelines about the approximate personal statement word limit in universities all over the world. After looking through all the given information, you will understand the common obligations and be familiar with those conditions while writing your essay. In this way, you will be supposed to follow the general requirements.

Try to stick to the thought that you have to make the reader interested in you, don’t write a very long text, sometimes it is not suitable to write a lot, because in this case the interest can be lost. You can try different strategies while considering what information is the most essential: read some examples, look through the articles on how long are personal statements for the specialization you are applying for, write the outline, try writing several drafts to understand which one fits the best to the obligations you already know, examine some blogs about the personal statement .

What is the difference in length for Law, Medical, MBA, and College Personal Statements?

Need help? Check out EssayEdge editing services:

How to provide all the necessary information and still keep the required personal statement length?

As a rule, your essay should stick to the requirements on the length of personal statement given by the university you apply to. Here are a few features for you to save the space for the facts that must be mentioned:

• Remember that your essay shouldn’t be wordy and contain plagiarism.
• Be sincere and tell only the real facts.
• Don’t use cliches and the information that is the same for each student.
• Try not to use long and awkward sentences.

In case when the university gives you an option to decide the ideal personal statement length by yourself, you should still attach to this advice.

Consider what unique or valuable experience you have through your life and present it in a well-written form, decide on the words that will describe your passion for future studying as well as possible. Try to write several drafts to see the written variant and understand what is possible to be missed in the text. By the way, while drafting, try not to think about how long should personal statement be. All the unnecessary information will be cut after a few perusals.

It can be really difficult to consider which facts of your life are worth sharing with the admission committee. Sometimes you have to choose among the stories that are interesting for you, but for some reason, it won’t be engaging for the reader. Try to tell only the points that will help the admission tutor know you better, don’t include the facts that don’t bring up any important information. If you are still not sure whether the facts mentioned fitting the general requirements, you can use the personal statement editing service. 

If you want to write an outstanding personal statement, take a look at these EssayEdge articles and remember that our professional editors are always ready to help with your writing.

Keep in mind the information you learned here, but focus on the word count limit specified in the requirements. Add only meaningful details in your paper, don’t think that the longer paper will help you stand out. Our cover letter proofreading service can help you reduce the word count and preserve the message you convey.

Popular Posts

June 2, 2022 How To Start a Scholarship Essay: Catch Reader’s Attention Fast

May 16, 2022 My Role Model Essay: A Few Ways to Elaborate on The Subject

May 3, 2022 How To Start a Personal Statement? | Writing Tips and Samples

Related Posts

April 25, 2023 5 Colleges that Will Provide Students with a Great Return on Investment

March 1, 2023 Questions to Ask In a College Interview

January 30, 2023 How to Write a Hook For a College Essay + [Examples]

©2024 Student Media LLC. All rights reserved.

EssayEdge: Essay Editing & Proofreading Service.

Our mission is to prepare you for academic and career success.

•   Log In  
•   Sign Up  
• Forgot password

Unable to log in? Please clear your browser's cache and then refresh this page and try again

Reset password Please enter your email address to request a password reset.

Check your email We’ve just sent a password reset link to your email.

This information is used to create your account

How To Write a Personal Statement That Stands Out

Table of contents

Laura Jane Bradbury

A personal statement is a chance to highlight your unique qualities, skills, and experiences, all while showcasing your personality.

But whether you're applying for university, a job, or funding, it can be daunting to write about yourself. To increase your chances of getting accepted, it's important to know how to create an effective personal statement.

In my six years as a copywriter, I’ve written many personal statements that get results. In this article, I’ll guide you through what to include, what to avoid, and how to tailor a personal statement based on your application type.

Key Takeaways

• A personal statement is an opportunity to share your unique qualities, experiences, and skills.
• It should always relate to the course, job, or funding you are applying for.
• Include accomplishments and experiences that demonstrate how suited you are to the position or course you are applying for.
• Use clear and simple language to ensure your points are understood.

Your personal statement should be concise and demonstrate how you fit the position or opportunity you’re applying for. It’s important to keep information relevant, rather than listing all of your skills and accomplishments.

Follow these steps to accurately write and tailor your statement.

Understand your prompt

Before you start, make sure you understand what's expected of you. Are there specific instructions, keywords, or phrases that stand out in your prompt? Read through it thoroughly and note the requirements. You can then brainstorm ideas for each point.

Let's say I'm applying for a university journalism course. I've been asked to write a statement that shares why I'm interested and why I would be a good fit. I can use columns to plan my content:

Putting your ideas together first makes it easier to stay on track. Otherwise, you might lose focus and include irrelevant information. 

Show, don't just tell

Once you’ve listed your experiences, skills, and accomplishments, consider how you can demonstrate them with examples. Take a look at the list you created during the previous exercise and organize your points so you have clear examples and proof.

This technique helps you demonstrate your experiences and how they tie in with your application.

When telling anecdotes, use engaging stories that demonstrate your skills. For instance, a story about how I handled a fast-paced news internship proves I work well under pressure. 

Start strong

Recruiters, application tutors, and funders read lots of personal statements. You can make yours stand out with an engaging introduction.

Examples of a strong opening include:

A meaningful statistic

This draws readers in and increases credibility: 

"Communication is the key to marketing success, according to Business Marketing News. With five years of experience communicating and delivering campaigns to global clients, I have the skills and passion to add value to your team."

A personal story

Anecdotes connect the reader with the author’s real-life experience: 

"My first exposure to microbiology was during my time as a research assistant for a microbiologist. I was fascinated by the complex and intricate processes within cells."

An alarming statement

This piques the reader’s interest by making an issue seem urgent:  

“ The fashion industry churns out clothes at an alarming rate, causing mass production of synthetic fibers and harsh chemicals which have a detrimental impact on the planet. Funding my sustainability initiative is vital to mitigating this environmental impact." 

Avoid cliches such as "From a young age, I have always loved...." and "For as long as I can remember, I have had a passion for..."

Pro tip: Use Wordtune Editor 's Shorten feature to cut unnecessary fluff and make your intro sharper. Simply type in your sentence and click Shorten to receive suggestions.

Get Wordtune for free > Get Wordtune for free >

Admission committees and employers appreciate sincerity and authenticity. While it may be tempting, avoid exaggeration. You can better emphasize your skills and personality by being honest. For instance, rather than claiming I read every type of newspaper in my journalism application, I can focus on my dedication to reading The New York Times.

Your writing style should also feel genuine. Instead of trying to impress with complex language and fancy words, keep sentences simple and direct . This makes them more effective because they’re easier to read. 

Address weaknesses

Addressing weaknesses can show your willingness to confront challenges. It also gives you a chance to share efforts you have made for improvement. When explaining a weakness, exclude excuses.

Instead of saying "I didn't achieve my expected grades due to work commitments impacting my studies," try “While I didn't achieve my expected grades, I am now working with a tutor to help me understand my weak areas so I can succeed in your program.”

Wordtune’s Spices feature can help you develop counterarguments to weaknesses. In the Editor, highlight your text, click on Spices, and then Counterargument . Here’s an example:

Using Wordtune’s suggestion, I can highlight my eagerness to learn and provide examples to support my argument.

Highlight achievements

This is your chance to shine! A personal statement should highlight your best qualities — provided they relate to your prompt.

Ask yourself:

• What are your skills and strengths? Identify both academic and non-academic abilities such as critical thinking, problem-solving, and teamwork.
• What challenges have you faced? Reflect on how you have overcome significant challenges and how these experiences have helped you grow. For example, completing a course, learning a new language, or starting a business.
• What are your unique selling points? Consider what sets you apart from other applicants. For example, you may have a unique set of technical skills or experience learning in a different country.
• How have your achievements shaped your goals and aspirations? Sharing your goals shows that you think long-term and have taken the time to make sure you’re applying for the right opportunity.

Connect with the institution or company

Tailor your statement to the specific institution or company you're applying to — this shows you understand their values and have carefully considered where you want to seek opportunities.

To do this, head to the company or institution’s website and look for the About page. Many organizations include a mission statement on this page that conveys its purpose and values.

For example, universities often include their values under “Community” or “Student Life” sections. Here, Princeton University’s “In Service of Humanity” section highlights how they value using education to benefit society. Applicants can engage with this by explaining how they interact with their communities and seek to use their education to help others.

You can also research a company or institution’s social media. Look for similarities — maybe you both prioritize collaboration or think outside the box. Draw upon this in your personal statement. 

End with a strong conclusion

A strong conclusion is clear, concise, and leaves a lasting impression. Use these three steps:

• Summarize the main points of your statement. For example, “My experience volunteering for the school newspaper, along with my communication skills and enthusiasm for writing, make me an ideal student for your university."
• Discuss your future . Share your future ambitions to remind the reader that you’ve carefully considered how the opportunity fits into your plans.
• Include a closing statement. End on a positive note and offer the reader a final explanation for why you would be a great match. For instance, “Thank you for reviewing my statement. I am confident my skills and experience align with the role and your company culture.”

Tip: Learn more about writing an effective conclusion with our handy guide . 

Different types of personal statements

Now you know how to write a personal statement, let’s look at what to focus on depending on your application type.

The length of your personal statement will vary depending on the type. Generally, it should be around 500 words to 650 words . However, a university application is often longer than a statement for a job, so it’s vital to determine what is expected of you from the beginning.

Whatever the length, it’s important to remove and edit content fluff , including any repetition or copy that does not relate to your prompt.

Personal statement checklist

Use this checklist to ensure that your statement includes: 

• An engaging introduction.
• Clear examples of your experiences, skills, and expertise. 
• A commitment to improvement, if required.
• Any applicable achievements. 
• A direct connection to the company or institution’s values.
• A strong conclusion that summarizes information without adding new content.
• Authentic, simple language.

Personal statements are an opportunity to delve deeper and share who you are beyond your grades or resume experience. Demonstrate your ability with anecdotes and examples, address any weaknesses, and remember to use genuine and simple language. This is your place to shine, so follow our tips while displaying your unique personality, and you’ll be sure to stand out from the crowd.

Want to get started and create a powerful introduction? Read our step-by-step guide .

What is the difference between a cover letter and a personal statement?

A cover letter expresses your interest in a position and introduces you to an employer. It’s typically shorter and focuses on your qualifications, skills, and experience for a particular role. A personal statement, however, is common for a job, internship, funding, or university application. It explores your background, goals, and aspirations, as well as your skills and experience.

What is the purpose of a personal statement?

A personal statement is an opportunity to stand out by detailing your background, experiences, and aspirations. It should explain why you are interested in and a good match for the company or institution you are applying to.

Share This Article:

An Expert Guide to Writing Effective Compound Sentences (+ Examples)

A Step-by-Step Guide to Writing a Stellar Literature Review (with Help from AI)

How I Turned Clutter into Cash: 10 Proven Instagram Copywriting Hacks

Looking for fresh content, thank you your submission has been received.

How Long Should A Personal Statement Be: The Honest Truth

The appropriate length for a personal statement can vary between applications, but there are some golden rules to follow if you want yours to be successful. A brief statement is unlikely to include the relevant content an admissions tutor is looking for, whilst an overly long document is likely to alienate the reader. Both can lead to applications being rejected.

So exactly how long should a successful personal statement be?

A UCAS undergraduate personal statement must be under 4000 characters , which is around 630 words. Postgraduate statements should be around 800 words, as should most Statement of Purpose applications. Where no guidance is given, 800-1000 words (2 sides of A4) is an ideal length.

There is another approach to take when considering the most effective length for a personal statement, which does not focus on word or character count. Check out the detailed points below to better understand how to get your statement right…

Your Statement must Contain all the Required Material

Regardless of word count, your personal statement will be too short if it does not contain all the required material. When institutions or employers list topics or headings to be covered in your application, they expect you to write content to meet these demands, or to clarify why you may be unable to. They also expect the content to be written in the order in which it is requested.  If you don’t do this, then even the longest personal statement is too short.

As you plan your personal statement, it is worth making a tick-list or table that outlines all the required material and then putting notes under each heading so that you know you have met each demand. As long as you include content from each section in your finished document, you can be confident that you have met the demands of the application.

Take a look at the example below. Can you identify each aspect of the required content? Could you write content for each heading, if this was your application?

Ensure you Include Suitability, Knowledge and Relevancy

Your personal statement is too short if you don’t include these elements, which I like to think of as my ABC’s…

A is for APTITUDE . Whether you are writing a personal statement for an academic course, or a suitability statement for an employment role, it is essential that you illustrate your aptitude. You may be clear in your mind about why you are a suitable candidate, but if you don’t commit evidence to paper, you won’t share that knowledge clearly with an admissions team or employer.

A suitability statement should outline your skills, experience and the reasons why an employer should hire you. Adele Weeks

Begin by analysing the specific skills and experiences that an institution or employer is looking for. These are almost always found within the course or job descriptions. Make a note of exactly how you meet every single criteria and show exactly how your abilities and qualifications match what they are looking for. Don’t just list these, but give examples of exactly why what you have to offer makes you the right fit. See my ‘show, don’t tell’ post here for some more details on exactly how to do this.

Once you have all the notes made, you can edit them down to ensure that they are concise. A great tool to use when you are cutting down your content is Grammarly. If you haven’t used it, Grammarly is a free browser add-on that not only helps you improve your spelling, punctuation and grammar, but also offers some excellent suggestions for developing your material. I recommend this software to lots of the clients I work with; it’s extremely useful for higher study too.

You can click the link below to find out more about how Grammarly can help you:

B is for BROADER KNOWLEDGE . If you have got to the end of your personal statement and you haven’t evidenced your broader knowledge, then it isn’t long enough. The term ‘broader knowledge’ relates to your wider level of detailed understanding in your field of study. Usually this takes the form of courses and lectures you may have attended, wider reading you have carried out and any other academic input outside the realm of your standard academic studies.

If you’d like to find out more about the most powerful personal statement strategies you can use to help you evidence your subject knowledge, check out my detailed post here .

C is for CONNECTION WITH THE SUBJECT . You need to ensure that you evidence your practical connections with your subject. Without this element, your application is definitely too short. You should focus on experiences that show your understanding of the realities of your field of study or ambitions such as internships, work experience placements, volunteering or mentoring opportunities you have taken up. You could even mention school trips or personal visits to areas of relevant interest.

An admissions team or employer wants to know that you have an informed and realistic understanding of the context in which you are about to study or work, and this is exactly how to give them that level of reassurance.

Convince the Reader that you have Something to Offer

Last of all, your personal statement is the wrong length if it does not illustrate your personality and unique value. You should not try to make your content abstract or chaotic in an effort to stand out. Instead, the way you write about your achievements and interests should communicate that you have the right attitude and approach for that course or role.

Your actions should stand out, not the way you write about them.

It can be difficult for many candidates to write about their positive qualities without feeling as though they are showing off, but it is essential that you use the word count available to you to convey your original thoughts and convince the reader that you have something to offer.

Why is this important?

No organisation wants to make an offer to a candidate that will not offer them something in return. Equally, no organisation will want to take a chance on a candidate that may not complete the course, might have trouble committing to the ethos or might struggle with the academic demands. If you can show the reader that you have already faced similar challenges, and had similar experiences, they will have the confidence to consider your application positively.

The Times Higher Education website has a great article all about how to write an original personal statement, and you can check out my blog on just how original a personal statement should be here .

Good luck with your personal statement, and don’t forget to contact me if you’d like some 1-1 support. You’ve got this! D

Research and content verified by Personal Statement Planet.

David Hallen

I've worked in the Further Education and University Admissions sector for nearly 20 years as a teacher, department head, Head of Sixth Form, UCAS Admissions Advisor, UK Centre Lead and freelance personal statement advisor, editor and writer. And now I'm here for you...

Recent Posts

Postgraduate Personal Statement Example: Environmental Policy

Studying examples of personal statements can be a valuable strategy when applying to a university or college.  That’s because personal statement examples can teach you how to write and...

Postgraduate Personal Statement Example: Technology Entrepreneurship & Innovation

Examples of personal statements can be valuable to reference when applying to a university or college course.  That’s because personal statement examples can teach you how to write and...

Frequently asked questions

How long is a personal statement.

The typical length of a personal statement for graduate school applications is between 500 and 1,000 words.

Different programs have different requirements, so always check if there’s a minimum or maximum length and stick to the guidelines. If there is no recommended word count, aim for no more than 1-2 pages.

Frequently asked questions: Graduate school

In the US, most graduate school applications require you to include:

• Transcripts from previous educational institutions
• Standardized test scores (such as the GRE or MCAT)
• A graduate resume
• 2–3 letters of recommendation
• A statement of purpose

Some programs may ask you to write a personal statement in addition to, or instead of, a statement of purpose. You may also be asked to an interview .

Always carefully read the application instructions for the specific program you’re applying to.

Most medical school programs interview candidates, as do many (though not all) leading law and business schools.

In research programs, it depends—PhDs in business usually do, while those in economics normally do not, for example.

Some schools interview everyone, while others only interview their top candidates. Look at the websites of the schools you’re applying to for more information on whether they conduct interviews.

In addition to thinking about your answers for the most commonly asked grad school interview questions , you should reach out to former and current students to ask their advice on preparing and what sort of questions will be asked.

Look back through your resume and come up with anecdotes that you could use for common questions, particularly those that ask about obstacles that you overcame. If you’re applying for a research program, ensure that you can talk about the previous research experience you’ve had.

You should also read as much research in your field as possible. Research the faculty at the schools you’re applying to and read some of their papers. Come up with a few questions that you could ask them.

Graduate schools often ask questions about why you are interested in this particular program and what you will contribute.

Try to stay away from cliche answers like “this is a good program” or “I got good grades in undergrad” and focus instead on the unique strengths of the program or what you will bring to the table. Understand what the program is looking for and come up with anecdotes that demonstrate why you are a good fit for them.

Different types of programs may also focus on different questions:

• Research programs will often ask what topics you’d like to research and who you would like to work with, as well as specific questions about your research background.
• Medical schools are interested in your personal motivation, qualities such as integrity and empathy, and how you’d respond to common ethical dilemmas.
• Business schools will focus on your past work experience and future career prospects, and may be particularly interested in any experience you have managing or working with others.

Some students apply to graduate school straight from undergrad, but it’s also common to go back to school later in life. The ideal time to do so depends on various financial, personal, and career considerations . Graduate school is a big commitment, so you should apply at a time when you can devote your full attention to it.

Your career path may also determine when you should apply. In some career fields, you can easily progress without a graduate degree, while in others—such as medicine, business, and law—it’s virtually impossible to move up the career ladder without a specific graduate degree.

Most graduate school applications for American graduate programs are due in December or January for a September start.

Some types of programs, especially law school, are rolling applications, meaning that the earlier you apply, the earlier you’ll hear back. In this case, you should aim to apply as early as possible to maximize your chances.

Medical school follows a completely separate timeline with much earlier deadlines. If you’re applying for medical school, you should speak to advisors at your university for more information.

A good starting point to aim for is about 18 months before you would start the program, or 6–9 months before the applications are due.

In the first few months of the process, research programs and study for any standardized exams you might need.

You can then begin writing your personal statements and statements of purpose , as well as contacting people to write your letters of recommendation . Ensure that you give recommenders plenty of time to complete their letters (ideally around 2–4 months).

In the US, the graduate school application process is similar whether you’re applying for a master’s or a PhD . Both require letters of recommendation , a statement of purpose or personal statement , a resume or CV , and transcripts. Programs in the US and Canada usually also require a certain type of standardized test—often the GRE.

Outside the US, PhD programs usually also require applicants to write a research proposal , because students are expected to begin dissertation research in the first year of their PhD.

A master’s degree usually has a higher upfront cost, but it also allows you to start earning a higher salary more quickly. The exact cost depends on the country and the school: private universities usually cost more than public ones, and European degrees usually cost less than North American ones. There are limited possibilities for financial aid.

PhDs often waive tuition fees and offer a living stipend in exchange for a teaching or research assistantship. However, they take many years to complete, during which time you earn very little.

This depends on the country. In the United States, you can generally go directly to a PhD  with only a bachelor’s degree, as a master’s program is included as part of the doctoral program.

Elsewhere, you generally need to graduate from a research-intensive master’s degree before continuing to the PhD.

This varies by country. In the United States, PhDs usually take between 5–7 years: 2 years of coursework followed by 3–5 years of independent research work to produce a dissertation.

In the rest of the world, students normally have a master’s degree before beginning the PhD, so they proceed directly to the research stage and complete a PhD in 3–5 years.

A PhD, which is short for philosophiae doctor (doctor of philosophy in Latin), is the highest university degree that can be obtained. In a PhD, students spend 3–5 years writing a dissertation , which aims to make a significant, original contribution to current knowledge.

A PhD is intended to prepare students for a career as a researcher, whether that be in academia, the public sector, or the private sector.

A master’s is a 1- or 2-year graduate degree that can prepare you for a variety of careers.

All master’s involve graduate-level coursework. Some are research-intensive and intend to prepare students for further study in a PhD; these usually require their students to write a master’s thesis . Others focus on professional training for a specific career.

It’s best to ask in person if possible, so first reach out and request a meeting to discuss your graduate school plans.

Let the potential recommender know which programs you’re applying to, and ask if they feel they can provide a strong letter of recommendation . A lukewarm recommendation can be the kiss of death for an application, so make sure your letter writers are enthusiastic about recommending you and your work!

Always remember to remain polite. Your recommenders are doing you a favor by taking the time to write a letter in support of your graduate school goals.

This depends on the program that you are applying for. Generally, for professional programs like business and policy school, you should ask managers who can speak to your future leadership potential and ability to succeed in your chosen career path.

However, in other graduate programs, you should mostly ask your former professors or research supervisors to write your recommendation letters , unless you have worked in a job that corresponds closely with your chosen field (e.g., as a full-time research assistant).

Choose people who know your work well and can speak to your ability to succeed in the program that you are applying to.

Remember, it is far more important to choose someone who knows you well than someone well-known. You may have taken classes with more prominent professors, but if they haven’t worked closely with you, they probably can’t write you a strong letter.

The sections in your graduate school resume depend on two things: your experience, and the focus of the program you’re applying to.

Always start with your education. If you have more than one degree, list the most recent one first.

The title and order of the other sections depend on what you want to emphasize. You might include things like:

• Professional experience
• Voluntary and extracurricular activities
• Publications
• Awards and honors
• Skills and certifications

The resume should aim for a balance between two things: giving a snapshot of what you’ve done with your life so far, and showing that you’re a good candidate for graduate study.

A resume is typically shorter than a CV, giving only the most relevant professional and educational highlights.

An academic CV should give full details of your education and career, including lists of publications and presentations, certifications, memberships, grants, and research projects. Because it is more comprehensive, it’s acceptable for an academic CV to be many pages long.

Note that, outside of the US, resume and CV are often used interchangeably.

No, don’t include your high school courses and grades. The education section should only detail your college education.

If you want to discuss aspects of high school in your graduate school application, you can include this in your personal statement .

A resume for a graduate school application is typically no more than 1–2 pages long.

Note, however, that if you are asked to submit a CV (curriculum vitae), you should give comprehensive details of all your academic experience. An academic CV can be much longer than a normal resume.

Always carefully check the instructions and adhere to any length requirements for each application.

If you’re applying to multiple graduate school programs, you should tailor your personal statement to each application.

Some applications provide a prompt or question. In this case, you might have to write a new personal statement from scratch: the most important task is to respond to what you have been asked.

If there’s no prompt or guidelines, you can re-use the same idea for your personal statement – but change the details wherever relevant, making sure to emphasize why you’re applying to this specific program.

If the application also includes other essays, such as a statement of purpose , you might have to revise your personal statement to avoid repeating the same information.

A statement of purpose is usually more formal, focusing on your academic or professional goals. It shouldn’t include anything that isn’t directly relevant to the application.

A personal statement can often be more creative. It might tell a story that isn’t directly related to the application, but that shows something about your personality, values, and motivations.

However, both types of document have the same overall goal: to demonstrate your potential as a graduate student and s how why you’re a great match for the program.

Ask our team

Want to contact us directly? No problem.  We  are always here for you.

• Email [email protected]
• Start live chat
• Call +1 (510) 822-8066
• WhatsApp +31 20 261 6040

Our team helps students graduate by offering:

• A world-class citation generator
• Plagiarism Checker software powered by Turnitin
• Innovative Citation Checker software
• Professional proofreading services
• Over 300 helpful articles about academic writing, citing sources, plagiarism, and more

Scribbr specializes in editing study-related documents . We proofread:

• PhD dissertations
• Research proposals
• Personal statements
• Admission essays
• Motivation letters
• Reflection papers
• Journal articles
• Capstone projects

Scribbr’s Plagiarism Checker is powered by elements of Turnitin’s Similarity Checker , namely the plagiarism detection software and the Internet Archive and Premium Scholarly Publications content databases .

The add-on AI detector is powered by Scribbr’s proprietary software.

The Scribbr Citation Generator is developed using the open-source Citation Style Language (CSL) project and Frank Bennett’s citeproc-js . It’s the same technology used by dozens of other popular citation tools, including Mendeley and Zotero.

You can find all the citation styles and locales used in the Scribbr Citation Generator in our publicly accessible repository on Github .

• Online Degree Explore Bachelor’s & Master’s degrees
• MasterTrack™ Earn credit towards a Master’s degree
• University Certificates Advance your career with graduate-level learning
• Top Courses
• Join for Free

How to Write a Personal Statement

A personal statement can be a key part of your college application, and you can really make yours shine by following a few tips.

When you're applying to college—either to an undergraduate or graduate program—you may be asked to submit a personal statement. It's an essay that gives you the chance to share more about who you are and why you'd like to attend the university you're applying to.  

The information you provide in your personal statement can help build on your other application materials, like your transcripts and letters of recommendation, and build a more cohesive picture to help the admissions committee understand your goals.

In this article, we'll go over more about personal statements, including why they're important, what to include in one, and tips for strengthening yours.

What is a personal statement?

A personal statement—sometimes known as a college essay —is a brief written essay you submit with other materials when applying to college or university. Personal statements tend to be most common for undergraduate applications, and they're a great opportunity for an admissions committee to hear your voice directly.

Many colleges and universities in the US, especially those using Common App , provide prompts for you to use. For example, "Reflect on a time when you questioned or challenged a belief or idea" or "Describe a topic, idea, or concept you find so engaging that it makes you lose all track of time" [ 1 ]. If the school you're interested in attending doesn't require prompts, you will likely want to craft a response that touches on your story, your values, and your goals if possible.

In grad school, personal statements are sometimes known as letters of intent , and go into more detail about your academic and professional background, while expressing interest in attending the particular program you're applying to.

Why is a personal statement important?

Personal statements are important for a number of reasons. Whereas other materials you submit in an application can address your academic abilities (like your transcripts) or how you perform as a student (like your letters of recommendation), a personal statement is a chance to do exactly that: get more personal.

Personal statements typically:

Permit you to share things that don't fit on your resume, such as personal stories, motivations, and values

Offer schools a chance to see why you're interested in a particular field of study and what you hope to accomplish after you graduate 

Provide an opportunity for you to talk about past employment, volunteer experiences, or skills you have that complement your studies 

Allow colleges to evaluate your writing skills 

Bring life to a college application package otherwise filled with facts and figures 

Build job-ready skills with a Coursera Plus subscription

• Get access to 7,000+ learning programs from world-class universities and companies, including Google, Yale, Salesforce, and more
• Try different courses and find your best fit at no additional cost
• Earn certificates for learning programs you complete
• A subscription price of $59/month, cancel anytime

How to write a personal statement.

As we mentioned earlier, you may have to respond to a prompt when drafting your personal statement—or a college or university may invite you to respond however you'd like. In either case, use the steps below to begin building your response.

Create a solid hook .

To capture the attention of an admissions committee member, start your personal statement with a hook that relates to the topic of your essay. A hook tends to be a colorful sentence or two at the very beginning that compels the reader to continue reading.

To create a captivating hook, try one of these methods:

Pose a rhetorical question. 

Provide an interesting statistic. 

Insert a quote from a well-known person.

Challenge the reader with a common misconception. 

Use an anecdote, which is a short story that can be true or imaginary. 

Credibility is crucial when writing a personal statement as part of your college application process. If you choose a statistic, quote, or misconception for your hook, make sure it comes from a reliable source.

Follow a narrative.

The best personal statements typically read like a story: they have a common theme, as well as a beginning, middle, and end. This type of format also helps keep your thoughts organized and improves the flow of your essay.

Common themes to consider for your personal statement include:

Special role models from your past

Life-altering events you've experienced

Unusual challenges you've faced

Accomplishments you're especially proud of

Service to others and why you enjoy it

What you've learned from traveling to a particular place

Unique ways you stand out from other candidates

Be specific.

Admissions committees read thousands of personal statements every year, which is why being specific on yours is important. Back up your statements with examples or anecdotes.

For instance, avoid vague assertions like, "I'm interested in your school counseling program because I care about children." Instead, point out experiences you've had with children that emphasize how much you care. For instance, you might mention your summer job as a day camp counselor or your volunteer experience mentoring younger children.

Don't forget to include detail and vibrancy to keep your statement interesting. The use of detail shows how your unique voice and experiences can add value to the college or university you're applying to.

Stay on topic.

It's natural to want to impress the members of the admissions committee who will read your personal statement. The best way to do this is to lead your readers through a cohesive, informative, and descriptive essay.

If you feel you might be going astray, ensure each paragraph in your essay's body supports your introduction. Here are a few more strategies that can help keep you on track:

Know what you want to say and do research if needed. 

Create an outline listing the key points you want to share.

Read your outline aloud to confirm it makes logical sense before proceeding. 

Read your essay aloud while you're writing to confirm you're staying on topic.

Ask a trusted friend or family member to read your essay and make suggestions.

Be true to your own voice.

Because of the importance of your personal statement, you could be tempted to be very formal with structure and language. However, using a more relaxed tone is better than you would for a classroom writing assignment. 

Remember: admissions committees really want to hear from you . Writing in your own voice will help accomplish this. To ensure your tone isn't too relaxed, write your statement as if you were speaking to an older relative or trusted teacher. This way, you'll come across as respectful, confident, and honest.

Tips for drafting an effective personal statement.

Now that you've learned a little about personal statements and how to craft them, here are a few more tips you can follow to strengthen your essay:

1. Customize your statement.

You don't have to completely rewrite your personal statement every time you apply to a new college, but you want to make sure you tailor it as much as possible. For instance, if you talk about wanting to take a certain class or study a certain subject, make sure you adjust any specifics for each application.

2. Avoid cliches.

Admissions committees are ultimately looking for students who will fit the school, and who the school can help guide toward their larger goals. In that case, cliches can get in the way of a reviewer understanding what it is you want from a college education. Watch out for cliches like "making a difference," "broadening my horizons," or "the best thing that ever happened to me."

3. Stay focused.

Try to avoid getting off-track or including tangents in your personal statement. Stay focused by writing a first draft and then re-reading what you've written. Does every paragraph flow from one point to the next? Are the ideas you're presenting cohesive?

4. Stick to topics that aren't controversial.

It's best not to discuss political beliefs or inappropriate topics in your essay. These can be controversial; ideally, you want to share something goals- or values-driven with an admissions committee.

Polish your writing skills on Coursera.

A stellar personal statement starts with stellar writing skills. Enhance your writing ability with a writing course from a top university, like Good with Words: Writing and Editing from the University of Michigan or Writing a Personal Essay from Wesleyan University. Get started for free to level up your writing.

Article sources

1. Common App. " 2022-2023 Common App Essay Prompts , https://www.commonapp.org/blog/2022-2023-common-app-essay-prompts." Accessed January 9, 2024.

Keep reading

Coursera staff.

Editorial Team

Coursera’s editorial team is comprised of highly experienced professional editors, writers, and fact...

This content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

Purdue Online Writing Lab Purdue OWL® College of Liberal Arts

Writing the Personal Statement

Welcome to the Purdue OWL

This page is brought to you by the OWL at Purdue University. When printing this page, you must include the entire legal notice.

Copyright ©1995-2018 by The Writing Lab & The OWL at Purdue and Purdue University. All rights reserved. This material may not be published, reproduced, broadcast, rewritten, or redistributed without permission. Use of this site constitutes acceptance of our terms and conditions of fair use.

This handout provides information about writing personal statements for academic and other positions.

The personal statement, your opportunity to sell yourself in the application process, generally falls into one of two categories:

1. The general, comprehensive personal statement:

This allows you maximum freedom in terms of what you write and is the type of statement often prepared for standard medical or law school application forms.

2. The response to very specific questions:

Often, business and graduate school applications ask specific questions, and your statement should respond specifically to the question being asked. Some business school applications favor multiple essays, typically asking for responses to three or more questions.

Questions to ask yourself before you write:

• What's special, unique, distinctive, and/or impressive about you or your life story?
• What details of your life (personal or family problems, history, people or events that have shaped you or influenced your goals) might help the committee better understand you or help set you apart from other applicants?
• When did you become interested in this field and what have you learned about it (and about yourself) that has further stimulated your interest and reinforced your conviction that you are well suited to this field? What insights have you gained?
• How have you learned about this field—through classes, readings, seminars, work or other experiences, or conversations with people already in the field?
• If you have worked a lot during your college years, what have you learned (leadership or managerial skills, for example), and how has that work contributed to your growth?
• What are your career goals?
• Are there any gaps or discrepancies in your academic record that you should explain (great grades but mediocre LSAT or GRE scores, for example, or a distinct upward pattern to your GPA if it was only average in the beginning)?
• Have you had to overcome any unusual obstacles or hardships (for example, economic, familial, or physical) in your life?
• What personal characteristics (for example, integrity, compassion, and/or persistence) do you possess that would improve your prospects for success in the field or profession? Is there a way to demonstrate or document that you have these characteristics?
• What skills (for example, leadership, communicative, analytical) do you possess?
• Why might you be a stronger candidate for graduate school—and more successful and effective in the profession or field than other applicants?
• What are the most compelling reasons you can give for the admissions committee to be interested in you?

General advice

Answer the questions that are asked

• If you are applying to several schools, you may find questions in each application that are somewhat similar.
• Don't be tempted to use the same statement for all applications. It is important to answer each question being asked, and if slightly different answers are needed, you should write separate statements. In every case, be sure your answer fits the question being asked.

Tell a story

• Think in terms of showing or demonstrating through concrete experience. One of the worst things you can do is to bore the admissions committee. If your statement is fresh, lively, and different, you'll be putting yourself ahead of the pack. If you distinguish yourself through your story, you will make yourself memorable.

Be specific

• Don't, for example, state that you would make an excellent doctor unless you can back it up with specific reasons. Your desire to become a lawyer, engineer, or whatever should be logical, the result of specific experience that is described in your statement. Your application should emerge as the logical conclusion to your story.

Find an angle

• If you're like most people, your life story lacks drama, so figuring out a way to make it interesting becomes the big challenge. Finding an angle or a "hook" is vital.

Concentrate on your opening paragraph

• The lead or opening paragraph is generally the most important. It is here that you grab the reader's attention or lose it. This paragraph becomes the framework for the rest of the statement.

Tell what you know

• The middle section of your essay might detail your interest and experience in your particular field, as well as some of your knowledge of the field. Too many people graduate with little or no knowledge of the nuts and bolts of the profession or field they hope to enter. Be as specific as you can in relating what you know about the field and use the language professionals use in conveying this information. Refer to experiences (work, research, etc.), classes, conversations with people in the field, books you've read, seminars you've attended, or any other source of specific information about the career you want and why you're suited to it. Since you will have to select what you include in your statement, the choices you make are often an indication of your judgment.

Don't include some subjects

• There are certain things best left out of personal statements. For example, references to experiences or accomplishments in high school or earlier are generally not a good idea. Don't mention potentially controversial subjects (for example, controversial religious or political issues).

Do some research, if needed

• If a school wants to know why you're applying to it rather than another school, do some research to find out what sets your choice apart from other universities or programs. If the school setting would provide an important geographical or cultural change for you, this might be a factor to mention.

Write well and correctly

• Be meticulous. Type and proofread your essay very carefully. Many admissions officers say that good written skills and command of correct use of language are important to them as they read these statements. Express yourself clearly and concisely. Adhere to stated word limits.

Avoid clichés

• A medical school applicant who writes that he is good at science and wants to help other people is not exactly expressing an original thought. Stay away from often-repeated or tired statements.

For more information on writing a personal statement, see the personal statement vidcast .

• FRONT MATTER
• TABLE OF CONTENTS

Issues of Length and Form

Normally, the length of a personal statement will be dictated by the application—500 words or 800 words are typical limits, as are one-page or two-page limits. If you’re given, say, a count of 1,500 words, you need not write to the maximum length, but to compose only one-half of the word count might be an opportunity missed. In any case, what matters most is that the material you present conforms as closely as possible to these word or space restrictions—parts of your application might literally not be read if you violate the rules—and that your presentation is aesthetically pleasing and easy to read. To achieve these goals, I promote the following tips:

• If your personal statement is a stand-alone document within your application, open it with a simple heading such as “Personal Statement for Janet Lerner.” Thus, if your documents would get separated somehow, they could more easily be reassembled.
• If there are any pages to your essay beyond one, number them, and perhaps include your name on those pages as well.
• Choose a publishing font that is highly readable, such as Times or Bookman. Some fonts allow for more tightness to the text, which is fine as long as the essay remains readable. Ideally, use no more than a 12-point size and no less than a 10-point size, favoring the larger, and use the same font size throughout the document.
• Allow for ample enough margins that the reader isn’t distracted by cramped-looking text. Margins of at least one inch are standard.
• Single space your text, skipping a line between paragraphs. You can indent paragraph beginnings or not, as long as you’re consistent.

At times, especially when you fill out an application electronically or have to cut and paste, word limits will be defined by physical space. In such a case, keep enough white space between your text and the application text that the material isn’t crowded, and choose a font different from that used in the application if possible. Also, if your application is electronic and requires you to cut and paste text or conform to a word or character count, check the material that you input carefully to be certain that it’s complete and reads just as you wish it to. In some cases, you may lose special characters or paragraph breaks, and words over the maximum allowable count may be cut off. The safest practice is to proofread anything you send electronically within the very form in which it is sent.

Other online sites that give space to the subject of length and form in personal statements are these:

“Applying to Graduate School: Writing a Compelling Personal Statement,” from the International Honor Society in Psychology

“FAQs for Writing Your Graduate Admissions Essay,” from about.com

How to write a UCAS personal statement

Writing a great personal statement

Read our guide on what it is, what to include, how to start, length and what makes a good personal statement 

Once you've decided which universities and courses to apply for, completing your application is pretty simple – until it comes to how to write your UCAS personal statement.

This guide covers everything you need to know about how to write a personal statement for university. We look at what it is and how you can start your personal statement. We've also got questions to guide you and a suggested personal statement structure you can use so you know what to put in it.

If you'd like even more resources, support and UCAS personal statement examples, you can sign up to access our personal statement hub .

What is the UCAS personal statement?

How universities use your ucas personal statement, how to start a ucas personal statement.

• Get feedback on your UCAS personal statement

The personal statement is part of your UCAS application. It's how you show your chosen universities why you'll make a great student and why they should make you an offer.

Your personal statement also helps you think about your choice of course and your reasons for applying, so you know you’ve made the right decision.

Get feedback on your personal statement

Sign up to our personal statement hub to get feedback on your draft. You'll also get access to videos, help sheets and more tips.

Sign up now

UCAS personal statement word limit

Your personal statement length can be up to 4,000 characters long. 

This may sound a lot, but it's a word limit of around 550–1000 words with spaces and only about 1 side of typed A4 paper.

You need to keep it concise and make sure it's clear and easy to read.

Applying for multiple courses

Although you can apply for up to 5 courses on your UCAS application, you can only submit 1 personal statement. So it needs to cover all your course choices.

If you really want to show your commitment to applying for different courses, we will accept a second personal statement from you to reflect your application e.g. if you are applying for Law elsewhere, but Criminology and Criminal Justice with us.

Lots of students who apply to university have achieved the basic entry requirements and many more students apply than there are places available. Admissions teams can use your UCAS personal statement to get to know you and decide why you're more suitable than other applicants.

Some universities read every personal statement and score them. Then they use them alongside your qualifications and grades to decide whether to offer you a place or interview. Other universities put less emphasis on the personal statement and use it with students who have borderline entry requirements.

Universities might refer to your personal statement again on results day if you don't get the grades you need. So a good personal statement could clinch you a uni place even if your grades aren't what you hoped for.

Starting your personal statement can seem scary when you're staring at a blank screen. But, things will seem less daunting once you start.

• Set aside some time in a place where you're comfortable and won't be disturbed. Grab a notepad or computer.
• Write down anything and everything that's influenced your decision to go to university and study your chosen subject. Jot down your skills and experience too.
• Use the questions below to guide you. Don't worry about the personal statement length at this point – you can cut things out later.

When to start your UCAS personal statement

Ideally, you want to leave yourself plenty of time – a few weeks or even months – to plan and write your personal statement.

Try not to leave it to the last minute, as tempting as this may seem when you've got so many other things to think about.

Questions to guide you

Your motivation.

• Why do you want to study at university?
• Why do you want to study this subject?
• How did you become interested in this subject?
• What career do you have in mind after university?

Academic ability and potential

• How have your current studies affected your choice?
• What do you enjoy about your current studies?
• What skills have you gained from your current studies?
• How can you demonstrate you have the skills and qualities needed for the course?
• What qualities and attributes would you bring to the course and university?

Your experience

• What work experience (including part-time, charity and volunteer work) do you have and what have you learnt from it?
• What positions of responsibility have you held? (For example, prefect, captain of a team or member of a committee)
• What relevant hobbies or interests do you have and what skills have they helped you develop?
• What transferable skills do you have, such as self motivation, team working, public speaking, problem solving and analytical thinking?

Research and reading

• How do you keep up with current affairs or news in your chosen subject?
• What journals or publications relevant to your chosen subject do you read?
• Which people have influenced you, such as artists, authors, philosophers or scientists?

Now it's time to write your personal statement using your notes. It's best to draft it on a computer, and remember to save it regularly.

You can copy and paste it into your UCAS application when you're happy with it.

Personal statement structure

While there's no set template for a personal statement, you may find it useful to follow this personal statement structure when you decide what to put in your statement.

What to include in a personal statement

• Reasons for choosing this subject(s)
• Current studies and how these relate to your chosen subject(s)
• Experiences and how these relate to your chosen subject(s)
• Interests and responsibilities and how these relate to your chosen subject(s)
• Your future after university
• Summary including why you'll make a great student

Further tips for a good UCAS personal statement

• Use information on university websites and the UCAS website. This often includes the skills and qualities universities are looking for in applicants
• Ask friends, family and teachers to remind you of activities you've participated in. They might remember your successes better than you do
• Don’t include lists in your application, like a list of all your hobbies. Focus on 1 or 2 points and talk about them in depth to show their relevance to your application
• Explain and evidence everything. It’s easy to say you have a skill, but it's better to demonstrate it with an example of when and how you’ve used it
• Avoid clichéd lines such as ‘I've always wanted to be a teacher’ as it says nothing about your motivations or experiences
• If you’re applying for a joint degree or different subjects, give equal time to each area and try to find common aspects that show their similarities
• Never lie or plagiarise another statement – you'll be caught and it could result in your application being automatically rejected
• Proofread your personal statement by reading it out loud and ask friends, family or a teacher to check it for you

Sign up to our personal statement hub

Watch videos, get top tips and download our help sheets – that's what our personal statement hub is for. It's for you to write your story, so you can show your strengths, ideas and passion to your chosen universities.

You'll also be able send us your draft, so you can get feedback and feel confident about what you've written.

Gold rating in national assessment of teaching excellence

Our TEF Gold rating ranks Portsmouth amongst the top universities in the UK for teaching. 

Find out more

• Search All Scholarships
• Exclusive Scholarships
• Easy Scholarships to Apply For
• No Essay Scholarships
• Scholarships for HS Juniors
• Scholarships for HS Seniors
• Scholarships for College Students
• Scholarships for Grad Students
• Scholarships for Women
• Scholarships for Black Students
• Scholarships
• Student Loans
• College Admissions
• Financial Aid
• Scholarship Winners
• Scholarship Providers

Apply to vetted scholarship programs in one click

Student-centric advice and objective recommendations.

Higher education has never been more confusing or expensive. Our goal is to help you navigate the very big decisions related to higher ed with objective information and expert advice. Each piece of content on the site is original, based on extensive research, and reviewed by multiple editors, including a subject matter expert. This ensures that all of our content is up-to-date, useful, accurate, and thorough.

Our reviews and recommendations are based on extensive research, testing, and feedback. We may receive commission from links on our website, but that doesn’t affect our editors’ opinions. Our marketing partners don’t review, approve or endorse our editorial content. It’s accurate to the best of our knowledge when posted. You can find a complete list of our partners here .

How to Write a Graduate School Personal Statement (with example!)

Varonika Ware is a content writer at Scholarships360. Varonika earned her undergraduate degree in Mass Communications at Louisiana State University. During her time at LSU, she worked with the Center of Academic Success to create the weekly Success Sunday newsletter. Varonika also interned at the Louisiana Department of Insurance in the Public Affairs office with some of her graphics appearing in local news articles.

Learn about our editorial policies

Bill Jack has over a decade of experience in college admissions and financial aid. Since 2008, he has worked at Colby College, Wesleyan University, University of Maine at Farmington, and Bates College.

Maria Geiger is Director of Content at Scholarships360. She is a former online educational technology instructor and adjunct writing instructor. In addition to education reform, Maria’s interests include viewpoint diversity, blended/flipped learning, digital communication, and integrating media/web tools into the curriculum to better facilitate student engagement. Maria earned both a B.A. and an M.A. in English Literature from Monmouth University, an M. Ed. in Education from Monmouth University, and a Virtual Online Teaching Certificate (VOLT) from the University of Pennsylvania.

Congratulations on finishing your bachelor’s degree, and starting the next chapter! You might be thinking about applying to graduate school, and fortunately, it’s very similar to applying to an undergraduate program. However, it’s probably been a few years since you’ve had to write an application essay, so you might be wondering how to write a personal statement for graduate school. If so, this guide is the perfect resource for you! Keep reading below to find out more, and don’t forget to check out the example of a graduate school personal statement.

What is a personal statement?

A personal statement is an essay that encapsulates your personal journey and how that’s shaped who you are as an applicant. They are typically 400-600 words, but can be longer or shorter. 

Be sure not to confuse a personal statement with a statement of purpose as they are two different types of admissions essays. Use this as an opportunity to show colleges what you value and what’s turned you into an ideal student for your desired school. 

What should I write about?

Personal statements are your chance to get, well, personal. While you should answer the prompt in its entirety, you should also write about yourself. Bring a personal element into your essay like family or a story of you overcoming an obstacle. 

Ideally, your story should relate to what you’re trying to accomplish at your graduate school of choice. Tie it all together: your personal experiences, your desired major, and your ideal outcome. 

Tips for writing a personal statement for graduate school

It’s important to start your graduate application as soon as you’re able. Usually, the first round of applications receive the best financial aid packages, so start early! 

Starting sooner can also give you the time to outline your essay and get it read over by your support system. You’ll want it all to be perfect, so don’t rush.

Be transparent

Instead of telling admissions what you think they want to hear, be open and honest about yourself. You want them to understand you, and the only way to do that is to show who you actually are. Offer up personal stories or things that genuinely interest you so that you can show off your sparkling personality!

Be original

Graduate programs are often very competitive since there’s a smaller admissions pool. As a result, your essay should be as original as possible to stand out from the crowd. Tell your story in an organic way, and approach the given prompt with an open mind. 

Related : How to write an essay about yourself

Check your work

It’s extremely important for you to proofread and check for correct spelling and grammar throughout your personal statement. Even simply reading your statement out loud can help you catch any errors and make sure your words flow together. You should also consider having mentors or people within your support system read over your essay to ensure your message is clear.

Common mistakes when writing a graduate school personal statement

Reusing your undergraduate essay .

Reusing your first supplemental essay as a template is a big mistake you want to avoid. Years have passed since then, and you’ve learned new skills and grown as a person and a student. 

The experiences you previously wrote might not resonate with who you are today or tell the graduate team what they want to know about you. It may also have grammatical errors that you might not have noticed before, so take a little extra time to start from scratch and create something new.

Repeating what’s in your resume

It’s likely that your graduate school of choice will require you to upload a copy of your resume as part of your application. Therefore, the admissions committee will already know your professional background, so tell them something else about yourself or provide further depth to a job experience. Repeating yourself only tells them one thing, and you want to be the most well-rounded applicant that you can be.

Graduate school personal statement example

Prompt: Please discuss how your experiences, both personal and professional, have led you to pursue a graduate business degree at this time. What are your short- and long- term goals and how will this program and the J. Mack Robinson College of Business help you achieve these goals? (750 words max)

While many of the applications you receive will detail the many ways that person has been the first to do something, I pose a different perspective: hope to be the last. In other words, you might see me as a first-generation college student, but I see the makings of becoming the last generation to worry about generational wealth in my family. 

Though it is true that I would be the first in my family to get my master’s degree, I’m hoping that my future success means I’ll be the last “first.” It’s not lost on me what this title means, but most of all, it signifies the dawn of an era. A dynasty bred from the struggles and achievements of those before it.

These are big shoes to fill, but I’ve never been afraid of a challenge and the things I’ve learned have helped me secure my future. For example, by observing different business models throughout the years, I found a secret about marketing: people love a product that loves them back. In my case, a product that’s always loved me back were books. I’d fallen in love with bookshelves and bookstores alike, so it only makes sense that a culmination of my love of marketing and books is the goal of one day working in book publishing. I want to know the inner workings of book promotion including design decisions and book tours. Eventually, I plan on working at one of the big publishers such as Penguin Random House, Harper Collins, or Macmillan.

Fortunately, I’ve been given opportunities to decide on my own path, which I hope to execute at Georgia State University. This school’s unique curriculum will be an asset to me since there are classes that specifically cater to buyer behavior, and that’s an area of study I’m particularly interested in. The Social Media Intelligence Lab and social media marketing class will hopefully give me an inside look into influencer marketing and its impact on product profitability. According to your mission statement, GSU educates future leaders, and I want to be a part of that.

As a mentor of mine once said, knowledge is meant to be shared, and if it isn’t, it’s control. I hope to build up the people around me with knowledge and experiences as I go out into the professional world just as I hope this program will do for me. If I’m accepted into this program, I plan on using my creativity and drive for not only my success, but for my family’s as well. There may be times I fall short of a goal, but failure isn’t an option. Each benchmark professors put in front of me will be conquered, and one day, I’ll be one of your notable alumni. 

Why this essay works:

• The writer clearly researched the school and understands its values
• The prompt is answered completely and seamlessly
• The applicant knew their goals and thought of ways to achieve them at the college 
• This statement communicates not only what the college gains from this applicant’s admission, but also what the applicant gains
• It’s also well within the word limit

Frequently asked questions about how to write a graduate school personal statement

Do i have to write a personal statement to get into graduate school, how long is graduate school, do i have to take an exam to get into graduate school, scholarships360 recommended.

10 Tips for Successful College Applications

Coalition vs. Common App: What is the difference?

College Application Deadlines 2023-2024: What You Need to Know

Trending now.

How to Convert Your GPA to a 4.0 Scale

PSAT to SAT Score Conversion: Predict Your Score

What Are Public Ivy League Schools?

3 reasons to join scholarships360.

• Automatic entry to our $10,000 No-Essay Scholarship
• Personalized matching to thousands of vetted scholarships
• Quick apply for scholarships exclusive to our platform

By the way...Scholarships360 is 100% free!

Academic Personal Statement Guide + Examples for 2024

You have a bright future ahead of you in academia and you’ve already found the program of your dreams.

The only problem? 

You have to write an impressive academic personal statement that sets you apart from a sea of applicants.

We know that writing about yourself might not come naturally. And when the academic program you have your sights set on is on the line, it doesn’t make it any easier.

But there’s no need to worry!

We’ve prepared this guide to help you write your academic personal statement and secure your spot in your program of choice.

In this article, we’re going to cover:

• What Is An Academic Personal Statement?
• 7 Steps to Writing the Best Academic Personal Statement
• An Example of a Stellar Academic Personal Statement

Let’s dive in.

You’ll need an academic CV alongside your personal statement. Create one with ease with Novorésumé !

What Is an Academic Personal Statement?

A personal statement is an essential part of the academic application process.

Much like a motivation letter , your academic personal statement serves to demonstrate why you’re the right candidate for the course and sell yourself as a capable student.

Your goal is to show the admissions committee that they’ll benefit from having you in their university as much as you’ll benefit from joining the program.

Academic Vs CV Personal Statement

The term ‘personal statement’ can mean different things depending on your field.

In the world of job hunting, a personal statement usually refers to a few sentences that go at the top of your CV . This paragraph is meant to convey your top skills, relevant experiences, and professional goals to a hiring manager from the get-go and increase your chances of getting an interview.

However, in the world of academia, a personal statement refers to a more in-depth description of you as a candidate. 

In a nutshell, an academic personal statement shows the admissions committee your academic achievements so far, as well as what motivated you to apply and pursue this position.

Personal statements are also often required when applying for certain jobs, much like writing a cover letter . If you’re looking at a position as a faculty member in a university or other academic institution, for example, you might be asked to provide an academic personal statement.

7 Steps to Write an Academic Personal Statement

Preparation is the key to success and this is exactly where our guide comes in handy.

So just follow these steps and you’re sure to secure your spot:

#1. Read the Brief (Carefully!)

Academic personal statements aren’t necessarily a one-size-fits-all piece of writing. 

Typically, every institution has its specific requirements on what candidates should include in their academic personal statement.

To make sure you’re on the right track with your academic personal statement, read the brief carefully. Consider taking notes and highlighting important points from your program’s brief as you go through it.

Pay attention to any specific question the university wants you to answer. If you don’t address everything the admissions board expects, your personal statement will look sloppy and you’ll be considered an inattentive candidate.

Be sure to re-read the brief after you’ve finished writing your academic personal statement, too. This way you can make sure you’ve answered everything adequately and you’ll have the opportunity to correct any slips.

#2. Research the Program

Make sure you do your homework on the academic program you’re applying to.

You can’t write a good academic personal statement without research, let alone a great one. Much like researching your employer , taking the time to learn more about your desired school and personalizing your application can make a huge difference.

For example, you can dive into how your values align with that of the school you’re applying to, and how your experience and interests relate to specific things about the program. The more you focus on how you’re the right fit for this specific position, in this specific program – the better.

Carefully read through the school and program’s official pages since everything you would need to know is probably on the school’s official website. You can also ask current and former students for help but remember that whatever they say should never replace official information when crafting your academic personal statement.

#3. Plan Your Statement

An academic personal statement is meant to explain your academic interests and shouldn’t contain irrelevant details about your personal life.

Focus on why you want to study the course you’ve chosen and provide any information about your achievements so far.

Ask yourself the following questions to get the ball rolling on what to write:

• Why do you want to study (or work) in this program? How will it benefit you?
• How do your skills match the position?
• What makes you stand out from other applicants?
• What are your exact career aspirations?
• How can you and your work benefit the institution you’re applying to?
• If you changed fields, how did you decide to apply in this direction?
• What insight can you bring thanks to your different experiences?
• How will this change of field help your future career?

Write down your answer to these questions in the first draft of your academic personal statement.

#4. Look at Example Statements

Don’t hesitate to read other people’s academic personal statements online. They’re a great source of inspiration and can help get rid of any remaining writer’s block.

If you’re struggling to understand how to meet the language and formatting requirements for your academic personal statement, seeing actual examples is the best way to learn.

But be careful – don’t copy any lines you read, no matter how impressive you think they are. 

Most universities run every academic personal statement through intensive plagiarism checking, and even a paraphrased sentence could lead to your application being rejected for plagiarism.

So pay more attention to the overall structure of the academic personal statements you read, rather than copying the exact wording.

#5. Structure the Contents

There should be a cohesive argument that your entire essay follows. Each sentence and paragraph should complement and build on the one that comes before it.

The structure of your personal statement should include:

An intriguing introduction to you as a candidate

The introductory paragraph should grab the admission committee’s attention and keep them engaged.

Here you should be sure to avoid cliches like saying how you’ve “always dreamt” of graduating from this university or of studying this exact program. Instead, give an example of what really influenced you to pursue this dream.

Here’s an example:

• I’ve always loved reading and since I was a child, it’s been my dream to graduate from Oxford University and contribute to the world of literary analysis. That’s why I spent the past year volunteering at my local writers’ society and giving constructive feedback during workshops and book discussions.
• It wasn’t until I failed my first essay assignment in secondary school that I realized the depth that lies beneath each sentence in a given text. I began to delve into the rich layers of literary texts and the intricacies of literary analysis became my passion. Although initially challenging, the depth of understanding that this field offers about human emotions, cultural contexts, and narrative structures enthralled me. I found myself questioning the narrative structures and character motivations that I had previously taken for granted, and I was eager to understand how the subtle and often overlooked elements within a text could have a profound impact on its overall interpretation. This need to fundamentally understand a given author’s work has stayed with me since and led me to pursue literary analysis as a postgraduate student.

An engaging body

The main part of your academic personal statement should detail your interests, experience, and knowledge, and how they make you suitable for the position.

This is where you should expand on your motivation and use the following tips:

• Why this university? Provide strong reasons for your choice, related to your future career or the institution’s reputation.
• Mention your relevant studies and experience. This includes projects, dissertations, essays, or work experience.
• Give evidence of key skills you have, such as research, critical thinking, communication, and time management, and explain how you can contribute to the department with them.
• Say what makes you unique as a candidate and provide an example.
• Explain who have been the main influences who put you on this path and why they’ve influenced you.
• Mention other relevant experiences, such as memberships in clubs related to the subject, awards you might have won, or impressive papers you’ve written.
• Talk about your career aspirations and how the program ties into your goal of achieving them.

Depending on the guidelines of the specific university, you could also divide your academic personal statement’s body with subheadings, such as:

• Academic background
• Research interests
• Methodological approaches
• Research experience
• Personal experience
• Extracurricular activities 
• Relevant skills
• Career aspirations

A logical conclusion

Your academic personal statement needs a conclusion that ends on an enthusiastic note.

Make sure the conclusion reiterates the main points from the body of your text.

Your relevant accomplishments and desire to attend this specific program should be clear to any reader.

#6. Pay Attention to the Language

When writing the first draft of your academic personal statement, pay attention to the language and tone you’re using.

An academic personal statement is also a formal text, so your writing should reflect that. Colloquialisms aren’t appropriate, as they would take away from the well-mannered impression you want to give the admissions committee.

However, you also want your personal statement to be straightforward and avoid any complex jargon from your field of study.

For example, your opening sentence shouldn’t be overly complicated. You should communicate everything as clearly as possible, and be inclusive to those outside of your field of study since they might be on the admissions board that’s reading your academic personal statement.

Make sure that the tone throughout your text is positive and conveys your enthusiasm for the program. Your academic personal statement should show the admissions committee that you really want to be there, and why that’s beneficial to everyone involved.

#7. Proofread Your Statement

This step probably isn’t surprising to you but it’s worth paying attention to.

Your academic personal statement is a very formal document and it should be spotless. 

So, make sure it adheres to academic writing conventions . For example, contractions like “I’m” instead of “I am” are informal, and should be avoided.

Mistakes like these are very common when writing about yourself, particularly when you’re used to describing yourself in informal environments.

Carefully proofread your academic personal statement, then run it through a grammar checker like Grammarly or Quillbot, then proofread it again.

The tiniest grammar mistake or typo could make the admissions board reject your application.

Academic Personal Statement Example

Ever since my first encounter with the enchanting worlds spun by Flaubert, Balzac, and Proust, my intellectual pursuits have gravitated toward French literature. With an undergraduate degree focused on French Language and Literature, I have been fortunate to explore my passions both theoretically and empirically, embedding them within broader themes of cultural theory and comparative literature. It is with great excitement that I apply for the postgraduate research position in the French Literature program at Kent University, with the aim of contributing novel scholarly perspectives to this captivating field.

Academic Background and Research Interests

During my undergraduate studies, I delved deeply into the realms of 19th-century Realism and Naturalism. My senior thesis, which examined the dialectics of morality and social structures in Balzac's "La Comédie Humaine," was not merely an academic exercise; it served as a crucible where my theoretical understandings were rigorously tested. This research experience intensified my interest in the complex interplay between literature and societal norms, a theme I am eager to further explore in my postgraduate work.

Methodological Approaches

My academic approach is fundamentally interdisciplinary. I strongly believe that literature should not be studied in a vacuum; rather, it should be contextualized within historical, sociological, and psychological paradigms. During a semester abroad in Paris, I took courses in cultural anthropology and French history, an enriching experience that complemented my literature-focused studies. This holistic approach will enable me to contribute a multifaceted perspective to the research endeavors at Kent University.

Previous Research and Scholarly Engagements

My scholarly activities have also extended beyond the classroom. Last summer, I participated in an international conference on French Literature and Post-Colonial Theory, presenting a paper on the depictions of colonial landscapes in Dumas' adventure novels. The opportunity to engage with academics from various disciplines provided me with fresh insights and underscored the importance of collaborative research. Further, I've had the honor of having a review article published in the Sheffield Journal of Contemporary Literary Explorations, where I critiqued a groundbreaking new translation of Verne's works.

Extracurricular Contributions and Skills

In addition to my academic achievements, I have sought to enrich my department’s intellectual community. I served as the editor of our departmental journal and organized a series of seminars featuring guest speakers from the worlds of academia and publishing. My strong organizational skills, combined with proficiency in both written and spoken French and English, make me a versatile candidate capable of adding value to the French Literature program’s broader objectives.

To summarize, my deep-rooted passion for French literature, fortified by rigorous academic training and interdisciplinary methodologies, makes me an ideal candidate for the postgraduate research position in your esteemed program. The prospect of contributing to academic discourse at Kent University is an opportunity I find deeply compelling. I am especially excited about the potential for collaborative research and interdisciplinary inquiries, which aligns perfectly with my academic philosophy. I am fully committed to leveraging my skills, experiences, and enthusiasm to make a substantive scholarly contribution to the study of French Literature. Thank you for considering my application; I am keenly looking forward to the possibility of furthering my academic journey in this vibrant intellectual community.

FAQs on Academic Personal Statements

If you’re wondering anything else about academic personal statements, check out the answers to the most frequently asked questions related to them here:

#1. How do you start a personal statement for an academic job?

Applying for an academic job is different from applying for a position as a student. First, you need to establish your qualifications and enthusiasm for the role immediately.

Start by explaining your current status, for example, as a postdoctoral researcher or an experienced member of the faculty, and specify the position you are applying for. Then follow up with your research interests or personal philosophy towards teaching.

You can add a personal anecdote or compelling fact that summarizes your academic journey so far, or your passion for the field. After that, your academic personal statement can go deeper into the qualifications from your academic CV and how you’re a great fit for the position.

#2. How do I introduce myself in an academic personal statement?

The introduction of your academic personal statement is the key to grabbing the attention of the admissions committee.

Start by stating the field or subject that interests you, and why. You can share a specific personal anecdote or observation that led you to this academic pursuit and set the stage for the detailed explanation in your main body.

The goal of your introduction is to give the reader a sense of who you are, what drives you, and why you would be a valuable addition to their department.

#3. Is an academic personal statement like an essay?

Yes, an academic personal statement can be considered a type of essay.

Both essays and academic personal statements are structured forms of writing that are meant to deliver a coherent argument and are divided into an introduction, body, and conclusion. They provide supporting evidence to prove the point and maintain a logical flow to guide the reader to the final conclusion.

However, essays tend to be objective and explore a specific topic or question in depth. Academic personal statements use similar techniques but they present the candidate’s qualifications, experiences, and aspirations in a way that’s meant to persuade the admissions committee.

#4. How long is an academic personal statement?

Typically, an academic personal statement is between 500 and 1000 words long.

The exact length of the text varies depending on the university and program you’re applying to. You should always check the specific requirements for your desired program, and stick to the guidelines you find.

However, if the university you’re applying to doesn’t specify a word count, you should aim for one to two pages.

#5. What do I avoid in an academic personal statement?

Since your personal statement is a crucial part of your academic application, it’s important to avoid any common mistakes.

Make sure the content of your academic personal statement isn’t too generic. Its goal is to give insight into you as an individual, beyond what can be read in your CV . 

You should also avoid cramming too many points in your text. Your academic personal statement should follow a logical flow, and focus on the relevance of what you’re sharing about yourself and how it relates to the academic program you’re pursuing.

Key Takeaways

And that concludes our guide to writing an academic personal statement!

We hope you feel more confident when crafting your application for that academic program or faculty position you have your sights set on.

Now let’s recap what we talked about so far:

• Academic personal statements are very different from CV personal statements. While CV personal statements are brief paragraphs at the top of the page, an academic personal statement is an in-depth text that details why you’re interested in a given position, and what makes you a good candidate.
• The guidelines on academic personal statements vary according to the institution you’re applying to. Read the brief very carefully, and pay attention to what it says about word count and questions your personal statement should answer. Any mistakes here could result in rejection.
• There are differences between applying for a postgraduate program and applying for a faculty position. But in both cases, you should research the exact place you want to apply to and adjust your application accordingly to match the institution’s values.
• Always proofread your academic personal statement before sending it, even if you’re sure there are no errors.

To provide a safer experience, the best content and great communication, we use cookies. Learn how we use them for non-authenticated users.

Top 10 Personal Brand Statement Examples To Follow

Updated: March 11, 2024

Published: June 18, 2023

In a 2022 personal branding trends study, most respondents said they consider personal branding an essential component of work and their everyday life. 

It found that 75% of Americans trust someone with a personal brand, and 63% are likely to buy from someone with a personal brand. 

As an entrepreneur who is always on the lookout for customers or potential investors, you know that trust is key. Developing a personal brand for yourself can be an effective tool to help grow your business.

What is a personal brand statement?

A personal brand statement is a couple of sentences that highlights your unique skills and experience. It’s meant to be a quick introduction to people who discover you online because it summarizes what you can offer them.

Basically, it’s a catchphrase, tag line, or elevator pitch for you as a professional individual. While it showcases what you do professionally, you can also display your personality.

Why leaders should have a personal brand statement

You make a better first impression.

As the saying goes, “You only have one shot to make a first impression.” The challenge for entrepreneurs is that you don’t always know when that opportunity arises, as many first impressions happen online.

When a potential client or investor hears about you, their first instinct is to look up your social media profiles. If you’ve got a clear and well-thought-out personal brand statement, you’ve got a better chance at making them stick around for second and third impressions.

You can establish yourself as a thought leader

Thought leadership is a powerful content marketing tactic that can help you reach bigger audiences and generate leads for your business. When you’re known as a leader in your particular industry, that automatically gives you a higher level of credibility. 

A personal brand statement can strengthen your thought leadership strategy by clearly stating your area of expertise.

You can create networking opportunities

Whether you’re looking for top talent, new clients, or potential investors, networking is half the battle. 

Personal brand statements make it easy for potential connections to understand exactly what you do and what you value. Without it, you may miss out on opportunities simply because they didn’t know that you had something relevant to offer them.

Best personal brand statement examples for leaders

“bilingual creative who lives at the intersection of business & design.” —chris do.

Source: Chris Do’s LinkedIn page .

Chris Do is a multi-hyphenate: a designer, creative strategist, public speaker, founder, and CEO of The Futur, an online education platform.

What makes it great : Because he wears so many hats, Do’s personal branding statement is better than trying to explain everything he does.

“Helping people find their zen in the digital age.” —Shama Hyder

Source: Shama Hyder’s homepage .

Shama Hyder is the founder and CEO of Zen Media, a marketing and PR firm. She’s also written a book about digital marketing .

What makes it great : Hyder’s brand statement is an attention-grabbing play on her company’s name and showcases one of her key values: making clients feel a sense of calm in a fast-paced digital world.

“Write better sales emails faster with our in-inbox coach.” —Will Allred

Source: Will Allred’s LinkedIn page .

Will Allred is the co-founder of Lavender, an AI-powered email software startup.

What makes it great : Brooklin Nash, CEO of Beam Content, shares, “In one sentence, Allred captures the entire focus of his social presence: to help salespeople write better emails faster while demonstrating his authority and sharing his product in the second part of that headline.”

“Keeping it awkward, brave, and kind.” —Brené Brown

Source: Dr. Brené Brown’s homepage .

Brené Brown has a Ph.D. in sociology and is the author of several books that cover topics like shame, vulnerability, empathy, and courage.

What makes it great : Dr. Brown’s personal brand statement embodies her mission statement of encouraging people to embrace their vulnerabilities by sharing her own.

“Empowering ridiculously good marketing.” —Ann Handley

Source: Ann Handley’s homepage .

Ann Handley is a digital marketing expert and bestselling author. Her company helps marketers get tangible results.

What makes it great : Sharon Jonah, creative director and founder of digital marketing agency Buzz Social, shares, “In four words, we understand what Handley does, how she does it, whom she’s speaking to, and how she speaks.”

“Still just a girl who wants to learn. Youngest-ever Nobel laureate, co-founder @malalafund and president of Extracurricular Productions.” —Malala Yousafzai

Source: Malala Yousafzai’s Twitter profile .

Malala Yousafzai is the youngest Nobel laureate and an activist whose fund aims to remove the barriers to female education around the world.

What makes it great : Her bio highlights her impressive achievements with language that makes her sound relatable. 

“Marketing. Strategy. Humanity.” —Mark Schaefer

Source: Mark Schaefer’s homepage .

Mark Schaefer is an educator, speaker, marketing consultant, and author. He’s developed corporate marketing strategies for brands like Microsoft, IBM, and AT&T.

What makes it great : “It’s subtle, concise, and creative. It describes what Schaefer does, what he focuses on, and his unique and distinguished approach,” says Omer Usanmaz, CEO and co-founder of mentoring and learning software Qooper. 

“Empowering successful women to take control of their finances.” —Jennifer Welsh

Source: Jennifer Welsh’s LinkedIn profile page .

Jennifer Welsh founded Money School, a digital course that teaches women about personal finance. What makes it great : Welsh’s strong personal brand statement says exactly what she does and whom she does it for. 

“Let’s make Excel the solution, not the problem.” —Kat Norton (Miss Excel)

Source: Miss Excel’s homepage .

Kat Norton (known as Miss Excel) became famous on TikTok for her bite-sized Microsoft Excel tutorials. She now offers Excel courses on her website.

What makes it great : Norton’s clever statement shows that she understands her audience's problem and highlights her personality.

“‘The Customer Whisperer.’ I help marketers discover the hidden reasons why customers buy so they can become un-ignorable.” —Katelyn Bourgoin

Source: Katelyn Bourgoin’s LinkedIn page .

Katelyn Bourgoin is a creator and serial entrepreneur who founded a branding agency, a mentoring platform for female entrepreneurs, and a restaurant consulting firm. She trains entrepreneurs to uncover what makes their products “un-ignorable.”

What makes it great : Bourgoin’s clever branding statement effectively tells marketers that she can help them understand their customers better and make their brands memorable.

How to write a personal brand statement

Writing an effective personal brand statement can be tough because it requires you to be catchy yet compelling. It should give audiences all the necessary information in a sentence or two.

Here are some tips for writing your own:

Think about your unique value proposition

A unique value proposition (or unique selling point) is what makes you different. It tells people why they should try your product or service, network with you, or invest in your business.

Tip : Identify your core values, goals, and strengths.

If you don't know what those are, ask yourself:

• Why am I building my brand?
• What do I want my audience to know me for?
• How do I do things differently?
• Do I have a distinct skill set, experience, point of view, or passion?
• What value do I bring to my audience?

Keep it short and sweet

Your brand statement should be simple and easy to understand. 

The goal is to have someone look at your profile or website and immediately understand who you are and what you do, so keep it brief. Keep in mind that you don’t need full sentences either. 

Start by writing one to three sentences that outline what you do, for whom, and how you do it. You can also add a sentence about values. 

Then, look at different ways you can shorten them. Or pick out the most specific and impactful words and see what happens when you simply list them. 

Showcase your personality

Injecting your personality empowers you to share what you do without being bland or boring. Being authentic also helps attract like-minded customers, investors, and peers. 

At the end of the day, there are other people out there who may offer similar services or solve the same problems for your target audience. Your personality can set you apart.

“Don't be afraid to inject a bit of humor, quirkiness, and passion. It’ll help make you more memorable and help you stand out from the crowd,” says Usanmaz.

Ideally, you want customers to know what you do and get a little taste of what it will be like to work with you.

A personal brand statement conveys your mission, differentiates you from competitors, and attracts your target audience. Use these tips and real-life examples of personal brand statements to inspire you to write your own.

hbspt.cta._relativeUrls=true;hbspt.cta.load(53, 'ad22bdd9-fd50-4b35-a4f5-7586f5a61a1e', {"useNewLoader":"true","region":"na1"});

What did you think of this article .

Give Feedback

Don't forget to share this post!

Outline your company's marketing strategy in one simple, coherent plan.

Marketing software that helps you drive revenue, save time and resources, and measure and optimize your investments — all on one easy-to-use platform