how to engage audience during presentation

20 Presentation Tips to Keep Your Audience Engaged from Start to Finish

Business | Marketing | Nonprofits | Students | Teachers

By kai tomboc - january 14, 2020.

Losing the audience’s attention is one of the most painful challenges for anyone making a presentation.

Halfway through your presentation, you notice that a couple of audience members are getting restless. The people at the back seem bored as they look down on their phones, and one of them just yawned (ugh!).

You start to feel that you failed to engage your audience. You wonder if you’re the problem. Are you a boring presenter? Perhaps you’re stuffing too much information in your slides.

Master audience engagement with these presentation best practices

From engaging product demos to presentation decks that stand out, read on for 20 valuable tips to keep your audience excited to hear more from you.

What makes a great presentation?

Before you get started, it pays to know what makes an excellent presentation.

1. It informs your audience by providing reliable information.

People want to be informed. They want to learn something new. For this reason, you should look for reputable links. The information should be as recent as possible, and at least less than a year old.

Your research work doesn’t need to be from online sources. You could also cite printed sources from the library. Double-check all of your sources and make sure they have substantial research and statistics to back them up.

2. It persuades your audience to take action.

A presentation should be persuasive. This is especially true for business presentations and product demos. You might also want to appeal to your readers through emotions.

3. It educates your audience and empowers them to make informed decisions.

Presentations are, by nature, educational. You might be introducing your audience to a new idea, product, or service.

4. It instructs your audience in a clear, compelling way.

A presentation should be instructional. Organize your presentation as clear and concise as possible, so your audience will be able to digest your information more effectively.

5. It inspires your audience by being memorable.

A good presentation motivates an audience to act on things that they’ve been meaning to do after hearing you speak or present.

20 best pactices for visually-appealing, convincing presentations

With all that in mind, here’s a list of useful best practices and tips for presentations that stick.

1. Know your target audience.

Your target audience is the demographic that you’re aiming to convince, educate, or inspire with your presentation. This crucial step helps you craft a presentation that resonates with your intended audience.

For instance, if you’d like to educate teens, create a presentation that appeals to their age group. Make your presentation more upbeat, and use pop culture references and images that they can relate to.

On the other hand, if your target audience spans middle-aged professionals, your presentation should be straight-to-the-point and based on facts. These professionals are typically results-oriented, and they want to get to the heart of the matter right away.

By and large, getting to know your target audience enables you to create a presentation without wasting time on uninterested demographics.

2. Create an outline.

Your next step is to create an outline of your presentation. It will help ensure order in your presentation and present facts and sources as effectively and efficiently possible.

It’ll also help if you assign a subtopic for each slide. Let’s say your main topic is the American Civil War. The war lasted roughly four years, and if you delve into it without any organizational structure, your audience will end up confused. Sort your slides according to year and the important events that took place. The same applies to any topic.

3. Start with a memorable introduction.

Opening a presentation with “My name is .. ” or “I’m here to talk about..” are less likely to make your presentation memorable and engaging to your audience.

So how do you keep everyone glued to your presentation with a powerful, memorable opener?

Share an anecdote, ask an intriguing question, or get people’s energy up with a short activity.

Next, make your opening slides as eye-catching as possible. In your opening slide, use bold fonts. Add visuals like gifs or an animated infographic.

Finally, provide an overview of your presentation in the introduction slide. An overview that meets your audience’s expectations of your presentation helps keep an audience absorbed and attentive from start to finish.

4. Eliminate clutter in your slides.

Avoid overcrowding your slides with images or graphics. Although it’s fine to use visuals to complement your slides, the keyword here is “complement.”

Too many photos will make your slides look cramped. Take a minimalist approach to your slides. For images and graphics, use them sparingly and thoughtfully.

Don’t be afraid of white space in your slides. Consider readability first, visual appeal second.

5. Use pictograms.

Lengthy presentations could get boring in the long run. So if you want to keep your audience’s attention, you will need to make your presentation attractive and easier to understand.

Enter pictograms !

Pictograms express information, ideas, or messages through images, signs, or symbols. Also, they can help simplify complicated concepts.

6. Be thoughtful of your color scheme.  

Your choice of colors can have an impact on your audience’s mood and perception of your presentation. It may not be evident at first glance, but your presentation colors can draw a particular set of feelings from your audience. Orange looks more carefree than beige, right?

Here are some quick tips to help you pick the right color combination for your presentation:

• Choose a color scheme that matches your presentation’s theme. For example, if you’re about to present a serious topic, consider somber, dignified colors like white, black, or brown. But if you want your presentation to be more upbeat, use lighter hues like yellow and orange. 
•  Use your brand colors to raise brand awareness and recognition. 
• Stick to 2-3 colors. Joint research by Adobe and the University of Toronto revealed that most people prefer a combination of 2-3 colors. A good rule of thumb is not to use more than four colors. When using more than 3-4 colors, go for shades, tones, and tints of your original colors like the example below.

7. Focus your audience’s attention using data visualization.

Presenting statistics and percentages in writing can be a challenge to use in your presentation. For this reason, consider data visualization.

For example, graphs and charts are often used to highlight comparisons in data. You can also use them to inform your audience of a specific data point.

It’s worth noting that a poorly-designed graph or chart could ruin your presentation if proven false or shabbily done. Make sure that your data are correct, and your diagrams or charts are correctly labeled. Don’t just use pie charts because they look hip and smart. You have to learn how to choose the right chart or graph to visualize your data.

8. Use presentation templates.

Templates often take a bad rap because they’re perceived as limiting, sapping one of creative freedom. However, templates shouldn’t be perceived this way.

Think of templates as frameworks or a set of building blocks that you can tinker with as you create your presentation. Without a templated structure, you’ll likely waste a lot of time and resources making your presentation from scratch.

For example, use infographic templates as a way to make your presentation more engaging (minus the time-consuming task of making a presentation from scratch. The process infographic template below is perfect if you’re explaining a process in one of your presentations.

9. Try the duotone effect in your presentations.

The duotone effect is the use of two contrasting colors to create dramatic, visually pleasing results. Thus the name duotone.

This design style is gaining popularity with designers and non-designers alike. Learn more from this quick duotone tutorial via Adobe .

10. Show, don’t tell.

Stories are a powerful medium to get your audience to sit up and listen to you. For this reason, aim to “show” rather than “tell” your audience about a topic, insight, or idea.

For example, don’t just state facts or figures about the dangers of not investing in their retirement. Instead, share the story of someone you know who failed to plan for their retirement, nudging your audience towards making their own conclusions or insights.

Don’t bombard your audience with too much information all at once. Avoid jargon or complex concepts without sharing a story that’ll resonate with them. With compelling storytelling, you can create anticipation and then slowly build up to your key points.

11. Incorporate infographics into your presentation.

Infographics are valuable presentation tools because they combine visuals and text. As a result, you can communicate with impact.

Furthermore, infographics make your presentation more memorable. How?

A relevant image paired with informative text helps people retain 65 percent of the information three days later — a stark contrast to presenting text-only content where someone’s likely to remember only 10 percent of the information.

Here are a few guides and tutorials when creating infographics for your next presentation:

• Guide to Making Infographics from Scratch (guide)
• 5 Ways to Use Call to Action in Your Infographic to Boost Audience Engagement (video)
• How to Write Sharp, Compelling Infographic Copy (guide)

Easelly Pro Tip: Divide long infographics into smaller segments. Add an infographic section for each presentation slide. If you’d like to raise the bar further for your presentation, try animated infographics to make your slides come to life.

12. Avoid using bullet points.

Bullet points are great tools to emphasize tips, features, or steps in lists. However, it’s best to avoid them in presentations because they don’t help your audience retain information.

Research even supports this recommendation. In 2014, the International Journal of Business Communication published the results of their research —   The Use of Visualization in the Communication of Business Strategies: An Experimental Evaluation .

The researchers wanted to learn whether the use of visuals is superior to text (a bulleted list to be specific) in communicating the strategy of the financial services branch of an international car manufacturer.

The researchers concluded the following:

“Subjects who were exposed to a graphic representation of the strategy paid significantly more attention to, agreed more with, and better recalled the strategy than did subjects who saw a (textually identical) bulleted list version.”

Instead of using bullet points, consider using icons or visuals.

Take a look at the example below. Which do you think will likely get the audience’s attention and be more memorable after the presentation?

13. Choose fonts that are easier to read.

The quality of your font could affect your audience’s reaction to your presentation. Don’t just use the first standard font that pops up in your presentation editor.

Your font should match the mood and intent of your presentation. If you want your presentation to appear casual, choose a font that gives off a similar feeling.

14. Use contrast in your presentation.

Check for contrast between your texts and presentation background to ensure readability. Make it a point to distinguish one from the other.

It’s also worth noting that you are going to show your presentation to a group of people. Depending on the seating arrangement, viewers at the back may find it hard to read your presentation. Make sure that your fonts are of the appropriate size. That way, none of your audience members will have to struggle reading your slides.

15. Consider gifs and memes

Gifs and memes are popular media tools for a good reason. You could incorporate them into your presentation, and they could add a sense of humor to your topic or pitch.

When using gifs and memes, avoid those that could be misinterpreted as politically incorrect or culturally insensitive.

16. Create a consistent look and feel in your slides.

Choose a theme for your presentation templates, and stick with it ’til the end.

This doesn’t mean that you should be boring or dull with your presentation. You can add images and infographics, but there should be a sense of consistency in your slides.

Consistency leads to familiarity, which in turn encourages learning and engagement.

17. Ask intriguing questions.

Asking intriguing questions enables you to draw your audience’s attention and highlight key points at the same time.

For example, you are conducting a presentation on the Roman empire. You want to get your audience’s attention, so you raise questions such as what they know about the Roman empire, and how did the Roman empire impact modern society?

The audience may or may not get the right answers, but they will most likely try their best to answer your questions. The resulting exchange of ideas will make your presentation more spontaneous and engaging.

18. Limit to one visual per slide.

Using too many visuals at once will make your presentation appear cluttered. Limit to one visual per slide to help your audience engage more with your text and information.

19. Embrace white space.

White space , also known as negative space, is the space between the lines of texts and visuals in your presentation.  It doesn’t have to be  white  as it can also take the color of your presentation’s background. Think of white space as “empty space”. 

It helps improves readability and ensures that your graphics and texts are clear and legible in your presentation. 

20. End your presentation with an excellent call-to-action.

Call-to-action statements are an integral part of any presentation. They compel your audience to take action, and it makes your presentation more interactive.

Here’s a short video explaining how to use call-to-action in infographics (the same principles apply for presentations!):

Say you’re designing a presentation for a new gym you’re managing. You want people to try out the gym and the services you offer. You could incorporate the call to action at the end of your presentation.

“See you at the gym next week?” or “Level up in the New Year by signing up for our free gym membership for a month!” are good call-to-action statements that you can use.

Ready to start creating your presentation?

We’ve got your back if you need help with your visuals and infographics for your next presentation.

Use our simple infographic maker tool or hire one of our infographic design pros for custom infographics and animated infographics .

Here’s to a stellar presentation – we’re rooting for you!

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15 Essential Presentation Techniques for Winning Over Any Audience

• The Speaker Lab
• April 13, 2024

Table of Contents

Ever found yourself standing before an audience, your heart racing? That’s the moment when knowing effective presentation techniques can prove to be your unwavering ally. But what are presentation techniques? And what makes them so powerful? In this article, we’re going to answer those questions.

Before we can talk about presentation techniques, though, we first have to talk about good communication. The power of effective communication isn’t just in what you say. It’s how you say it; it’s in those deep breaths that steady nerves, and in maintaining eye contact. It’s about turning a room full of strangers into an engaged audience hanging onto your every word. When it comes to public speaking, real success comes from mastering non-verbal cues to punctuate our words and using visual aids not as crutches but as tools for engagement.

As you hone your communication skills, you will begin to form effective presentation techniques. Expect rough patches as you get the hang of things, but view them as mere footholds propelling you towards your ultimate triumph. Keep pushing forward.

Mastering Presentation Techniques for Impactful Delivery

Presentation techniques are more than just standing in front of a crowd and talking. They’re about making connections, telling stories that resonate, and leaving your audience with something to remember you by.

Elements of an Effective Presentation

For your presentation to resonate, ensure the visuals are straightforward and supportive, rather than distracting. Your message should be concise yet powerful enough to stick. And let’s not forget engagement; keeping your audience on their toes is key.

• Visuals: Keep them simple but impactful.
• Message: Make every word count.
• Engagement: Interact with your audience, ask questions, make them think.

We’ve all seen those slides crammed with text or charts. When you make your slides, don’t cram information, because nobody wants to squint at tiny fonts or decipher complex graphs while trying to listen to you speak. This resource suggests focusing on clarity and simplicity when designing slides—advice worth taking.

Strategies for Delivering a Successful Presentation

To deliver a knockout presentation, start strong. Grab attention from the get-go with an intriguing fact or story related directly back into the topic at hand. Maintain eye contact across the room so everyone feels included in the conversation. Finally, end on a memorable note, either with a call to action or insight gained during the time together. Leave them wanting more information and eager to learn about the subject matter discussed today.

• The opener: Hook your audience with a relevant fact or anecdote.
• Maintain connection: Eyes up, engage everyone around.
• Closing remarks : Last chance for impact–what’s your mic drop?

As author Lilly Walters once said, “The success of your presentation will be judged not by the knowledge you send but by what the listener receives.” This quote reminds us that the true goal of any speech is the understanding achieved between the speaker and the listeners.

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Engaging Your Audience with Nonverbal Communication

As the name implies, nonverbal communication denotes all of the ways you communicate without using words. This includes eye contact, body language, and facial expressions. Although nonverbal communication might not be the first presentation technique that comes to mind, it’s nevertheless a very powerful tool to have in your arsenal. Let’s take a look.

The Power of Eye Contact, Body Language, and Facial Expressions

Making eye contact isn’t just about looking someone in the eye; it’s about forging a connection. Aim for brief moments of eye contact across different sections of your audience throughout your presentation. Establishing fleeting eye connections across diverse audience segments fosters a sense of trust and keeps them hooked, all while ensuring no one feels on edge.

Body language is similarly important. Stand tall with good posture; it exudes confidence even when you feel nervous. As you grow more confident, mix up standing still with moving around subtly. This dynamic shift holds attention better than being rooted to one spot or nervous pacing. Use your hands to gesture naturally as you speak—it adds emphasis and keeps things lively.

If there’s one thing people can spot from miles away, it’s insincerity. So let those facial expressions match your words. Smile when you share something amusing, and furrow your brow when diving into serious stuff. After all, it’s not just what you say but how visually engaged and passionate you appear while saying it that counts.

Tying these elements together helps you deliver impactful, memorable talks. When done right, folks will leave feeling more connected, understood, and fired up by your presentation, all thanks to your techniques.

Designing Compelling Presentation Materials

Knowing how to design engaging presentation materials is one technique you can’t do without. Far from mere embellishments, these implements are crafted to hammer your message home. Hence, it’s vital to select these aids with great care and discernment.

Tips for Creating Effective Slides

When it comes to crafting slides, think of each as a billboard advertisement for your idea. You want it clear, impactful, and memorable.

• Keep it simple : One idea per slide keeps confusion at bay and attention locked in.
• Use bullet points : Break down your points so your audience can track.
• Pick a font size : Generally speaking, bigger is better.
• Use color : Harness colors that pop without blinding anyone; contrast is key.
• Use images with purpose : A good picture or chart can help illustrate your point, but keep it relevant and don’t overdo it.

With a few helpful visuals, your presentation can go from good to great. For more on creating slides, check out this link here .

Handling Questions and Interactions Professionally

For some speakers, it’s not the presentation itself that makes them nervous—it’s the Q&A session that follows. This is the moment where you get to shine or stumble based on how well you handle those curveballs from your audience. If you want to round off your presentation well, you’re going to want to learn a few techniques for fielding these questions. Let’s look at a few ways of doing this.

Preparing for Audience Questions and How to Address Them Effectively

Below are six techniques that will help you address audience questions effectively.

• Listen Up : The first rule of thumb is to listen like it’s a superpower. When someone throws a question at you, don’t just hear them out—really listen. Demonstrating this level of attentiveness not only conveys your respect but also affords you a brief moment to collect your ideas.
• Stay Calm : You’ve got this. Even if a question catches you off guard, take a deep breath before diving into your answer. No one expects perfection, but showing confidence matters.
• Practice Beforehand : Before presentation day arrives, think about potential questions folks might ask and prep some responses in advance. Practice makes perfect, after all.
• Vary Your Techniques : Not every question needs an essay as an answer; sometimes short and sweet does the trick. Mix up how detailed or brief your answers are depending on what’s asked.
• Show You Care : If you ever get a question that leaves you stumped, say so honestly—but add that magical line: “Let me find out more and I’ll get back to you.” Then actually do it.
• Appreciate Audience Curiosity : Remember that the reason you audience is asking questions is because they’re interested. So no matter what questions you get, keep engaging with enthusiasm.

Go forth with confidence, knowing not only can these moments boost credibility—they make connections too. So next time when facing down those queries remember to listen hard, stay calm & always engage warmly. With these techniques under your belt, answering audience questions after your presentation will feel much less daunting.

Techniques for a Memorable and Effective Presentation

No matter what topic you cover in your presentation, you can easily add in a story, and more likely than not you can add a little humor too. Together, these two presentation techniques are perfect for making your speech memorable.

Incorporating Storytelling into Your Presentation

One great technique for making your presentation stick is telling stories. Stories have the power to touch people profoundly, especially when they depict relatable experiences. So, when you’re up there presenting, kick things off with a story that ties into your main message. It could be personal, something from history, or even an anecdote that gets your point across. Stories are not just fluff; they’re the glue of your presentation. They make complex ideas digestible and memorable.

Using Humor to Connect with the Audience

Another great way of engaging your audience is by using humor. But here’s the deal—use humor wisely. Keep it tasteful and tied closely to the content at hand so it enhances rather than detracts from your message.

• Pick universal themes everyone can relate to.
• Avoid anything potentially offensive.
• Tie jokes back to your key points to make them relevant.

If humor isn’t your thing, or you’re worried about your comedic timing, it’s perfectly okay to skip the jokes. Especially if you’re new to public speaking, humor can be hard to nail immediately. But as you grow and hone your presentation techniques, consider stretching yourself a bit. By starting small, you can practice using humor to connect with your audience. That is your goal, after all—to leave a positive, memorable impression on your audience.

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Overcoming Public Speaking Anxiety

For some speakers, stepping in front of a crowd to speak causes immediate anxiety. But fear not! Conquering public speaking anxiety is entirely within your grasp.

Techniques to Manage Stage Fright and Boost Confidence

First off, feeling nervous before taking the stage is completely normal. Even Mark Twain admitted, “There are two types of speakers. Those who get nervous and those who are liars.” So take that flutter in your stomach as a sign you care deeply about delivering value to your audience. In addition, consider the following tips as you prepare to hit the stage.

• Breathe Deep: Before stepping up, take some deep breaths. In through the nose, out through the mouth. Feel every muscle relax with each exhale.
• Mind Over Matter: Visualization is key. Picture yourself nailing that presentation, because if you can see it, you can achieve it.
• Keep It Simple: Stick to what you know best; this isn’t the time for surprises or untested waters.
• Pace Yourself: Speak slowly but surely—there’s no rush here.

Believe it or not, acting relaxed often leads to actually being relaxed. Remember when we said mind over matter? Well, it applies here big time. The power pose backstage might just be what turns those nerves into excitement.

So next time you feel stage fright coming on, fight back with these techniques. With these tricks up your sleeve, you’re more than ready. So go ahead, breathe deep, and step onto that stage. You’ve got this.

Using Different Presentation Methods to Engage Your Audience

While learning styles is “ little more than urban myth ,” presenting your material in a variety of ways is a great technique for engaging your audience. By switching it up, you increase your chances of explaining something in a way that clicks with individual audience members. This is especially helpful for more complex topics that might be hard to grasp.

There are three main ways of presenting your material to your audience: through visuals, audio, and hands-on activities.

• Visuals: Use slides packed with images, graphs, and bullet points.
• Audio: Tell stories, play audio clips or engage in discussions.
• Hands-on Activities: Include activities or demonstrations that allow audience members to participate physically.

Making sure everyone gets something from your presentation means considering these techniques when planning content. Not only can incorporating various methods increase audience engagement, but it can also elevate your presentation from decent to memorable.

Essential Tips for First-Time Presenters

Stepping onto the stage or logging into that webinar platform as a first-time presenter can feel nerve-wracking. But fear not! With these tips on how to dress appropriately, arrive early, and make your presentation shine, you’ll be ready to confidently nail that presentation.

Dress Appropriately

Your outfit is your armor. Choose something professional yet comfortable. Whether it’s in-person or online, dressing one notch above what you expect your audience to wear usually hits the sweet spot. Aim for solid colors that won’t distract your audience.

Arriving Early

If possible, arrive at the venue before your audience does. This gives you time to settle in, test any tech gear like microphones or projectors, and take those deep breaths. This extra time also lets you chat with early birds. By connecting with people before taking center stage, you can ease nerves significantly.

Making Presentation Time Count

You only have the audience’s attention for so long. Keep an eye on the clock as you present, but avoid rushing through content. It especially helps to pause after key points, letting information sink in. Your end goal? Leave you’re audience wanting more. You’ll know if you succeeded based on the number of questions you get during the Q&A.

So there you have it—the techniques you need to deliver an engaging presentation. By honing nonverbal communication, like eye contact and posture, you can captivate your audience with your energy. And visual aids? They’re not just ornamental; they help bolster your point and drive it home.

We also learned that tackling audience questions is not an art reserved for the eloquent few but a skill sharpened by preparation and presence. While it takes a little work to nail good storytelling and well-timed humor, the ultimate outcome is worth it.

So while standing before an audience may set your heart racing, know that arming yourself with knowledge and technique can transform not just your presentation, but you yourself. So don’t be afraid to try your hand at these skills; in doing so, you build your own confidence and become a better speaker in the process.

• Last Updated: April 11, 2024

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18 Ways to Make Your Presentation More Interactive

November 10, 2017 - Dom Barnard

It can be difficult to hold your audience’s attention for the entire presentation. According to a  Prezi study , half of the respondents said they did something other than listen during a co-worker’s presentation, including:

• Sending a text message (28%)
• Checking emails (27%)
• Falling asleep (17%)

An interactive presentation is much more likely to keep your audience’s attention and build rapport with them, and there are a few simple ways to achieve this, from live polling to asking questions throughout.

This article explores several different effective strategies for making the audience feel fully involved in your presentation and keeping your audience’s eyes away from their smartphones.

Why involve your audience?

Listening to a presentation for any length of time can be a difficult process. If you don’t involve the audience, they’ll start to play with their phones, talk to colleagues and generally lose track of what you are saying. Once this happens and you start seeing that the audience would rather be somewhere else, you’ll start feeling anxious and might try to speed up the presentation.

To engage a  large audience  fully, the presentation needs to be energetic, purposeful and staged, as if it is a direct conversation between both you and your audience. That way, they’ll absorb your ideas and insights and they’ll have learnt something in an enjoyable way.

1. Plan from the audience’s perspective

Before you start  writing your presentation , think about these points:

• What are the most interesting parts in my topic?
• How much will the audience know about my topic? What level do I target it at?
• Which members of the audience will most likely be disinterested?
• How can I help them learn and understand my topic?
• What is the size of the audience?

You can do this by researching the event or conference, investigating other speakers at the event and even contacting the organisers to find out more about the demographic.

By asking these questions about your audience and identifying answers, you are starting to think about your audience’s interests and needs. Remember, the aim is to give the impression that your presentation has been planned according to your audience’s specific interests.

2. Use an easy-to-follow structure

When building your presentation, focus on giving it a structure which people can easily follow. Start by introducing the core concepts and goals, then elaborate on the various points in a bit more detail, draw logical conclusions and leave your audience with a clear takeaway message. You want to flow naturally from one part to the next like you are telling a big story chapter by chapter.

3. Get the audience immediately involved

You audience will come to your presentation in a range of different moods. Try using a simple ice-breaker to re-energise them and get them focussed on your presentation.

For example, ask people to stand up and introduce themselves to their neighbours, or have them identify two or three questions they would like to hear addressed during your presentation. By starting with an ice-breaker, you show your audience that your talk will be interactive and require their participation.

4. Ask the audience questions during your presentation

The audience’s attention drops to zero after just 10-15 minutes of your presentation. To get their attention back, take a break from your presentation from time to time and interact with your audience. Ask for their questions and answer them during your presentation. This will help clear up any confusion the audience might have.

When planning your presentation, identify opportunities in your material for your audience to ask questions. If you’re not comfortable breaking the flow of your presentation, mention that you’ll be taking  questions at the end  so the audience can prepare some questions.

Asking rhetorical questions as you move through your presentation involves your audience by stimulating their own thought processes. This technique also helps move between sections of your presentation as it establishes a clear transition from one point to another.

If you’re comfortable with taking questions throughout your presentation, use a tools such as  Slido , which allows your audience to ask questions anonymously at any time, so even shy people can participate in the discussion.

Example of what can go wrong with audience interaction

Audience interaction:

Watch how the presenter tries but initially fails to get the audience to interact with the presentation. Notice how he encourages them to get involved and eventually they do join in.

5. Use storytelling to make it more memorable

Since our early ancestors, stories have always been a huge part of human culture and civilisation. Storytelling is the most universal way to captivate your audience’s attention, no matter where they are from or what they do for a living.

Stories are much more engaging and memorable than lists of facts and figures, but you wouldn’t think so looking at the majority of presentations (particularly academic ones).

People automatically tune in when you  start telling your story  because they want to know what happens next. A popular storytelling technique is when you present the status quo and then reveal an improved path to that end goal.

Think of your presentation as one arching narrative. As we mentioned earlier, give it the proper structure with a clear beginning, middle and end. Introduce conflict and provide a powerful resolution that reinforces your key messages.

6. Use non-linear presentation software

Instead of flipping through slide after slide, you can show the relationships between your ideas and give your audience the “big picture” view of your topic. Try letting your audience drive the presentation by laying out all of your main points, and then let them choose which topics they want to go to. Your audience will get a truly custom presentation based on their interests, which they will appreciate and more easily remember.

Prezi, shown above, is a popular non-linear presentation tool.

7. Add in a short video

Billions of hours of YouTube are consumed each month and advertisers have identified videos as having a high  retention rate  for users. However very few presentations ever use videos to engage with their audience.

Find a short video clip that reinforces your story or explains a concept better than words can. You can either embed the video directly into your presentation software or include a link to an external website. Just make sure you test your method on the day of the presentation and have a backup on a USB just in case you need it.

8. Invite people onto the stage

If you’re preparing a particularly long presentation, consider having other people to come on stage and talk for a bit. This will help you narrate the story and make the whole presentation more interactive.

Steve Jobs never pulled off the entire presentation by himself; he always invited several speakers, including designers, partners, and other executives, to help him introduce their latest product. Of course, this technique should always be arranged with your colleagues in advance.

9. Poll the audience

Polls are similar to quizzes in that they engage the audience during the presentation. Polls encourage participants to think not only about your questions but also about their answers. Moreover, live polls help create mental breaks, so your audience can regain attention and stay focused throughout your presentation.

By including everyone in answering the question, you also create a group experience that leaves the audience feeling like they all have been part your presentation.

10. Use (appropriate) humour

Some of the best speeches and presentations in the world feature plenty of humour. No matter the subject, a great speaker will use natural charisma, humour and language to convey their points and get the crowd excited about what they are saying.

A great example of building rapport with the audience through the use of humour is Barrack Obama talking about the government building Iron Man.

Another example is when  Morgan Spurlock  offers individuals the opportunity to buy the rights to name his TED talk—which he refers to again at the end, where he reveals the title. He peppers the entire presentation with humorous commentary that nonetheless supports his point.

Create relevant jokes or find a way to bring out the humour in your subject, and your audience will be much more engaged and more likely to remember your words.

11. Practice your delivery, again and again

Practicing is the most important part of delivering an interactive presentation. You’ll need to practice where to use live quizzes, when to accept questions, which points to emphasise with body language and many more. There are several options for practicing:

Practice Presentation Skills

Improve your public speaking and presentation skills by practicing them in realistic environments, with automated feedback on performance. Learn More

• In front of a mirror  – great for seeing and improving your body language, however it can be distracting to what you are saying.
• To friends or colleagues  – a useful way to get feedback on your presentation, try and action the feedback straight away to improve on it. You can also give the person some key areas to focus their feedback on if you believe you are weaker in those areas.
• Virtual reality  – practice in realistic  public speaking environments , whether it be in a virtual conference room or boardroom. Receive feedback on your speech with voice analysis technology.

With all three of these, you’ll want to work on your tone of voice, accent, pauses between sentences and facial expressions. The most important thing is to talk slowly and loudly enough to be heard and understood clearly.

A list of the best presentation skills courses you can practice with:

• Presentation Skills Training Courses

12. Try and relate to the audience

Make comparisons to events from everyday life that most people are more than familiar with. By making things look simple, not only will you help your audience get a better understanding of the subject by enabling them to visualize the information more clearly, you will also draw a connection between you.

After all, you are all just regular people with similar experience, you just happen to be performing different roles at the moment.

13. Strong body language (position, posture and gesture)

Non-verbal communication plays a large part in how we construct meaning, so it makes sense to consider how to use it in your presentation. You can make things more interesting for your audience by using  your body language  to enhance what you’re saying.

Body language goes beyond reinforcing your messaging – it’s useful from a biological standpoint. As discussed in her  body language TED talk , Amy Cuddy’s research found that using ‘assertive’ body language released testosterone and reduced cortisol in both men and women, thereby increasing confidence and decreasing stress.

An effective presenter pays close attention to the physical relationship with her/his audience. If you stand hidden behind an overhead projector or stand too far away from your audience, they will not develop a bond with you and this will limit the effectiveness of your presentation.

Your posture will also dictate levels of audience involvement. If you’re too relaxed and sit slumped in a chair to deliver your talk, the audience might drift away. Find a comfortable but purposeful position in relation to your audience and adopt an upright sitting or standing posture that allows for movement and gesture.

Audiences respond well to the physical energy and enthusiasm being conveyed by a presenter, and thus the use of clear and controlled gestures will greatly enhance your presentation. Gestures that are open and reach out to your audience serve to extend your presentation to them and thus help them feel more involved.

Examples of good body language:

• Use hand gestures when delivering key points
• Use calm, deliberate movements when highlighting certain information
• Keep arms and legs uncrossed

14. Maintain eye contact with all sections of the audience

Making eye contact is one of the most  powerful techniques  for involving your audience. If used well, eye contact can serve to make your address much more personal and thus more effective. If eye contact is avoided, the presenter can appear to be nervous and unconvincing.

It is important to share eye contact with all members of a small audience or all sections of a large audience. Avoid making eye contact with just the people you know, taking particular care not to deliver your entire presentation to the person who’s assessing your work. Remember that you will need to involve the whole audience if you are to make an effective presentation.

If you are nervous, eye contact can be very difficult to establish and maintain. Remember that some eye contact is better than none and that you should try to build your confidence over time.

15. Use live quizzes to better understand your audience

Live quizzes are a great way to understanding your audience better get them engaging with the material.

For example, if you’re giving a presentation on autonomous vehicles, you could ask questions such as:

• When do you think autonomous vehicles will become mainstream?
• Are you concerned by safety issues?
• If someone is injured or killed by the car, who is to blame?

These will surely create some interesting results which you, as the presenter, can talk about and discuss.

16. Use physical props if possible

You don’t need to be giving a product demo to use props during your presentation. Props are a great way to help the audience visually picture what you are talking about. While talking through your presentation, you can refer to the prop at certain points to highlight your point or make it clear to the audience.

Kenny Nguyen  does this will in his TEDx talk on ‘The Art of Saying No’. He refers to the “sword of yes” and “shield of no.” Naturally he picks up a sword and shield from the table to help demonstrate his points.

Another great example is when  Jill Bolte Taylor  brings a real human brain on stage during her TED talk to explain to what happened to her when she had a stroke. She touched the audience with this demonstration and left the audience in complete awe.

17. Extend your usual vocal range

Your tone of voice, your volume, and other vocal aspects affect how people listen and hear your message.

Julian Treasure’s  TED talk on ‘How to speak so that people want to listen’ is all about this, and at the end offers several tips ‘in our toolbox’ for how to master the use of voice, from changing your speaking pace to speaking in a different pitch.

Get feedback from a friend or colleague to see what works best for you.

18. Use language and literary techniques

Your use of language has a huge influence on the way you engage your audience. It’s important to use language your audience understands and is familiar with.

Avoid using language that is too formal or informal, too technical or too simplistic depending upon the nature of your talk and the knowledge base of your audience. Pitching your presentation at the right level can be a challenge but it is very effective for making the audience feel involved.

There are various  literary techniques  you can use, such as the Power or Three, to give greater impact to your message.

Involving your audience is essential to making an impact. Your presentation should pull them in, get their attention and stimulate their thoughts and understanding. This can be done in a number of ways.

The way that you plan your presentation will be critical in terms of using language and ideas that your audience will understand. You must also ensure that there is sufficient time for questions and discussion. The way that you deliver your presentation should create a bond with your audience.

Your use of eye contact, body language, spoken words and energy should  communicate effectively  and enthusiastically with all areas of the room, thus ensuring that the audience receives positive messages about you and your material.

Home Blog Presentation Ideas The Power of Audience Engagement: Strategies and Examples

The Power of Audience Engagement: Strategies and Examples

Engaging your audience is vital to effective presentations, business interactions, and media communication. It’s a powerful tool that fosters connection, enhances knowledge retention, and drives action. Research conducted on audience engagement informs us that physiological factors like cardiac synchrony can be appreciated when the spectators feel a deep emotional connection to the event they are attending. 

This article explores the importance of audience engagement in presentations, offering practical strategies, rules, and tools to captivate your audience with real-life examples and methods to measure engagement. 

Table of Contents

What is Audience Engagement?

Strategies for audience engagement in presentations, rules of audience engagement, real-life examples of audience engagement, tools for boosting audience engagement in presentations.

We can define audience engagement as the degree of interaction and involvement of individuals in a particular activity or event. It’s not merely about having an audience but cultivating a dynamic relationship with them. This engagement is gauged by the level of attention, interest, and emotional connection an audience has towards the content they are consuming. 

Audience engagement is not a one-size-fits-all concept. It varies based on the nature of the audience, the platform used, and the goals of the engagement. However, at its core, it’s about creating a two-way communication that values the audience’s input and encourages them to interact, participate, and connect – a point of particular interest in motivational presentations. This engagement is beneficial and essential in today’s digital age, where attention is scarce . A high level of audience engagement signifies that your message resonates with your audience and that they are invested in your content or cause.

The Role of Audience Engagement in Business, Education, and Social Media

Audience engagement is pivotal in various sectors, including business, education, and social media. For business professionals, it translates as the cornerstone of customer relationship management. Engaging customers is not just about making sales; it’s about building relationships, cultivating loyalty, and creating brand advocates. Businesses prioritizing audience engagement tailoring their advertising efforts to attend to the customer’s driving factors , often enjoy increased customer retention rates and higher profits. 

Engaging the audience in business environments also involves high-level meetings between organizations and potential investors, as the closer the speaker connects with the audience, the better impact tools like a business pitch may have. 

Moving on to academics, educators strive to captivate their students’ attention, stimulate their curiosity, and encourage active participation in the learning process. Engaging students leads to improved comprehension , better retention of information, and a more enjoyable learning experience. It’s not just about imparting knowledge; it’s about inspiring a love for learning and nurturing critical thinking skills.

We can guarantee that audience engagement is the key to visibility and influence on social media platforms, as experience does tell. The algorithms of most social media platforms prioritize content with high engagement rates, making it more likely to appear in users’ feeds. Therefore, influencers, brands, and individuals wishing to maximize their reach must create content encouraging likes, comments, shares, and other forms of engagement. 

First Impressions and Relevance

The relevance of your content to your audience’s interests or needs determines their level of engagement. To achieve this, understand your audience’s demographics and preferences, then tailor your content to match these. This strategy not only grabs attention but also fosters a lasting connection.

Presenters should research techniques for how to start a presentation to ensure a great first impression with the audience. Our expertise tells us that over 60% of the success rate of the presentation is granted during that first introductory minute, so don’t neglect the first opportunity to connect with your attendees.

Utilizing Practical Information

To engage your audience effectively, provide practical, actionable information. This boosts your credibility and empowers your audience, making them more likely to interact and relate with your content. Remember, the more value you offer, the greater the engagement rate you’ll receive.

Applying Tools to Raise the Impact of Your Speech

To amplify your speech’s impact, leverage tools like visual aids, storytelling , and rhetorical devices. Visual aids such as infographics can simplify complex ideas , while storytelling can evoke emotions and make your message more memorable. Rhetorical devices like repetition can emphasize key points, ensuring they resonate with your audience.

The Power of a Familiar Environment

To enhance presentation performance, create a familiar environment. Use common language, relatable examples, and shared experiences to establish comfort. This strategy nourishes connection, encourages participation, and promotes audience engagement, thereby boosting the impact of your presentation.

Understanding Audience Needs

There are techniques you can apply prior to your presentation to ensure your content is tailored for the target audience. Conduct demographic research to understand their age, gender, occupation, and interests. Next, engage with them through surveys (via email if they signed up for the event online) or social media to grasp their desires and pain points. 

Analyzing their behavior, such as purchasing habits, can also provide valuable information. Consider their cultural and social context to understand their perspectives. Remember always to be open to feedback: this will not only show your audience that you value their opinion but also help you tailor your approach to meet their needs.

Maintaining Authenticity and Consistency

Presenters are often blamed for trying to emulate successful examples rather than using their own voices. First, be genuine. Authenticity resonates with audiences, making your message more compelling. Avoid pretense and remain true to your character, values, and beliefs. Second, maintain consistency. Your message should be coherent and consistent throughout. This includes your speech, visuals, and body language (and yes, this can be pretty evident in your interest in the topic you present). Inconsistencies can confuse your audience and weaken your message. 

Consistency also extends to your brand or personal image. Ensure that your presentation aligns with your established image. This will reinforce your credibility and build trust with your audience. Lastly, practice regularly to maintain a consistent pace and tone. This will help you avoid sudden changes in speech that can disrupt the flow of your presentation.

A compelling example of audience engagement in the IT sector is the transformation of Microsoft under the leadership of Satya Nadella . Before Nadella’s tenure, Microsoft was losing its grip on the market, with dwindling audience engagement. The company was perceived as outdated and unresponsive to customer needs. However, Nadella implemented strategies to reinvigorate the brand and boost audience engagement. He prioritized open communication, encouraging employees to listen to customer feedback and respond promptly. He also championed using social media platforms to interact with customers, providing quick solutions to their problems. This strategy increased audience engagement and improved the company’s reputation. 

The impact of these strategies was measured using social media traffic and lead generation results. Microsoft saw a significant increase in followers on their social media platforms, and the lead generation rate also improved. The positive customer feedback and the measurable results motivated the team to continue pursuing excellence. They realized that their efforts were not in vain and that they were making a difference in the company’s performance. This example reveals the power of audience engagement in transforming a brand’s performance. It also highlights the importance of measuring results to motivate the team and ensure the effectiveness of the strategies implemented.

PowerPoint Presentation Templates by SlideModel

SlideModel PowerPoint and Google Slides templates are a game-changer for presenters, offering a comprehensive solution to design dilemmas. These templates simplify the process of creating visually appealing presentations, allowing presenters to focus on delivering their message effectively. The beauty of these templates lies in their complete editability. Presenters can customize each element to suit their unique needs, ensuring their presentation aligns with their brand and message. Moreover, SlideModel offers a vast selection of templates designed to cater to various business tools. Below you can find some examples of what these templates can do for you.

1. 5W1H Framework PowerPoint Diagram for Collective Thinking Audience Engagement

This framework counting with 5 why(s) and 1 how question is ideal to encourage team members to look for solutions as a group, as it requires a deep understanding of the causes behind a problem, plus an iterative technique of cause-and-effect analysis to reach for an answer.

Use This Template

2. Evaluation Scale of 1 to 10 Graphic for Engaged Presentations

We can imagine meetings where we need to evaluate the conditions created after the impact of some of our choices. This scale of 1 to 10 PPT template helps teams to give a visible score and give the reasons behind their scoring to address the importance of certain topics. Ideal for in-team meetings where we have to determine the priorities for future work sessions.

3. Pros & Cons PowerPoint Template for Activities to Engage the Audience

Present the pros and cons of situations in a format filled with visual aids. By implementing the weighting scale metaphor, the audience can quickly understand why some decisions may have a bigger impact than others, or in case of products, why certain choices shape out the market performance of a product or service.

4. Team Introduction Template to Engage Listeners

Who said that team presentation should be a boring part of the event? By using this striking colored presentation template for PowerPoint and Google Slides, each team member can introduce themselves in a blast, offering a clearer picture of their capabilities for the role they perform. Additionally, presenters can explain the relationships on a hierarchical level of each team member, how they contribute to the project, etc.

5. Customer Journey Storytelling Template for Audience Engagement

Take the typical approach to customer journey analysis and convert it into an engaging storytelling experience with this Mountain Customer Journey PowerPoint Diagram. It allows us to evaluate the progress, challenges, and changes to implement by taking the ideal customer persona or real-life data and evaluate in monthly periods.

Whether you’re presenting a SWOT analysis , a business plan , or a marketing strategy , there’s a template tailored to your needs. This variety enables presenters to choose a design that resonates with their topic, enhancing audience engagement. In a nutshell, SlideModel’s PowerPoint and Google Slides templates are indispensable tools for presenters, allowing presenters to use powerful graphics without requiring knowledge of graphic design.

The Power of Storytelling

Storytelling is a potent tool for audience engagement. It captivates listeners, stimulates their imagination, and fosters an emotional connection. By weaving a compelling narrative, you can effectively convey your message and make it memorable. Stories resonate with people personally, making them more receptive to your ideas. They also encourage active participation, as audiences often see themselves in the narratives, leading to a deeper understanding of your message. Whether you’re presenting a business proposal or educating a class, harness the power of storytelling to captivate your audience and leave a lasting impression.

Open-ended Questions

Open-ended questions stimulate thought, spark conversation, and encourage active participation. Unlike closed-ended questions, which limit responses to specific options, open-ended questions invite a wide range of answers, allowing audiences to express their thoughts, feelings, and ideas freely. This fosters a deeper connection and provides valuable insights into your audience’s perspectives, needs, and preferences. Whether you deliver a business presentation, teach a class, or host a live social media session, incorporating open-ended questions can significantly enhance your audience engagement strategy.

Polls and Surveys

These tools provide a platform for your audience to express their opinions, cultivating a sense of involvement and importance. They also offer valuable insights into your audience’s preferences, enabling you to tailor your content to their interests. 

Real-time poll results can create a dynamic, interactive experience, keeping your audience engaged and eager for more. Remember, the key to successful audience engagement is making your audience feel heard and valued; polls and surveys are excellent tools.

Group Activities 

Group activities promote collaboration and stimulate critical thinking. You can facilitate in-depth discussions, problem-solving tasks, or brainstorming sessions by dividing your audience into smaller groups. This not only keeps your audience actively involved but also encourages them to share their ideas and perspectives. 

Furthermore, group activities can be designed to be entertaining, adding an element of enjoyment to the engagement process. Remember, an engaged audience is more likely to absorb and retain the information you present, making your event or presentation a resounding success.

Wrapping up, the power to captivate your audience lies in your hands. The techniques shared in this article are not just theories but practical strategies proven to boost audience engagement. From understanding your audience’s needs to maintaining authenticity, the impact of these strategies is undeniable. So, don’t just read and forget. Take action. Implement these strategies in your next presentation or event. Remember, the more engaged your audience, the more successful your message delivery. So, get started today and see the transformation in the lasting impact of your talk.

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11 Engaging Ways To Interact With The Audience

Hrideep barot.

• Body Language & Delivery , Presentation

While delivering a speech, have you ever glanced at the audience to see their reaction to what you’ve said, only to realize that there is no reaction at all because almost everybody has zoned out? Alternatively, have you ever found yourself sitting in the audience, daydreaming your way through an incredibly boring speech?

In both of these cases, it wasn’t the audience but the speaker who was responsible for the audience’s lack of attention.

That’s because it’s the speaker’s responsibility to interact with the audience, and to deliver a speech that’s not just informative but also engaging.

And avoiding–sometimes downright shaking off–this onus is a mistake that many, many speakers make. Often at the cost of the success of their own speech.

Audience Participation is active response by an audience to a live show or broadcast.

Grabbing and holding onto the audience’s attention is not an easy fear. However, it’s not impossible either.

If you don’t want crickets from the audience the next time you deliver a speech, it’s important to not deliver crickets from your end too. That is, don’t just dive into your speech and refuse to resurface from it. Instead, you need to interact with your audience. You don’t have to talk at them. You’ve got to talk to them. And since talking is a two-way process, you want to hear their response too.

Interacting with the audience might sound difficult, but it’s not, really.

There are many engaging ways of interacting with the audience, like playing games, having live Q & A sessions, getting them to join you on the stage, using props, and organizing Give-Aways!

The strategies you chose depend on the overall goal as well as the duration of your speech. Also, you need to do some advance preparation by researching your audience and what it’s going to be primarily composed of.

But first, why should you interact with the audience?

Importance Of Interacting And Connecting With The Audience

There are many reasons why it’s absolutely imperative for a speaker to interact with their audience. One of the primary reasons is that speeches often last for a very long time.  Interacting with the audience gives them a reprieve from listening, and offers them an opportunity to speak out. This makes them feel more involved with and connected to the event and with you i.e the speaker.

 The interaction will also work to make your talk memorable, and make the audience connect with you. If the audience has fun and feels a kinship with you, they will make conscious attempts to pay attention to your speech and engage with you. Also, it’s more likely they will be drawn in to hear you speak again in the future.

Another reason why it’s important to interact with the audience is because audience’s attention span is limited. If you don’t successfully keep them engaged, then sooner or later, they will start fiddling with their phones or simply zone out. Yikes!

Engaging Ways To Interact With The Audience

Now that you know the importance of audience interaction, let’s move onto the next step: how to interact with the audience.

1. Tell A Story…And Ask Them To Guess The End 

Stories are a necessary ingredient in most public speeches. This is because they lend a personal note to the talk, and make the experience more memorable for the attendees. However, one way of taking storytelling up a level is to involve your audience in it. A great way of doing that is by asking your audience what you think will happen next.

This will make your audience think and even analyze what you’re saying. This renewed attention is likely to last for longer than the duration of your story and to spill into your general talk, as well.

Even better: ask your audience what happens in the end, but don’t immediately tell them if they’re right. Hold onto the ending for a while, and weave in the answer where you feel it fits better during the rest of your talk. For instance, when you feel like you’re beginning to lose their interest again–throw in that ending!

The following is a great example of how you can use storytelling to ramp up your presentation! Notice the speaker’s body-language, their story selection, as well as the delivery of the same. 

2. Ask Them Questions

Another great way to make your presentation interactive is by asking your audience questions. Like guessing what happens next in a story, this will pique their interest, and get those analytical wheels in their head turning.

You could directly ask an audience member a question. Or, you could request the audience to answer with a show of hands. There are many ways of going about this. Just make sure that you prepare your questions beforehand.

Here’s an excellent way through which you can incorporate questions to ask your audience! Notice how the audience interaction improves with the speaker actively asking them questions.

3. Use Props!

Another excellent way of engaging your audience is by using props. Props not only make the presentation more fun and visually appealing, but if used right, will also make it easier for the audience to understand your message.

However, one thing to keep in mind before using props to spruce up your presentation is to keep in mind that the prop shouldn’t just be an added accessory. It’s not just there to be an entertaining element. Don’t choose a prop that seems redundant.

Rather, choose a prop that drives forward the point you’re trying to make. There are many props that you can use: a chair, a doll, a stick, a flower…Anything can be turned into a prop!

Below is an excellent example of how you can effectively use props to ramp up your presentation! Keep an eye on the speaker’s use of prop, and the way they use it to make the presentation better!

4. Play A Quiz!

Another way to engage your audience more deeply in your presentation is by quizzing them!

If you wish to quiz the audience to get an idea how of how familiar they are with the topic, you can add the quiz at the beginning of your speech. This can be a great bonding experience for them. Alternatively, you could add the quiz somewhere in the middle of your presentation, when you feel like the audience’s attention has begun wandering to other things.

Like the props, make sure that the quiz is relevant to the topic at hand. Also, keep in mind to prepare the questions beforehand. If you don’t want to hand out actual papers to the audience, you could have them directed to a website that they can use to solve the quiz on their phones.

Following is a how to on making an interactive quiz using PowerPoint! You can use the format in the video. Alternatively, you could take inspiration from it and come up with your own idea or go the other way and use a quiz website!

5. Invite Them To Join You On The Stage! 

If you want to take the audience’s involvement in your speech to the next level, you could invite them to the spot traditionally thought to be reserved for the speaker: the stage.

This is an excellent way of adding a kick of anticipation to your speech.

There are many ways in which you could do this. You could ask for volunteers, and then invite them on stage for an activity or game. Or, you could ask if anyone would like to add something to what you’ve just said, or talk about their experience, and hand over the mic to them!

6. Alternatively…YOU Get Off The Stage!

If you aren’t comfortable inviting people on stage, you could go the other way and step off of it yourself.

This is an amazing opportunity to directly interact with the audience and to make them feel like you’re one of them. Direct, face-to-face interactions with the audience members are a great, great way of making your speech memorable. Not just this, but the increased proximity adds that personal touch to the speech that so many speeches lack.

So, next time you’re delivering a speech, don’t be scared to push past the boundaries of the stage!

7. Get Them Moving!

Having to sit still for prolonged periods of time is a doorway to boredom. And boredom is what makes the audience tune out your awesome speech.

So, if you feel like you’ve spoken for a long time without giving your audience a break, get them moving! You could do this by making them play a game. Or, you could simply request them to stand and do a couple of fun exercises like clapping their hands or jumping!

Not only will it increase the overall energy level in the room, but it might also successfully draw out that sought-after burst of laughter from the audience!

Ellen DeGeneres is known for her audience interaction! Here’s a clip of how she keeps her audience moving! You can take inspiration from her approach to improve your audience’s engagement and get them moving!

8. Play Games With Them!

Who doesn’t like a good game, right? Especially if it’s a two-hour presentation, games are a great way of refreshing your audience and giving them a break from the monotony of listening.

Also, games don’t necessarily have to be just for fun and frolics. You can customize a game that actually adds to your topic. For example, you could use live polls or have a live Q & A on a website. You could also have an impromptu debate competition to give them a chance to tell what they think about the topic.

9. Get Them To Tweet

Gone are the days when cellphones were a luxury–or a distant dream. Today, anybody and everybody have a cellphone in their pocket. Although the general goal is to keep the audience’s attention off of the cellphone and focused on your presentation, there are ways in which you can use to your advantage the underlying human instinct of fingers twitching towards phone screens.

One way of doing this is by using Twitter. You can have a unique hashtag for your talk, and encourage the audience to tweet their questions, suggestions, or ideas on it. Then, address them live! This is an excellent way of engaging people who are shy or simply don’t wish to speak up.

10. Invite An Expert Panel

An expert panel is a great way of piquing your audience’s interest. Inviting guest speakers also gives the audience a break from having to listen to the same speaker for long stretches of time, and also makes it a more educational experience.

However, make sure that the speakers are relevant to and well-versed with the topic at hand. You could ask the audience to prepare any questions that they’d like to ask the speakers in advance. This will keep them interested and engaged throughout. Also, having distinguished speakers will improve the attention level as well as anticipation for your event!

Following is an excellent expert panel discussion that shows how it can improve audience’s interest during a speech! As you watch, try understanding why particular experts were invited to the panel. You can use the information to invite a panel to your discussion, depending on the topic at hand.

11. Incorporate Giveaways And Gifts!

Giveaways are a great, great way to increase your audience’s excitement levels. After all, who doesn’t like to win something, right? You could have a prize for a game, or simply give a small token of your appreciation to the audience at the end of your speech.

The giveaway doesn’t necessarily have to be something grandiose either! In a room full of people, the chance of winning even a small gift will work to boost anticipation–and competition! Also, gifts can also be branded to work as a Brand Goodwill, which will work to promote your company!

Need more tips for how to interact with the audience? Check out our article on Interactive Presentations: 7 Foolproof Ways To Engage The Audience!

12. Adding Augmented Reality

Another excellent way of getting the audience up and engaged is by using augmented reality. Virtual event planning is in high demand, and while the cost might be a little steep, it definitely pays off. That’s because AR is slowly seeping into all aspects of our life, and events are no exception! 

AR is an excellent way to visually engage the audience. Not only this but its relative “newness”, when compared to the other items on this list, make it a novel and memorable audience experience. It also boosts audience interaction and makes the event more lively and fun. 

So, if you can work through the tech and cost required, make sure to use it in your next speech!

Here is an example of how augmented reality can be employed to take your presentation’s visual engagement to another level! As you watch, keep a careful eye on the speaker as well as how they use AR to draw in their audience.

Here is an example of augmented reality use in a presentation. As you watch the video, notice the way in which the speaker employs the technology and drives forth his point

13. Introduce A Fireside Chat

Fireside chat are another great way to boost your audience’s involvement. Fireside chats are an excellent alternative to traditional Q & A sessions and speeches. So what’s a Fireside Chat?  Basically, a Fireside Chat is an informal conversation between a presentation moderator and the audience. The concept has evolved into a two-way debate and has been popularized by tech startup community events like TechFire and StartUp Grind. 

Fireside Chat are an excellent way to glean the audience’s insight in a first-hand manner. If done successfully, they can make the speech or presentation a wholesome, interactive and unforgettable experience. 

The following video demonstrates how having a Fireside Chat can boost the audience’s overall experience and also make it a better experience for the speaker. As you see it, keep a lookout on both: the audience as well as the moderators and how they both interact with each other. 

The following video demonstrates how having a Fireside Chat can boost the audience’s overall experience and also make it a better experience for the speaker. As you see it, keep a lookout on both: the audience as well as the moderators and how they both interact with each other.

14. Using Live Barometers

Live Barometers are an excellent method to not only engage the audience but also to get their insight into important parts of the presentation. Live Barometers, also called body voting, involves the moderator introducing a statement to the audience. Say, something like, “The Glass Ceiling Doesn’t Exist.” 

Next, the audience members move either left or right depending on what they feel about the statement. The degree to which they move depends on how much they agree/disagree with the statement.

Next, the moderator can ramp up the interaction by asking people why they feel a certain way about the presentation. Audience members can also debate with each other. If, by the end of the session, someone’s opinion alters, they can move along the two extremes! 

Here’s an excellent example of how you can incorporate live Barometers in your speech to make it more engaging & how you can frame your questions for the audience. 

Here’s an excellent example of how you can incorporate live Barometers in your speech to make it more engaging & how you can frame your questions for the audience.

15. Gamefying The Presentation 

If you don’t want the audience to be physically moving while playing a game, you could also have them play virtual games. Virtual games not only add a dose of fun, but they are also more feasible as not all members are required to physically move, which can be a barrier if you have limited space.

There are many different games that you can get the audience to play. Polls are one example. You could also have a live quiz set up for the audience. You could also have a trivia–or even play charades! 

16. Using Videos 

Using Videos in your presentation to increase audience’s interest might sound like overused advice, however, it’s overemphasized for a reason. Videos are an excellent, cost-effective way to add a dose of creativity to the presentation.

If you’re on a tight budget or have time constraints that make it difficult to be more creative with your involvement tactics, sticking to the basics is a great way to not totally neglecting it. Videos provide a reprieve from the monotony of a slideshow, and if your lineup is creative and novel, videos can work just as well as the other elements mentioned above! 

Understanding The Learning Pattern Of Your Audience 

If you want to have an out-of-the-ordinary and personalized strategy to ramp up your audience’s engagement, figuring out their learning pattern well in advance is a great way to go! 

We’ve written extensively on this topic here 6 Types of Learners (And How to Speak Them for Maximum Impact) . But you can read on to get the gist…

Broadly speaking, people’s learning types are as follows: 

Here is a more in-depth explanation of how you can use the audience’s learning pattern to make your presentation more interactive:

Visual/ Spatial Learners

Visual Learners gain information through visualizing relationships and ideas. They learn from essays, charts, diagrams, maps, pictures, etc. i.e through a variety of visual elements.

How To Engage Them: If you wish to engage them, ramp up your use of the above-mentioned elements in your presentation, and also use videos, games, props, and Augmented Reality! 

Solitary Learners

Solitary or interpersonal learners prefer learning alone, as opposed to learning with other people or a crowd. They retain information best when they’re doing it by themselves, rather than when they have company.

How To Engage Them: While it’s not possible to be physically alone during a jam-packed presentation, you can use their individualized temperament by employing interactive methods that require them to work alone like quizzes, using Twitter, having a one-on-one discussion by inviting them on stage, having individual giveaways, etc. 

Kinesthetic Learners

As the name itself explains, kinesthetic learners have a more hands-on approach to learning, as they learn through the use of their body and experiential learning. They learn through body and hand movements, and by physically manipulating objects in their surroundings.

How To Engage Them: To involve this type of audience, it’s best to use live Barometers, getting them moving, giving physical giveaways, and playing live games. 

Reading/Writing Learners

Writing Learners have a learning pattern that follows putting things into pen-and-paper to glean a better understanding of things. They learn through text perusal, note making, exhaustive research, etc.

How To Engage Them: If you feel that your audience is going to be composed majorly of writing learners, then increase your use of quizzes, questionnaires, and surveys to ramp up their involvement. 

Group/Interpersonal Learners

These types of learners learn best with group collaboration rather than by themselves. They’re the opposite of solitary learners, and work excellent in group settings and with other people.

How To Engage Them : Group discussions, team games, panel discussions, fireside chat, etc. Are great ways of getting them up and involved in your presentation! 

Auditory Learners

Auditory learners, as insinuated by the name, learn best when information is narrated or verbally spoken. Learning, for them, is better done through means like a creative song, or a podcast, or other auditory mediums.

How To Engage Them: If you wish to involve them better in your presentation, then the best way to do so is by using audio stimuli like group discussions, podcasts, videos, live debates, physical and virtual games, etc! 

How Do You Get The Audience To Participate?

You’ve done the research. You’ve done the prep. And so, using every ounce of your courage, you go ahead with your strategy to engage the audience…

…And they don’t respond.

What do you do in this situation?

Do you just give up and move onto the next part of your speech?

Or do you attempt to get them to engage again?

Hint: It’s the second option.

To help you out, here are a few ways using which you can deal with an unresponsive audience:

1. Focus On The Ones Who Are Responsive

When a presentation isn’t going as expected, a lot of us tend to hyper focus on the bad instead of the good. This might make you even more nervous, and cause you to mess up your presentation.

So, instead of focusing on those who aren’t paying attention, try to keep your eyes on the ones that are. Involve them further in your presentation. It will help you plow through the rest of your speech with confidence.

2. Encourage Them To Participate

There are many ways in which you can do this. You could directly ask someone to answer a question. Or, if you prefer a more roundabout way, you could ask the question to the audience in general. It’s important to create an atmosphere that encourages audience participation. Don’t shut down people if you don’t agree with what they’re saying.

Let them speak, and then tell them respectfully where you think they went wrong. Don’t lose your cool if someone asks too many questions or keeps repeating the same question. Also, try and give the audience regular breaks to collect their thoughts and themselves.

3. Change Your Strategy

Another way to get the audience interested is by switching up the format of your speech. While this might seem daunting at first, if you’ve practiced your speech well enough, shuffling things around shouldn’t be that much of a problem.

So, if you’ve just wrapped up a long stretch of talk and feel like you’ve lost the audience and the next part of your speech involves more talk…

Switch it up.

Push ahead that Q/A you’ve saved for the end of the speech.

Or, play that game you were supposed to play halfway through your presentation.

Switch your strategy!

4. Don’t Take It Personally

Another important thing is to not take your audience’s lack of attention personally. Or, even worse: To get offended and let them know you’re taking it personally. There’s nothing worse then losing your cool at the audience, and once you do this, there’s no going back.

Rather than letting it get to you, move on. If you get angry or let your frustration show, it will show the audience that you’re truly not worth their attention. Not to mention you’ll lose the few people who were actually interested in what you had to say–as well as future public speaking opportunities that might’ve come your way from someone watching in the crowd.

5. Make It A Learning Experience

Use what you learned from your experience with an unresponsive audience to prepare for any future instances when your audience might not be as interactive as you’d hoped them to be.

List out where you think you went wrong, what you could’ve done to improve the speech, how the audience reacted to the things you did to refocus their attention, etc.

Next time you’re preparing to deliver a speech in public, prepare in advance. This way, you’ll have a strategy to fall back on if things go south.

Need more tips? Don’t worry! We’ve written article on 5 Ways To Grab An Audience’s Attention When You’re Losing It! Check it out for some more help!

To sum up, keeping the audience interactive and encouraged doesn’t need to be a daunting task. All you need to do is strategize beforehand by sprinkling interactive activities like games, Q & A sessions, give-aways, etc. throughout your presentation, you can keep your audience’s attention piqued. And keep your cool if things don’t go the way you planned: after all, you can always switch things up.

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14 effective presentation tips to impress your audience

Get your team on prezi – watch this on demand video.

Anete Ezera July 15, 2022

An effective presentation can communicate key ideas and opinions, save time, and contribute to your overall success as a business, but good presentation skills don’t come naturally to everyone. In this blog post, you’ll find 14 effective presentation tips you can implement in your next presentation to make it a success. 

Whether you’re preparing for an important presentation at work or school, or you’re looking for ways to generally improve your presentation skills, you’ll find these presentation tips useful. We’ve gathered a list to help you impress your audience from the get-go. You’ll find tips for creating and presenting your slides, talking in front of an audience, and other effective presentation techniques to help you stand out. 

Most common presentation mistakes

Before we list our top effective presentation tips, let’s explore the most common presentation mistakes. If you’ve made one or more mistakes in this list, you’re not alone. Most people have made at least one mistake. However, what’s important is to be aware of these errors and try avoiding them next time.

#1 A poor start

One of the most common mistakes people make is undermining the importance of the first few minutes or seconds of their presentation. 

Let’s say you’ve practiced your key talking points meticulously and gone over your slides a million times, but when you’re in the spotlight and need to say your first line, do you know exactly what to say to wow the audience? 

The start of your presentation is crucial. Not only because how you start sets the tone for the rest of your presentation, but also because people generally require around 8 seconds to decide whether they find the subject interesting enough to keep listening. Starting your presentation with a captivating intro is even more important than you think. To ensure you start off right, read our guide on how to start your presentation . 

#2 Lack of preparation

Yes, even though it’s clear that you should prepare before giving a presentation, it’s still a common mistake amongst presenters. Preparing content and talking points is an obvious start, but there are other steps that you might be overlooking.

Before you even join a meeting or walk into a room where you’re going to present, consider the technical requirements and get familiar with the equipment. If you’re presenting online, make sure to test-run your presentation and the visual aids you’re going to use. The last thing you want is a broken video link, poor audio, or a weak connection when you’re presenting. 

Also, consider the questions your audience might want to ask you about the topic. Think about how you’d answer those questions, or do even further research to really impress the audience with your answers. 

Explore other ways to prepare for a presentation to feel even more confident when presenting.

#3 Losing track of time

It’s great to feel passionate about your topic. However, you’ll have to consider your audience’s level of interest and knowledge. Some details might seem fascinating to you, and you’d like to talk about them for hours, but for your audience, too much information will drain their energy and lose their attention. 

Therefore, make sure to keep track of time. Also, consider your audience’s interests. A concise presentation is always better than a long one with a ton of information. Plus, you’ll have a higher chance of keeping your audience’s attention throughout the presentation. 

Effective presentation tips

Now that we’ve looked at some of the most common presentation mistakes – let’s dive into effective presentation tips that’ll help you excel in future presentations. 

#1 Tell a story

Stories connect, inspire, and empower people. Telling a story can entice action, help understand an idea, and make people feel connected to the storyteller. It’s also one of the most effective presentation tips. A study by organizational psychologist Peg Neuhauser found that a well-told story is easier to remember than facts, which makes it a highly effective learning technique. 

With that in mind, telling a story when you’re presenting can engage your audience and make it a more memorable experience. You can either share a personal story or a historical event, just make sure to have a clear connection between the story and the topic you’re presenting. 

#2 Work on your body language

Body language can make a huge difference in how your presentation is perceived. It’s one of the presentation tips you definitely shouldn’t overlook. 

Body language says a lot about a person’s confidence level, emotions, state of mind, and even credibility. For the audience, it’s a way to understand what the person is saying and how interested they are in the topic. 

Therefore, work on your body language to better convey the message you’re trying to communicate. Practice in front of a mirror before your presentation and be conscious of your hand gestures and facial expressions. 

#3 Understand your audience

Before crafting your presentation, you must know who you’re speaking to. Understanding the interests, demographics, professional background, and other valuable information of your audience is crucial in making your speech successful. 

If you’re speaking at an event, contact the organizers to get more information about other speakers and the audience. If you’re presenting at work, you may already know your audience fairly well. Use this information to your advantage and create content you know they’ll resonate with.

#4 Use high-quality visuals

What’s one of the most effective presentation techniques? Use of visuals. They play a crucial role in your presentation. However, only high-quality visuals will make a good impression and effectively communicate your message. Use high-quality visuals like images, videos, graphs, maps, and others to really land your point. 

Using visuals is a great way to convey your ideas as they’re easier to process than text. If you’re not sure where to find great visuals, check out our blog post on presentation visuals for five free resources.

P.S. the Prezi library holds a variety of images, videos, GIFs, stickers, and other visuals, including different charts and maps to spice up your presentation. It’s all available in your dashboard .

#5 Use data visualizations

Do you want to showcase statistics or other datasets in your presentation? Use data visualizations to make your data stand out and impress your audience. 

There’s nothing more boring than a bunch of data presented in a flat way. If you want to tell a story with your data, use interactive infographics or slides enriched with eye-catching visuals. Showcasing data will make your ideas appear more trustworthy and credible. 

Prezi Design offers a range of templates to choose from. You can start creating data visualizations from scratch or choose a template and edit the data there. 

#6 Make it engaging with interactive elements

It’s not easy to deliver an engaging presentation. People can easily get distracted or try to multitask, especially in the virtual environment. Sometimes, it’s difficult to focus on the speaker and the written text. Other times, the content just isn’t impressive enough to hold the audience’s attention. But it doesn’t have to be this way.

You can make your presentation more engaging for everyone by including interactive content like graphs and charts. With interactive data visualizations, you’ll make the data discovery process more engaging and exciting for your audience. 

Your audience will be able to hover over data points and click on certain icons or datasets to discover information on their own. Interactive visualizations will make the presentation more memorable and impressive. 

As you can see in the example below, you can discover different data by engaging with the infographic. 

#7 Stay consistent with fonts and color styles

You want your presentation to look visually appealing and highlight essential information. To make that happen, stay consistent with font styles and color schemes throughout your presentation. 

Use one or two fonts max to make the text easy to read and understand. Also, use a carefully selected color scheme that’s not too distracting. If you’re using Prezi Design, you can easily copy and paste styles by right-clicking on your data visualizations and selecting “copy styles.” This makes it easier to stay consistent and saves time when picking matching colors. 

#8 Structure your presentation properly

Before creating your presentation, think about its structure. What’s the main idea you want to convey? Use that as your starting point, and only include information that adds value to the narrative. 

Plan out the first topics carefully to properly introduce your argument. Add the essential information in the middle part of your presentation. Lastly, close your presentation with a summary of the main points and leave your audience with an afterthought. Also, plan when you’re taking questions and for how long. 

For more insight, watch this tutorial on how to structure your presentation:

#9 Practice your public speaking skills

Public speaking may not be your forte, but you can get better with practice. Don’t decline a great opportunity to share your ideas with a larger audience just because you feel nervous speaking in front of a group of people. 

One of the best ways to improve your public speaking skills is to practice in front of your family or friends – people you feel comfortable with. Also, focus on the topic you’re presenting and get excited about the idea you want to convey. This way you’ll appear more confident and feel less nervous about public speaking. 

Explore other public speaking tips from Jessica Chen, the founder, and CEO of Soulcast Media: 

#10 Show your slides next to you on-screen

If you’re presenting on Zoom or in a virtual meeting , think twice before you share your screen. The days of hiding behind slides are over. People want to see and connect with other people, not sit through another run-of-the-mill screen share. To do that, use Prezi Video to showcase all your content right next to you in your video feed. 

As a result, your presentation will look more engaging than a traditional virtual presentation . Also, your audience will have the chance to read your body language and follow along with what you’re saying even better. 

If you already have your slides prepared, don’t worry – you can easily integrate them into Prezi. 

See Prezi Video in action and check out our video templates to get started.

#11 Calm down before presenting

Being in front of an audience can feel nerve-racking. However, there are ways to calm down before presenting that will make you feel more centered and confident. The last thing you want is all your hard work to go to waste just because of stress. 

Try breathing exercises or a five-minute guided meditation before presenting. The trick is to remove all distractions and focus on the present moment so you’re not overthinking right before starting your presentation. Also, be fully prepared and know exactly what to say and when which will help you feel more collected. If you want to discover other ways to feel and look more confident, read how not to be nervous before a presentation . 

#12 Use transitions and animations 

Add movement to your slides with transitions and animations. You’ll make your presentation more visually appealing and engaging. However, be careful not to overwhelm your audience with your choice of transitions and animations. 

Choose a transition that matches your presentation visually and use it throughout your presentation. Consider what animations will be relevant to your audience and select a few to add to your slides. Don’t overdo it. Keep the focus on the message you’re trying to convey, and use animations to only support that message. 

#13 Be enthusiastic 

When you’re in a room with a positive and enthusiastic person, you can’t help but feel uplifted as well. High-energy people have this effect on others. Most importantly, a lot of people tend to mimic people’s behavior and mirror their energy when they feel a connection or relate to them. That’s called the chameleon effect . 

When you’re presenting, you want your audience to feel curious about what you’re presenting. You may also want to leave your audience feeling uplifted, interested to know more, or inspired. To have that effect on others, try to convey those emotions when presenting. Practice your speech, slow down your narration at times, or take a pause after you’ve delivered a statement, and use different presentation techniques to present your project and really drive your points home. 

#14 End your presentation in a memorable way

The first few minutes of your presentation are crucial for captivating your audience’s attention. However, don’t underestimate the importance of ending your presentation as powerfully as you started it. 

The way you end your presentation will play a crucial part in how your audience will remember it. You want to make a memorable impression by closing your presentation with a summarizing statement, a rhetorical question, a call to action, or another impactful way. Discover 10 ways you can end your presentation in our guide.  

There are a lot of factors to consider when creating and delivering a presentation. You want your slides to look professional and visually appealing while conveying your main points. You also want to look and sound confident even if you’re nervous about public speaking. Whatever your concerns may be, remember that preparation is essential. Practice and dedication are the keys to giving a successful presentation . Make sure to follow these effective presentation tips to excel in your future presentations. If you’re interested in creating a captivating presentation with Prezi, contact us to learn more or try it for free . 

Elevating presentations with Prezi AI

Embrace the innovation of Prezi to bring your presentations to life. With its unique platform, Prezi AI offers more than just visually appealing templates; it provides an immersive narrative experience, engaging your audience with a story-driven approach. By integrating Prezi AI , our platform’s capabilities are further enhanced, offering intelligent design suggestions and optimizing content layouts to ensure your presentations are not only beautiful but impactful. This integration is a perfect example of effective presentation techniques in action, using technology to create a more engaging presentation.

Interactive elements: transforming passive listening into active engagement

Prezi revolutionizes the way information is presented by incorporating interactive elements that invite audience participation. With Prezi AI, these features become even more accessible, suggesting ways to make your presentation more engaging through clickable areas, zoomable images, and dynamic visualizations. This level of interaction encourages exploration, making your message more memorable and transforming a standard presentation into an effective presentation.

Adding a personal touch in digital presentation with video

Prezi Video stands out by seamlessly integrating your content alongside your video feed, bridging the gap between traditional presentations and personal engagement. This feature is crucial for those looking to follow presentation tips that emphasize the importance of connecting with your audience on a more personal level. Prezi AI enhances this experience, ensuring your content is displayed in the most effective way possible, making your virtual presentations feel as though you’re directly conversing with your audience.

Mastering presentation artistry with Prezi

The journey to becoming a skilled presenter involves continuously refining your approach and embracing tools that elevate your ability to communicate effectively. Prezi, enriched with Prezi AI, is one such tool that transforms ordinary presentations into captivating experiences. By leveraging these advanced features, you can deliver presentations that are successful, memorable, and truly unforgettable, embodying the essence of tips for presentation mastery.

Whether you’re an experienced speaker or preparing for your first presentation, Prezi equips you with the tools to succeed. Engage your audience, tell compelling stories, and deliver your message with confidence and creativity. Following effective presentation tips and exploring how Prezi AI can transform your next presentation is a step towards mastering the art of impactful communication. Delve into the features and begin your journey to presentation mastery today.

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How to Engage Your Audience During a Presentation

by amydewolfe | Tips | 0 comments

Are you having difficulty engaging your audience in your presentation? It can be tough, especially in the world of virtual meetings and webinars. Since I’m in the world of presentation design, I’ve collected a ton of tips and tricks to make your presentation the best it can be. I will share four tips to keep your audience engaged during your presentation, whether it’s in-person or online.

1. Storytelling

The best presentations tell stories; people love to listen to stories. Reading statistics or facts gets boring for the audience. Although statistics and facts can be important, limit how many you give the audience. Keep them engaged by telling them a story where they want to learn what happens next. You can organize your slides to do this. Just like a book, make sure it has a beginning, middle, and end. Your audience will be on the edge of their seats to see what comes next in your story.

Want to know how to be a smooth presenter both in-person and online? Check out this blog full of tips on how to do just that.

2. Great Design

Have you ever sat through a presentation where all the slides were the same? You started to zone out, didn’t you? To keep your audience engaged during your presentation, mix up the design of your slides. Don’t let them expect what’s coming next. You can view a few examples of what I mean here

You should also have color and use variety in the types of media on your slides. People skim slides quickly. Make it eye-catching and give them a visual that will support what you are saying while they are looking at the slide. A strong visual should help bring home the point you are discussing, and help make it memorable. Pictures, gifs, quotes, and charts are all great ideas to achieve this.

3. Limit Text on Slides

I know it’s tempting. The information you need to share is detailed, and all of it is important, so you want to add it all to your slide. But either no one is going to read it, or even worse, they will read it and become detached from the power of the story you are telling them. Not to mention, it’s boring to look at text-heavy slides (or bulleted slides of doom), and people tend to mentally check out once they are inundated with a lot of content on one slide. 

To keep your audience engaged, cut back on the text and use pictures, videos, gifs, charts, and tables on your slides, and tell them the valuable information that supports your story. The rest of the detail that backs up what you’re saying or that they may want to refer to later can still be shared (see tip #4), but during the presentation, you want to keep your audience focused on what you’re saying <, instead of being distracted by reading the content on your slides or losing interest. 

4. Make it Interactive

One of the best ways to make your presentation memorable and effective is to make it interactive. When you create your presentation in a way that engages the audience with questions, comments, or examples from their own responses, you pull them away from distractions and into your story. This works best when you put your audience members on the spot for a response (at least in the beginning) as opposed to asking volunteers to raise their hands. No one wants to be called out because they weren’t paying attention and missed the question, and once the audience has warmed up to the format, they tend to compete for engagement.

5. Provide Handouts

A great tactic to keep your audience engaged during your presentation is to let them know before you begin that you will provide a printout or email of the presentation at the end, so they know upfront that they won’t need to take notes. This will allow them to be fully engaged in the presentation and not distracted by trying to take notes at the speed of your talk, or even worse, doodling. 

6. Send a report

If a lot of small details are important, and you’ve been wise enough to leave them off of your slides (think detailed financials, for example), it may be worth creating a report to compliment the presentation. In the report, you can provide detailed notes for your audience to refer to later. If your audience is older or part of a more traditional business, you may want to provide them with printed copies of your presentation and a report (if applicable) to take back to the office. For online presentations, you can provide a link at the end or a follow-up email. That way, they won’t be tempted to open the link and start reading during your presentation, or even more tragic to your engagement, risk surfing the web.

What did you think of these tips? Many of my clients find these tactics helpful to maintain their audience’s attention during a presentation. Remember, format your presentation to tell a story, make sure the slides are designed to keep their attention, limit text on the slide, interact with your audience, provide handouts or links after the presentation, and let them know if you have a report to follow. I recommend using all of these tips during your next presentation. If you do, your audience will stay engaged and walk away with a better understanding of the story you are there to tell.

About Presentation Design Pro

My name is Amy, and I am a freelance presentation designer, working in PowerPoint, Google Slides, and Keynote. My passion is creating branded presentations that represent you as a trusted professional in your industry, strengthen your brand in the marketplace, and engage your audience with an elevated experience that will convert and make them remember you for all the right reasons.

Ready to get started? Book a free consultation with me today . I look forward to talking to you!

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Engaging Your Audience

Design an effective introduction, engage the audience — get them interested, give them a reason to listen. how.

• Describe a scene or a character.
• Tell a story.
• Share a personal experience.
• Relate to a recent event.
• Piggyback on a previous speaker’s remark or theme.
• Point out something important about the audience or the current setting.
• Show a compelling visual image.
• Ask a provocative question.
• State a fact that is troubling, amusing, or remarkable.
• Spell out what's at stake for your listeners.
• Offer a humorous observation or anecdote.
• Explain your own interest in the topic.
• Tell listeners what the topic has to do with them.

Focus the presentation—tell listeners what it’s about. State the presentation’s goal or your thesis or research question. Tell listeners what they’ll learn.

Preview what’s to follow—your points, your approach, or the type of content., gear your content to your listeners’ knowledge, experience, and interests.

• Define unfamiliar terms.
• Use concrete, specific examples to illustrate points. Tell stories.
• Make statistics meaningful : Use graphics to help clarify numerical data. Round off big numbers. Interpret stats, translate them into human terms. Make comparisons.
• Use analogies to relate the unknown to the known. (“It’s kind of like...”)
• Connect to the here-and-now.
• Refer to your listeners’ experience. Mention your own experience.  Personalize the subject when that’s appropriate.
• Highlight the local angle—a person, a place, an event. Bring it home.  

Guide your listeners

• Previews tell listeners what's coming next or how you're going to develop a point. For instance, in a discussion of why discrepancies exist between cars’ EPA gas mileage ratings and actual gas mileage, you might say “First I’m going to explain how the EPA arrives at its numbers. Then I’ll explain how the Consumers Union conducts its tests.”
• Summaries remind listeners of what's important in what was just covered. A summary is especially useful in reframing or refocusing the discussion after a string of supporting details or after any fairly lengthy discussion of a point.
• Signposts are words or phrases such as “In the first place...,” “The second issue is...,” “The key argument is...,” etc. They tell the audience where they are in the presentation and flag what’s important to note or remember.
• Transitions make sure no one gets left behind when you move from one point to the next. They show how pieces of content relate to one another and to your thesis; they tie things together and improve “flow.” Transitions in oral presentations often must be more obvious than those used in writing. They tell listeners not only that you’re moving on but also where you’re going next. Changes in body position, gestures, and voice can help listeners recognize a transition.

Use language that is clear to the ear

• Avoid vague pronoun references . These are bad in writing but terrible in speech.  Listeners don't have the option of looking back over the text to figure them out.
• Similarly, avoid words like “respectively”  (as in “John, Ashley, and Tamika represented the Departments of Economics, Biology, and English, respectively.”) and “the former...the latter”  (as in “You can purchase beef that is either dry-aged or wet-aged. Professional chefs know that, for the best steaks, you want the latter.”)  Like pronouns, both of these constructions require the audience to remember certain details in order to understand a later reference to them. The problem is that listeners may not have paid close enough attention to the earlier details; they didn't realize they'd be “tested” on them later. Whenever you’re tempted to use this type of verbal device, ask yourself, “If I had only my ear to depend on and heard it only once, would I get it?”

Design an effective conclusion

• Summarize and refocus . Recap the main points or arguments you’ve covered.  Reiterate your purpose, thesis, or research question. Reinforce what’s important for the audience to take away from your presentation.
• Close . Create closure, a sense of finality. Here you can use many of the same kinds of devices suggested for openings. You can even return to exactly the same anecdote, quotation, or remark you used at the beginning—and give it a twist. Other approaches are to lay down a challenge, look to the future, or simply to firmly restate your basic conclusion or recommendation. Avoid introducing new evidence or opening a new line of argument.

Find Your Voice

Hamilton is one of only three top liberal arts colleges with an independent Oral Communication Center. In fact, students requested such a center. Recently, the faculty adopted a “speaking intensive” designation for courses that help students develop their oral presentation skills.

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Oral Communication Center

Contact Name

Amy Gaffney

Oral Communication Center Director

Help us provide an accessible education, offer innovative resources and programs, and foster intellectual exploration.

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14 Fun & Interactive Presentation Games for Teams and Students

So you've got an audience to energize, students to engage, or a team that needs a little extra fun — playing an interactive presentation game is an easy way to do just that.

We've done the research and found the best of these games for you: we looked specifically for games that are simple to set up, fun to play, and flexible enough to be used with a variety of presentations and audiences. Most of these activities work virtually with Zoom/PowerPoint and can also be used in person.

Which of these 14 presentation games do you like best? Take a look and let us know your favorites:

1. Live Trivia Competition

A great way to ramp up the excitement and engagement is to enable a little bit of friendly competition. Trivia is an easy way to do this—plus, it can be whole-group inclusive and large-audience friendly (if you use the right tools).

Here's a great trivia game you can run with your team, students, or any large audience. It's already created for you with questions and scoring built in to make it even easier:

Here's how to play:

• Make a free account here: https://slideswith.com/  
• Click the slide deck and copy it. 
• Launch the trivia game by clicking "Start Event."
• Invite your group to join in and submit answers using their mobile devices (show the winners automatically).
• Interact and play during your presentation!

This trivia game has questions on many topics to keep your audience's attention and appeal to everyone. It only takes 10-15 minutes to play, so it's a great game for long discussions! Also, this interactive activity is free for up to ten participants and is totally customizable.

2. Sing and Swing 

To really liven up your group, encourage your listeners to play Sing and Swing. This activity is best for long presentations because it boosts energy, creates a fun, light-hearted environment, and makes people laugh a lot. 

Here's how to play: 

• Before your presentation, pick a well-known song and rewrite the chorus (replace parts of it with words and phrases from your presentation) 
• When you're ready to play, show the song on your screen. 
• Invite your audience to sing it with you!

If you have a fun group or a class of energetic students, consider adding choreography to engage your audience even more. 

3. 20 Questions

If you want a presentation game that requires your listeners to talk more than you, 20 Questions is the one to play! A classic and simple activity, this game immediately boosts engagement and gets people laughing. 

Here's how to play: Have someone put an appropriate image or word on the screen behind you (this can be an audience member you trust or a colleague or co-presenter). To make things more fun, put on a blindfold so that everyone knows you can't cheat. From there, ask 20 "yes or no" questions to guess what's displayed on the screen. Your group should respond "yes" or "no" to guide you to the correct answer. 

4. Scavenger Hunt Challenge

To get your audience out of their seats, a scavenger hunt challenge is one of the best interactive games for presentations. It'll immediately energize your audience , team, or students while giving them a fun way to learn.  

There are tons of in-person and virtual scavenger hunt ideas you can use to dive deeper into your topic or help everyone learn about one another. But if you want a ready-to-play game that you can instantly launch without having any tech skills, here's a fun one to play: 

• Use an email address and password to create a free account here: https://slideswith.com/ (a free account guarantees up to ten people can play at no charge). 
• Click the game and press "Copy and use this slide deck." 
• In the top right corner, click "Start Event."
• Ask listeners to join the game by using their mobile devices to scan the QR code. Players should continue using their mobile devices to submit answers to questions.
• Have everyone start hunting for items! 

This activity is a particularly fun game because it's a photo-hunt, show-and-tell challenge! That means your audience will not only get out of their seats to find items, but they'll also get to take pictures and share and discuss photos of what they find. This conversational element will help engage your group! 

5. Group Word Clouds

Whether you're speaking to team members, students, or conference-goers, this activity lets you ask questions and get your listeners' thoughts on specific topics. 

This game is the perfect way to start your presentation, especially if you're discussing something with a wide range of opinions or are unsure how much your listeners know about a certain subject. Group Word Clouds is also beneficial if you want to do a quick meeting pulse or know how your listeners feel going into your presentation—understanding their energy levels and mood can help you adjust (if necessary) to get maximum engagement and excitement.

To enjoy this activity, keep things simple by using a tool that already offers a ready-to-play Group Word Clouds game. Here's a popular one you can launch immediately: 

• Create a free account by entering an email and password here: https://slideswith.com/  
• Click the game and then copy it (the button to do so is right underneath the slide deck).
• Press "Start Event" in the top right corner. 
• Tell participants to play by scanning the QR code. 
• Create word clouds and have fun!

This interactive game only takes 5-10 minutes to play, so it's a fast, fun way to engage your audience and feel out the room. Players can use their mobile devices to answer questions. This activity is also free for up to 10 people and is easy to personalize.

6. The Get to Know You Game

This activity is one of the best presentation games if you have a small group that doesn't really know each other. The Get to Know You Game is a creative way to do introductions, and it's really simple.

Here's how to play the game: Before the event, ask group members to bring a favorite song or item to the presentation (you can do this by emailing them). When you're ready to play, ask each person to introduce themself, present their song or item, and explain why they picked it. For those sharing a song, have them play it on their phones before they explain why it's their favorite. 

7. Live Poll Questions 

When you have a large group, it's not easy to find ways to boost engagement—but poll questions are the solutions, especially when they're live and interactive. With this unique setup, large groups engage by answering questions and seeing their answers displayed in a fun way. 

Your job is to make sure you actually find a game that showcases responses uniquely to captivate your group. For a quick and great option, here's a popular icebreaker activity that promises to display responses using fun formats like word clouds, donut charts, live graphs, and per-player: 

• Create an account for free to access the game:  https://slideswith.com/  
• Click the slide deck and press the button to copy it. 
• Look in the top right corner of the deck and press "Start Event."
• Invite your group to play the game. They only need to use their mobile devices to scan the QR code. 
• Start polling your audience!

This activity is one of those fun presentation games everyone will want to enjoy, so invite all of your team members and students to participate. This game can accommodate up to 250 players and takes 5-10 minutes to complete. Tell your group to use their mobile devices to submit their responses. 

8. Assumptions 

This interactive game is a great way to break up your presentation to see who's paying attention and who can answer questions pertaining to your topic. 

• Ask your audience to stand up (for virtual presentations, make sure everyone's video is on). 
• Show true or false statements on the screen one by one. 
• Tell people to raise a hand if they think the statement is correct and sit down if they think it's incorrect.
• Continue until one person is left standing.
• Award the winner. 

This activity can be as short and challenging as you want. Also, if your presentation is long, you can play multiple rounds to break up your speaking time and test your audience throughout your discussion.  

9. Controversial Questions 

Want to see where your audience, students, or team lands on controversial topics? Then, energize your presentation with a fun, creative game called Controversial Questions. This activity has prompts that inspire lively debates, so it's a great way to get your group excited and chatty. 

However, to maintain a positive environment, make sure to find a tool that offers an office-friendly, classroom-friendly, and conference-friendly game. You don't want to sour the mood by creating uncomfortable division during your presentation. To make sure this game is fun and light-hearted, here's a popular one that's suitable for all audiences and ages: 

• Sign up for a free account by inputting an email address and password here:  https://slideswith.com/pricing  
• Click the game and press the button that says, "Copy and use this deck." 
• Press "Start Event" (the button is in the top right corner). 
• Have participants join the fun by asking them to scan the QR code with their mobile devices. 
• Get controversial and play! 

This interactive game for presentations asks fun (but appropriate) questions like:

• Does pineapple belong on pizza?
• Does the person flying in the middle seat get both armrests?
• Should the toilet roll go over or under? 

Players should use their mobile devices to submit answers. Up to ten people can play for free, and you can customize the game by updating the questions!

10. Word of the Day 

With this activity, you can keep your audience, team, or students engaged throughout your entire presentation. This  game requires listeners to be alert and recognize whenever you say the word of the day. 

Here's how to play: At the beginning of your presentation, tell your group the word of the day (it can also be a phrase if you'd prefer). Say that you'll weave the word into your presentation and that your audience must shout it out whenever you mention it. 

11. Mini Activity: Group Icebreaker

Whether you're doing an in-person or virtual presentation, you need to warm up your audience to get things started on a positive note. The best way to do that is with a quick icebreaker game. 

However, make sure your questions are fun, positive, and engaging. You can easily do this by finding a game that already has the best icebreaker questions included. Here's one that's ready to play (and requiring no tech skills to launch): 

• Input an email address and password to make a free account here: https://slideswith.com/  
• Click the deck and copy it (press "Copy and use this deck). 
• Click the button in the top right corner that says "Start Event."
• Invite participants to play by asking them to scan the QR code. 
• Break the ice to warm up your audience!

Your group should use their mobile devices to submit responses to poll questions. Also, this game accommodates up to 250 players, but only ten people can join for free.

12. Process of Elimination 

This activity is one of the best games for presentations because it's simple yet fun and great at helping listeners get to know each other. You can play it at the beginning of your presentation or in the middle to give your group a chance to stretch their legs. 

• Before your event, create a list of "yes or no" questions. 
• Once you're ready to play, tell your group to stand up (if you're doing a virtual presentation, make sure everyone's video is on). 
• Ask each question one by one. 
• Tell attendees to stand if their answer is "yes" and sit if their answer is "no." 

The questions can relate to your topic or be totally random. Also, if you'd prefer to thin out the number of people standing, you can take a creative twist and ask your questions by saying something like this: "Stay standing if (insert scenario)." When phrasing each question this way, the game will end with one person standing. To acknowledge the winner, you can give them a round of applause or award them a prize. 

13. Conference Opener Icebreaker 

If you're speaking at a big conference, you need an interactive game for presentations that can get everyone involved and ensure every voice is heard. To achieve these goals, you should create an icebreaker game that works for large groups . 

Using an easy, intuitive template is the best step to take. That way, you don't have to start from scratch or spend hours making your game. For a template that requires no code or tech-savviness to build on, here's the best option: 

• Sign up by making a free account here: https://slideswith.com/  
• Click on the game. On the next page, click the button to copy and use the deck. 
• Customize the template using the instructions HERE . 
• During your presentation, press "Start Event" in the top right corner. 
• Ask the group to use their mobile devices to scan the QR code and join the fun. (Also, make sure participants use their mobile devices to submit answers.) 
• Play and engage your audience!  

This template has fun, interactive features built in to keep your large audience engaged. Those features include polls, word clouds, and ratings. Just make sure you sign up for a paid plan to accommodate the large number of people in your group—the free account only works for up to ten players. 

14. Two Truths and a Lie 

This classic game is a fun, energizing way to help your listeners get to know one another. It's perfect for small in-person or virtual groups and is an ideal activity for the beginning of your presentation. 

Here's how to play: Pick any topic (for the purposes of this article, the topic will be "movies"). In no particular order, say two movies you've really watched and one you haven't watched. Ask your audience to guess which statement is the lie. The winner picks the next topic and says two truths and a lie. 

Be Memorable With Presentation Games

Oftentimes, people forget presentations within a week or even days, and that's because the discussions are boring. But you don't work hard preparing a presentation for it to be forgotten. If you want your message to stick, all you have to do is make it enjoyable without being corny.  

If you want to be remembered and actually get people engaged, you need to make your presentation fun and enjoyable, without coming off as corny or desperate to please. Ivan Dimitrijevic, 10 Secrets of Making Every Presentation Fun, Engaging, and Enjoyable

Luckily, the interactive presentation games in this article are unique and exciting—they're far from corny. So, use them for your upcoming presentations to make your messages compelling and memorable. 

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How to Make a “Good” Presentation “Great”

• Guy Kawasaki

Remember: Less is more.

A strong presentation is so much more than information pasted onto a series of slides with fancy backgrounds. Whether you’re pitching an idea, reporting market research, or sharing something else, a great presentation can give you a competitive advantage, and be a powerful tool when aiming to persuade, educate, or inspire others. Here are some unique elements that make a presentation stand out.

• Fonts: Sans Serif fonts such as Helvetica or Arial are preferred for their clean lines, which make them easy to digest at various sizes and distances. Limit the number of font styles to two: one for headings and another for body text, to avoid visual confusion or distractions.
• Colors: Colors can evoke emotions and highlight critical points, but their overuse can lead to a cluttered and confusing presentation. A limited palette of two to three main colors, complemented by a simple background, can help you draw attention to key elements without overwhelming the audience.
• Pictures: Pictures can communicate complex ideas quickly and memorably but choosing the right images is key. Images or pictures should be big (perhaps 20-25% of the page), bold, and have a clear purpose that complements the slide’s text.
• Layout: Don’t overcrowd your slides with too much information. When in doubt, adhere to the principle of simplicity, and aim for a clean and uncluttered layout with plenty of white space around text and images. Think phrases and bullets, not sentences.

As an intern or early career professional, chances are that you’ll be tasked with making or giving a presentation in the near future. Whether you’re pitching an idea, reporting market research, or sharing something else, a great presentation can give you a competitive advantage, and be a powerful tool when aiming to persuade, educate, or inspire others.

• Guy Kawasaki is the chief evangelist at Canva and was the former chief evangelist at Apple. Guy is the author of 16 books including Think Remarkable : 9 Paths to Transform Your Life and Make a Difference.

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