marketing plan presentation free template

30 Free Marketing Presentation Templates with Modern Design

• Share on Facebook
• Share on Twitter

By Al Boicheva

in Freebies

4 years ago

Viewed 75,888 times

Spread the word about this article:

Updated: July 14, 2022

Today, we decided to take a deep dive and handpick presentation resources for your marketing projects . If you are a marketer or you need to design and prepare a presentation for your marketing team, look no further. Below we’ve listed 30 free marketing presentation template resources so you won’t need to start from scratch. Some are multipurpose business templates with designated marketing sections, while others are directly designed for marketing plans. There’s something for every marketer.

In the meanwhile, you can take a look at our collection of inspiring marketing web designs that can help you find ideas for your new website.

1. Free Social Media Marketing PowerPoint Template

The template offers slides for presenting social media data. It includes slides for buyer persona, a timeline to explain the evolution of your company, and graphs and tables to analyze your competitors and growth.

• 100% editable and easy to modify
• 38 different slides to impress your audience
• Contains easy-to-edit graphics such as graphs, maps, tables, timelines, and mockups
• Compatible with PowerPoint and Google Slides

2. Free Drinks Campaign Presentation Template

A beer day campaign free template that allows you to grab a beer and start preparing a great marketing presentation that will appeal to everyone. Cheers!

• 32 different slides
• Contains easy-to-edit graphics such as graphs, maps, tables, timelines and mockups
• Includes 500+ icons and Flaticon’s extension for customizing your slides
• Designed to be used in Google Slides and Microsoft PowerPoint

3. Free Virtual Campaign Presentation Template

Designed to look kawaii and colorful, this marketing presentation template has sections about your company, content plan, market analysis, budget, or KPI overview.

• A creative design that looks like browser windows
• 30 different slides to impress your audience
• Available in five colors: pink, orange, blue, purple, and green
• Contains easy-to-edit graphics, maps and mockups

4. Free Cyber Monday Presentation Template

The theme of this marketing template revolves around Cyber Monday. Plus, the contrast between the black backgrounds and the light blue and pink tones is pure eye candy.

• 33 different slides to impress your audience
• Available in five colors: blue, green, yellow, pink, and orange
• Contains easy-to-edit graphics and maps

5. Free Ethical Marketing Presentation Template

If the topic of ethics is what you want to discuss with your company’s managers, this template is ideal for the purpose.

• 35 different slides to impress your audience

6. Free Spark Business PowerPoint Template

This free template includes 20 semi-transparent illustrations of different concepts: security, social networks, bitcoin, and more.

• Fully editable. Add your own content, change colors and pictures
• 25 slides with tips for better presentations
• Design with a dark background and transparent illustrations
• With lots of free resources included: graphs, maps, tables, and diagrams

7. Free Stylish Pitch Deck Presentation Template

Emilia is a multi-purpose business and marketing template with a clean and formal design, with several variations for each slide layout.

• Fully editable. Easy to change colors, text, and photos
• 25 different slides with tips to improve your presentation
• Professional design in yellow and navy blue
• Feature-rich theme with examples of styles for graphs, charts, and tables

8. Free AI Tech Agency Presentation Template

This presentation design focuses on technology with its high-tech abstract backgrounds. The template gives a futuristic vibe and plays around with neural networks and the depth of field. To present your services, the evolution of your digital marketing agency, and your clients, there are many different layouts just for you to choose from.

• A futuristic template with abstract backgrounds
• 23 different slides to impress your audience

9. Healthy Fruits Marketing PowerPoint Template

This free marketing template for your next health foods campaign has a fresh style with a fruity design.

• 25 different slides to impress your audience
• Available in five colors: Orange, purple, blue, pink, and green

10. Food Campaign Presentation Template

Food is the main element of the design, with watercolor drawings of fruit and vegetables.

• A marketing campaign presentation with watercolor illustrations of food
• 27 different slides to impress your audience
• Available in five colors

11. Free Summer Campaign Presentation Template

A summer vibes template for creating presentations about your marketing plan.

• 24 different slides
• Contains editable graphics and maps
• Includes 1000+ icons divided into 11 different themes for customizing your slides
• Designed to be used in Google Slides and PowerPoint

12. Aqua Marketing Plan Presentation Template

The free Aqua watercolor marketing plan template is a good choice if your message has to do with water or the environment.

13. Lettering for Marketing Presentation Template

Nothing like catching your audience’s attention with designer lettering that makes them associate it with your brand.

14. Free Online Marketing Plan PowerPoint Template

This is an editable online marketing plan template, with  Free PDF & PPT download , that addresses these questions:

• Who is your target?
• How do you plan to reach them?
• How will you retain them after?
• Who are your competitors?
• How can you make your business stand out?

15. Free Colorful Statistics Presentation Template

This free template is specifically designed for presenting data results or statistics.

• 25 different slides

16. Free Food Marketing Campaign Presentation

A modern marketing template for presentations of companies in the food industry.

17. Connections – PowerPoint Presentation Template

The theme of this template fits social media, science, or connection topics.

• Professional and corporate design with a connected dots background

18. Free Multi-Purpose Presentation Template

A free multi-purpose Powerpoint template, designed in a modern minimalist style. Perfect for presenting your brand, company, or startup with this fresh-looking template.

19. Free Business Planning PPT Presentation Template

Business presentation template with SWOT analysis, social media analysys, grant charts and other marketing slides.

• Compatible with PowerPoint

20. Company Profile Presentation Template

Company Profile is a free multi-purpose PowerPoint template and is free for personal and commercial use it is a great option to present your marketing agency to your potential clients.

• Compatible with PowerPoint and Keynote

21. Dark Multipurpose Presentation Template

Another rich multi-purpose template with marketing slides. The free sample version offers 10 slides.

22. Free Multipurpose Presentation Marketing Template

A very rich multi-purpose template with marketing and social media analysis slides. The free sample consists of 10 slides.

23. Free Blue Marketing Presentation

Marketing presentation with isometric illustrations on business, marketing, and technology topics. Offers 25 fully-editable slides.

• Fully editable
• Clean design with isometric illustrations

24. Free SEO Strategy PPT Template

This neon purple gradient presentation has slides to explain your SEO strategy thanks to graphs, diagrams, diagrams, maps, and lists.

• 35 different slides
• Includes 500+ icons and Flaticon’s extension

25. Free Corporate Presentation Template

A free Corporate Powerpoint template with 6 premade slides. This corporate presentation theme is perfect for any business presentation. This PPT template is designed in a modern style, with fresh color combinations, giving the feeling of a more professional presentation.

26. Free Official Protocol Campaign Presentation Template

A corporate template with geometric shapes, dark backgrounds, and subtle gradients. It features layouts for explaining things such as budget, promotion, or distribution, as well as images that will reinforce your points.

27. Free Wedding Planner PPT Template

This is a free presentational template to adapt to wedding marketing plans if you’re in an event planning services field. It has an effective classy design and a beautiful choice of unconventional fonts and pastel colors.

• 27 different slides

28. Free Real Estate Marketing Presentation

The template is pretty useful for real estate agents. Its design is neat, clear and offers great-looking flat illustrations of houses to boost your sales and make your presentation attractive and appealing.

• 23 different slides

29. Free Business PowerPoint Template

A free multi-purpose Powerpoint template with 6 business slides. Perfect for reports, business plans, analysis, or product introduction. This PPT template is designed in a modern style, giving the feeling of a more professional presentation.

30. Free Hand-Drawn Presentation

An attractive free multi-purpose Powerpoint template for presenting your agency and brand in a memorable way. The design shows off with hand-drawn illustrations, giving the feeling of a more personalized custom-made presentation.

Final Words

We hope you enjoyed these 30 free marketing presentation templates and got inspired to create an amazing presentation of your own that will make your audience remember it for a long time.

In search of more PowerPoint resources? Why not check out the best free PowerPoint templates for 2022 ? Or you can narrow your search down to some of our previous articles on the topic here:

• Digital Marketing Trends 2022
• Infographics for Marketing: How to Grab and Hold the Attention
• Instagram Marketing: Tips & Tricks to Boost Your Visual Content

Add some character to your visuals

Cartoon Characters, Design Bundles, Illustrations, Backgrounds and more...

Like us on Facebook

Subscribe to our newsletter

Be the first to know what’s new in the world of graphic design and illustrations.

• [email protected]

Browse High Quality Vector Graphics

E.g.: businessman, lion, girl…

Related Articles

10 free google slides templates exclusively by graphicmama, 16 free vector infographic design templates: on different themes in different styles, free business card templates: 30 designs for every taste, 20 beautiful isometric & 3d illustrations for your designs: free and paid, cupid’s finest selection: st. valentine’s day art inspiration and freebies, check out our infographics bundle with 500+ infographic templates:, enjoyed this article.

Don’t forget to share!

• Comments (1)

Al Boicheva

Al is an illustrator at GraphicMama with out-of-the-box thinking and a passion for anything creative. In her free time, you will see her drooling over tattoo art, Manga, and horror movies.

Thousands of vector graphics for your projects.

Hey! You made it all the way to the bottom!

Here are some other articles we think you may like:

Free Vectors

The ultimate source for free (and paid) design bundles and resources.

by Al Boicheva

49 Free Adobe Puppet Templates to Help You Master Adobe Character Animator [2023]

by Iveta Pavlova

The Best Free Sale Banners Templates: A Collection For Every Occasion

by Lyudmil Enchev

Looking for Design Bundles or Cartoon Characters?

A source of high-quality vector graphics offering a huge variety of premade character designs, graphic design bundles, Adobe Character Animator puppets, and more.

Home Powerpoint Business Best Marketing Plan Templates

Best Marketing Plan Templates

The Comprehensive Marketing Plan Presentation Template is a sophisticated and structured tool crafted to help marketing teams, consultants, and business leaders present their strategic marketing plans with clarity and impact. Featuring a modern blue-and-white theme with clean typography and visuals, this Marketing Plan Templates  offers an extensive range of slides for every aspect of a marketing strategy. From action plans and goal-setting to SWOT analysis and circular process diagrams, this sample marketing plan template provides everything needed to lay out a thorough and visually engaging marketing roadmap.

Each slide is designed to facilitate structured information flow, ensuring that audiences can easily grasp key concepts and strategic decisions. Highlights include a pyramid diagram for goal-setting, an action plan matrix for detailed project tracking, a SWOT analysis for competitive positioning, and a circular process chart for illustrating ongoing strategies or customer journeys, with marketing plan template examples to guide you in structuring each section effectively. With ample space for text and graphics, this template allows you to combine data with storytelling, making it ideal for stakeholder presentations, team alignment sessions, or client pitches.

Fully customizable in PowerPoint and Google Slides, this template can be tailored to reflect your brand’s colors and style, allowing you to create a presentation that is both professional and visually cohesive. Whether presenting to executives, clients, or cross-functional teams, this Comprehensive Marketing Plan Presentation Template ensures your marketing strategy is communicated with clarity and confidence.

Like this template

Get access to this template

No. of Slides

Aspect Ratio

Can I customize the PowerPoint templates to match my branding?

Yes, all our PowerPoint templates are fully customizable, allowing you to edit colors, fonts, and content to align with your branding and messaging needs.

Will your templates work with my version of PowerPoint?

Yes, our templates are compatible with various versions of Microsoft PowerPoint, ensuring smooth usage regardless of your software version.

What software are these templates compatible with?

Our templates work smoothly with Microsoft PowerPoint and Google Slides. Moreover, they’re compatible with Apple Keynote, LibreOffice Impress, Zoho Show, and more, ensuring flexibility across various presentation software platforms.

You May Also Like These Presentation Templates

Horizontal Swot Analysis Ppt Presentation Templates

Strategic Planning Diagram PowerPoint and Google Slides Template

The 2024 & 2025 Marketing Plan Presentation Templates

SWOT Timeline Template

Powerpoint Template For Marketing

Work Plan Template Powerpoint

Animated SWOT Analysis Template

Marketing Plan PowerPoint Presentation Templates

Business Strategic Plan Template For PPT

Simple Business Plan PowerPoint Templates

3D SWOT Analysis Template For PPT and Google Slides

Strategic SWOT Analysis PowerPoint Template

Strategic Business Plan Presentation PowerPoint Templates

Team Based SWOT Analysis PowerPoint Presentation Template

Digital Marketing PowerPoint Templates

Beauty Salon Business Plan PowerPoint Templates

Funnel and SWOT PPT Template for Sales or Marketing Strategy Development

Individual Development Plan Presentation Templates

Personal SWOT Analysis Template

Strategic Management Presentation Templates

Personal SWOT Power Point Template

5PS Of Marketing PPT Template

Creative SWOT Analysis Template PPT and Google Slides

Personal Strengths Weaknesses Opportunities and Threats Template

Neon Marketing Plan Presentation Templates

SWOT Analysis Presentation Template for Strategic Business and Project Evaluation

Strategy Roadmap Template PPT Free Download

4 Stage Marketing Funnel PowerPoint Template

Sales Strategy Process Flow Presentation Template

SOAR Analysis PowerPoint Template

Entrepreneurial SWOT Analysis PowerPoint Template

Strategic Alignment Presentation Templates

STP Marketing Strategy Presentation Template

Animated 30 60 90 Day Plan PowerPoint Template

Industry Specific SWOT Analysis Template

Editable PowerPoint SWOT Template For Personal SWOT Analysis

Personalized SWOT Analysis Framework Template

Linear SWOT PowerPoint Presentation Template

Digital Marketing Roadmap Template 

Cloud Computing PowerPoint SWOT Analysis Slide

Go To Market Strategy PowerPoint Template For Business Presentation

SWOT Analysis Template in PowerPoint with Personal Goals

Circular Arrow Presentation Template

Strategic Roadmap Infographics Templates

Editable Work Plan Presentation Template

Personal SWOT Analysis PowerPoint Template

Six Color Coded Circular PowerPoint Templates

Target Goal Achievement Presentation Template

Personal SWOT Analysis Presentation Template For Individual Self Assessments

Strategic Company Analysis PowerPoint Template and Google Slides

Circular Design HR SWOT Analysis PowerPoint Template

OKR PowerPoint Road Map Template

SWOT Presentation Template

Download Free SMART Goals Template

Free Target Focus PowerPoint Template

6 Stages Semi Circular Flow Diagram Template

Agenda Templates for Meetings PowerPoint and Google Slides Template

Formal Meeting Agenda Template For Powerpoint and Google Slides

Quarterly Roadmap Template

Communication Plan Template

SWOT Analysis Presentation Template for PowerPoint

PPT SWOT Bar Chart Template for Scenario Comparison Presentation

5 Points Strategy Plan Template For PowerPoint

Hexagon Shape Project Management Infographics Template

Basic Personal SWOT Template

Quarterly Technology Roadmap PowerPoint Template

Creative Circular Economy PowerPoint Templates

3D Circular Arrow Process Diagram Template

Root Cause Analysis Template For PowerPoint

Strategic Roadmap Infographics Template

Target Focused Strategy Presentation Template

Human Resource SWOT PowerPoint Template

Project Management Plan Ppt

30 Day 60 Day 90 Day Plan Template For PowerPoint

McKinsey 7S Model Framework Template

Circular Arrow Process Diagram PowerPoint and Google Slides Template

4 Stages Content Marketing Funnel Template

Four-Year Strategic Business Plan Quarterly Milestones Timeline

North Star Goal PPT Template

Strategic SWOT Analysis Framework PowerPoint Template

Integrated Planning Framework PowerPoint Slide

Event Sponsorship Proposal Presentation Templates

Free Sales Strategy and Digital Marketing Presentation Template

TOWS Matrix Template

Digital Marketing Plan PowerPoint Templates

Migration Plan Process PowerPoint Slide

PR Pitch Deck Templates For PowerPoint

Strategic Roadmap PowerPoint Template

3D Circular Arrow PowerPoint Process Diagram Template

4 Step Circular Arrow Process PowerPoint Template Free

Multiple Year Marketing Timeline PowerPoint Template

Digital Marketing Plan PowerPoint Template

Soccer Tournament Bracket PowerPoint and Google Slides Template

PMO Roadmap PPT Template and Google Slides

Integrated Planning Framework Template

STP Marketing Strategy Template for PowerPoint & Google Slides

Modern PowerPoint Presentation Startup Pitch Deck Templates

Matrix Org Chart PowerPoint and Google Slides

Negotiation Powerpoint Presentation Template

5 Step Marketing Funnel Template For PPT

Circular Roadmap Template for PowerPoint and Google Slides

Marketing Strategy Ppt Slides Template

6 Stages Circular Flow Diagram Template

Circular Arrow Process Diagram Template

PowerPoint Lessons Learned Continuous Life Cycle Template

Project Management Ppt Slides

Circular Arrow Workflow Template For PowerPoint

Best SWOT Analysis Template

Recruitment Funnel Powerpoint Template

Business Review Template PPT and Google Slides

Roadmap Timeline PowerPoint Template

PowerPoint Presentation Agenda Slide For Action Review Meeting

Product Launch Roadmap PowerPoint Template and Google Slides

Simple Personal SWOT Analysis Template

6 Stage Hub And Spoke PPT Template

Effective Marketing Funnel Visualization Template

Strategic Roadmap Templates

6 Point Goals & Objective PowerPoint Slide

Free Teamwork PowerPoint Presentation Templates

Swot Analysis Template For Powerpoint

Project Kickoff Meeting Agenda Template

Project Update and Weekly Planner PowerPoint Template

6 Step Horizontal Process Flow Diagram Template PPT & Google Slides

Marketing Strategy Presentation Slide

Infinity Loop Process Template for Continuous Workflows

Free Dating App PowerPoint Templates

Monthly Timeline Infographic Template PowerPoint and Google Slides

Tree Diagram PowerPoint Template

Organizational Change Management Plan Template

Training Roadmap Slide For PowerPoint Presentation

6 Essential Stages of Process Improvement Template

Migration Plan Process Template

4 Points Business Marketing Strategy Template

SWOT Analysis PowerPoint Presentation Slides

Dashboard Analysis PowerPoint Template

Incident Management Presentation Templates

Quarterly Roadmap PowerPoint Template and Google Slides

Marketing Roadmap Template for Campaign Planning Presentation

Multi Level Circular Economy Diagram PowerPoint Template

Cyber Security Business Plan Presentation Template

Digital Marketing Dashboard Template

Kickoff Meeting Agenda Template PPT and Google Slides

Porter’s Five Forces Competitive Analysis PPT Template

Circular Arrow Process Flow Diagram In PowerPoint and Google Slides

Free Agile Roadmap Template

Balanced Scorecard Ppt Templates

McKinsey Slide Deck 

Circular Puzzle Diagram PowerPoint Template

OKR Frame Work Template For PowerPoint and Google Slides

Welcome Back!

Please sign in to continue.

Don't you have an account?

Marketing presentation templates

Browse through our library of free presentation templates for marketing teams and create your next marketing plan, press kit, or social media report in no time with Pitch.

Home PowerPoint Templates Marketing Plan

2024 Marketing Plan Templates for PowerPoint & Google Slides

Download Marketing Plan Templates for PowerPoint with editable slide designs.

SlideModel’s marketing plan templates provide professional models with editable layouts to make it easy for you to create anything from a Marketing Mix diagram to a SOSTAC marketing diagram, Funnel Touchpoint model and more.

Browse through our templates’ catalogue to find the right PowerPoint Diagram Template that suits your needs and create professional looking diagrams in no time. Alternatively, browse our marketing strategy templates for PowerPoint and Google Slides.

Featured Templates

Marketing Plan PowerPoint Template

General Marketing Plan PowerPoint Templates

Marketing Plan PowerPoint Presentation Template

Content Marketing Plan PowerPoint Templates

Latest templates.

90-Day Business Plan PowerPoint Template

30 60 90 Day Plan for New Sales Territory PowerPoint Template

30 60 90 Day Plan for Sales PowerPoint Template

Current State vs Future State Slide Template for PowerPoint

Business Marketing Presentation Template

Marketing Communication Plan PowerPoint Template

Above the Line Marketing PowerPoint Template

90-day Marketing Plan Template for PowerPoint

6-Item Agenda Slide Template with Core Element

Attract Convert Close Delight PowerPoint Template

Annual Marketing Plan PowerPoint Template

RABOSTIC PowerPoint Template

A marketing plan is a detailed document that contains next year’s advertising and marketing plans. It depicts the business activities required to meet specific objectives within a given time frame. These include discussing the target market and describing the marketing mix used to achieve the goals. We have a General Marketing Plan PowerPoint Template and many other downloadable templates you can customize.

Marketing plan templates and layouts should include market research, strategies, plans, competition, budgets, and goals. However, these can be simplified into presentation slides so your audience can understand them thoroughly. A market plan is essential to any growing brand; it strategizes and positions the company’s products and services empathetically to its customers. With all of this said about the marketing plan, there is no doubt that you require a Marketing Plan PowerPoint Template to showcase your ideas.

We have professionally designed marketing plan templates for collaborative presentations at SlideModel; these are simple designs that match industry-related icons, images, graphs, diagrams, etc. The Diagonal SWOT Analysis PowerPoint Slide Designs illustrate the organization’s Strengths, Weaknesses, Opportunities, and Threats to the operational marketing plan. The Business Plan PowerPoint Templates can help you communicate your company’s message to the audience in a single presentation, and various other templates to help you finish your presentation quickly.

What exactly is a Marketing Plan Templates?

A Marketing Plan Templates is a PowerPoint-based visual representation of the upcoming year’s advertising and marketing plans. It requires customer feedback, demographic data, and other relevant information. Browse our downloadable and editable marketing plan templates to learn more.

What is the purpose of making a Marketing Plan PowerPoint presentation?

We’ve created a 7Ps Marketing Mix PowerPoint Template to help you drive your point and deliver your report without missing facts. These templates have been professionally designed to adhere to corporate guidelines. Check out our visually appealing Content Marketing Plan PowerPoint Templates, a 21-slide comprehensive business report that you can download and customize.

How to download Marketing Plan Templates?

Log in to your SlideModel account and go to the marketing plan template you want to download. A page about the template will appear, with a download icon beneath it. Click the “Download” button. The next step is to modify it to your specifications.

Download Unlimited Content

Our annual unlimited plan let you download unlimited content from slidemodel. save hours of manual work and use awesome slide designs in your next presentation..

65+ Best Marketing Plan PowerPoint (PPT) Templates for 2024

Whether you work in marketing, or you’re working on a marketing strategy for your business, you’ll know that when it comes time to deliver a world-class marketing plan presentation to clients, colleagues and other stakeholders, a brilliant set of slides is absolutely crucial to back up your content. But you’re a busy person, and you’ve got much more important things to do than fiddle around in PowerPoint with fonts and color schemes, right?

Thanks to the following list of the best marketing plan PowerPoint templates for 2020 that we’ve put together for you, you’ll no longer have to worry. These templates are all professionally designed, fully customizable, and ready to be downloaded straight away. Within minutes, you could have your very own professional marketing plan PowerPoint template on the screen in front of you, ready to be filled with your own content – wouldn’t that be amazing?!

If you agree, just read on and choose your favorite template.

One Subscription: Everything You Need for Your PowerPoint Presentation

Get everything you need to give the perfect presentation. From just $16, get unlimited access to thousands of PowerPoint presentation templates, graphics, fonts, and photos.

Build Your PowerPoint Presentation

Analysiz Powerpoint

The X Note Template

Clean Business PPT

Bolo PPT Template

Agency Portfolio PPT

Ciri PPT Template

Marketing plan powerpoint template.

This is a professional and streamlined PowerPoint template for building compelling marketing presentations. It features a variety of extras including infographics, tables, diagrams, and over 4000 editable and resizable vector icons. There are more than 50 unique slides included in the template that you can fully customize to your preference.

Digital Marketing Plan PowerPoint Template

A sleek, efficient PowerPoint template for crafting marketing plan slideshows. Its minimalistic design is versatile, allowing you to easily integrate your brand colors, typography, and logo. With 31 unique slides including key topics like market analysis, product positioning, and sales strategy, this template will save your precious time and deliver professional results.

Marketing Plan Presentation Template PPT

This is a unique, professional, and clean PowerPoint template for creating impactful marketing plan presentations. The template includes 22 unique slides, a master slide layout, and a drag-and-drop feature for easily replacing photos. It boasts a sleek design with resizable vector elements, a full HD 16:9 ratio, and customizable colors to align with your personal or company brand.

Xion – Marketing Plan PowerPoint Template

This PowerPoint template offers a sleek, ultra-modern design, perfect for agencies and modern brands creating marketing plans. It features over 20 unique, easily editable slides, designed meticulously with a strong focus on typography and usability. Inclusive of free web fonts and graphic elements, it enhances presentations with its professional and creative layouts.

Market Plan PowerPoint Infographic Template

Designed with business and education in mind, this PowerPoint template features 30 unique slides that are easy to edit and impressively intuitive. You can drag and drop pictures with an auto-adjustment feature and craft captivating flowcharts that simplify complex marketing ideas in marketing plan presenations.

Orange Marketing Plan PowerPoint Template

This PowerPoint template is ideal for conveying your marketing plan and projects professionally and innovatively. Its bright orange theme is complemented by a variety of creative layouts, infographics, tables, and diagrams. The package includes over 4000 icons, all resizable and editable graphics.

Professional Marketing Plan PowerPoint Template

This PowerPoint template gives an uncomplicated yet dynamic design for creating your marketing plans. It offers a variety of features including photo layouts, infographics, tables, vector icons, and diagrams that require no additional application knowledge.

Luna – Marketing Plan PowerPoint Template

Embrace a professional and sleek presentation with the Luna marketing plan PowerPoint template. This dynamic template offers creative photo layouts, versatile infographics, tables, vector icons, and exceptional diagrams. With 24 editable slides and an easy drag-and-drop system for image replacement, it’s the perfect choice for bold marketing plan presentations.

Simply – Marketing Plan PowerPoint Template

A truly unique and eye-catching PowerPoint template for marketing plan presentations. You can use it to craft a beautiful pitch deck for your brand, perfect for digital media kits, marketing kits, or presentations. Offering 22 unique layouts, HD resolution, and a free font included, this asset brings colour, creativity, and elegance to your marketing plans.

Minimal Modern Marketing Plan PowerPoint Template

A comprehensive, easy-to-edit PowerPoint template for your business and marketing needs. Boasting a sleek, minimalistic design, this template includes 30 slides in HD widescreen format, along with PPTX and PPT files. Its customizable elements, colors, shapes, and charts enhance readability and visual appeal.

Wakaii – Marketing Presentation Template

The colorful aesthetics give this PowerPoint template a very trendy and creative vibe. It’s perfect for all forms of marketing presentations and you can easily customize it to make marketing plans too. It comes with 35 unique slides.

Modern Marketing Plan Presentation Template

This PowerPoint template includes all the necessary slide layouts you need to make engaging marketing plan slideshows. There are lots of charts, graphs, and infographics as well. The template includes a total of 35 slide designs.

Beauty Market PowerPoint Presentation Template

You can use this PowerPoint template to promote various products, brands, and businesses related to beauty and lifestyle. Each slide in this template is carefully designed to help showcase your products more effectively. The template has more than 50 slides.

Simple Marketing Plan PowerPoint Template

Create simple and professional marketing plans for your business meetings with this PowerPoint template. It comes with 54 different slides featuring 20 different color schemes. The template is easily customizable as well.

Minimal Marketing Plan Presentation Template

The clean and minimal design gives this PowerPoint template a very bold and beautiful look. It will make your marketing plans look much more modern, especially for startup and agency presentations. The template has 25 unique slides featuring editable shapes, fonts, and changeable colors.

Infinity – Marketing Plan PowerPoint Template

Wanting a clean, and modern marketing presentation template that really stands out? Look no further than Infinity, a gorgeous marketing ppt featuring 40 plus unique slide designs, 36 character positions, 10 premade colors, and 30 business concepts.

Marktr – Marketing Plan PowerPoint Template

If you’re wanting to showcase your clients the key highlights of your marketing plan, Marktr is a solid contender for your cash. We recommend you take this remarkably unique PowerPoint template for a spin or add it to your shortlist at the very least.

Clean Marketing PPT Template

Our next marketing strategy template PPT is a premium option from Envato Elements, and features more than 80 unique slides, each with drag and drop image functionality, light and dark background options, and 30 different color schemes to choose from. It also comes with 16 purpose-built sections.

Marketing Strategy Template PPT

Featuring a colorful and abstract design, this marketing presentation template will make you fall in love at first sight. It’s a versatile option that can be put to use for a variety of purposes and can be fully customized to meet your requirements.

Vibrant Marketing PPT Template

If you truly value standing out from the pack, this gorgeous marketing plan PowerPoint template can be an excellent choice. The template is created by professionals for professionals and can be easily customized in PowerPoint, Keynote, and Google Slides.

Welve – Digital Marketing Plan PPT Templates

Welve is a multipurpose presentation template you can use to design slideshows for various types of digital marketing plans. It includes 25 different slides with fully editable layouts. You can use them to make pitch decks, marketing proposals, company profiles, and much more as well.

Kelma – Marketing Presentation PowerPoint Template

The clean and minimal design of this presentation makes it a great choice for crafting a marketing plan for a modern startup or corporate agency. It includes a set of beautiful slides with stylish black and white colors. The slides have a very cool layout that will remind you of a website.

Social Media Marketing Plan Presentation Template

With 20 colorful and creative slides to choose from, this PowerPoint template will help you craft the perfect marketing plan for your brand’s social media strategy. Each slide of this template features editable shapes, vector graphics, and infographics. You can also change the colors, fonts, and images as well.

Modern Marketing Plan PowerPoint Template

This PowerPoint template has a modern and classic slide design that will appeal to all kinds of small businesses and corporate brands. It includes 30 different slides with editable colors, free fonts, and lots of other useful slide layouts.

SWOT Analysis PowerPoint Marketing Template

If you want to include a SWOT analysis in your marketing plan, be sure to grab this PowerPoint template. It comes with 16 different slides you can use to make creative SWOT analysis infographics for your presentations.

Netfinic – Internet Marketing PowerPoint Template

If you’re looking for a professional and uncluttered marketing PowerPoint template for your next social media campaign, take a leap of faith in Netfinic, a collection of 210 total slides, infographics, 3 color variations, and a range of other amazing features.

Ermora – Simple Marketing Plan PowerPoint Template

Ermora is a clean, and minimal marketing plan PowerPoint that will help you deliver a standout presentation. It consists of a multitude of slide designs that can be fully customized to your specific requirements. Do check it out today.

Kulax – Marketing Plan Presentation Template

If you’re looking for a strictly professional template for your upcoming marketing plan presentation, Kulax is right up your alley. It features 20 clean and minimalistic slides that can be easily customized in PowerPoint, Keynote, and Google Slides.

Minius – Marketing PPT Template

Minius is a professional yet eye-catching presentation template that can be used for a variety of marketing purposes. It has everything you need to deliver a sensational presentation; no wonder its one of the top-rated marketing plan PowerPoint templates out there.

Seguro – Marketing PowerPoint Template

Seguro is one of the most downloaded marketing PowerPoint templates on our list. It’s a versatile template that can be put to use for virtually any purpose under the sun. Regardless of what you use it for, it will exceed your expectations every time.

Marketonik – Marketing Plan PPT Presentation

Scouring the internet for a template that meets the modern design needs? Look no further than Marketonik. It’s a stunning PowerPoint template that will help you put together a killer presentation, and leave a lasting impression on your clients.

Achieve your marketing goals with this professionally designed PowerPoint template that features 30 custom slides, animation effects, infographics, and a multitude of amazing features for you to take advantage of. In our opinion, this is one of the best marketing plan PowerPoint templates for nearly any kind of business or industry.

Glow Marketing Plan PowerPoint Template

The Glow marketing presentation template for PowerPoint is a modern and clean set of 150 total slides, including five different color schemes for you to choose from, plus drag and drop image placeholders, fully editable vector icons, and versatile graphic elements that are easy to customize.

Leandro Marketing Plan PowerPoint Template

This fun premium marketing strategy template .ppt download is a cheerful and modern option that’s ideal for any professional business or firm and offers 30 awesome slide layouts with free web fonts, editable vector icons, and a 16:9 aspect ratio.

Benevo Marketing Plan PowerPoint Template

Preparing for your upcoming meeting with your marketing team, but don’t have enough time to create a presentation from scratch? We got you covered. Benevo is a ready-to-download PowerPoint template, allowing you to spend more time preparing the content, and less time designing the slides.

Impress Marketing Plan PowerPoint Template

Check out this stunning premium option that’s sure to impress any audience – featuring elegant slide transitions, drag and drop image placeholders, and a high-quality HD resolution, it’s perfect for any kind of professional or corporate organization.

Professional Marketing PPT Template

Next up, we have a clean and modern marketing plan PowerPoint template that’s perfect for a corporate marketing presentation. It includes subtle animations, free web fonts, device mockups, and a range of professional-looking slide designs. You’ll have more than 30 layouts to choose from and 10 premade color options.

Vallencia Marketing PPT Template

For a more feminine approach, check out this stunning design – featuring 45 beautifully crafted slides and an elegant, sophisticated style, it’s perfect for any fashion or beauty marketing plan presentation. Drag and drop images and fully customizable graphics make it simple to customize.

Modern Marketing PPT Template

Here we have an ultra-modern professional marketing presentation template that’s super easy to edit and features a range of unique portfolio slides to help showcase your products and services. It also comes with media placeholders, predefined text styles, and a full HD resolution.

Simple Marketing PPT Template

If you’re wanting a simple yet engaging marketing PowerPoint template for your project, this option is a solid choice. It consists of 150 total slides, including five color schemes, each of which features a clean and minimal design that’s easy to customize using drag and drop placeholders and resizable vector icons.

Prosma Marketing PPT Template

The Prosma marketing presentation template features an abstract design with strong use of gradients and cohesive colors to create a unique and modern look that’s ideal for any kind of marketing plan. It offers widescreen and standard sizing options, dark and light backgrounds, and a range of premade content slides to save you even more time.

Impressivv Marketing PPT Template

Next, we have Impressivv, a marketing strategy template PPT that lives up to its name! It includes 30 professionally designed slide layouts with modern design elements, high-quality vector icons, a 16:9 aspect ratio, and free web fonts. Every element of this template is fully editable.

Marketplace Marketing PPT Template

Here we have a creative, colorful collection of 30 unique slides, featuring an eye-catching color palette, widescreen ratio, and several handy premade content slides. The design is clean and modern, with simple sans serif fonts and a grid-based alignment, and it’s perfect for a new business or startup to really impress their audience.

Wissa Marketing PPT Template

Here is another clean and modern set of 30 slides that’s perfect for a marketing strategy presentation, and uses master slides to make it easy for you to customize according to your project’s specific requirements. It offers editable vector icons and shapes, as well as full supporting documentation.

Eleska Marketing PPT Template

Eleska is a highly versatile marketing presentation template that features plenty of space for both images and text and gives you a total of 120 slides to mix and match, plus four color variations. There are also image placeholders, editable icons, and vector shapes to help you customize.

Mix Marketing PPT Template

For an ultra-modern design, consider this dark and sophisticated set of 30 master slides, featuring two size format options, versatile layouts, drag and drop placeholders, and a range of data visualization tools such as charts and diagrams that you can customize for your project.

Social Media Marketing PowerPoint Template

If you’re after a presentation that helps present your social media marketing strategy in the best way possible, this PowerPoint template is your best bet. It consists of 36 clean slides, with each one carefully crafted to draw the attention of your audience.

B2B Marketing PPT Template

Designed specifically for business-to-business sales and marketing strategies, our next presentation PowerPoint template features more than 60 unique slides with unlimited color options and fully editable graphics, making it easy to adapt for any industry and to suit your company’s corporate colors.

Creative Marketing PPT Template

Offering five color variations, 30 slide layouts, and a pixel-perfect resolution, this simple yet stylish marketing strategy template PPT is sure to impress. It comes with a range of handcrafted infographics that you can populate with your own facts and figures, as well as gallery and portfolio slides to help showcase your offerings.

Digital Marketing PPT Template

Next in our roundup is this clean and modern set of 60 unique slides, purpose-built for use by a digital marketing agency to demonstrate their strategy. It comes with eight different color choices, fully editable layouts, and free fonts, and will give your presentation a professional and upmarket feel.

Corporate Marketing PPT Template

Perfect for a corporate marketing strategy presentation, this marketing PowerPoint presentation features a simple, flat design with classy graphic elements and a minimalistic layout, making it easy to adapt for different industries and aesthetics. It also comes with animations and transitions for you to use.

Infographic Marketing PPT Template

If you’re wanting to include lots of interesting and useful infographics in your marketing presentation, this is the template for you. It offers 30 slides with modern and fully customizable infographics, including charts, graphs, diagrams, and more, perfect for sharing all those facts and figures without resorting to long paragraphs of text!

Property Marketing PPT Template

Perfect for real estate marketing plan presentations, our next template is based on the property sales industry, but is versatile enough to be adapted to fit other businesses as well. It comes with 50 slide layouts and seven different color themes, plus a thousand vector icons and a range of animations and transitions.

A marketing plan presentation has to be bold and unique to attract the attention of your audience. With this PowerPoint template, you can easily achieve that goal. The template features 25 different slide layouts with a dark color theme and fully customizable designs.

Modern Business PowerPoint Presentation Template

If you want to use a minimal and clean layout for your marketing plan slideshow, this PowerPoint template will come in handy. It features 30 unique slides with modern and minimal designs. The template also includes image placeholders and editable vector graphics.

This PowerPoint template is perfect for making a marketing plan presentation for brands and businesses. The template comes with 25 different slide layouts with changeable colors, editable shapes, fonts, and much more.

Clean Marketing Plan PowerPoint Presentation Template

Whether you want to create a marketing plan or company profile presentation, this PowerPoint template can handle them all. It includes more than 20 unique slides with multipurpose layouts. You can edit and customize them to create many different types of presentations with ease.

Planr – Marketing Plan Workflow Powerpoint Template

This is a unique PowerPoint template you can use to outline the workflow of your marketing plan in a very detailed and visual way. It lets you choose from 30 different slide layouts to create a compelling presentation to showcase your marketing plans.

Bonus: Free Marketing Plan PowerPoint (PPT) Templates for 2020

We’ll now feature some free marketing plan PowerPoint templates. Let’s have a look:

Free Summer Vibes Marketing PPT Template

Starting with this fun download from SlidesGo featuring a bright and cheerful design with summer-inspired elements, our first free option is perfect for a hospitality or retail business to use for their next marketing strategy presentation.

Free Real Estate Marketing PPT Template

If you’re a realtor looking for a minimal, strictly professional marketing PowerPoint template that doesn’t let your audience’s attention deviate elsewhere, this freebie deserves your consideration. The slides are designed with attention to detail, and there is a full range of customization options to keep you busy.

Free Ecommerce Marketing Plan Template

This PowerPoint template will help throw light on your e-commerce marketing plan and garner the attention of your colleagues, clients, and stakeholders. Featuring a bold, and dark purple background with wavy shapes, easy-to-edit slides, graphics, maps, and mockups, this free PowerPoint marketing plan template definitely deserves your closer inspection.

Free Fashion Marketing PPT Template

Quebec is a clean, minimal, and contemporary marketing plan Powerpoint template exclusively designed for fashion, photography, and other creative businesses. It offers a striking design, unique slides, drag and drop image placeholders, customizable colors, and free support.

Free Marketing Strategy Template PPT

Whether you need a marketing presentation template or brand guidelines ppt, Merylin has you covered. It contains virtually every element that you’d expect in a professional, and good-looking marketing PowerPoint template. Best of all, it’s absolutely free for download.

Restaurant Marketing PPT Template

And now, we have a fresh, modern set of 22 unique slides that’s been designed specifically as a restaurant marketing presentation, but can be customized to suit most hospitality or food and beverage businesses. It offers a thousand vector icons, fully editable graphics, and a clean, geometric design.

Free Memphis Marketing Plan PowerPoint Template

The Memphis marketing plan presentation template is a funky pastel-toned choice for a creative business to use for its next strategy pitch, and comes with 23 unique slides in five color scheme options, with fully editable graphics. It’s available as a free download from SlidesGo.

Free Social Media Marketing PPT Template

A strong social media presence is essential to any modern business, so it makes sense that social media marketing strategies are commonplace in many larger companies. Utilize this free social media marketing PowerPoint template for your own strategy presentation, available for free from Free PowerPoint Templates Design.

Free Marketing Plan PowerPoint Template

Finally, we have a straightforward and easy-to-use collection of 26 simple slide layouts that can be arranged and customized to suit any professional needs. With five color schemes, including emerald, orange, pink, red, and yellow, it’s also a great choice if you’re looking for a freebie – you can download it from PowerPointify.

And that’s it! Thanks to our list of the very best marketing plan PowerPoint templates for 2020, your marketing strategy presentation will now have a seriously impressive deck of slides to back up your brilliant content, giving you one less thing to worry about when preparing your project.

Find the marketing plan template to take your business to the next level

The ever-expanding scope of digital marketing leaves many modern executives feeling overstretched and under-resourced. Marketing decision-makers face a multitude of questions.

How can I improve engagement within the target market? How can I pivot to keep up with emerging trends and technologies? How can I meet deadlines more effectively and overcome bottlenecks?

Every executive knows that a solid marketing plan helps to solve each of these issues — and more. Marketing plans are vital to the success of your programmes and campaigns, but creating one is a huge project in itself. Indeed, if your marketing plan needs to be refreshed — or overhaulled completely — that can feel like an insurmountable task.

Fortunately, it doesn’t have to be a headache. We’ve collected just a few of the very best marketing plan templates, so you can get what you need and get back to work. We’ve also compiled some key points to help you to use these templates to tweak or create an effective marketing plan quickly.

In this guide to marketing plan templates, you’ll learn:

• What a marketing plan is
• Simple marketing plan templates

Elements of a good marketing plan

• Marketing plan examples
• How to get started with an effective marketing plan today

What is a marketing plan?

A marketing plan is a powerful, dynamic document that details an organisation’s strategy for achieving key marketing objectives over a certain time period. It includes background analysis, a practical outline, tactics and projections. Continuous analysis is required to assess the plan and revise it when necessary.

Marketing plans are customised for general use by any organisation, including startups, small businesses and large-scale corporations. They can even be created for one-time use, as for a specific product launch.

The term “marketing plan” is sometimes confused with a business plan or marketing strategy. But there are important differences to keep in mind.

• Business plan — details your company’s overall objectives and strategy. Marketing plans are a key component of the business plan but focus solely on products and services.
• Marketing strategy — the conceptual approach you take toward generating leads and customers. Marketing plans detail the practical steps you’ll take to put that strategy into action.

Four simple marketing plan templates

A marketing plan must be comprehensive to maximise impact. That takes time, effort and money. Using a pre-built template not only means you get started faster, but it also saves on cost. And it lets your design team stay focused on creating great customer-facing content.

Here are four marketing plan templates to help you to get started:

• Simple and straightforward. This template is a simple, easy-to-use document. It’s perfect for those who are making a marketing plan for the first time or for those who simply need to get the job done. It includes all the essential elements of a robust marketing plan and leads you through them easily and succinctly. Use this template as a starting point and incorporate design elements further down the road. Or make this template your starting and stopping point and produce a completely comprehensive plan — efficiently and effectively.
• Process orientation and spectacular design. This template features expert design that is ready and waiting for your expert content. Structured in a presentation format, this template incorporates the best of Adobe design capabilities with Microsoft PowerPoint’s user-friendly functionality. It features 80 unique slide designs already formatted for the essential elements outlined. Seamlessly add your executive summary, mission statement, objectives, KPIs and more. And you’ll be ready to present to stakeholders and decision-makers immediately.
• Versatile and professional. This template is advertised for a business plan but includes many important components of a marketing plan and is easily customisable to input the rest. It offers a printed or digital booklet format. Eye-catching visuals allow you to showcase important information quickly and memorably. Break down each phase of your timeline so you can project and track success across them all.
• Smartsheet solutions. In this article , Smartsheet offers several user-friendly templates catered to various styles of marketing plans. Choose anything from their simple, single-page plan offering to a comprehensive 11-section template. This option even includes an appendix for recording data findings upon plan implementation. Each template can be downloaded for use in Microsoft Word, Adobe Acrobat or within the Smartsheet online platform.

A quality marketing plan isn’t determined by length — it’s determined by accuracy and comprehensiveness. How you structure your marketing plan is subjective. But the following elements are essential inclusions for success.

Executive summary

An executive summary is a short, summarised version of your marketing plan. It lists and describes briefly all the plan’s major components. Place it at the beginning of your plan so that readers can immediately grasp the whole picture even before getting into the details. Remember to write your executive summary for a specific intended audience. Pinpoint your goals and what the marketing plan will accomplish.

Mission statement

A mission statement answers what you want to do , why you want to do it and who you are doing it for . A clear mission statement is a helpful anchor for key decisions down the road. It facilitates unity of purpose and thought for stakeholders and decision-makers. Make sure your mission statement is centred around the data-supported services you provide your customers. It should also go hand-in-hand with the goals expressed in your executive summary.

Brand identity

This section should describe your customers’ precise needs and how your offered solutions align with your brand values. Address the type of experience you want customers to have. Also, describe what your brand uniquely brings to the market. Maintaining a consistent brand identity throughout your marketing plan is essential. A well-written brand identity section helps ensure that.

SWOT analysis

SWOT stands for strengths, weaknesses, opportunities and threats. Including a SWOT analysis in your marketing plan requires deeper, progressive thinking, but it yields more profitable, differentiated results. Address SWOT using data analytics as well as direct employee and customer feedback. Think creatively about how to leverage opportunities. And make sure not to overlook influences outside your industry that might still lead to internal threats.

Target market

In this section, go beyond simply addressing which companies and customer groups comprise your target market. Identify their unique needs, desires and pain points. How can you solve those issues and communicate the solutions to your target market audience? What’s currently keeping users in your target market from utilising your services?

Answering these questions will help you increase specialisation within your target market. It will also help you to identify more diverse methods of reaching potential users in that market who were previously unaccounted for. From there, you can develop tailored marketing strategies to serve your customers’ needs.

Buyer personas

A buyer persona is a fictional, generalised representation of a specific type of customer. It is meant to conceptualise individual stakeholders, not companies. Creating a buyer persona lets you develop personalised solutions for customers — if you’ve done it well. You can interact with a thorough buyer persona as a one-stop representative sample of a larger customer base.

Conduct research to determine customer traits, tendencies, needs and engagement. It’s best to do this using varied resources. These might include customer surveys and interviews, online reviews, social media accounts and data analytics.

Your persona should include details like name, background, goals, challenges, values and brand interaction. Make sure that the persona you generate is comprehensive enough to answer any relevant question you might put to it — whether peripheral or fundamental. Use these buyer persona templates to help you to get started.

Objectives, goals and KPIs

Although sometimes used synonymously, there are key differences between marketing objectives and goals. Marketing objectives are specific, measurable actions taken to achieve desired results. Marketing goals are broader aims that direct your strategy. Key performance indicators (KPIs) assign numerical values to how well you are reaching these targets.

Measuring results using KPIs is the best way to accomplish marketing objectives. KPIs should be tailored to your specific organisation and marketing strategies. KPIs can reflect a wide range of metrics — engagement, conversions or sales, to name a few. Make sure you select ones that are tied directly to your marketing objectives.

Establish goals and objectives based on the SMART framework. This stands for specific, measurable, attainable, relevant and time-orientated. Set SMART goals using this template , then identify which KPIs are best suited for analysing results.

Pricing strategy

Pricing strategy is the process of determining the optimal price for your product. Utilising your buyer persona is valuable here in identifying customers’ unmet needs and how much they will pay to assuage them. Including this willingness-to-pay calculation in your strategy is key to profitability. And developing a thoughtful overall pricing strategy is crucial to your marketing plan’s success.

Determine what type of strategy you will use — price skimming, bundle pricing, penetration pricing or another one entirely. What are the reasons behind your strategy selection? What do your tactics convey to customers about your brand values and identity? In order to develop an effective pricing strategy, you must ask yourself these questions. Actually pricing your products or services is the very last step.

Distribution plan

A distribution plan is where you will determine the process for giving customers access to your products and services. Analyse your organisation’s distribution capabilities honestly. Develop a plan that is financially feasible while maximising output. Ask how your distribution methods will support your overall marketing goals and objectives. A proper distribution plan will sync with them seamlessly — and prioritise efficiency and cost-effectiveness while doing so.

Your distribution plan should identify your preferred distribution channel and why you’ve selected it over others. It should also explain any costs related to distributing your products and services and consider the appropriate distribution channels for those items.

Promotional plan

A promotional plan gives a detailed description of the communication channels you will use to advertise your product. Drive traffic and sales by promoting your organisation across a wide variety of platforms. Develop a plan that aims to build lasting customer relationships. Use it to establish a base of loyal, returning customers.

Promotional strategy is a smaller subset of your overall marketing strategy, meant to increase product or service demand. But remember that the most effective plan will look beyond that and connect to your larger marketing goals. A fully functional promotional plan will encompass message, target market, plan of action, budget and strategy.

Make sure that you consider online and off-line strategies. Should you utilise social media? If so, which platforms are best suited to each product? Prioritise content value over quantity or frequency. For best results, select your top traction channels and schedule testing before rolling out the full promotion schedule.

Establish a marketing budget to account for all your marketing plan’s projected costs. And don’t be misled by the fact that it comes last on this list. Developing a sensible budget should be one of the first steps in forming your marketing plan. All key decisions must be made in consideration of it.

A comprehensive budget will inform your pricing, objectives, distribution and promotional plans and even your SWOT analysis. Calculate cost projections for every category — including software, personnel, content creation, promotion and distribution. Even if every other element in your marketing plan is executed perfectly, an inaccurate budget will hinder it all.

To ensure accuracy, make sure you’re accounting for external and operational spending. Identify costs and marketing channels across each phase of your sales funnel. Look at competitors’ marketing campaigns and calculate a cost estimate. Then compare that to your drafted budget. How can you save comparatively while still driving sales?

Examples of successful marketing plans

It can be valuable to see examples of other organisations’ marketing plans as you work to develop your own. Here are a few samples to help you to get started:

• This Shopify blog features several of the marketing plan elements, including an executive summary, mission statement, marketing objectives, SWOT analysis, market research, market strategy and budget. The examples come from well-established companies like Patagonia and Warby Parker. They are comprehensive while remaining easily readable. You also get a sense of how style and tone can differ across each element and across organisations.
• This article from MoreBusiness.com takes one company, Mobile News Games and leads you through their entire marketing plan from start to finish. You get a sense of overall length, as well as which sections might need more content than others. And you can see firsthand how each element builds upon the others to facilitate a full-scale document solution.
• This sample marketing plan from Houghton Mifflin — for a fictional company — is simple and straightforward. It links KPIs to specific objectives and its SWOT section demonstrates a multi-dimensional analysis. The plan also links unique marketing strategies to specific target market groups.

Get started with an effective marketing plan today

Initially, the thought of creating a marketing plan may seem overwhelming. But the final document provides such multifaceted solutions that delaying comes at a significant cost.

Marketing plans establish a united purpose among principal decision-makers. They tie together what are otherwise often-disconnected departments — like finance, design, sales and marketing. And they increase internal awareness of the target audience and customer groups.

Using Adobe Marketo Engage as you develop your marketing plan enhances these benefits even further. Marketo Engage specialises in customer engagement for complex B2B buying journeys. As a complete solution for lead management, it brings marketing and sales together to nurture leads, orchestrate personalised experiences, optimise content and measure business impact across every channel.

Marketo Engage natively supports both demand- and account-based marketing strategies, providing a single, integrated lead management platform from acquisition to advocacy. You can build engaging, personalised experiences at scale and prove impact with Adobe Marketo Engage.

Take the Marketo Engage product tour to learn more.

With these templates, tips and tools, you are ready for the next step. Choose a marketing plan template to download and get started today.

Item added to your cart

More than 250 business plans to download.

Padel Center, Private School, Indoor Soccer, Pilates, etc.

A free example of a market segment presentation

You will find market segment presentation tailored to your project in our list of 250+ business plans

All our business plans do include a market segment presentation

How can you effectively present your market segment to attract more interest and investment?

In this article, we provide a free tool to do so. If you're looking for something more tailored to your specific project, feel free to browse our list of business plans, customized for over 200 different project types here .

We'll also address the following questions: What should be included in a market segment presentation? How can the size of a market segment be determined? Which metrics are important for evaluating the attractiveness of a market segment? How can the needs and preferences of a market segment be identified? What is the typical growth rate for a new market segment? How is the potential revenue from a market segment calculated? What are the common challenges when targeting a new market segment? How can the competitive landscape for a market segment be assessed? What is the average customer acquisition cost (CAC) for a new market segment? How can a market be segmented effectively? What is the typical market penetration rate for a new product in a new segment? How can the success of a market segment strategy be measured?

The document available for as a free example is a business plan. It includes, among other things, a market segment presentation. It is tailored specifically to the realities of a fruit juice bar. If you need a document for your own project, feel free to browse through our list of business plans .

If you have any questions, don't hesitate to contact us .

What Should Be Included in a Market Segment Presentation?

Here are the key elements that should be included, all of which you will find in our business plans tailored to 200+ different business projects .

Our business plans are comprehensive and will help you secure financing from the bank or investors.

Common Questions You May Have

Reading these articles might also interest you: - A free example of a market entry strategy - A free example of a market analysis presentation - A free example of a growth plan (powerpoint)

What are the key components of a market segment presentation?

A market segment presentation should include an overview of the market, a detailed analysis of the target segment, and a competitive landscape.

It should also cover the segment's needs, preferences, and behaviors, as well as the potential market size and growth opportunities.

Finally, it should present a strategic approach to capturing the segment, including marketing and sales tactics.

How do you determine the size of a market segment?

To determine the size of a market segment, you can use market research reports, industry data, and customer surveys.

Quantitative methods such as TAM (Total Addressable Market), SAM (Serviceable Available Market), and SOM (Serviceable Obtainable Market) are often used.

Typically, the size of a market segment is expressed in terms of revenue potential or number of potential customers .

What metrics should be used to evaluate the attractiveness of a market segment?

Key metrics include market size, growth rate, profitability, and competitive intensity.

Other important factors are customer lifetime value (CLV), customer acquisition cost (CAC), and market share potential.

These metrics help in assessing whether the segment is worth targeting and investing in.

How do you identify the needs and preferences of a market segment?

Identifying needs and preferences involves conducting qualitative research such as focus groups, interviews, and ethnographic studies.

Quantitative surveys and data analytics can also provide insights into customer behaviors and preferences.

Customer feedback, social media listening, and competitor analysis are additional methods to gather relevant information.

What is the typical growth rate for a new market segment?

The growth rate for a new market segment can vary widely depending on the industry and market conditions.

On average, a new market segment might experience a growth rate of 10% to 20% annually in its early stages.

However, high-growth segments can see rates exceeding 30% per year .

How do you calculate the potential revenue from a market segment?

Potential revenue can be calculated by multiplying the number of potential customers by the average revenue per customer.

For example, if there are 10,000 potential customers and the average revenue per customer is $100 , the potential revenue is $1,000,000 .

Adjustments may be needed for market penetration rates and other factors.

What are the common challenges in targeting a new market segment?

Common challenges include understanding the segment's unique needs, differentiating from competitors, and effectively reaching the target audience.

Other issues can be related to pricing strategies, distribution channels, and regulatory compliance.

Additionally, there may be internal challenges such as resource allocation and organizational alignment.

How do you assess the competitive landscape for a market segment?

Assessing the competitive landscape involves identifying key competitors and analyzing their strengths, weaknesses, market share, and strategies.

Tools like SWOT analysis, Porter’s Five Forces, and competitive benchmarking are commonly used.

Market research reports and industry publications can also provide valuable insights.

What is the average customer acquisition cost (CAC) for a new market segment?

The average customer acquisition cost (CAC) can vary significantly by industry and market segment.

For B2B segments, CAC can range from $100 to $500 per customer, while for B2C segments, it might be $10 to $100 .

It's important to compare CAC with customer lifetime value (CLV) to ensure profitability.

How do you segment a market effectively?

Effective market segmentation involves dividing the market into distinct groups based on criteria such as demographics, psychographics, behavior, and geography.

Advanced techniques like cluster analysis and machine learning can also be used for more precise segmentation.

It's crucial to ensure that each segment is measurable, accessible, substantial, and actionable.

What is the typical market penetration rate for a new product in a new segment?

The market penetration rate for a new product in a new segment can be relatively low initially, often around 1% to 5% .

As the product gains traction and brand awareness increases, this rate can grow to 10% to 20% or higher.

Penetration rates depend on factors such as marketing effectiveness, competitive landscape, and customer adoption rates.

How do you measure the success of a market segment strategy?

Success can be measured using key performance indicators (KPIs) such as market share, revenue growth, and customer acquisition and retention rates.

Other important metrics include customer satisfaction scores, net promoter scores (NPS), and return on investment (ROI).

Regularly reviewing these metrics helps in making data-driven adjustments to the strategy.

• Choosing a selection results in a full page refresh.
• Opens in a new window.

Got any suggestions?

We want to hear from you! Send us a message and help improve Slidesgo

Top searches

Trending searches

9 templates

20 templates

winter holiday

27 templates

pink christmas

80 templates

25 templates

thanksgiving

59 templates

The 2023 Marketing Plan

It seems that you like this template, the 2023 marketing plan presentation, free google slides theme, powerpoint template, and canva presentation template.

2023 hasn't started yet, but it is the perfect time to devise a new marketing plan to get ahead of the competition. For this template, we've decided to create minimalist slides where explaining the goals, the history of the company, the strategy and the budget is as effective as it gets. Less is more!

Features of this template

• 100% editable and easy to modify
• 31 different slides to impress your audience
• Contains easy-to-edit graphics such as graphs, maps, tables, timelines and mockups
• Includes 500+ icons and Flaticon’s extension for customizing your slides
• Designed to be used in Google Slides, Canva, and Microsoft PowerPoint
• 16:9 widescreen format suitable for all types of screens
• Includes information about fonts, colors, and credits of the free resources used

How can I use the template?

Am I free to use the templates?

How to attribute?

Combines with:

This template can be combined with this other one to create the perfect presentation:

Attribution required If you are a free user, you must attribute Slidesgo by keeping the slide where the credits appear. How to attribute?

Register for free and start downloading now

Related posts on our blog.

How to Add, Duplicate, Move, Delete or Hide Slides in Google Slides

How to Change Layouts in PowerPoint

How to Change the Slide Size in Google Slides

Related presentations.

Premium template

Unlock this template and gain unlimited access

Create your presentation Create personalized presentation content

Writing tone, number of slides.

Register for free and start editing online