essay examples kellogg

• Northwestern Kellogg School of Management Essay Tips and Examples

July 19, 2023

Jeremy Shinewald

Northwestern Kellogg 2023–2024 Essay Tips

Required essay 1: kellogg leaders are primed to tackle today’s pressing concerns everywhere, from the boardroom to their neighborhoods. tell us about a time in your life where you’ve needed a combination of skills to solve a problem or overcome a challenge. which skills did you use what did you accomplish (450 words) .

Challenges and obstacles can be powerful learning opportunities. Kellogg wants to learn three primary things here: (1) what are some of the key skills and strengths you already possess, (2) how do you apply them and use them synergistically, and (3) how do you act (and react) in situations that do not go as planned. You of course want to convey that you are not easily discouraged by setbacks and instead use them as learning tools or stepping-stones on your path forward.

For this essay, you could discuss a one-time occurrence or an ongoing issue that you deal with regularly (and have learned to “overcome” when it arises). And because the school does not stipulate that the challenge you share be strictly professional or personal, you should consider every possible option you have from the various facets of your life—your workplace, academic background, family, personal life, community engagements, and so on. Also, the problem could be something you faced alone or as part (or leader) of a group. We recommend using a narrative approach to present your story, but in addition to clearly explaining how you approached and prevailed over the challenge at hand, ensure that you detail the inner workings of your decision making—the thought process and motivation(s) behind your actions. This way, the admissions committee will get a clear impression not only of what you accomplished but also of the abilities and aspects of your character that enabled your success. And be sure to not focus solely on one skill; the prompt specifically notes “a combination of skills,” so you will need to describe a situation in which you drew from different areas and capabilities to create synergy.  

With just 450 words for this essay, you have limited space, but if you can work it in easily, consider mentioning a skill that you could gain at Kellogg that would have made your experience easier or somehow more successful. Similarly, Kellogg does not specifically ask you to explain what you learned from the experience, but if word count allows enough for you to include this element in your essay, we would encourage you to do so. This would demonstrate to the admissions committee an advanced level of self-awareness and highlight your ability to learn from obstacles, rather than be daunted by them. 

One final note: do not be afraid to reveal a weakness or error on your part. Although this is not a “failure” essay, if your own actions helped create the problem or you failed to see the obstacle right before you (and should have), you should not shy away from an honest discussion of your responsibility. Such incidents are usually very effective learning opportunities and could therefore make for a compelling essay.

Required Essay 2: At Kellogg, our values are based on research that concludes organizations comprised of leaders with varied backgrounds and perspectives outperform homogeneous ones. How do you believe your personal and professional experiences to date will help to enrich the Kellogg community? (450 words)

At its core, this is a kind of diversity, equity, and inclusion essay, which many top schools are introducing this year (if they did not already have one). Kellogg is directly stating its belief that when people who represent a diversity of experiences, viewpoints, and capabilities work together, the results are better than those produced by teams of individuals who are more similar than different. The admissions committee is not asking you to comment on this part of the prompt specifically, though, but rather to keep it in mind when formulating your response. Your job with this essay is to convey the special attributes you possess that would be additive to the Kellogg learning environment and community by describing the situations and circumstances that have helped you develop them. Although your personal background, strengths, and abilities might overlap with those of other Kellogg applicants in some way, you can differentiate yourself here via the stories you choose to illustrate them. 

A good way to start identifying your best options for this essay is by making a list of things you believe are notable about you and that would be helpful to have in an MBA environment and then pinpointing the experiences you have had that engendered these qualities. As the prompt notes, you can draw from both your career and your personal life. Look for and especially consider experiences from your past that not only allow you to discuss your strengths and standout characteristics but also involve situations in which you worked with or alongside individuals who were different from you. If you can show the admissions committee concrete evidence that you know how to collaborate and communicate effectively with diverse coworkers, clients, and/or team members, your essay will be even more powerful. 

You will then need to demonstrate both self-awareness and a thorough understanding of the Kellogg MBA experience by drawing connections between (1) what you have done and who you are and (2) what you can subsequently provide at the school as a member of its community. To do this effectively, you will need to truly familiarize yourself in depth with what the Kellogg MBA experience is like. Go beyond the school’s website and published materials and connect directly with students, alumni, and other people who can provide firsthand, insider knowledge. Absolutely visit campus if at all possible, and sit in on a class. Read news articles about the school as well as student blogs, check out Kellogg’s YouTube channel , and, if offered, attend admissions events in your area. As you do all this research, look for places where your skills, strengths, and personality would not just fit but also contribute in some way. You want to make sure that in your essay, you are not merely showcasing traits, events, and achievements that you think are interesting or singular. They also need to clearly fit with Kellogg specifically. 

To further familiarize yourself with the Kellogg program and get an insider’s perspective on its academic program, unique offerings, social life, and other key characteristics, be sure to download a complimentary copy of the  mbaMission Insider’s Guide to the Kellogg School of Management .

Reapplicants: How have you grown or changed personally and professionally since you previously applied and what steps have you taken to become the strongest candidate you can be? (250 words) 

Whether you have improved your academic record, received a promotion, begun a new and exciting project, increased your community involvement, or taken on some sort of personal challenge, the key to success with this essay is conveying a very deliberate path of achievement. Kellogg wants to know that you have been actively striving to improve yourself and your profile, and that you have seized opportunities during the previous year to do so, because a Kellogg MBA is vital to you. The responses to this essay question will vary greatly from one candidate to the next, because each person’s needs and experiences differ. We are more than happy to provide one-on-one assistance with this highly personal essay to ensure that your efforts over the past year are presented in the best light possible.

Additional Information: We know that life is full of extenuating circumstances. Whether you want to explain gaps in work experience, your choice of recommenders, inconsistent or questionable academic performance or something else, you can use this section to briefly tell us anything we need to know about your application. (280 words) 

However tempted you might be, this is not the place to paste in a strong essay you wrote for another school or to offer a few anecdotes that you were unable to incorporate into any of your other essays. Instead, this is your opportunity, if needed, to address any questions an admissions officer might have about your candidacy. We encourage you to download our free  mbaMission Optional Essays Guide , in which we offer detailed advice on when and how to take advantage of the optional essay, along with multiple sample essays, to help you mitigate any problem areas in your profile.

Video Essays: We’ve read your essays, we’ve read your resume — now we want you to bring all that to life in a video. Show us the person behind all those carefully crafted words. The video will be comprised of three questions, each designed to help you showcase your personality and share some of the experiences that brought you here today.

We find these videos to be a great opportunity for you to tell us more about your story, experiences and why kellogg is the right place for you., here are some things to keep in mind as you prepare to complete this section:, video essays are due 96 hours after the application deadline., a video essay link will appear on your application status page after you submit your application and payment., you will need an internet-connected computer with a webcam and microphone, the video should take about 20-25 minutes to complete, which includes time for setup., after submitting your application and payment, you will be able to access the video essay through your application status page., here are some additional tips:, there are practice questions that you may complete as many times as you like to get comfortable with the format and technology. the practice questions and experience will simulate the actual video essay experience, so this is meant to be a useful tool to help you feel prepared., we encourage you to practice so you are comfortable with the format once it is time to complete the official questions. you will not have an opportunity to re-do the answer to the official video essay questions., you will have 20 seconds to think about the question and up to one minute to give your response..

During a Q&A session at a past mbaMission annual conference, a Kellogg admissions representative explained that the school’s video component sprang from the admissions committee’s desire to actually see and hear the applicants they were evaluating. Given that Kellogg’s interviews are conducted by alumni, the video is the committee’s only “live” interaction with candidates. Keep this in mind as you tackle this segment of the application, and make being authentic and natural your primary goal. Kellogg is not looking for the next viral TED Talk presenter or late-night TV host. They just want to get to know you as a unique individual who may one day join its community. 

So, start by taking a deep breath. We understand that these video essays can make you feel like you are being put on the spot, but Kellogg is really not trying to scare you. The admissions committee simply wants a more dynamic representation of your personality than a written essay can provide. You cannot answer any of the school’s video questions incorrectly, so do not concern yourself with trying to give the “right” answer. Just respond to each query honestly, as smoothly as you can (despite any nervousness you may be feeling), and be yourself. 

In the past, Kellogg has provided the questions applicants would encounter in the application’s video segment, but this year (at least at the time this post was written), the specific questions posed are unknown. Do not let this panic you. The core reason for this component is still to put a face to a name for the admissions committee and to see how you communicate and conduct yourself when questioned in this way (very similar to how you will eventually be interviewed by recruiters as a Kellogg student). Not knowing the questions beforehand just ensures a higher level of spontaneity and therefore authenticity. We would not be surprised to learn later that candidates were asked similar questions to those posed in the past, which focused on introducing oneself, one’s career goals, one’s interest in the Kellogg MBA program, and a challenge one has faced—pretty basic stuff for an MBA admissions interview, really. 

Remember to speak with energy and enthusiasm. You are trying to connect with others, so charisma is welcome, and a little less rigid and traditionally “professional” demeanor is okay. Forego any fancy or dramatic tactics, and just be as natural and authentic as possible. As they say, you only have one chance to make a first impression, so dedicate some time to prepping (just in case) to ensure that your introduction is engaging, substantive, and true to who you are. 

Even though you do not know exactly what you will be asked, you can still practice and prepare to some extent. We encourage you to download a free copy of the mbaMission Interview Guide , which includes a list of 100 common MBA interview questions that you can use in getting comfortable with responding to the types of queries you will likely encounter for these videos. And even though this is not an official Kellogg interview, our school-specific Northwestern Kellogg Interview Guide could still be a helpful resource. One minute is not very long, so run through several practice sessions—perhaps in front of a mirror—to get a sense of how quickly those 60 seconds will pass when you are in front of the camera. Although you can prepare as much as you want, you get only one chance at the recording. If you stumble while answering or ultimately are unhappy with your answer, unfortunately, you cannot do anything about it. You will not be able to rerecord your responses or try again another time. This might make you nervous, but we encourage you to view the situation a little differently. Kellogg wants to get to know the  authentic  you through these video essays. If you fumble for words or lose your train of thought, just laugh or shrug and continue with your response. Accepting a mistake with a sense of humor and grace will give the admissions committee a more positive and natural impression of your personality than rigid scripting and overpreparation ever could.

The Next Step: Mastering Your Kellogg Interview

Many MBA candidates find admissions interviews stressful and intimidating, but mastering this important element of the application process is definitely possible—the key is informed preparation. And to help you develop this high level of preparation, we offer our   free Interview Guides ! Download your free copy of the   Northwestern Kellogg Interview Guide  t oday.

To learn more about the essays for other top business schools, visit our  MBA Essay Tips and Examples Resources Page .

2023-2024 Business School Essays MBA Essay Tips Northwestern University (Kellogg)

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2023–2024 MBA Essay Tips

• Berkeley Haas School of Business Essay Tips and Examples
• BU Questrom School of Business Essay Tips and Examples
• Cambridge Judge Business School Essay Tips and Examples
• Carnegie Mellon Tepper School of Business Essay Tips and Examples
• Chicago Booth School of Business Essay Tips and Examples
• Columbia Business School Essay Tips and Examples
• Cornell Johnson Graduate School of Management Essay and Examples
• Dartmouth Tuck School of Business Essay Tips and Examples
• Duke Fuqua School of Business Essay Tips and Examples
• Emory Goizueta Business School Essay Tips and Examples
• Esade Essay Tips and Examples
• Georgetown McDonough School of Business Essay Tips and Examples
• Harvard Business School 2+2 Deferred MBA Program Essay Analysis 2024
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• HEC Paris Essay Tips and Examples
• HKUST Business School Essay Tips and Examples
• IE Business School Essay Tips and Examples
• IESE Business School Essay Tips and Examples
• INSEAD Essay Tips and Examples
• International Institute for Management Development (IMD) Essay Tips and Examples
• Ivey Business School Essay Tips and Examples
• London Business School Essay Tips and Examples
• Michigan Ross School of Business Essay Tips and Examples
• MIT Sloan School of Management Essay Tips and Examples
• Notre Dame Mendoza College of Business Essay Tips and Examples
• NYU Stern School of Business Essay Tips and Examples
• Ohio Fisher College of Business Essay Tips and Examples
• Oxford Saïd Business School Essay Tips and Examples
• SMU Cox School of Business Essay Tips and Examples
• Stanford Graduate School of Business Application Essay Tips and Examples
• Texas McCombs School of Business Essay Tips and Examples
• The Consortium for Graduate Study in Management Essay Tips and Examples
• The Wharton School Essay Tips and Examples
• Toronto Rotman School of Management Essay Tips and Examples
• UCLA Anderson School of Management Essay Tips and Examples
• UNC Kenan-Flagler Business School Essay Tips and Examples
• USC Marshall School of Business Essay Tips and Examples
• UVA Darden School of Business Essay Tips and Examples
• UW Foster School of Business Essay Tips and Examples
• Vanderbilt University Owen Graduate School of Management Essay Analysis, 2023–2024
• Villanova School of Business Essay Tips and Examples
• Yale School of Management Essay Tips and Examples

Click here for the 2022–2023 MBA Essay Tips

MBA Program Updates

• Berkeley-Haas
• Boston University (Questrom)
• Cambridge Judge Business School
• Carnegie Mellon University (Tepper)
• Columbia University (Columbia Business School)
• Consortium for Graduate Study in Management
• Cornell University (Johnson)
• Dartmouth College (Tuck)
• Duke University (Fuqua)
• Emory University (Goizueta)
• George Washington University (GWSB)
• Georgetown University (McDonough)
• Harvard University (Harvard Business School)
• IE Business School
• IESE Business School
• Indian School of Business
• Indiana University (Kelley)
• Ivey Business School
• London Business School
• Massachusetts Institute of Technology (Sloan)
• New York University (Stern)
• Northwestern University (Kellogg)
• Notre Dame (Mendoza)
• Ohio State University (Fisher College)
• Oxford University (Saïd Business School)
• Penn State Smeal College of Business
• Rotman School of Management
• Saïd Business School
• Southern Methodist University (Cox School of Business)
• Stanford University (Stanford Graduate School of Business)
• University of California Los Angeles (Anderson)
• University of Cambridge (Judge)
• University of Chicago (Booth)
• University of London (London Business School)
• University of Michigan (Ross)
• University of North Carolina (Kenan-Flagler)
• University of Pennsylvania (Wharton)
• University of Southern California (Marshall)
• University of Texas at Austin (McCombs)
• University of Virginia (Darden)
• Vanderbilt University (Owen)
• Villanova School of Business
• Yale University (School of Management)

Kellogg Essay Examples (23-24): Cracking The Code to Win

Are you an applicant trying to crack the code of Kellogg’s MBA admissions process? Crafting a stellar application essay can be daunting for many, but with our helpful tips and tricks as well as detail-oriented Kellogg essay examples, you’re sure to create an effective piece of writing that will set your candidacy apart. Whether it is through illustrating growth in professional experiences or leveraging diversity stories – we’ll show you how to tell the story of who you are and why Kellogg should say yes! We understand that the road to MBA admission can seem murky—but fear not! With this post focused on 2023-2024 Kellogg essay examples, get ready to take ownership of your story and begin your journey toward achieving your business school dreams.

Introducing Kellogg and Its Application Process

Kellogg School of Management , a part of the esteemed Northwestern University, is renowned for its emphasis on global and experiential learning. The application process at Kellogg is designed to assess not just the academic prowess of potential candidates, but also their leadership attributes, team skills, and potential to make an impact. The process typically involves multiple essays, recommendation letters , and an in-person or virtual interview . These components strive to give the admissions team a holistic view of each applicant, ensuring that those accepted will not only thrive in the academic environment but also contribute meaningfully to the Kellogg community.

Why studying Kellogg essay examples is key to success

Studying Kellogg essay examples is key to success for several reasons. These examples provide invaluable insight into what the admissions committee values and is looking for in potential candidates. They offer a blueprint for effective storytelling – showcasing not just the what, but the how and why of your experiences, aspirations, and values. Examining these essays can help applicants understand how to balance between personal anecdotes and professional accomplishments, demonstrating both competence and character. Understanding the structure, tone, and content of successful essays also allows applicants to avoid common pitfalls, craft compelling narratives, and ultimately stand out in a highly competitive applicant pool.

How to read and analyze Kellogg essay examples for improved application essays

When reviewing Kellogg essay examples, it’s vital to approach them analytically rather than imitatively. The goal is not to replicate another applicant’s story but to glean insights on structure, tone, and content. Start by examining how the essay begins – does it grab your attention, and how does it do so? Take note of the balance between personal anecdotes and professional aspirations; a compelling essay seamlessly weaves these elements together. Look at how the writer demonstrates their understanding of Kellogg’s culture and values. Do they make clear connections between their goals and what Kellogg can offer? Pay attention to the language and style – is the tone formal or conversational? Does the writer use complex sentence structures or keep it simple? These considerations can help in honing your own unique narrative that is compelling and authentic.

Tips for writing an effective Kellogg essay

In crafting an effective Kellogg essay, it’s crucial to be clear, concise, and authentic. First off, start with a compelling introduction that hooks the reader’s attention. Draw on experiences that have shaped your professional aspirations, ensuring to tie these elements back to Kellogg’s values and offerings. Remember, specificity is key. Instead of writing in broad strokes, detail precisely how Kellogg’s resources or programs align with your goals. Finally, maintain a balance in tone – while professionalism is essential, a bit of conversational flair can inject personality into your essay. Keep the language simple and clear, and always proofread for grammar and punctuation errors. A well-crafted essay not only communicates your suitability for Kellogg but also reflects your ability to communicate effectively and thoughtfully.

Question 1: Analysis and Tips

Kellogg Leaders are primed to tackle today’s pressing concerns everywhere, from the boardroom to their neighborhoods. Tell us about a time in your life where you’ve needed a combination of skills to solve a problem or overcome a challenge. Which skills did you use? What did you accomplish? (450 words)

Analyzing the Question

This question from Kellogg is seeking to understand your problem-solving skills, leadership ability, and flexibility to use a combination of skills. It’s looking for evidence of how you’ve navigated complex situations to achieve a desired outcome. Your response should demonstrate your ability to think critically, adapt, collaborate, and lead, tying into the overall theme of leadership that Kellogg emphasizes.

The mention of boardrooms and neighborhoods suggests a consideration for community. Therefore, it is important to select leadership examples that not only demonstrate your ability to rally and guide others toward a common goal but also showcase your innovative approach.

This essay question allows for a wide range of recent examples, both personal and professional. Instead of solely measuring the importance of an experience based on monetary value or percentages, the focus should be on the challenges faced and the lessons learned. These challenges can range from logistical hurdles, such as coordinating internal teams while managing client expectations, to interpersonal obstacles, such as building a positive working relationship with a difficult colleague. Effective responses will highlight transferable skills that were developed or strengthened throughout the process, with the result being a lasting and positive impact.

When it comes to structure, we highly recommend using the STAR approach for crafting your response. Begin by setting the stage with a detailed description of the situation, including the key players and stakeholders involved. Then, transition smoothly into discussing the task at hand—clearly outlining the specific goals you needed to accomplish. Furthermore, it is imperative to recognize the challenges faced, highlighting the multitude of factors and complexities that were overcome to achieve victory. As you move forward, provide a cohesive and chronological account of the actions you took throughout the project or process. To maintain narrative flow, integrate the challenges you encountered and how you overcame them within this section, rather than separating them into distinct segments.

Finally, wrap up your response by commenting on the positive outcome of your efforts and how the story resolved. Conclude with a reflective note, discussing the valuable lessons learned and how they continue to shape your ability to bring significant value to the Kellogg community.

Tips for Convincing Response

• Choose an impactful story: Select a situation from your past experiences that had a significant impact on your professional or personal life. This could be a challenging project at work, a community initiative, or an unexpected crisis that required quick thinking and action.
• Detail your skills: Explicitly mention the skills you employed to address the situation. This could range from technical skills to soft skills like communication, team management, strategic thinking, or negotiation skills.
• Showcase problem-solving ability: Illustrate your problem-solving process clearly – how you assessed the situation, identified the problem, considered various solutions, and decided on the most effective one.
• Highlight your achievements: Conclude your response by discussing the outcome of the situation. What did you accomplish? How did the situation improve as a result of your actions? This should ideally tie back to the skills you employed.
• Connect with Kellogg: Finally, subtly highlight how this experience has prepared you for Kellogg’s leadership-focused environment. Show how this instance has honed your abilities and how you intend to further develop these skills at Kellogg

During my tenure as a Project Manager at XYZ Corp, we were faced with a complex challenge. A high-stakes project we were handling for an important client was falling behind schedule due to unforeseen technical issues. As the leader of the team, it was my responsibility to navigate this situation and deliver the project as promised.

I utilized a combination of technical, analytical, and interpersonal skills to tackle this problem. First, I applied project management and technical skills to understand the nature of the technical issues and assess their impact on the project timeline. I collaborated with the technical team to explore potential solutions, and we decided to implement a more efficient algorithm that could speed up our processing time.

Simultaneously, I leveraged my communication and negotiation skills to manage the client’s expectations. I clearly communicated the issues we were facing, and the steps we were taking to resolve them, and negotiated a slight extension for the project delivery.

To ensure that the team was motivated and focused, I employed leadership and team management skills. I arranged daily stand-ups to track our progress, identified and addressed any concerns team members had and fostered a positive and collaborative work environment.

Despite the odds, we managed to complete and deliver the project within the extended deadline. The client was satisfied with our transparency and the quality of our work. As a result, we not only retained the client but also secured a new project from them.

This experience was instrumental in enhancing my problem-solving, leadership, and communication skills. I also learned the importance of agility and adaptability in managing unexpected challenges. I believe the skills and experiences I have gained align well with Kellogg’s focus on cultivating versatile leaders who can navigate complex situations effectively. I am excited about the prospect of further developing these skills and leveraging them to tackle pressing issues in the Kellogg community and beyond.

Question 2: Analysis and Tips

At Kellogg, our values are based on research that concludes organizations comprised of leaders with varied backgrounds and perspectives outperform homogeneous ones. How do you believe your personal and professional experiences to date will help to enrich the Kellogg community? (450 words)

Analyzing this question, it becomes apparent that Kellogg is seeking individuals who contribute diversity and richness to their community. Therefore, your response should demonstrate how your unique personal and professional experiences can add value to the Kellogg community.

In essence, since the aim of this Kellogg MBA essay question is to provide the admissions team with greater insight into who you are, it’s beneficial to begin with some reflections on your personal journey, experiences, and accomplishments, and then work backwards to uncover the prevailing qualities. Remember that it’s not your direct “answer” to the question that will set you apart (which may even be somewhat ordinary), but rather the series of anecdotes and supporting evidence you provide that will effectively convey your unique candidacy to the admissions team.

The admissions committee is eager to learn how your background, perspective, and experiences can contribute to the Kellogg community. To conclude your essay effectively, it would be prudent to establish connections with Kellogg’s offerings. Gaining insights into the school’s curriculum, special programs, and extracurricular activities—whether through a campus visit or conversations with alumni—will enable you to craft a standout response.

To address this convincingly, focus on the following areas:

• Professional Experiences: Share specific examples of how your professional experiences have shaped you as a leader and how you can bring these insights to Kellogg. Discuss the skills and competencies you have developed, such as problem-solving, leadership, communication, etc.
• Personal Experiences: Talk about your personal background and experiences that have influenced your values, beliefs, and perspectives. Relate how these elements will enhance the diversity of the Kellogg community.
• Contribution to the Kellogg Community: Clearly articulate how you plan to use your experiences and skills to enrich the Kellogg community. This could involve discussing your plans to participate in specific clubs, initiatives, or programs, and how your unique perspective would contribute to these activities.
• Alignment with Kellogg’s Values: Highlight how your experiences and perspective align with Kellogg’s values of leadership, diversity, and community.

Remember to keep your response authentic and personal. The readers should get a sense of who you are as an individual and what you can bring to the table, so make sure your personality shines through in your response.

Throughout my professional journey and personal life, I have sought to embrace diversity, thrive in leadership roles, and contribute positively to my community. These experiences, I believe, align remarkably with Kellogg’s values and will enable me to enrich your esteemed community.

Professionally, as a project lead in a multinational tech firm, I have had the privilege of working with and leading diverse teams spread across different continents. This exposure to various cultures, work ethics, and perspectives has honed my problem-solving and leadership skills. I have learned to appreciate the power of diverse ideas and have seen firsthand how a multifaceted team outperforms a homogeneous one. At Kellogg, I intend to share these experiences and insights, potentially influencing my peers’ understanding of creating and managing diverse teams.

On the personal front, I come from a small town in Asia with a unique cultural heritage. My upbringing in a multicultural environment has instilled in me a deep appreciation for diversity and an understanding of different perspectives. I believe my background will add a unique flavor to the Kellogg community, broadening its cultural and experiential diversity.

Beyond just adding to the diversity at Kellogg, I plan to contribute actively to the community. Particularly, I am interested in the Technology Club and Entrepreneurship Club. As someone who has worked in the tech industry and harbors entrepreneurial ambitions, I can bring a unique, ground-level perspective to these clubs. I would love to organize workshops and seminars to share industry insights and foster a culture of technological innovation and entrepreneurial thinking.

Lastly, my experiences have reinforced my belief in the power of community and collaboration. Throughout my academic and professional life, I have always prioritized contributing to my community, be it through mentorship roles or voluntary services. At Kellogg, I intend to continue this trend, using my experiences to contribute to the community positively and constructively.

In conclusion, I believe my professional experiences, personal background, commitment to community service, and alignment with Kellogg’s values equip me to make a significant contribution to the Kellogg community. I look forward to enriching and being enriched by this diverse community of future leaders.

Mastering your MBA essays for Kellogg

Considering the high caliber and diversity of candidates applying for the Kellogg MBA program, it’s undoubtedly a daunting task to stand out from the crowd. The admissions committee seeks applicants who not only excel academically and professionally, but also demonstrate distinct personal experiences, unique perspectives, and a strong commitment to the community. The scrutiny and attention to detail in their evaluation process can be intimidating, as even minor shortcomings or inconsistencies in your application or essays can potentially impact your chances of admission. Therefore, it is essential to critically assess the quality of your essays to ensure they effectively highlight your strengths, uniqueness, and alignment with Kellogg’s values.

The Kellogg essay examples provided above should serve merely as sources of inspiration, and by no means as templates to emulate. Each candidate brings a unique set of experiences and perspectives, hence, it is paramount to reflect this uniqueness in your essays. Instead of replicating these examples, let them inspire you to weave your own narrative that genuinely encapsulates your individuality. Remember, the objective is to distinguish yourself from other applicants, so strive to imbue your essays with personal experiences, distinctive insights, and an authentic voice that resonates with the ethos of Kellogg. Your essays should unequivocally reflect who you are, what you value, and how you envision contributing to the Kellogg community.

Final thoughts on cracking the code with Kellogg essay examples

In conclusion, cracking the code with Kellogg essay examples comes down to understanding your personal narrative and how it intersects with Kellogg’s values. The essay should be a window into your professional aspirations and how Kellogg’s unique resources and culture can help you realize these goals. While showcasing your proficiency in clear and effective communication, also embrace your uniqueness and authenticity.

You have what it takes to craft a great Kellogg application essay; you just need the know-how of how to do it. What sets The Admit Lab apart is our focus on delivering a portfolio-driven approach that helps applicants craft narratives to stand out from the competition. With our unique approach, you can create an eloquent portrayal of your journey thus far —and why you deserve a seat at the world’s greatest business school, Kellogg! So if you’re ready to join the Kellogg community take ownership of your story and don’t hesitate to reach out to us for advice and guidance every step of the way. We’ll be more than happy to guide you in any way we can. And if writing powerful essays just isn’t your strong suit, remember that we offer top-notch MBA admissions consulting services so that you can stay ahead of the competition. So grab hold of this golden opportunity and plan for success – let the journey begin!

With a Master’s from McGill University and a Ph.D. from New York University, Philippe Barr is a former professor and assistant director of MBA admissions at Kenan-Flagler Business School. With more than seven years of experience as a graduate school admissions consultant, Dr. Barr has stewarded the candidate journey across multiple MBA programs and helped hundreds of students get admitted to top-tier graduate programs all over the world .

Follow Dr. Barr on YouTub e for tips and tricks on navigating the MBA application process and life as an MBA student.

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How to Nail Your Kellogg MBA Application Essays

Tips and tricks that will help you craft the best application essays possible and get admitted into Kellogg.

Posted January 9, 2024

Featuring Victoria G.

The Summer Before Round 1: Setting Yourself Up for Success

Tuesday, may 28.

3:00 PM UTC · 45 minutes

Table of Contents

Introduction.

The Kellogg School of Management at Northwestern University is consistently ranked high and is one of the top seven business schools (“M7”) in the United States. The essay portion of the Kellogg MBA application is unique because it comes in two parts: a written essay and a video essay portion.

The written essays are due along with the application while the video essays are due 96 hours after the application deadline. Once the application and fee have been uploaded, a link will appear on the application portal that will give the applicant access to the video portion.

2022-2023 Kellogg Application Deadlines

Round 1: September 14, 2022

Round 2: January 10, 2023

Round 3: April 5, 2023

To read more about the MBA program at Northwestern, visit The Kellogg School of Management–MBA Program and Application Overview .

Written Essays

The written essay portion is a great place to highlight the skills and experience that can’t be found on your resume or any other part of your MBA application. Your essays should present a compelling, concise, and clear story of your path to business school generally as well as Kellogg specifically. Kellogg requires two essays for all its applicants and a third for certain kinds of applicants (JD-MBA, reapplicants, etc). See the additional questions here .

2022-2023 Prompts

Kellogg’s purpose is to educate, equip and inspire leaders who create lasting value. Provide a recent example where you have demonstrated leadership and created value. What challenges did you face and what did you learn? (450 words)

Reading this prompt closely provides several insights. Firstly, Kellogg asks for an example, not examples. Choose one that makes the most compelling case. Secondly, in asking about challenges, Kellogg acknowledges that leadership comes with difficulties. Talk about the trials you faced throughout the story, don’t just throw them in at the end. Lead the adcom through the ups and downs of the example and make sure that the lessons learned tie into the overall narrative and aren’t tangential.

Values are what guide us in our life and work. What values are important to you and how have they influenced you? (450 words)

This question is purposefully left broad to allow you the space to craft a response that is genuine to your story. A good way to start brainstorming your response is to work backward. Make a list of the major decisions you’ve made in your life and identify why you made them. Then, see if there are any reasons that come up often. Going through the process like this will help you write your response to the second part of the question as well, as how the values have influenced you. You don’t have very many words so stick to one or two of the most important ones and choose examples that concretely show them.

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Video Essays

The video essays are your chance to bring your candidacy to life in a way that is impossible to do on paper. Instead of seeing numbers and credentials, the admissions committee will see a person. The video essay is optional, however, it is definitely strongly preferred that you complete it.

Kellogg says that the video should take about 20-25 minutes to complete, including time for setup. You’ll need to have a stable internet connection as well as a computer with a webcam and microphone. For each question, you’ll have up to one minute to respond.

There are three video essay prompts, all designed to help you make your case for admission. They are as follows:

• Please introduce yourself to the admissions committee. – What do you want your future classmates and the adcom to know about you? What makes you, you?
• What path are you interested in pursuing, how will you get there, and why is this program right for you? – Answer honestly and meaningfully, why are you pursuing an MBA and why are you choosing the Kellogg full-time program?
• One question will be based on a challenge you’ve faced and what you’ve learned from it.

Kellogg MBA Essay Tips

For each written essay, you are only given 450 words, and for the video you only have a minute for each prompt, both are not a lot. For this reason, make sure that every part of your answer is directly relevant to the question at hand. Here are several tips for acing your essays and making your application that much more competitive.

Use unique stories and anecdotes that aren’t found in other parts of your application.

Essays are a way for you to further expound on your candidacy and provide information that can’t be found elsewhere, whether that be on your resume, letters of recommendation, etc. Be intentional about where you choose to include certain information. If you have an important example that’s a bit lengthier, put it in your written essay. Have a funny or entertaining story? Talk about it in your video essay to add character.

Build Kellogg values into your answers.

After reading your essays and watching your video, the adcom should know exactly why you want to go to Kellogg specifically. You could go to any M7 and be successful and if you can get into one, you can get probably get into another. Even if Kellogg isn’t your top choice, showing that you understand what’s important to the institution will prove to the admissions committee that you care enough to have done some research.

You can do this by reading articles online–both on the school’s official site and third-party publications–taking tours of the campus, talking to alumni, contacting admissions for specific questions, and more. Get creative and work the values into your goals and plans.

Get specific.

When you talk about your strengths and the attributes you portray, make sure you’re providing concrete and specific examples. It’s easy to list off different things; it is much harder to prove how you’ve demonstrated them in the past. They should also be directly and obviously relevant to your overall narrative.

Remember: the admissions committee will not know any information that you don’t explicitly tell them. You have limited space to present a compelling reason that they should give you a seat in the class. Make that more likely by clearly demonstrating what you bring to the table.

Build a cohesive narrative.

At the end of the day, your entire application is basically one long story. Each part of the story should be related to the overall idea. Your candidacy is the culmination of the different parts of you that you’re choosing to present to the adcom.

As you write and film your essays, keep this in mind. Is the example you’re providing directly relevant to the narrative? If not, consider whether it should be there. There is a fine line between trying to portray as much of yourself as you can, in order to show your wide variety of strengths, and focusing on a set of core values. The right balance is usually somewhere in the middle.

Start early!

Start as early as you possibly can on your written essays. Usually, it takes a lot more time than you think it will to write multiple drafts, revise, receive feedback, and polish. For many people, it’s helpful to have a rough idea of your story before you start writing. Working with a coach can be really beneficial for this.

After writing your first draft, put it aside for a few days so that when you go back to it, you’re reading with a fresh perspective. Several drafts later after receiving feedback, read your essay out loud. Doing so will give you an idea of what it will sound like to an admissions committee member.

For the video essays, you should also start early. Practice your responses several times until you feel very comfortable giving them in a smooth manner. The last thing you want is to stumble over your words or be constantly “uhhh” and “umm”-ing your way through the answer. Talk to yourself in the mirror, practice recording yourself on Zoom, or role-play it with a friend.

Hopefully, you find these tips helpful as you put together your Kellogg MBA application. We know that it can be a very stressful process. For personalized, one-on-one advice and guidance, work with a Leland coach . We have lots who are Kellogg alumni who will be able to help you find the right narrative to tell. Here are some of our highest-rated MBA admissions coaches:

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