being funny in cover letter

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How to write a (funny) cover letter

Let your humor shine through so they meet the real you.

I freaking love Glossier. I love it so much, I’ve brought every single one of my friends who visits NYC to their store, and I’m pretty sure a lot of the people working there know who I am by name. Plus, my friends always ask me about my favorite products and recommendations. I own every single flavor of their Balm Dotcom, use multiple Glossier products multiple times a day, and feel that I have earned the title “Glossier Queen.” Basically, the next step in my Glossier Journey™  would be to work for them. Or, maybe even better: get them to hire my mom (aka BEST Take Your Child To Work Day EVER). 

BACKSTORY/SPOILER: So I wrote a cover letter to Glossier about why they should hire me and my mom. From Glossier: crickets . WHAT? BUT! The founder of GOLD happened to see my letter, loved it, and hired me to write this article. So I did get a gig—and Glossier, I’m not giving up!

What’s so important about a cover letter? 

You are not a resume. You are a person. A cover letter is someone’s first impression of you, so it should show that you would be a good addition to the team—not only qualifications-wise but personality-wise. 

That’s why a cover letter doesn’t need to be meep morp robot-y. Stand out—be funny! From a decade (holy cow that’s a big number! Gimme an O! Gimme an L! Gimme a D!) of doing theater auditions, I’ve learned that you must stand out to be remembered by the director, which will increase the chance of you getting cast. For those of you who’ve had experience with theater, think of a cover letter as an audition. 

You want to be professional and show off your skills—and you want to stand out. Here’s how!

5 tips for using humor to make your letter sound human

Whether it’s for a summer camp counselor, baby food taste tester, or the ceo of a modern lifestyle brand that rhymes with “doop,” here’s what you need to get your cover letter the attention you deserve., 1. say hello (to a real person).

Research the proper contact, and address them by name. No one wants to read a letter to “Whom It May Concern,” unless their name is Whom It May Concern. Once you know who they are, say hi! It’s nice. I like to say “Hello, name of person who you’re writing to!” with an exclamation point because it shows that I am excited to apply for this job and do good work! Just not too many exclamation points after that! I think you see what I mean!

2. Introduce yourself with ~pizzazz~

Tell them a little bit about yourself. Just a taste—like you have experience in something that relates to what you want to be doing. This is a good place to be authentically funny, or at least charming, if it feels natural. 

Here and elsewhere, this doesn’t mean you need to write an actual joke with a setup and a punchline and a clever tag. It’s more an opportunity to add a bit of very specific and colorful detail, like, if you’re me: “I own every single flavor of Balm Dotcom and am on my third Boy Brow.” ( Humor is like ranch dressing. A little with some carrots, broccoli, etc. is good. Great, even! But most people are really weirded out when you just eat a whole lot of it with a spoon.) Also: this is not the place for self-deprecating humor, like “College was awful, like me!!1!1!1!1!!!!” 

3. But also be straightforward where needed.

People like people who make them laugh, but they also like people who are the right fit for the job with a good work ethic and passion. Be clear about:

• What gig you want.
• Why you want to work there: What are their values? Mission? Why work for them instead of somewhere else?
• What you can help them with: Childcare? Research? Taking over multinational corporations? Get specific about the tasks you are ready to roll your sleeves up to do.

This is where you show that you know when to be funny/charming and also when to get down to bizness.

4. Do! Not! Sell! Yourself! Short! 

When you talk about your qualifications, don’t be afraid to let your personality shine through, even as you aim to communicate concrete and important info. Try to paint a picture and describe, rather than just using Resume Words like “detail-oriented” or “self-starter.” Instead of saying you’re “super-organized,” you can say that you color-code your color-coding pens inside a color-coded pencil case. In other words, where it’s not too forced, show, don’t tell!  

5. End with a call to action

Tell whoever you’re emailing what you are hoping to get from them, other than a job: a response. For those of you who are new to writing cover letters, it sounds a bit strange to tell them to respond, but ya gotta do it. Schedule a Skype call or meeting IRL—just do what you’ve gots2do.

The easiest way is just to slide it in during the sign off.  Try “Looking forward to hearing from you soon.”

I’ll end by sharing with you my letter to Glossier. Maybe it will be helpful to you—or maybe they’ll see it here and reconsider. (See: I’m SHOWING, not just telling, that I’m “dedicated.”)

Good luck landing your dream gig—by being yourself!

Hello friends at Glossier!!

My mother and I are beloved fans of Glossier. Both of us would ~love~ to work at your company; alas she has had over two decades of startup experience, including “IPO” (her words, not mine), which was funded by the Lauder family, therefore she would be a better fit for a job. She is, as you probably just read, very experienced with high growth startups, but more importantly, awesome, innovative, and smart. I think she would make an excellent addition to your team. (LinkedIn: https://www.linkedin.com/in/tereza )

Now let’s talk about me: I attended a year of school at Leaf Academy in Bratislava, which focuses on Entrepreneurial Leadership, focusing on design thinking. Through this program, I’ve helped to plan multiple events such as Model European Parliament SK, Startup Weekend Bratislava, Sensorium Digital Arts & Culture Festival, and Výťah Space Conference. In addition, I have extensive experience with social media (being Gen Z, of course).

This past year, I’ve discovered my passion for the environment and sustainability—specifically sustainable skincare and clothing brands. It is extremely important to me, as someone who will be alive to experience the effects of climate change, that lifestyle companies that use their power as drivers of how people go about their lives step in and take action towards climate change. 

I own every single flavor of Balm Dotcom and am on my third Boy Brow, I never go downtown without stopping by the Glossier store—I always bring my friends. In fact, most of my friends refer to me as something along the lines of “Glossier Queen” which is accurate. I attend school in Europe but will be home from July 1 st to August 30 th . If you wanted to hire me instead, I think my mom would be okay with that.

Our favorite Glossier products are Boy Brow, Lash Slick, and of course, Generation G in Leo, Jam, and Poppy.

Thank you so much for taking the time to read (or not – that’s okay too) this email. Although this is written in a jokey way, I really think she would be a great addition to the team. I would love nothing more than a “take your kid to work day” at the Glossier office.

If you would (hopefully!!) like to reach out to my mom, her LinkedIn is above.

     Margot Hulme

PS: This is not my mother writing this as a joke; it is me Margot ( https://www.instagram.com/margotkh/?hl=en )

Photo via: Glossier

Margot Hulme is a high schooler living in New York. Not upstate NY, but just outside New York City. When she’s not studying for the SATs (shoutout class of 2021), Margot is probably playing piano or browsing the King Arthur Flour catalog. Ya know, just for fun.

cover letter funny how to margot hulme teen

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How to Show Your Personality in a Cover Letter

Write a Unique Cover Letter

Avoid clichés, try a creative first sentence, make a connection, think of unique examples.

• Show You’ll Fit the Company Culture

Tailor Your Tone to Fit the Industry

• Keep It Professional

Don’t Go Negative

More cover letter examples.

Hiring managers read dozens, if not hundreds, of applications for every job they post. If you want to get the job, you have to stand out. It’s important to show the hiring manager not only that you are qualified, but also that you are the best candidate for the position.

One way to get your application noticed is to write a unique, engaging cover letter that shows not only your qualifications but also your personality. Go beyond some of the clichéd, formulaic language found in many letters.

If you make your personality stand out in your letter, the hiring manager will more likely give your application a second look.

Of course, there is also such a thing as putting too much personality in your letter. You want to remain professional, and focus on what makes you an ideal candidate. Find the right balance between showing your personality and being professional in your cover letter, and you will be on your way to a job interview.

The best way to show who you are to the company is to avoid writing one generic cover letter for every job listing . Instead, tailor your letter to the specific job and company.

You can write a targeted cover letter in a number of ways:

• Include keywords from the job listing in your letter.
• You can also reference the company itself–for example, mention a particular success the company has had, or explain why you are interested in working for the company.
• Perhaps most importantly, send your letter to a specific person , if possible.

If you have to, do some digging to find the name of the hiring manager, and address your letter to them.

Avoid the phrase “ To whom it may concern ” unless you can't find a contact. It's important to do your best to show a hiring manager that you have taken the time to write a unique cover letter for the specific job.

One of the best ways to avoid sounding like everyone else in your cover letter is to leave out some of the most overused phrases in cover letters. For example, don’t say you are a “hard worker” or that you “go above and beyond.” Try to find unique ways to explain who you are. One way to do this is to focus on particular examples —show them who you are, rather than tell them.

So many cover letters start with the sentence, “I am applying for X position.” While this is a fine way to start, the hiring manager has likely seen this sentence hundreds of times. Try starting with a more engaging first sentence (or first sentences) that shows who you are.

You might express why you are passionate about the job or the company. For example, you could start, “I have always been a storyteller. As a child, I would write countless stories about princes and princesses. Now, I have turned my passion for storytelling into a career in marketing.” Or, “When I first researched your company for a project in a business class over five years ago, I became inspired by your mission to provide low-cost tech solutions.”

A great “hook” will keep the hiring manager reading and will show him or her a bit about why you are a good fit for the job and company.

If you know anyone at the company, or if someone at the company referred you to the job , mention this early on in your cover letter (ideally in the first couple of sentences).

This humanizes you, and makes you seem more like you are already a part of the company culture . It also shows that someone in the company already thinks you are qualified for the job.

Remember that a cover letter should not simply restate your resume. While your resume lists your qualifications, your cover letter goes deeper, providing examples of times you demonstrated particular skills and abilities necessary for the job.

One way to show your personality is to include some unique, even surprising, examples that demonstrate your skills. For example, if you are applying for a job that requires organizational skills, you might mention how you accurately manage and process dozens of monthly shipments from your Etsy account. These kinds of examples are particularly useful if you do not have much relevant work experience.

Of course, only include examples that are relevant—they need to connect back to a skill or trait necessary for the job.

Show You’ll Fit in With the Company Culture

Hiring managers want to know not only that you are qualified, but also that you will fit in with the company culture. Before writing your letter, research the organization. Check out the company’s website, and talk to anyone you know who works there. Then you can mention ways that you might fit into the culture.

For example, if you know they do a lot of after-work team sports, you might briefly mention at the end of the letter that you would love to put your pitching skills to good use.

Some job listings also give you a peek into the company culture . For example, if the listing itself is very silly or funny, feel free to add a little humor to your letter, if that feels natural.

Similarly, you can tailor your letter to fit the personality of the industry. If you are applying for a corporate job, for example, you might want to write a more traditional cover letter. You can still include some personal examples, and maybe a catchy first sentence, but you should avoid too much humor or zaniness.

If you are applying for a job in an industry that is a bit more informal—say, a tech startup company—you can get a little bit more creative. Your tone can be more lighthearted, and you can include some creative examples.

If you’re applying for a job in a visual, creative field, consider showing your personality through the form of your letter. You might include bullet points , or even a visual (such as an infographic). You can include some of these nontraditional elements in your resume too.

Keep It Professional 

No matter how much of your personality you decide to put into your cover letter, keep the letter professional. It needs to be well written and error-free. It also needs to stay focused on the main topic: why you are a terrific fit for the job.

Some people try to add personality by using phrases like “I know you hate reading cover letters, but…” or “I know I am one of many candidates, but…” Avoid any phrases that sound negative.

Also, avoid phrases that imply you know how the hiring manager feels. You don’t actually know whether he or she hates reading cover letters, and you don’t know how many candidates applied for the job. Focus on the positive, and don’t make assumptions about the hiring manager, the job, or the company.

Sample Cover Letter Showing Personality

Sara Jones 7 Chestnut Street Anytown, Anystate Zip Code 555-555-5555 email@email.com

January 5, 2019

John Wilson Editorial Director XYZ Magazine 5 Main Street, Suite 1 Anytown, Anystate Zip Code

Dear Mr. Wilson,

I’m writing this cover letter to you at 11 pm. Why? Because I just finished speaking with my former coworker, Jane Smith, who tells me that you’re hiring for the position of editorial assistant, and I wanted to apply immediately.

Jane will tell you that I’ve been eager to apply for a role at XYZ Magazine since we worked together, first at our student magazine, where I was managing editor and she was editor in chief, and then at ABCmag.com as assistants. I’ve always valued XYZ’s showcase for diverse and emerging voices, as well as its commitment to fact-checking and copyediting.

In fact, my desire to work for your magazine informed my studies at Large Public University. I took several copyediting and multimedia graphic design courses in my last year and have continued taking classes after graduation.

In addition to my background in multimedia design and copyediting – and my passion for XYZ – I have:

• Three years of experience brainstorming, pitching, and assigning stories
• Excellent research and reporting skills
• Extensive experience analyzing traffic trends with Google Analytics
• Expert-level social media management skills
• An intense love affair with the Oxford Comma (which I know you share)

I’ve also had a few bylines on XYZ over the years:

I’d love to speak with you about the role. Please feel free to contact me at 555-555-5555 or email@email.com to discuss it or to arrange an interview.

Thanks, and best regards,

Sara Jones [signature for hard copy]

Review cover letter examples for many different types of jobs and get templates you can use to write your own letters.

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• December 28, 2020
• 10 minutes read

How to Use Humor in a Cover Letter

Job applications have become more and more involved. Not only do you need a resume, but you may also have to include a portfolio, add references, pass job assessments, and ace two or more interviews. But one aspect stands out as the most dreaded of all: the cover letter. The reasons for this are numerous, ranging from too much pressure to a sense of having to be overly formulaic. In short, applicants just aren’t sure how to write one to stand out. Do you let your personality shine? Or do you stick to something professional? However, one manner of writing is gaining traction: adding humor in a cover letter. By doing so, you can set yourself apart from other applicants and give the hiring manager an insight into how you’d gel with the company.

Do You Still Need a Cover Letter?

The debate on cover letters is in full force. While some say experts say it’s dead, others remain confident that it’s one of the deciding factors in the hiring process. To build on this discourse, take these statistics into account. According to a ResumeLab survey, 83% of hiring managers contend that a cover letter is integral in deciding if you’re a fit for the company’s values and culture. Conversely, Boston-based employment agency Addison Group found that only 18% of hiring managers regard the cover letter as an integral part of a successful application.

Due to this dichotomy, job candidates should consider the cover letter an added bonus, allowing them to demonstrate their personality and skills. Thus, the key to a successful cover letter is differentiation. So how do you differentiate? While you have many avenues to create something that’s unique and stands out, humor in a cover letter just might be the most effective.

The Risk Factor of Humor in a Cover Letter

Before you add humor in a cover letter, know the risks. Not every job or profession dictates or needs humor, especially more serious roles in upper-level positions. However, hiring managers have the tedious task of sifting through hundreds of resumes and cover letters daily. And it’s in this mundaneness that humor can truly make your cover letter shine.

But you should also know the risks. Not every hiring manager is wired the same way. And even if they have a sense of humor, they might not have your sense of humor. This is an important distinction and one of the reasons that a bit of comedy is also a gamble. Furthermore, you’re never quite sure how the person on the other end will perceive your jokes or puns. Some might fast-track you to the shortlist of candidates while others may find a lack of professionalism off-putting and end you application process right there. In this regard, tact and the proper way to use humor becomes a necessity.

The Don’ts of Humor in a Cover Letter

Before diving into how to use humor in a cover letter, start the process by understanding the aspects you absolutely, unequivocally should never touch. This list includes the following:

• Any joke that would earn a PG-13 or higher rating
• Potty humor of any kind
• Juvenile/sophomoric humor
• Jokes that could be misconstrued as sexist, ageist, racist, or homophobic

If you’ve read the above and your cover letter humor ideas don’t match, you might be in luck. But remember: if you have any doubt as to whether your humor is appropriate, chances are it’s probably not. Always err on the side of caution in this regard to avoid offending others or having your reputation tarnished.

The Reasoning and the Research

So you want your cover letter to stand out ? Well, the bad news is that a witty one-liner isn’t always the answer. Therefore, you have to question the reasoning behind your choice to take the humor route. And that’s where your research comes into play. Researching any company you’re applying with is a no-brainer. Doing so can demonstrate:

• Desire to work for a particular employer
• If you’re a cultural fit
• Helps you formulate interview questions
• Enables you to answer “why do you want to work for us?”

While these are all great aspects of research, it also helps you to tailor your cover letter. Perusing the company website, social media channels, and any press releases can help you tell if the company is all business or if they have humorous or at least conversational undertones or language. Not only will this allow you to make the decision on whether to use humor in a cover letter, but it also shows you what type of humor would appeal to the hiring manager or other decision-makers.

Being the Top Dog Helps

If you’re a borderline candidate for a job, humor probably won’t help you all that much. Instead, you need a solid resume and a more professional approach to the position. Applicants in the upper echelon of potential candidates may have a bit more leeway. And because you’re already in the top tier, humor is the great differentiator. Note that this isn’t a steadfast rule. But it’s just another consideration you should have before penning the world’s funniest cover letter.

Have you ever heard a best man speech that drones on for 20 minutes? Or a sermon at church that keeps you looking at your watch? That’s because humans typically have a short attention span. It’s not that lengthy dissertations or speeches—even with humor—are especially terrible. But they’re not always necessary. In a professional sense, you also have to value the hiring manager’s time. Odds are strong that they’re poring over dozens of applications a day. Add in the idea that recruiters and companies only look at your application for six seconds before saying “yea” or “nay,” and you don’t have paragraphs or even a few sentences to get your humor across.

In this regard, brevity is key. Keep everything short and to the point, and you just might find more hiring managers appreciating your wit or calling you for an interview.

The Obvious

Like any strong resume, your cover letter should be free of spelling, grammatical, and syntax errors. Forgetting to proofread the letter after drafting it will only nullify your hard work of coming up with humor in a cover letter. So check it once, check it again, and read through it one last time to make sure everything looks amazing and still has the hallmarks of a professional cover letter.

Include All the Usual Parts of a Cover Letter

In addition to your humorous quip, don’t forget that it’s still a cover letter. As such, make certain that you include the following aspects:

• The job you want or are applying for
• Introduce yourself
• Paint a picture of the skills you possess and include any stats that boost your appeal (Example: boosted sales by 22% in Q3)
• Why you want to work at the company and how your skills apply to the position
• Call to action
• Thank you for reviewing the resume
• Contact information

Remember that you don’t just want a verbal recap of your resume. You can take parts of it, but don’t just regurgitate. In this regard, let your resume do the talking and your cover letter be the one-upper.

Superb Examples of Humor in a Cover Letter

Humor comes in a wide array of styles and tastes. Chances are if you ask five people who their favorite comedian is, you’ll get five different answers. So to satisfy your curiosity for funny cover letters and the level of humor that’s been deemed acceptable for employment, here are some stellar examples of humor in a cover letter.

Note: Take notice of the position titles, such as the first example, which helped this applicant nail down an interview.

Dear Potential Master, I was beyond thrilled to see the Customer Service Ninja position at [Company] for two reasons. One, I have long been a fan of your company and all the amazing work you do, and two, because as a real ninja, you can certainly understand that job opportunities for me have been few and far between since 15th-century Japan. Now, why should you consider me over substantially more well-known ninjas like Leonardo, Donatello, Michaelangelo, or even Raphael? Well, for starters, I’ve been skillfully trained in the art of espionage, sabotage, infiltration, and assassination (though I would never assassinate unless ordered to, of course). Your job posting made it clear that you are looking for someone who is ready to take on a variety of responsibilities. Would it impress you to know that I’m proficient in hand-to-hand combat, the katana, and shuriken (you may know these as “ninja stars”) and know seven different ways to render a man immobile with just two fingers? In other words, I’m positive I can handle any responsibilities you throw at me. And as for thriving in a fast-paced environment: Have you ever seen a ninja fight? I’ll be fine. I noticed that the hours are from 3 p.m. to 12 a.m., which is perfect for a ninja like me since I like to operate under the cover of darkness anyway. And while I’ve been trained by the legendary Fujibayashi Nagato, one of the most legendary ninjas ever, to be self-sufficient in all my tasks, I’m very capable and enjoy working as a team while attacking. I humbly look forward to hearing from you soon and would relish the chance to come in for an interview. Maybe you’ll see me coming, maybe you won’t. A good ninja never tells. Sincerely, Applicant Name Source: TheMuse

This applicant eventually landed the job. But for many jobs this approach may be a bit too strong. Still, it’s a fine example of using the job title (Customer Service Ninja) to appeal to an employer while also praising the company and showing the skills you can provide.

Light Humor

In this opening line to a cover letter, the applicant applies a touch of humor but doesn’t overdo it. Then, the writer turns the humor into a skill beneficial to the position—a worthy transition that makes the cover letter stand out.

When I was growing up, all I wanted to be was one of those people who pretend to be statues on the street. Thankfully, my career goals have become a little more aspirational over the years, but I love to draw a crowd and entertain the masses—passions that make me the perfect community manager. Source: TheMuse

The Humor in Intrigue

Another well-executed example of humor in a cover letter is just a straightforward approach that also adds a bit of intrigue. Again, the transition to the job role and mentioning how much the applicant wants to work for the company is natural, while the opening line is simple and provides a little chuckle.

The other day, I took a  career assessment , which told me I should be a maritime merchant. I’m not quite sure what that is, but it did get me thinking: A role that combines my skills in business development with my lifelong passion for the ocean would be my absolute dream. Which is how I found this role at Royal Caribbean. Source: TheMuse

The Attention Grabber With a Call to Action

Combining a great opening line with a call to action at the end, this applicant provides an insight into their live, personality, and sense of humor.

Have you ever had your mom call five times a day asking for a status update on how your job search is going, and then sounding incredulous that not more progress has been made since the last phone call? That’s my life right now. But I’m hoping that soon my life will revolve around being your full-time social media manager. The good news is, I bring more to the table than just an overbearing mom. Let me tell you more. Source: TheMuse

And if you’re having trouble putting together a solid cover letter with or without humor, let Virtual Vocations Career Services help. With a team of experienced resume and cover letter writers, Virtual Vocations can add a dash of professionalism to your cover letter humor.

Moderation Is Key, But Don’t Be Scared to Let Your Personality Shine

Using humor in a cover letter is more than just a few jokes or a bit of dry wit. It’s what helps your personality shine, even at the beginning of the application process. By understanding the potential risks involved and approaching the humor in a somewhat professional matter, it’s not a matter of getting or not getting a job. It’s about finding the right job. No one wants to feel like the wrong puzzle piece shoved into place. So let your humor fly, and you just might find yourself in the midst of a job you love.

Have you successfully used or seen humor in a cover letter? What did you write or read in the cover letter?  Connect with Virtual Vocations on Facebook , Twitter , LinkedIn , Instagram , and YouTube to share your comments. We’d love to hear from you !

Joining  Virtual Vocations  grants you access to our hand-picked remote jobs database. Learn  how our service works , browse job leads by  location and career category , or search hundreds of hand-screened remote jobs to find legitimate work-at-home job leads that match your skills and background.  Register for free  or  contact us  for more information on our service guarantee. Check out our menu of Career Services provided by our team of certified professionals, including resume and career coaching services for remote jobseekers. Resume assessments and writing, LinkedIn profile enhancement, and cover letter writing are available to maximize the success of your remote job applications.  Discounts on all services available to subscription members,  become one now.

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Humor can help your resume stand out — a recruiter explains the right way to use it

Humor can be a sure-fire way to get remembered on the job hunt. A well-chosen joke might get you on the right side of your recruiter, for instance. "Sifting through a pile of resumes can be tedious work," wrote career coach Martin Darke in his book " 30-Second Impact Resume ." He explained, "a few words of fun could make all the difference to your chances of securing that interview."

Still, humor is a risk. Even if you feel a specific hiring manager will appreciate your wit, that person probably isn't sorting through the resumes. Whoever sees your joke may or may not understand it, getting your application blocked from advancing further through the hiring process. As Darke tells CNBC Make It , "You can never be sure how your witty comment will be taken."

Before you add one-liners to your cover letter or resume, ask yourself these six questions to ensure you'll be remembered in the right way.

1. Is the one-liner really witty?

Be certain that it is. Humor is difficult to pull off in any situation, but harder still when your first audience (overworked recruiters) is scanning through hundreds of applications. In fact, one report found that some recruiters might only spend six seconds looking at any given resume. Your one-liner, read quickly, could confuse or alienate the very people you need to support your application.

Put your resume in front of a range of friends and family and watch for their reactions. If the best response you get is a polite smile, it's time to hit the delete button.

2. Is that hilarious one-liner still worth sharing?

Your comment might be hilarious. That's still no reason to include it on your resume or cover letter. Job hunting is serious business. Even if you get a laugh, ask yourself: Is it worth being perceived as someone who lacks seriousness?

It's possible that humor could show you're a fit for a casual and fun workplace. But take note: A humorous resume may not be effective for certain job positions. You must critically consider the job role and the company itself to determine whether humor will give you an advantage.

3. Is the joke harmless?

Even harmless remarks can be interpreted the wrong way, Darke tells Make It. If you feel that you must use humor, err on the side of caution. Shy away from humor that is demeaning, targets certain groups or crosses workplace boundaries. Don't assume that everyone has your sense of humor.

4. Did you keep the joke brief?

Your cover letter's opening line could be a chance to set a humorous tone, says Darke, and offer a brief window into your personality. For example, if you were recently part of a big company's layoff, Darke says that you could make light of it with these potential lines: "You probably read about my redundancy (along with 600 others) in the newspaper. It was nice to be famous briefly."

If you do take this tack, however, don't lose focus. Use the rest of your cover letter to stress your skills and experience.

5. Will it really give you an edge?

Research the company to determine if it's a quirky, fun environment that might appreciate whimsical job titles such as "Professional cat wrangler" or other attempts at humor. The right joke can make you seem more likeable in an employer's eyes and showcase your one-of-a-kind personality.

"It helps if a recruitment advertisement is written in a humorous way, as this gives you an insight into the organization," Darke tells Make It. An amusing job listing could suggest that the company has a "sense of humor and that it might be a fun place to work," he continues.

But remember: In these scenarios, you're not weaving in jokes to show how funny you are. You're really demonstrating why you're a fit for that company's culture and using humor to stand out from fellow applicants.

6. Is your resume strong?

Top candidates are generally in the best position to use humor on a resume. It goes without saying that your resume must have the basics covered. The document should be free of typos and grammatical errors. It should also be concise, clear and limited to one page . More crucially, your resume should tell the story of an impressive candidate who can drive results .

That said, if you're a really strong candidate, you'll likely get noticed without any humor at all. After all, employers are evaluating you for your skill set, not your punchlines.

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• Resume and Cover Letter
• The Right (and Wrong) Ways to...

The Right (and Wrong) Ways to Show Personality in Your Cover Letter

7 min read · Updated on December 17, 2021

The ubiquitous “Just be yourself” isn't foolproof advice when it comes to cover letters. Here's how to add personality while keeping it professional.

For candidates in search of their next opportunity, the realities of the job-application process can be sobering.  According to Glassdoor , a corporate job opening attracts an average of 250 resumes. Of those, four to six candidates are typically interviewed, and only one gets the job.

What does this mean for you? First off, it requires you to submit your resume to multiple companies in quick succession. However, the standard resume format has its limitations when it comes to helping a candidate stand out. The cover letter is your opportunity to incorporate personality into your application — but it's critical to do this in a balanced and professional manner.

On one hand, if you aren't writing a cover letter that connects with the reader and showcases you as a unique person, you may as well not bother with a cover letter at all. On the other hand, a cover letter that's too informal or unprofessional will likely elicit a cringe from the hiring manager. How can you avoid common cover-letter mistakes, improve your odds of connecting with the decision-maker, and help your application rise to the top? Let's take a look.

Begin with an honest self-assessment   

Is there enough personality in your cover letter already? Maybe, or maybe not. A “black-marker test” will help you to elevate your cover letter and answer that question.

Here's how it works: Print your cover letter, then take a black marker and black out your name everywhere in the document. Reading it now, could you mistake it for someone else's? Could another professional replace your name with his or hers and use the rest of the cover letter without additional changes?

If your cover letter has failed the “black-marker test,” know that you are not alone. Most cover letters look and read almost identically because many candidates want to play it safe by using boilerplate language. Use this to your advantage! Make sure that your cover letter represents you and only you.

Understand the company culture

The goal of creating a personalized cover letter is to demonstrate a great fit between you and the company you are interested in. You want the hiring manager to get a sense that you will get along well with others who already work there. Therefore,  you must do your research to strike the right chord in your cover letter.

The company's website is a great place to get a sense of its culture. Does the company break the mold by introducing executives with personal anecdotes and cartoon drawings? If so, you have a bit more creative license when it comes to showcasing your quirky side. If you find a traditional corporate environment with black-and-white headshots and formal professional histories, your incorporation of personality should be carefully weighed and balanced.

Blog articles from the company, whether on the main website or on LinkedIn, can provide additional color and help your decision. Finally,  Glassdoor reviews can be useful as long as you approach them with healthy skepticism and look for patterns across a variety of individual experiences.

As you do your research and reflect on your application package, pay attention to any mismatches or resistance you may sense. For example, if you are having a hard time reigning in your tone to suit a hierarchical and formal organization, this company may not be the best fit for you in the long run.

Related:   How to Find a Job You Love by Assessing Company Culture

Don't just duplicate your resume — tell a story!

Once you understand the voice and style you are trying to echo, it's time to begin writing the cover letter. While following your resume is an easy way to structure the pairing cover letter, the result can come across as impersonal and boring. Instead of reiterating the professional experiences listed on your resume, use the cover letter to reflect on them by connecting to who you are.

Here are some brainstorming questions to spark new thinking:

What defining feature of your personality makes you a great fit for this position?

What quote might illustrate your interest in this company, your professional journey, or your personality?

What about this position draws you to apply?

What experience isn't on your resume but would be an appropriate connection point on the cover letter?

Here are some examples:

“I am the kind of a person who will insist on testing new teleconferencing software from multiple different internet browsers to make sure that the flow of the client conversation isn't interrupted by technical issues. My focus on identifying risks, then addressing them proactively and systematically, makes me the project manager you are looking for.”

“When I was eight years old, I asked my parents for starter capital to fund my very first business venture: breeding rabbits. With my father's help, I built cages and installed heaters to keep the bunnies warm during the winter. I volunteered to sweep the aisles at a local mom-and-pop grocery store in exchange for taking home discarded vegetables. Months of my hard work paid off at Easter. My hand-drawn advertisement posters brought in scores of local families who lined up to buy the bunnies for their kids. That spring, I made $50 and discovered my passion for entrepreneurship. I will bring the same enthusiasm, creativity, and tenacity to the position of Sales Manager at your company.”

“I remember looking out of the window of the Red Line train as it surfaced above ground to cross Charles River on my way to classes at Suffolk University. Every day, no matter how early or late, I would find the Hancock Tower above the Boston skyline and think to myself “Someday, I will work for Ernst & Young in that very building.” As I prepare to graduate this spring, my dream can come true with this internship position.”

Personalize for success (with caution)

From an honest self-assessment to brainstorming, understanding the company culture, and crafting a story, you are well on your way to writing a cover letter that will help you stand out in a pile of same-old applications.

As you write your personal take on why you are a great candidate for the position, be careful to use the right amount of personality. Stay away from stories that are deeply personal to the point of being embarrassing. Anecdotes that are funny for the sake of cracking a joke, or not relevant to the job at hand, won't help you make your case. Personality should never come at the expense of professionalism!

As always, don't neglect to spell check and proofread every cover letter. Reading it aloud can help you spot the sections that don't flow smoothly. Check your tone — it should be conversational, yet respectful. Use your cover letter as an opportunity to showcase the research you've done by mentioning client names that get you excited, recent accomplishments and pride points for the company, or anything else that will reinforce the personal connection between you and the position you want. Combine these tips with the right dose of personality and you'll be sure to show a hiring manager that you belong.

Click on the following link for more cover-letter advice .

Your resume should pair well with your cover letter. How does yours stack up? Submit it for a free resume critique and we'll tell you.

Recommended Reading:

Elevate Your Cover Letter With 3 Simple Tests

Ask Amanda: How Do I Write a Cover Letter?

9 Cliches to Cut From Your Cover Letter Right Now

Related Articles:

Do Hiring Managers Actually Read Cover Letters?

How to Create a Resume With No Education

From Bland to Beautiful: How We Made This Professional's Resume Shine

See how your resume stacks up.

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11 Extremely Funny Cover Letters That People Actually Sent

There was once a time when bagging the job of your dreams entailed writing a short and simple cover letter that convinced the recruiter that you are insanely talented. These guys have skipped the talented element and just gone straight for the insane.

It will soon be that time of year again, when a deluge of enthusiastic graduates morph into desperate job seekers who are clambering to secure the job they have (literally) been dreaming of through countless two-hour-long lectures.

The majority of them will probably fall at the first hurdle. Not because their education sucks, but because they’re competing with every other Joe Monkey who has a college-level education and a resume that stresses their fantastic communication skills (read more: what not to write on a resume ). To get ahead of the pack, you have to distinguish yourself with your cover letter. But before you sit down and pen the perfect introduction to your sparkling resume, you’re going to have to do your research. To give you a helping hand, we’ve dug out some examples of funny cover letters that will most certainly give you some food for thought.

Here’s the thing. We’d actually hire some of these people. I mean, who can turn down a potential candidate whose cover letter divulges that she once donated her hair to charity? Or a guy who fights bears for a hobby? These are gems!

BTW: If you’re applying for hundreds of jobs but getting nowhere, our expert cover letter editing services can help you to finally put the rejection behind you.

If you’re currently working on your cover letter and are looking for some simple tips on how to write a killer introduction to your resume, take a look at our guide fantastic cover letter formula .

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The 23 Best Cover Letter Examples: What They Got Right

Published: December 14, 2023

I've sent plenty of cover letters throughout my career, so I know it isn't usually fun to write one. Fortunately, the cover letter examples I painstakingly gathered below show that it’s possible to have a little fun with your job search — and maybe even make yourself a better candidate in the process.

I was shocked upon learning 45% of job seekers don't include a cover letter when applying for a job. I definitely don't recommend following the crowd on this matter because your cover letter is a chance to tell the stories your resume only outlines.

It's an opportunity for you to highlight your creativity at the earliest stage of the recruitment process.

Are you ready to showcase your unique skills and experience? Or are you looking for more tips and cover letter inspiration?

Keep reading for 20+ cover letter examples, then check out tips for cover letter formatting and what makes a cover letter great .

5 Free Cover Letter Templates

Five fill-in-the-blank cover letter templates to help you impress recruiters.

• Standard Cover Letter Template
• Entry-Level Cover Letter Template
• Data-Driven Cover Letter Template

You're all set!

Click this link to access this resource at any time.

Cover Letter Examples

• Standard Cover Letter Example
• Data-Driven Cover Letter Sample
• Entry-Level Cover Letter Example
• The Cover Letter That Explains 'Why,' Not Just 'How'
• The 'We're Meant for Each Other' Cover Letter
• The Cover Letter with H.E.A.R.T.
• Short-and-Sweet Cover Letter Example
• The Short Story
• The Bare Bones Cover Letter
• The Breezy Follow-Up
• The Administrative Assistant Cover Letter
• The Internship Cover Letter
• The Brutally Honest Cover Letter
• The Pivot Cover Letter
• The Graphic Design Cover Letter
• Consulting Internship Cover Letter Example
• Nonprofit Referral Cover Letter Example
• General Email Inquiry Cover Letter Example
• Post-Phone-Call Cover Letter Example
• Mission-Driven Graduate Cover Letter Example
• Short Recommendation Cover Letter Example
• Professor or Research Position Cover Letter Example
• Director Cover Letter Example
• Editorial Cover Letter Example
• Promotion Cover Letter Example
• Law Cover Letter Example

Customizable Cover Letter Examples

In a hurry for a cover letter example you can download and customize? Check out the ones below from HubSpot’s cover letter template kit .

1. Standard Cover Letter Example

Download a Customizable Copy of This Cover Letter Example

This standard cover letter is among my favorite approaches because it hits all the right notes: It includes a space to give a brief summary of your experience, as well as a space to delve in-depth into the specific responsibilities of your current role.

You also have the chance to describe the challenges you’ve mastered in previous roles, showing that you’re capable of facing any problem that comes your way.

Why I Love It

I love this cover letter because it allows you to describe the high points of your career while still being professional, personalized, and succinct.

2. Data-Driven Cover Letter Sample

Numbers are worth a million words — or that’s how I think the saying should go (if only we could include pictures in cover letters).

Citing data and statistics about your achievements at your current company is an assured way to capture a hiring manager’s attention.

Over the years, I've learned most hiring managers don’t read the entire letter, so a bulleted summary of your achievements can be a powerful way to increase the effectiveness and scannability of your message.

I love this cover letter because it’s adaptable to any role. Even if you don’t work in a data-centric role, you can include any enumerable achievement.

If I worked in a creative industry, for instance, I could include the number of creative assets you designed for your current company.

3. Entry-Level Cover Letter Example

Many of us have had "first job jitters" (that's what I'm calling it) when applying for our first career opportunity.

However, my experience taught me to increase my chances of getting that first interview by including a cover letter that explains how my education can help me succeed in the role I applied for.

In fact, HubSpot staff writer Erica Santiago says highlighting her education was key to snagging her first role out of college.

"When I graduated from journalism school, I only had a couple of internships under my belt and maybe some writing clips — not enough to compete with most young professionals with more experience," she recalls.

"So, I highlighted the classes I took such as 'News Reporting and Writing' or 'Electronic News Gathering," she says, "And I explained the assignments I did and how they gave me real-world experience in interviewing and reporting."

She says that's how she got her first job as a digital journalist for WSVN in Miami.

If you need help understanding how to highlight your education in a cover letter, look no further than this example from HubSpot.

While other cover letter samples give experienced professionals the opportunity to share their experience at length, this one gives you the chance to describe your personal and professional attributes.

You can then convey how you can use your knowledge to help your target company reach its goals.

I love this cover letter because it’s easy and simple to use for a student who has little experience in their target industry — including those who haven’t yet completed an internship.

Looking for more? Download the entire kit below.

5 Professional Cover Letter Templates

Fill out the form to access your templates., best cover letter examples.

What does a good cover letter look like in practice, and how can you make yours stand out? I  found six examples from job seekers who decided to do things a bit differently.

Note: Some of these cover letters include real company names and NSFW language that I've covered up.

1. The Cover Letter That Explains 'Why,' Not Just 'How'

You may already know how to talk about how you’ll best execute a certain role in your cover letter. But there’s another question you might want to answer: Why the heck do you want to work here?

The Muse , a career guidance site, says that it’s often best to lead with the why — especially if it makes a good story.

I advise against blathering on and on, but a brief tale that illuminates your desire to work for that particular employer can really make you stand out.

Image Source

Here’s another instance of the power of personalization.

The author of this cover letter clearly has a passion for this prospective employer — the Chicago Cubs — and if she’s lying about it, well, I'm sure that would eventually be revealed in an interview.

Make sure your story is nonfiction and relatable according to each job. While I love a good tale of childhood baseball games, an introduction like this one probably wouldn’t be fitting in a cover letter for, say, a software company.

But a story of how the hours you spent playing with DOS games as a kid led to your passion for coding? Sure, I’d find that fitting.

If you’re really passionate about a particular job opening, think about where that deep interest is rooted. Then, tell your hiring manager about it in a few sentences.

Why This Is A Great Cover Letter

This example shows how effective personalization can be. The writer is passionate about the employer, drawing from her own childhood experience to communicate her enthusiasm.

Further reading: Sales Cover Letter Tips

2. The 'We're Meant for Each Other' Cover Letter

This cover letter example is a special one because it was submitted to us here at HubSpot. What does the letter do well? It makes a connection with us before we've even met the letter's author.

"Content Marketing Certified" shows the applicant has taken the content marketing certification course in our HubSpot Academy (you can take the same course here ).

Our "records" indicate he/she did indeed give an interview with us before — and was a HubSpot customer.

The cover letter sang references to a relationship we didn't even know we had with the candidate.

The letter ends with a charming pitch for why, despite him/her not getting hired previously, our interests complement each other this time around.

(Yes, the applicant was hired).

This cover letter example does an excellent job of building rapport with the employer. Despite not getting hired for previous roles they applied for at HubSpot, the writer conveys exactly why they are right for this role.

Read more: Customer Service Cover Letter Tips

3. The Cover Letter with H.E.A.R.T.

HubSpot has a lot of H.E.A.R.T. — Humble, Empathetic, Adaptable, Remarkable, Transparent.

Our Culture Code is the foundation of the company's culture, the driving force behind our mission to help millions grow better , and serves as the scaffolding for our hiring practices.

Recruiters at HubSpot look for applicants that demonstrate how they embody the Culture Code and job description, paying extra attention to cover letters that are super custom to HubSpot.

In another HubSpot submission, a HubSpot applicant writes about how she found out about HubSpot, why she likes the company, and how her professional experience aligns with H.E.A.R.T.

HubSpot's recruiting team was impressed with her dedication to the company and how she went beyond what was asked for by linking her portfolio in her closing paragraph.

Featured Resource: 5 Free Cover Letter Templates

Download our collection of 5 professional cover letter templates to help you summarize your professional journey and land your dream job – whether it's at your first or fifth company.

Short Cover Letter Examples

4. the short-and-sweet cover letter.

In 2009, David Silverman penned an article for Harvard Business Review titled, " The Best Cover Letter I Ever Received. " That letter has three complete sentences, as follows:

One might argue that this particular letter is less than outstanding, and I'll also admit it's an older example.

It’s brief, to say the least, and the author doesn’t go into a ton of detail about what makes him or her qualified for the job in question.

But that’s what Silverman likes about it — the fact that the applicant only included the pieces of information that would matter the most to the recipient.

"The writer of this letter took the time to think through what would be relevant to me," writes Silverman. "Instead of scattering lots of facts in hopes that one was relevant, the candidate offered up an opinion as to which experiences I should focus on."

When you apply for a job, start by determining two things:

• Who might oversee the role — that’s often included in the description, under "reports to." Address your letter to that individual.
• Figure out what problems this role is meant to solve for that person. Then, concisely phrase in your cover letter how and why your experience can and will resolve those problems.

The key to this standout cover letter is research.

By looking into who you’ll be reporting to and learning more about that person’s leadership style, you’ll be better prepared to tailor your cover letter to focus on how you can create solutions for them.

Read here for more tips on how to land your dream job .

5. The Short Story

Basha Coleman began her cover letter with a short story. The goal of this short story is two-fold:

• Detail the experience she already has with the organization.
• Stand out to the hiring team.

I notice her short story follows a typical narrative arc: It has a conflict/obstacle, a turning point, and a positive outcome, all created with a goal to emphasize a theme or point.

In this case, Coleman is emphasizing her existing affinity with the brand and her triumphs within the program so that she can continue on her career path.

Like the second example in our list, this cover letter does an excellent job of conveying the applicant’s existing affinity for the brand. If you are applying to a company you love, don’t be shy about showing it and explaining why.

6. The Bare Bones Cover Letter

In today's job market, cover letters aren't always necessary. Even though many recruiters won't ask for or even read them, cover letters can still be effective and convey personality to a reader.

Writing a strong cover letter can help you better convey your interest in the position and company.

This template from The Balance Careers puts together the essential components of a short cover letter: excitement about the position, your qualifications, and a call-to-action for the recruiter to follow up with you.

Combining these central aspects in a well-written, compelling narrative will go a long way in convincing readers to hire you.

This letter is organized and concise. The inclusion of bullet points to highlight key skills and help the recruiter skim the document is a nice touch.

Check out this post for more useful cover letter tips .

7. The Breezy Follow-Up

In this cover letter, Amanda Edens is following the instructions the hiring manager gave by forwarding an email with resume and writing samples attached.

This short cover letter is the result. I especially admire how she uses casual and breezy language to convey personality and enthusiasm, and she keeps her paragraphs succinct.

Not only does Amanda include links to relevant writing samples that are live on the web, but she also closes with a strong final paragraph that:

• Summarizes the expertise she has relevant to the posting
• Emphasizes that she doesn't want to simply get a job but rather help the organization accomplish their goals
• The reader gets everything they need in an organized and thoughtful manner.

8. The Administrative Assistant Cover Letter

In this cover letter the candidate, Michelle, plays up her prior music industry experience to build a connection with Epic Music Group. If you have specific industry experience for the role you are applying for, be sure to highlight that.

It’s clear that she’s passionate about not only the music industry, but Epic as a whole.

She’s done so much research on the company that she knows what software programs they use, and happens to be proficient in it to help convey value to the hiring manager.

This example further illustrates the importance of research.

Make sure you understand the culture of the company to which you’re applying before you send a completely unfiltered cover letter — if you don’t, there’s a good chance it’ll completely miss the mark.

In just three short paragraphs, the applicant uses their company research to drive home why they are the perfect fit for the role — emphasizing industry experience as well as software knowledge specific to the company.

All of this communicates that she’d be able to start with very few hiccups while getting up to speed.

Further reading: 15 Cover Letter Templates

9. The Internship Cover Letter

Maybe you’re just getting started in your career and looking to land the right internship to gain experience in your field.

In this case, you’ll need to highlight more of your educational background and transferable skills since you won’t have as much professional experience to highlight.

The cover letter above is a great example of how to emphasize your skills and accomplishments when applying to internships or entry-level positions. A few things the applicant does well:

• Highlights relevant extracurriculars and affinity networks. In this case, the applicant is applying for a business analyst position, so mentioning their involvement in a FinTech group makes sense.
• Previous internships in relevant fields: Our applicant points out that they’ve interned as a Business Analyst at another firm. Pointing out that they’ve done the role before will help make their case for fit.
• Highlight other useful skills: This applicant is fluent in both English and German. If an international company or an organization needs bilingual support, knowing multiple languages is an asset.

This cover letter example illustrates how you can leverage your education and background to get the gig even when you don’t have much working experience. Highlighting previous internships or experience in related fields can go a long way in convincing hiring managers you’re the perfect candidate for the role.

Further reading for recent graduates:

• How to Find a Job After College
• Writing a Cover Letter for an Internship

Creative Cover Letter Examples

10. the brutally honest cover letter.

Then, there are the occasions when your future boss might appreciate honesty — in its purest form.

Former Livestream CEO Jesse Hertzberg, by his own admission, is one of those people, which might be why he called this example " the best cover letter " (which he received while he was with Squarespace):

As Hertzberg says in the blog post elaborating on this excerpt — it’s not appropriate for every job or company.

But if you happen to be sure that the corporate culture of this prospective employer gets a kick out of a complete lack of filter, then there’s a chance that the hiring manager might appreciate your candor.

"Remember that I'm reading these all day long," Hertzberg writes. "You need to quickly convince me I should keep reading. You need to stand out."

The applicant did their research on the company’s culture and executed this cover letter flawlessly. It’s funny and shows off the applicant’s personality all while making it clear why they are a good fit for the role.

Further reading:

• How to Stand Out and Get Hired at Your Dream Company
• How to Find Your Dream Job

11. The Pivot Cover Letter

Making a career switch? Your cover letter can be an excellent opportunity for you to explain the reasoning behind your career change and how your transferable skills qualify you for the role.

It’s clean but effective.

Since the role she is applying for is more visual, it’s important to both show and tell why you’re a good fit.

This cover letter strikes the perfect balance between creativity and simplicity in design while putting the applicant's career change into context.

The copy is clean, with a creative font choice that isn’t distracting from the content, but still demonstrates the applicant’s knack for design.

12. The Graphic Design Cover Letter

When applying for more creative roles, the design of your cover letter can say just as much as the words on the page. Take the graphic designer letter example below.

It’s got so much going for it:

• Pop of color
• Clean layout
• Interesting fonts

Besides the style elements, this example also doesn’t skimp on the key skills recruiters are looking for. Using metrics, the applicant proves their value and why they would be a great fit.

This cover letter thoroughly conveys the applicant’s skills and qualifications using a variety of visual elements and emphasizing their greatest achievements.

Pro tip: If you're applying for a graphic design job, share a link to your graphic design portfolio website , even if it's not an application requirement.

Job Cover Letter Examples

Next up, let’s go over some classic cover letter examples for jobs, especially if you’re applying to internships or only have a few years of experience.

The below cover letters follow the golden rules and don’t deviate too much from the standard — which is ideal if you’re applying to positions in more traditional industries.

13. Consulting Internship Cover Letter Example

Many internship applicants are early on in their careers or are still in college. That means they’ve yet to gather enough experience to offer tangible proof of their ability to do the job.

That means that a cover letter is the place where an internship applicant can shine.

This cover letter example highlights the applicant’s skills in a bullet-point format. That makes it easier for an overburdened hiring manager to get the essence of her points, quickly, if they’re only skimming cover letters.

Not only that, but this applicant personalized the letter in every single sentence. She shares information about her prior conversations with some of the company’s employees and mentions the company’s name at every turn.

While she only has one prior consulting job, she deftly mentions the skills she developed in that role and ties them into her desired position at Quantcast Product Group.

This cover letter example does a fantastic job advertising the applicant’s soft skills in a highly scannable format — while still going heavy on the personalization.

Don’t be shy to lightly play with formatting to get your point across and to imbue the letter with your passion for a company.

14. Nonprofit Referral Cover Letter Example

This cover letter example for a nonprofit job hits the ground running by right away inserting the name of one of the nonprofit’s Superintendents.

That’s an excellent way to get a recruiter’s attention and make you stand out from the slush pile, even if you’re only just out of school, as is the case for this applicant.

If you’ve received an internal recommendation for a position, you’d be wise to open your letter with that information. Don’t worry about it feeling too stilted or strange — remember, hiring managers only skim letters.

Your goal is to make sure they get information about you that they otherwise won’t get from your resume.

With only three full paragraphs, this cover letter example is short, sweet, and to the point. No time is wasted, and it also goes over the critical basics, such as skills and experience.

This nonprofit cover letter includes a recommendation from an internal employee at the target organization, making it more likely to stand out from the slush pile.

I  also love that it doesn’t skimp on the basics, such as skills, enthusiasm, and experience.

15. General Email Inquiry Cover Letter Example

Even if a job opportunity isn’t available at an organization yet, it doesn’t mean that there won’t be. You can always send a general inquiry cover letter, like the one in this example.

This email cover letter for a political campaign internship is short and sweet, but includes the critical information the campaign coordinator needs to consider the applicant for any new positions that may open up.

The best part about this cover letter is that it can be easily customized from one political campaign employer to the next.

While it does include a level of personalization, it’s brief and can be easily changed to address the specific political candidate.

When sending general inquiries like this one, it’s essential to make the personalization aspect as pain-free as possible for yourself. That may mean including only one sentence or two, knowing that a general inquiry might not be replied to.

This email cover letter example hits all the right notes while keeping it brief and to-the-point. While we don’t recommend choosing this format for a formal cover letter, it works if you’re sending a general inquiry to an employer over email.

It’s also a good example to follow if you’re still in college or have very little experience.

Read more: How to Write a Letter of Interest

16. Post-Phone-Call Cover Letter Example

If you get a phone call from a potential employer and they invite you to send your resume, pat yourself on the back — that is such a win. In your cover letter, be sure to mention that right away, like this example does.

A hiring manager or an executive at a company likely has a lot of tasks on their plate, which means that they may forget about your call from one week to the next.

That is totally okay, which is why this example starts with a reminder that the applicant and the letter recipient spoke back on January 31st. It also has a few more details about why they started speaking in the first place.

Aside from leveraging the phone call that’s already occurred, this cover letter also does an excellent job explaining why the applicant is an ideal choice for the job.

It goes into detail about skills and previous experience with a high level of enthusiasm, and includes a promise to follow up at the end.

This cover letter example includes two things that will immediately draw my attention: A phone call they’ve already had, and a mutual contact at their organization.

The job and internship search can be grueling; never be afraid to use everything you have at your disposal to improve your standing over other applicants.

Read more: How to Start a Cover Letter

17. Mission-Driven Graduate Cover Letter Example

This cover letter example from a recent B.A. graduate wowed me from the first sentence.

The applicant right away explains her attained degree and her specific career interests, then dives into the aspects of her experience that make her such a great candidate.

It's so personalized to the employer’s own mission that it’s difficult to stop reading it.

Even if the hiring manager isn’t a science or health professional, they would be able to effectively gauge the applicant’s suitability for the role by the expertise she shows in her cover letter alone.

The applicant explains at length why she’s excited to work for that specific hospital. The organization serves Aboriginal populations, which aligns with her own values and research interests.

In the last paragraph, she summarizes what she knows about the employer in one sentence, then describes how each of her experiences supports the employer’s mission.

That is an exceedingly clever and meaningful way to align yourself with an organization at a deeper level.

If you’re applying to a mission-driven organization, don’t be shy about showing your excitement and expertise. You don’t need a lot of experience to show that your values align with those of your target organization.

This cover letter example is especially good inspiration if you’re making a career change, have only just a few internships under your belt, or are graduating from college.

18. Short Recommendation Cover Letter Example

Referral or recommendation cover letters don’t need to be too long, and this is a great example of that. It immediately leverages a mutual connection at the company.

The mutual connection recommended that the applicant contact the hiring manager for a role, which is a piece of information I  always recommend you frontload in your letter.

This specific cover letter comes from an applicant with little experience, making it a good example to follow if you’re switching careers or just out of college.

Instead of talking about their experience, the applicant uses anecdotal evidence to convey their enthusiasm for working at that company.

The writer also goes over their most salient skills, such as being able to speak multiple languages. They also explain how their degree directly applies to the target role.

I  love that the candidate highlights their leadership abilities and makes that an effective selling point for being hired.

This cover letter doesn’t go on for too long, which we love. It’s simple and sweet and provides all the information the hiring manager needs to look more closely at the applicant’s resume and make an interviewing decision.

19. Professor or Research Position Cover Letter Example

Academic or research position cover letters might require a little more information than the typical cover letter — and this is one such example. Why is it okay to go a little longer?

Because the letter is not only a way to supplement the PhD candidate’s academic CV, but to provide a writing sample for the search committee.

I love this cover letter because it expresses the candidate’s enthusiasm for teaching and explains her instructional ethos, such as providing out-of-the-classroom opportunities, championing communication, and encouraging students to step out of their comfort zone.

The applicant also suggests courses she may be able to teach at the target institution, and expresses her interest in developing new courses as needed.

She also suggests how she can enhance the college’s extracurricular programming by offering study abroad courses, which shows not just an interest in teaching but adding to the school’s overall culture.

While this letter goes for a little longer than recommended, it serves as a fantastic writing sample and explains the applicant’s research background at length.

If you’re applying to academic or research roles, don’t be afraid to go into detail about what most excites you in terms of research interests.

20. Director Cover Letter Example

This cover letter example — for a Director of Catering position at a university — doesn’t waste any time.

The applicant right away says that they’re a strong candidate for the role, then jumps right into three salient qualifications that make him a great fit.

I love how the applicant uses bullet points and bold text to guide an overburdened hiring manager through the cover letter — and to give them permission to scan it, if needed.

If the hiring manager would like more information or actual examples of the skills, they merely need to read the rest of the bullet point paragraph.

As mentioned, light formatting can be beneficial to your cover letter, as it draws the recruiter’s eyes and prevents them from having to fish for the information they’re looking for.

This short, sweet cover letter includes the critical information a hiring manager or high-level executive needs to make an interview decision.

I  love the use of formatting that doesn’t stray too much from regular cover letter conventions, and I  like that the applicant kept all other paragraphs extremely brief.

21. Editorial Cover Letter Example

Applying for an editorial or journalistic position? Like a cover letter example I  shared earlier, you can take a more storytelling approach to capture the hiring manager’s attention.

This cover letter example does that effectively by telling an anecdote that directly mentions the newspaper where they’d like to work.

This immediately draws the reader in and tells them that this application isn’t random at all; the applicant would like to work at the newspaper because they’ve read it every morning.

Not only that, but they have a favorite reporter on the newspaper’s staff. The applicant then jumps into the specific reason they want to take an editorial position at the Baltimore Sun.

The cover letter includes all pertinent information, such as how previous positions have equipped the applicant to take on this job. It closes with enthusiasm after keeping the reader rapt every step of the way.

The applicant uses storytelling to — you guessed it — apply for a position that needs storytelling skills. If you’re applying for a data-driven position or a graphic design position, why not showcase those skills in the cover letter itself?

I  like that this letter doesn’t diverge too much from cover letter conventions while still differentiating itself.

22. Promotion Cover Letter Example

In this cover letter example, the applicant already works for the employer and wishes to apply for the next position to move up in their career.

I  like that the letter cites the applicant’s extensive knowledge of the organization, which will no doubt give them an advantage over external applicants.

Not only that, but the applicant also references their experience before they started working at the employer and uses that information to make their candidacy even more desirable.

Lastly, this letter includes a healthy level of enthusiasm for the university and the position — something that is never extra in a cover letter.

This cover letter example does an excellent job showing the candidate’s knowledge of their current organization while stating why they’re a natural fit for the promotion.

Plus, the letter includes information on the applicant’s relevant activities outside of work — if you’re involved in any organizations that might help you do your job better, be sure to include them.

23. Law Cover Letter Example

This law cover letter example jumps right into personalization, a bold move that will serve you well if you’re genuinely interested in a company and want to stand out.

The applicant cites the recipient’s recent article on bond litigation, then ties that into the role they’d like to get at the law firm.

The applicant then goes into his skills and the feedback he’s received from past managers. This is an excellent way to introduce your skills without sounding dry — or even unfounded.

By citing positive feedback you’ve received, you’ll imply that others have praised you for having those skills, and that you’re not only "tooting your own horn."

Pro-Tip: In cover letters, it’s absolutely okay to toot your own horn — that’s what they’re for. But if you can cite others’ remarks, that also helps.)

At just two and a half paragraphs, this letter is exceedingly short but no less effective. It’s an excellent example of how to personalize your letter quickly while still conveying the essentials of a cover letter.

This short cover letter example keeps it brief while still creating high impact. The applicant personalizes the letter immediately, cites external feedback, and conveys enthusiasm.

This letter proves you don’t need to write a novel about an employer to sway the hiring manager into giving you an interview.

Now that I've shown you some excellent examples, let's talk about how you can create the best cover letter for your dream job.

What is a good cover letter?

A cover letter is used to show your interest in the role, passion for the company, and the impact you've had in previous positions. Good cover letters should include a standout opening, relevant skills and qualifications, and a strong finish with a call-to-action — all within one page and unique to each application.

What’s on a cover letter?

Before you start writing your cover letter, let's cover a few basic must-haves you'll want to include. If you’re looking for more detailed instructions, check out this guide to writing a cover letter .

Add a simple, but pleasant greeting to address the recruiter or hiring manager.

Learn more:

• Dear Sir or Madam Alternatives
• Cover Letter Greetings

Write a catchy introduction that explains why you’re interested in the role.

• How to Write an Introduction
• Tips for Writing a Good Introduction Sentence

Work Experience

This is the heart of your cover letter. It outlines your relevant experience and why you’d be a great fit for the role. You can highlight special skills, experiences, professional achievements, or education to help make your case.

• How to Write About Your Professional Background
• Professional Bio Examples
• LinkedIn Bio Examples

In this paragraph, add a call-to-action by expressing interest in an interview. Offer your contact information and sign off.

• Email Closing Line Examples
• Tips for Writing Conclusions

What does a cover letter look like?

Besides showing off your skills and qualifications, cover letters give you the opportunity to present a clear, concise, and compelling writing sample. It shows off your personality and your ability to convey ideas.

That's a lot of information to include on a single page, so it can help to have a clear structure to start with.

Check out our fillable cover letter templates to see how you should organize the content of your cover letter.

What makes a great cover letter?

A cover letter is personal, but it also needs to help you reach a goal and help the hiring team understand how you could perform that role with their company. This complexity can make cover letters really tough to write.

Because cover letters are difficult to write, many come off as boring, basic, or confusing for hiring managers to read. But the tips below about the qualities that make a cover letter great can help you take your cover letter from basic to bright.

Start with this quick video, then keep reading for more tips:

Personalized Introduction

Begin with an introduction that's personal. It should capture the reader's attention and address your recipient by name. Then, add a compelling opening sentence that emphasizes your interest in the specific role.

Helpful Cover Letter Introduction:

"Dear [Hiring Manager's Name],

In an increasingly digitized world, where customer-centric strategies are vital for business success, I am thrilled to apply for the [Job Title] position at HubSpot."

Unhelpful Cover Letter Introduction:

"To Whom it May Concern,

I am applying for the [Job Title] position at HubSpot. I have some experience in marketing and can help your clients grow their businesses."

Relevant Professional Experience

It can be tempting to use the same cover letter for every job. After all, it's about your experience, isn't it? But it's not enough to rephrase the work history in your resume.

Recruiters and hiring managers are looking to fill a specific role, so you need to show how your experience translates to their unique needs.

So, the body of a great cover letter should showcase the specific professional experiences that are relevant to the job you're applying for. Emphasize your accomplishments and skills that directly relate to what the job needs.

To speed up this part of the cover letter writing process, start by creating a list of your transferable skills . Drafting this list can help you quickly focus on the skills to highlight in your cover letter.

Then, use AI tools to summarize job descriptions and narrow in on where your experience and the needs of the role you're applying for overlap. This post is full of useful AI assistant tools if you're new to AI.

Helpful Cover Letter Experience:

"At [Company Name], I had the opportunity to assist a global ecommerce retailer in enhancing their online customer experience. By conducting in-depth market research and customer journey mapping, I identified pain points and areas of improvement in their website navigation and user interface."

Unhelpful Cover Letter Experience:

"I also worked with an ecommerce retailer to improve the customer experience. We did some surveys and training, and they were happy with the results."

Useful Examples

To make your cover letter stand out, add specific examples that show how you've solved problems or gotten results in past roles.

Quantify your accomplishments whenever possible, using data to give the reader a clear understanding of your impact.

Helpful Cover Letter Example:

"I lead a team of five content writers while increasing website traffic by 18% year-over-year."

Unhelpful Cover Letter Example:

"I have a great track record of leadership and achieving fantastic results."

Research and Company Knowledge

Hiring teams aren't hiring anyone with the skills to do the job. They're hiring a person they'll work alongside at their specific company.

So, to show that you're not just looking for any job anywhere, share your knowledge of the company's industry, values, and culture in your cover letter.

Spend some time on the company website and take notes on what makes this business interesting to you and why you would want to work there.

Then, explain how your skills align with the company's mission and goals and explain how you could add to their chances of success. This will showcase your interest in the company and help them see if you are a good cultural fit.

Helpful Cover Letter Research:

"I was particularly drawn to HubSpot not only for its industry-leading solutions but also for its exceptional company culture. HubSpot's commitment to employee development and fostering a collaborative environment is evident in its recognition as a top workplace consistently. I strongly believe that my passion for continuous learning, self-motivation, and dedication to contributing to a team will make me a valuable asset to HubSpot."

Unhelpful Cover Letter Research:

"I have been inspired by HubSpot's commitment to inbound marketing and its comprehensive suite of solutions. HubSpot's dedication to providing valuable content and fostering meaningful relationships aligns with my own values and aspirations."

Clear Writing

Your cover letter needs to pack in a lot of important information. But it's also important that your cover letter is clear and concise.

To accomplish this, use professional but easy-to-understand language. Be sure to remove any grammar or spelling errors and avoid lengthy paragraphs and avoid jargon or overly technical language.

You may also want to use bullet points to make your letter easier to skim. Then, proofread your cover letter for clarity or ask a friend to proofread it for you.

• Guide to Becoming a Better Writer
• Tips for Simplifying Your Writing

Helpful Cover Letter Writing:

"In addition to my academic accomplishments, I gained valuable practical experience through internships at respected law firms.

Working alongside experienced attorneys, I assisted in providing legal support to clients. This hands-on experience helped me develop a deep understanding of client needs and enhanced my ability to effectively communicate complex legal concepts in a straightforward manner."

Unhelpful Cover Letter Writing:

"Furthermore, as a complement to my academic accomplishments, I have garnered invaluable practical experience through internships at esteemed law firms.

Throughout these placements, I actively collaborated with seasoned attorneys to conduct due diligence and furnish clients with comprehensive legal support. Notably, these experiences fostered a profound comprehension of client necessities, whilst honing my legal acumen to articulately convey intricate legal principles within a lucid and concise framework, adhering to applicable precedents and statutes of limitations."

Genuine Interest and Enthusiasm

Find ways to convey your passion for the role and how excited you are to contribute to the company you're applying to. At the same time, make sure your interest feels authentic and outline how it aligns with your career goals.

Your ultimate goal is an enthusiastic letter that feels honest and leaves a lasting positive impression.

Showing excitement in writing doesn't come naturally for everyone. A few tips that can help you boost the genuine enthusiasm in your letter:

• Record audio of yourself speaking about the role, then use voice-to-text technology to transcribe and add these sections to your letter.
• Choose your words carefully .
• Write in active voice.

Helpful Cover Letter Tone:

"I am genuinely enthusiastic about the prospect of joining [Company/Organization Name] as an accountant. My combination of technical proficiency, eagerness to learn, and strong attention to detail make me an ideal candidate for this role. I am confident that my dedication, reliability, and passion for accounting will contribute to the continued success of your organization."

Unhelpful Cover Letter Tone:

"Honestly, I can hardly contain my excitement when it comes to reconciliations, financial statement analysis, and tax regulations! Engaging in spirited discussions with professors and classmates has allowed me to foster an unbreakable bond with the fascinating world of accounting, and I'm positively bursting with enthusiasm at the prospect of applying my skills in a professional setting."

Memorable Conclusion

End your cover letter on a strong note. Summarize your top qualifications, restate your interest in the position, and express your interest in future communication.

Then, thank your reader for their time and consideration and include your contact information for easy follow-up.

To make your conclusion memorable, think about what parts of your letter you'd most like the hiring manager to keep top of mind. Then, consider your word choice and phrasing. If you're feeling stuck, this list of ways to close an email can help.

Helpful Cover Letter Conclusion:

"Thank you for considering my application. I am excited about the opportunity to further discuss how my qualifications align with the needs of Greenpeace. Please feel free to contact me at your convenience to arrange an interview.

Together, let's make a lasting impact on our planet.

[Your Name]"

Unhelpful Cover Letter Conclusion:

"Thank you for considering my application. I look forward to the possibility of discussing my qualifications further and how I can contribute to Greenpeace's mission. Please feel free to contact me at your convenience to arrange an interview.

I’d like to add another stage to the job search: experimentation.

In today’s competitive landscape, it’s so easy to feel defeated, less-than-good-enough, or like giving up your job search.

But don’t let the process become so monotonous. Have fun discovering the qualitative data I’ve discussed here — then, have even more by getting creative with your cover letter composition.

I certainly can’t guarantee that every prospective employer will respond positively — or at all — to even the most unique, compelling cover letter. But the one that’s right for you will.

So, get inspired by these examples and templates. Write an incredible cover letter that shows the hiring team at your dream job exactly who you are.

Editor's note: This post was originally published in October 2020 and has been updated for comprehensiveness. This article was written by a human, but our team uses AI in our editorial process. Check out our full disclosure to learn more about how we use AI.

Don't forget to share this post!

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Letter of Interest Tips, Templates & Examples [A 2023 Guide]

15 Cover Letter Templates to Perfect Your Next Job Application

The Ultimate Guide to Writing a Cover Letter

How to Start a Cover Letter to Impress Employers [+ 14 Examples]

Eight Cover Letter Greetings for Every Situation

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The Only Cover Letter Guide You’ll Need in 2024 (+Examples)

• Kaja Jurcisinova , 
• Updated January 16, 2024 13 min read

Oh, the dreaded cover letter. Job seekers hate writing it and nobody knows if anybody even reads cover letters anymore. And yet, not attaching one to your application would be a terrible mistake. This cover letter guide will tell you not only why to write one, but also how to write a really good one.

But first , why does everyone hate writing cover letters so much?   After all, a cover letter gives you a unique opportunity to distinguish yourself from others.

In comparison with a resume, the cover letter allows you to provide details that didn’t fit in on your resume and demonstrate your passion.

All the negativity that surrounds the cover letter probably comes down to the fact that good cover letters require a bit of alchemy. They also take time to write.

This guide will help you avoid any mistakes and write a strong cover letter that will catch the recruiter’s attention. We also include cover letter examples.

Generally speaking, you want to make your cover letter:

• easy to read for the recruiter;
• well-structured;
• max 4 paragraphs/1 page long;
• professional in both tone and greetings;
• tailored for the specific opening.

Let's get to it!

Table of Contents

Click on a section to skip

Why should you write a cover letter?

How do recruiters read cover letters, how to write a great cover letter in 9 simple steps.

• What if you're told to NOT submit a cover letter? 

Final cover letter tips and hacks

Cover letter examples.

So, how exactly is the cover letter important for your job application? 

Some may argue that the cover letter in 2024 isn't really relevant anymore. In fact, one study stated that only 18 percent of hiring managers think cover letters are a key part of an application.

However, don’t get fooled by these statistics. While your resume may be considered more important during the hiring process, including a well-written cover letter can increase your chances of landing a job. 

For instance, 83% of hiring managers would be convinced by a really good cover letter — even if the resume wasn’t good enough, according to this study .

And there's more to it.

Some of the key advantages of the cover letter are:

• It’s much less structured than the resume and lets you develop a story. 
• It gives you space to get a little more creative. 
• Your personality can shine through thanks to it.
• You can elaborate on key achievements mentioned in your resume.
• It helps explain a lack of experience, career change, or an employment gap.

In other words, the cover letter is a perfect chance to bridge the distance between you and a recruiter even before the actual job interview . 

Pro tip: Before writing a cover letter, make sure that you have a powerful resume that matches the job description. Because if your resume doesn’t fit a desired profile, your cover letter probably won’t get read at all. To learn more, you may want to check out our  Ultimate Resume Guide .

First, they read them to decide if you’re the right fit for a position. For this reason, avoid generic write-ups at all costs. What recruiters love to see is a short persuasive argument of why you fit the role and the company. Something like this: 

“I was happy to hear about this job opening from my former manager, Jane Anne. She and I have worked together on many projects throughout the years and she thought that I would be the perfect match for this position.“

Second, recruiters are looking for inconsistencies . For instance, if your resume shows attention to detail but your cover letter is addressed to the wrong person, wrong company, and is filled with typos, it's inconsistent. You want to ensure the number of inconsistencies is kept to a minimum.

Third, they're trying to get a hint of your personality . Cultural fit is important to many companies.

So, throughout the process of cover letter writing, it's essential to keep in mind the recruiter who's going to be the recipient of your letter. 

Because at the end of a day, a good cover letter shouldn't be solely about you — it's supposed to be written with the hiring manager in mind. 

So ask yourself:  

• Is my cover letter easy to read?
• Have I addressed the right person in the opening?  
• Will it help them decide if I'm the right fit?
• Did I use the right tone of voice that fits their company culture?

If you answered “no” to any of these questions, our cover letter guide is exactly for you.

Writing a cover letter may seem like a challenging task at first but if you know a few key cover letter rules, the process can become much easier. 

Before you start writing your cover letter, find out more about the company you're applying for. Look at their website and LinkedIn . The research also includes looking at the job description very closely and identifying any recurring keywords. Also, search for specific cover letter examples for the role online.

Placed at the very beginning of your cover letter, the header is where you include your contact information (i.e. your full name, email address, phone number) and the company's contact information (i.e. the manager’s or recruiter’s name, job title, department, the name of the company, company’s address). 

When in doubt, try to use this formula: Number or Trigger word + Adjective + Keyword + Promise.  The result can look something like this: 5 Ways I Can Help You Improve Your Company’s [insert a position-related keyword]

If the name of the hiring manager isn't written in the job posting, research their name and contact information online. For example, look at the company's page or LinkedIn. Then, greet them by saying "Dear [first name]" . If, however, the company culture is very formal, go for the classic "Dear Hiring Manager" .

The first paragraph is the perfect place to shortly explain why the job seems exciting to you and why you’re the right person for it .  You can also compliment the company or name a mutual acquaintance who referred you.

Try to answer these questions: 1. What did you do at a previous position that gave you relevant experience?  2. How could this experience help the new company grow? 3. Which of the projects you have worked on would benefit their business? 4. Which of your skills make you well-equipped for the position?  5. Do any of these skills give you an edge over other candidates?

The following questions should help you : What excites you about the idea of working at this company? How do the company goals align with your own? What do you hope to gain and learn from working there?

In the cover letter closing paragraph : reiterate that your experience and enthusiasm make you a great candidate, add a confident call to action, express gratitude, and always use a formal sign-off.

You can either attach the cover letter as a separate document in the email when sending your resume , or send it directly in the body of the email (that way they can't ignore it).

In the following chapters we look at each step more closely and include specific examples you can copy and paste.

Step 1: Prepare and do some research 

Knowledge is power. Before you begin writing:

• Find out more about the company and the position you're applying for. Spend some time on the company’s website, its executives’ Twitter feeds, and employee profiles on LinkedIn. It will also help you decide on the tone of your cover letter. For example, if it’s a company like Kickresume , you can easily get away with more unusual approaches. But if it’s a conservative institution, like a bank or a lawyer's office, you should probably keep it formal.
• Search for specific cover letter examples for your role online . Pick some examples that fit your role and use these for inspiration. (By the way, that link just now will take you to our database of successful cover letters from real people who got hired. Totally worth checking out.)
• Look at the job descriptions of the roles you’re applying for . Identify major experience and hard skill keywords, so you can insert them in your letter in the relevant sections.

Once you've done this basic research, you can finally start thinking about the structure of your cover letter. 

This short infographic will show you that writing a cover letter is a lot simpler than you might have thought: 

Step 2: Include a header with basic info rmation

Placed at the very beginning of your cover letter, the header is the place where you should include your contact information and the contact information of the company. 

A cover letter is still a letter, after all. 

At the left side of the page include the information based on which you can be reached by the recruiter. 

Here, make sure to include: 

• your full name
• your email address
• phone number

Optionally, you can also add:

• your professional title
• address (if it vaguely matches the location of the job offer)
• current date
• personal website/LinkedIn

The top right side of the page is reserved for company-related information. Here, you should put: 

• the manager’s or recruiter’s name (if available)
• job title 
• the name of the company
• company’s address

Not a fan of writing?

Our AI writer will write the first draft of your cover letter for you.

Step 3: Write a strong cover letter headline

When you’re browsing the web, what articles usually catch your attention? Those with great headlines, of course! 

The same applies to cover letter headlines.

Start by paying attention to the headlines around you — especially in tabloids and websites like Buzzfeed (Is Buzzfeed still a thing? How very 2010s of me). These are usually designed to stir up your interest and make it impossible to not click through. 

Notice how they use numbers, questions, and interesting adjectives to promise the reader to learn something valuable.

And you can do the same in your cover letter.

When in doubt, try to use this formula: Number or Trigger word + Adjective + Keyword + Promise. 

The result can look something like this: 

• 3 Reasons Why I’m An Excellent Fit For [Job Position]
• Are You Still Looking To Fill The Position Of [Job Position]? This Is Why I Believe I’m Exactly Who You’re Looking For
• 5 Ways I Can Help You Improve Your Company’s [insert a position-related keyword]

Finally, don’t forget to adjust your header to the company’s level of formality and put your headline in the subject of the email.

Step 4: Use the correct form of greeting

In this time and age, there’s no excuse for using “To Whom It May Concern.”  

If the name of the hiring manager isn't written in the job posting, you’re expected to research their name and contact information online. For example, look at the company's page or LinkedIn. 

Once you have their name, feel free to go for a personalized greeting: 

“Dear [first name]” or “Dear Mr./Mrs. [last name]” 

Honorifics (e.g. Mr., Mrs., Ms .) are more appropriate if the company’s culture is formal. 

And if you cannot find the recruiter’s name, it's okay to go for a generic: 

“Dear Hiring Manager”, or “Dear Recruitment Officer”

Alternatively, you can address the letter to the whole company team or the HR department. In this case, your greeting should look like this: 

“Dear [name of the company/department] Team” or “Dear Human Resources”

Step 5: First paragraph: Introduce yourself with a BANG!

The best way to start a cover letter is to open strong. The first impression matters the most and busy recruiters often have a chance to properly dive into only a few selected cover letters. 

So if you make your first paragraph captivating, chances are that your letter will be one of the lucky ones that actually end up being read. 

In fact, the first paragraph is the perfect place to shortly explain why the job seems exciting to you and why you’re the right person for it. 

While most people begin their letters with “I’m applying for the position X I saw in Y place,” it's a waste of space. 

Instead, open with a sentence like this:

“I’m a content marketing professional with more than 5 years of experience and I’d love to bring my ability and passion to your team.”

In the first paragraph, you can also:

• Compliment the company. Show that you know details about the company and you’re approaching it for a reason. For example, demonstrate appreciation for what the company does. Not only will this flatter them, but it will also provide them with insight into who you are.
• Name a mutual acquaintance if you can. This is sometimes called a “magic bullet,” as it’s the one thing that will assure the hiring manager reads your cover letter until the end. 

However, limit the introduction to 1-3 sentences. This isn’t the place to go into detail about what makes you ideal for the role — save that for the second and third paragraphs. 

Step 6: Second paragraph: Explain why you’re a great fit for the company

The second paragraph is the place where you should sell yourself and your experience.  

Here, write a short summary of your career, skills and accomplishments, tailored to fit what the company is looking for. 

You already did your research, so now it's time to ask yourself these questions and try to address them in your cover letter:

• What did you do at a previous position that gave you relevant experience? 
• How could this experience help the new company grow?
• Which of the projects you have worked on would benefit their business?
• Which of your skills make you well-equipped for the position? 
• Do any of these skills give you an edge over other candidates?

After you’ve picked the most relevant accomplishments, put them at the start of your letter. 

However, when talking about them, avoid sounding like you’re bragging. The best way of doing this is to focus on your experiences rather than yourself . Ideally, support your claims with concrete examples.

Also, mention any other additional relevant hard skills or knowledge areas they’re looking for, as well as any qualifications.

Finally, the second paragraph is the perfect place for showing that you’ve done your research. Demonstrate that you’re familiar with some of the challenges that the company faces and present how you can help them.

Pro tip: Don’t simply repeat the same things you’ve already put on your resume. You want to go beyond that (this applies to every other section of your cover letter). 

Step 7: Third paragraph: Explain why the company is a great fit for you 

In this paragraph, you want to show that you’re serious about developing your career at this new company. And good companies want to know why they appeal to you and how will your professional relationship be mutually beneficial. 

Consider addressing the following questions:

• What excites you about the idea of working at this company?
• How do the company goals align with your own?
• What do you hope to gain and learn from working there?

For example, you can say something like this: “I've seen on your website that you heavily focus on cryptocurrency projects. As a cryptocurrency enthusiast, I would love to join your team”.  

However, don’t go overboard with flattery and stay professional. 

Also, don’t say anything that isn't true or you don’t mean it, as it will probably come up again in the later stages of the application process.

Step 8: Closing paragraph: Finish strong and stay in touch

Now that you’ve nailed the main part of your cover letter, you also want to finish strong. This way, the recruiter will remember you in a good light. But how do you achieve that? 

• Reiterate that your experience and enthusiasm make you a great candidate. This is to emphasize the two main points from the previous paragraphs. Do this in one or two sentences, not more. 
• Add a confident call to action. In a sentence or two, you should suggest the next steps. Something like “ I would love the opportunity to meet with you and discuss the value I can bring to [company]."
• Express gratitude. Simply thank them for their time and for considering your application.
• Always use a formal sign-off. Something like “ Sincerely , Best wishes , or Respectfully” . Finish by typing out your full name. 

Step 9: How do you send a cover letter?

I can’t stress this enough — unless it's specifically required to attach the cover letter to the body of the email,  consider not sending your cover letter as a document attached to your email. 

Instead, put it inside the body of the email . The email itself is now your cover letter! This way the recruiter won't ignore it.

However, remember that hiring managers receive hundreds of emails a day. So if you want your email to get read, it's the subject line that's likely to play the most important part. 

As we've advised before, if you have a good resume headline, simply put it in the email subject. 

However, if you’re unhappy with the result, you have other options, too. 

For instance, if you have a reference, include it already in your email subject line: 

Referral from Jose Nachos: Pedro Tacos, candidate for a senior software analyst position

If you don't have a reference or a catchy headline, check out more tips on how to write the best subject line for your email .

Finished writing your cover letter?

Make it stand out with an eye-catching design.

What if you're told to NOT submit a cover letter? 

Today, many companies are using online application systems that discourage applicants from attaching a cover letter. 

Instead, they have their own application systems where in different sections you're required to fill in the information you would normally place in your cover letter.  

If this is the case, just work with the format they gave you.

In other words, include the same information that you'd normally have in your cover letter but place it in the correct sections. 

And don’t forget to follow the cover letter principles: 

• explain why you're the right candidate;
• make it clear that you've researched the company well;
• indicate in what way you'd be an asset;
• mention your biggest past achievements.

Because no matter the format, you're still expected to present your skills and convey enthusiasm about the job.

Alternatively, you can also try to find a relevant manager or a recruiter online (either on the company pages or LinkedIn) to whom you can send a brief follow-up email with an attached cover letter. 

Now that we've covered the basics, there are several other tips that you should keep in mind to elevate your cover letter to the next level: 

• Keep it short. Limit your cover letter to three to four paragraphs and a maximum of one page. Hiring managers are busy people who often don't have time for reading long texts.
• Keep it clean and easy on the eye. Take a look at how this article is written. It’s replete with short paragraphs, sentences typed in bold letters, bullet points, and numbers. All of these make reading and searching for specific information easier. So, never send a letter that looks like an unreadable wall of text. The easiest way to achieve a sleek cover letter design is to use a pre-formatted cover letter template . 
• Don’t risk being funny if it ’ s a company with a formal work culture. Poorly executed humor will hurt your chances rather than help. Being direct and dynamic is a much surer way to catch the recruiter’s attention than a number of jokes. On the other, if the company is smaller or known for its creative products, being original may in fact help your chances! 
• Show, don’t tell. Usually, there’s no point in saying you’re “a dependable hard worker” or “a creative thinker.” Why should anyone believe such generic statements? Instead, offer an example of how these qualities helped you achieve something in the past.
• Never write the same letter twice. A cover letter should always be tailored to a specific job application. Remember the previous sections? You’ve made a great effort to research the company and its hiring managers, so you’ve written your cover letter accordingly. This is a process you need to repeat with every application (ugh, I know). 
• Check for typos. This goes without saying but make 100% sure your cover letter is without typos. There’s no reason to believe you're competent if you can't even type without errors. Moreover, typos automatically reveal almost criminal carelessness on your part, since every text editor nowadays has a spellchecking feature. 
• Don't use any buzzwords. Your cover letter needs to be authentic and persuasive — and buzzwords are neither. If anything, they simply give the impression of you being someone who's just trying to fit a skewed idea of what an ideal corporate employee should be. Instead, focus on using relevant keywords from job descriptions.

Now, if you have no experience yet because you're just starting out or you're changing careers, writing a cover letter can be scary. However, a well-written letter can actually be your best friend.

And this is how you write the perfect cover letter with no experience .

In the end, there are many different ways to write a great cover letter. And even if you follow the cover letter guide above, you’ll end up with a cover letter that's invariably your own. 

It all depends on your own personality, the position you’re applying for, and the hiring manager’s preferences. 

And that's good, actually! 

Still, there's a lot to learn from cover letters written by other people. That's why we've selected five cover letter samples that deserve your attention. 

Each of these helped real job seekers find real jobs in real companies. They'll teach you valuable lessons you can use in your own cover letter.

1. Norwegian — Cabin Crew Cover Letter Example

This cover letter sample was provided by a real person who got hired with Kickresume’s help.

2. Volvo — Machine Learning Intern Cover Letter Example

3. tory burch — account executive cover letter example, 4. lush — sales associate cover letter example, 5. romeo — social media officer cover letter example.

Do you still need some more inspiration? You can find more examples in our cover letter library

FAQ: How to write a cover letter

250 to 400 words is the standard cover letter length range. A cover letter should never exceed one page.

Yes! Show that you can go that extra mile and stand out from the crowd of applicants.

Ideally, use a pre-formatted cover letter template. Then use a simple and professional font, such as Times New Roman. The font size should be between 10-12.

If you have the name of the hiring manager, try to find their contact on the company page or LinkedIn. If you still can't find the right person, you can address it to the whole team or HR.

This article was recently updated. The original article was written by Martin Poduska in 201 7.

Kaja Jurcisinova is a junior copywriter at Kickresume. Kaja completed her undergraduate degree in Art History at the University of St Andrews in 2018 and graduated with a Master’s in Arts and Culture from the University of Groningen in 2021. She was an intern at multiple cultural institutions across Europe, including the Dutch Museum Association in Amsterdam, the Matter of Art Biennale in Prague, and the European Cultural Centre in Venice. At the moment, she resides in Visby on the Swedish island of Gotland.

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😜 33 Funny Cover Letters and Job Applications That are Actually Real

• Post author: Jacob Share
• Post published: June 9, 2016
• Post comments: 5 Comments

These need to be seen to be believed.

MOST of these are real. See if you can spot the few joke ones, and mention your picks in the comments .

1) “Attached is a copy of my CV and his death certificate”

2) “I have brave fight to wild bear”

3) “I am only 6”

4) Reason for leaving: “It sucked”

5) “kount money faster than a bank teller”

6) “i like kids and its fun to fiddle with them”

7) “I won't waste your time… feeding you a line of crap”

8) “If you have any questions, please feel free to f#$king contact me”

9) “it would be the highest choice of my smile to discuss myself being hired”

10) “Please explain your rationale for the rainbow”

11) Please tell me why you deserve to be hired: “To be paid”

12) “You need me to work you because you seem to have trouble with math”

13) “lets make it happen WOO WOO”

14) “Please realize that I'm not a braggart or conceited”

15) “calling our head of HR a ‘skank ho' does not gain you any plus points”

16) “My middle name is Promptness. True story. Ask my mom”

17) “here's a good presentation that cover's the basics”

18) “this position sparked my interested because…”

19) “I am your dog walker… I got a 1600 on my SATs”

20) “Me also can fight for boxing like Tyson”

21) “I am also very highly motivated, just show me the money”

22) “I hate this guy”

23) “I'm sick of writing these pedestrian cover letters, you're sick of reading them”

24) “I am 24 years old which is why I think this position is a great fit for me”

25) “I received some feedback from the grandfather of a friend”

26) “And like to write columns, blogs, reviews, articles and letter to the editor”

27) “since I moved here solely for career purposes, don't really have any friends yet… I'm in a perfect position to make work my life”

28) “right now studying in a Left leaning institution”

29) “the only caveat IS I have to do this during non-working hours”

30) The most generic cover letter ever?

31) “it would probably explode from Cancer of the RAM”

32) “I dont have any expereince”

33) Business Insider Sports Intern?

34) Captain America's cover letter

35) “I am writing to you in regard to the position of boyfriend”

ABC News: Worst cover letters

More funny cover letters and job applications

• Reverse Job Application
• Is this the worst cover letter ever?
• 7 Funniest Cover Letters
• 17 Funniest Cover Letters and Resumes

Question of the article

What's the dumbest thing you ever wrote on a cover letter or job application? Tell us in the comments !

Subscribe to JobMob via RSS or email and follow me on Twitter for more ideas on how NOT to job search.

Jacob Share

This post has 5 comments.

Jacob. These are great. The funniest cover letters and resumes. Real people writing real letters not corporate lingo. I laughed till I cried reading the resumes. Thankyou. A wonderful relief from university assignments.

Glad I made you cry, Shirleen 😂😂😂

Haha, I had a wonderful time reading this! Thanks so much for compiling all these wonderful examples.

These are hilarious!

I’d guess that the following are fake: 1, 8, 20 and 31.

1 is probably fake, but the others may well be real in that they were actually sent to a recruiter. Click through to see for yourself

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