Business Strategy Essay

What is the importance of strategy in business essay introduction.

Corporations are founded by people as a means of achieving their goals as well as their visions of what the business ought to be. Thereafter, objectives and policies are set and put into practice. Combined, goals, visions and plans constitute strategies set forth to be achieved in the long or short term.

Strategic management process is based on the formulation, implementation and evaluation of an entire business organization (David, 2006). Strategy in business terms refers to the direction and scope which an organization has over a long-term period and which helps it in achieving the best using the available resources within a highly competitive environment (Lippmann & Rumelt, 2003). Strategies should be designed in such a way that the business meets the market needs as well as stakeholder satisfaction.

Different organizations develop and execute their strategies in unique ways motivated by the need to gain advantage over other businesses within the same environment. Applying mediocre strategy as well as the analysis of the industry environment by firms are definite preferences over ad-hoc or superb strategies and their evaluations. The essay seeks to provide an analysis of the application of strategy by different business organizations.

What Are the Strategies to Make a Business Successful?

The use of strategy can be found at different levels of any business organization which ranges from the business in general to particular individuals operating the business. Three levels where strategy operates have been identified (Lippmann & Rumelt, 2003). Corporate strategy seeks to meet the needs of all the stakeholders through the operations of the organization.

This level is central to the success of the business since it involves the great influence of investors. Corporate strategy serves to provide guidance in the decision-making process in the entire business. Most, if not all businesses have their corporate strategy clearly spelt out in the “mission statement” from which all other strategies emanate (Stalk & Evans, 2002).

The second is business unit strategy which is designed to guide how a given business survives the tough competition presented by similar operators within the same market environment (David, 2006). This strategy inspires important decisions ranging from the choice of appropriate products, customer satisfaction, overcoming competition, to the exploitation and creation of new business opportunities.

The last strategy employed in strategic management is the operational strategy which guides decisions on how the organization is structured in order to ensure that the business is operating at its maximum potential (Lippmann & Rumelt, 2003). The importance of this strategy is that it facilitates the implementation of the other two strategies mentioned earlier.

Operational strategy is concerned with decisions touching on the effective use of available resources, the various processes within the business, and human resource or labor. These three types of strategy are very beneficial to a business organization when it comes to making important decisions.

Many companies and organizations have realized the importance of formulating sound strategies. Strategies help organizations take key actions that facilitate the achievement of milestones and results which would not be easy to attain without strategy formulation (Stalk & Evans, 2002).

Strategic planning acts as a guide for all the stakeholders in the organization since it sets out clear vision of what the business seeks to achieve both in the short and long-term. Many theories have been used in the business sector to guide operations. For instance, the entrepreneurial decision process model describing opportunity recognition by organization managers has been very resourceful (Pech & Cameron, 2006).

Strategy formulation helps organizations to anticipate future business trends and to prepare adequately for the foreseeable market competition and opportunities. Guided by sound strategies, organizations will be able to invest their capital funds wisely and hence get maximum returns on investments (Stalk & Evans, 2002). It is evident, therefore, that an organization without strategy will not be able to withstand the challenge from its competitors causing a decline in their share of the market as well as in their sales.

Factors of an Effective Business Strategy

A sound strategy can be formulated by considering some key elements. The organization has to define the nature of the business that is to be pursued, state a clear mission of the business, set strategic goals and the expected performance, formulate a business strategy, implement the set strategy and finally evaluate the effectiveness of the strategy from time to time and making necessary improvements (Faulkner & Cliff, 2005).

Business Definition

Any business organization has to understand the type of customers being targeted and then defined from their perspective (Abell, 1980). Customers are the central pillars of all businesses since they are the source of revenue and hence determine how far the business would withstand the test of time (Rumelt, 1993).

The first step in designing a sound strategy is to put in place measures that will ensure a strong customer base. Developing products and enhancing their quality through efficient means of production may help some organizations to achieve success. However, maintaining a chain of committed customers is crucial in attaining prosperity since pricing may not be a major determinant of the number of customers (Porter, 2003).

Mission Statement

An organization’s mission statement should contain the strategic mission which states clearly how the business will be in future. This step involves the formulation of strategic mission which guides the organization in making important decisions. The mission statement should contain the elements that define the organization as a whole (Porter, 2003).

Strategic Objectives

This is the third step that facilitates the design of a successful strategy by outlining a clear position in the market environment that an organization desires to take. It involves the formulation of specific performance rates that will help in achieving the set objectives (Faulkner & Cliff, 2005).

Some examples of strategic objectives include the placing of goods and services in a highly competitive market environment and the general structural organization of a business (Abell, 1980). Moreover, organizations should be keen on increasing profitability without hurting their customer base, value of return on investments made, promoting innovativeness, and diversification of the businesses and their products (Porter, 2003).

Competitive Strategy

Developing a workable strategy involves the formulation of ways of guiding one business unit or a specific product. The major objective of this strategy is to attain a competitive edge in the market environment even in the presence of similar products or services (Faulkner & Cliff, 2005). The business should well aware of its strengths and weaknesses and capitalize on the strengths it has relative to the competitors.

According to Porter’s strategy theory, understanding the size of the market as well its growth rate is crucial in setting business strategies (Rumelt, 1993). Other factors to consider include the profitability of the business, the uniqueness of the products or services, the challenges to the business that may hinder performance, and to ensure that the organization is operating at maximum capacity (Abell, 1980).

Competitive analysis is a study of companies competing with your companies’ products or services for a market share (Dobni, 2010). It is way of scanning the environment in order to acquire information about trends, events, and relationships that may affect the organization (Choo, 1999).

Both profitable and non-profit organizations can benefit from this study. It aims at achieving a better understanding of competitors’ performance and how to maintain your advantage over them. It is a strong factor contributing to strategy planning. It also aims at expanding the employees’ knowledge of the company by providing content and functionality information. It is likely that this process will benefit current as well as future projects.

Exploring competing firms will give you a chance to what is working well for them and what is commonly being offered which would eventually lead you to learn from their mistakes, not to reinvent what they’ve got and find a better way to implement from where they’ve left(Faulkner & Cliff, 2005).

Implementation of Strategies

Many business have failed to perform in the market not because they lack effective strategies but due to lack of or poor implementation strategies. An organization has to put in place meaningful tactics for implementing the strategies that have been formulated (Faulkner & Cliff, 2005). This element is crucial in that it informs the process of evaluating the strategies as well as the design of new ones.

Monitoring and Evaluation

Once the strategies have been implemented, it is advisable to monitor the progress and effectiveness of these strategies. This step is crucial and equally important since it ensures that necessary adjustments are made to the general running of the organization. Continued assessment of the progress ensures that the organization remains true to its mission statement and hence a successful future.

Application of Strategy

Having discussed what strategy is and the various components, it is also important to understand that different organizations have different ways of applying the strategies they formulate. Others would opt for mediocre strategies while some will seek to use specific or ad-hoc strategies with an aim of achieving the set goals.

It may not be of any significance to have great strategies which are poorly executed, instead, it would be more meaningful to an organization if it had mediocre strategies which are superbly implemented (Moreton, 2004). To illustrate, we will take a look at the Australian Telecommunication firm, Optus.

This corporation included the continuous need for innovation as part of its management strategy so that it remains ahead of its competitors. Its goals are incorporated into a strategy to be handled by its strategic personnel. These people would be responsible for analyzing and developing future profits and performance strategies.

What distinguishes Optus as a firm is that it has implemented strategies focused on specific goals, one of which is to achieving positive customer feedback. The focus was also on improving the management of its operations and on opting for growth opportunities in its sector while maintaining profits (Optus Annual Report, 2009).

Carrying out strategic analysis of the competing environment and emerging business opportunities are among other objectives that strategists work on.

They also work on emerging technologies and come up with other possible strategies to improve and achieve Optus’ sustainability. Thus by implementing correct strategies and expanding its share market, Optus was able to achieve a gradual growth reaching a net profit of $583 billion in 2009 and revenues of up to $8.321 billion.

Hence when one applies an efficient mediocre strategy and examines its implementation, then he would be choosing a really good strategy. Optus for instance has initialized and implemented strategies to achieve objectives and this has proved beneficial to the firm (Optus, 2009).

Many factors, according to the report, support the firm’s objectives. This include enhancing growth opportunities by driving operational performance (2009).It is my belief that a mediocre strategy is successful in terms of evaluation as you can review its objectives and make any alterations when necessary. Based on outcome evaluation, a strategy has to be a mediocre one rather than an ad-hoc one because it has proven its superiority.

For short-term deals, it would be better to look at a mediocre strategy beyond the obvious facts. Strategy evaluation is better conducted following successes or failures (Moreton, 2004).Selecting appropriate strategy and assessing how the business will perform accordingly and whether a given strategy will render higher profits or advantages are key missions for business managers as they contemplate strategies.

Rumelt (1993) thinks that a good strategy evaluation is more successful for short- term businesses rather than long- term ones; though mediocre strategies do not provide guarantees as to the success of the strategy. He also mentions four criteria to be kept in mind when applying the mediocre strategy which he believes would render the company profitable:

  • Remaining constant as an internal assessment tool
  • Applying consonance as external assessment tool
  • Using feasibility as an internal assessment tool
  • Making use of advantages as an external assessment tool

To select the proper strategy and assessment tool one faces a number of challenges and tough questions such as: Are the objectives really suitable for the firm? Are the plans suitable? Would the outcomes be achievable within the time limit?

It is important for managers to contemplate these questions to recognize the suitability and efficiency of the devised strategy. If the answers to the questions are positive then this means that the strategy is workable. But if it is negative, then alterations to the plan must be made in order to meet the objectives of the corporation (David, 2006).

Choosing either one of the strategies has proven to be tricky because of the unique nature of each of the strategies and the need to evaluate each.

Firms’ managers need to be aware of evaluation strategies (Moreton, 2004).For instance, it is a good idea for a firm to take into account the fact that strategies work differently in different situations. So, where a strategy fails and has negative impacts on a firm, it might be quite successful in another. Hence, efficient strategy relies on choosing the one that best caters for the firm’s circumstances and needs.

Conclusion: The Importance of Business Strategy

The essay has broadly discussed and analyzed the concept of strategy as used in business management. Strategy has been defined as the direction and scope which an organization has over a long-term period and which helps it in achieving the best using the available resources within a highly competitive environment without hurting its customer base.

The various levels in which strategy operates have been identified and they include corporate, business unit, and operational strategies. Six components of a successful strategy have also been explained.

The essay has further elaborated on the application of a given type of strategy, whether it is a mediocre or ad hoc strategy. It can be concluded that formulation of a successful strategy by an organization or company demands more than just having it in paper, instead superb implementation and evaluation determines the overall success of the strategy.

Abell, D. F.1980. Defining the business: The starting point of strategic planning. Englewood Cliffs, Prentice Hall

Choo, C. W. 1999. The art of scanning the environment. American Society for Information Science. Bulletin of the American Society, 25 (3), 21-24

David, M. 2006. Strategic management: diversification and profitability . McGraw-Hill Plc.

Dobni, C.B. 2010. “Achieving synergy between strategy and innovation: The key to value creation”. International Journal of Business Science and Applied Management, 5 (1).

Faulkner, D. & Cliff, B. 2005. The components of strategy . Hertfordshire, UK: Prentice Hall.

Lippmann, S. A. & Rumelt, R. P. 2003. “A Negotiable Perspective on Gaining Resource Advantage.” Strategic Management Journal, 24 (11): 1064-1070

Moreton, P. 2004. Strategy theories and corporate management: classification and implications . Washington University Press.

Optus Annual Report, 2009. Strategy Implementation: Financial and Market Analysis . APC Environmental Management

Pech, R. J. & Cameron, A. 2006. An entrepreneurial decision process model describing opportunity recognition. European Journal of Innovation Management, 9 (1), 61-78

Porter, M. 2003. Business strategy . New York, Free Press

Rumelt, R. P. 1993. Competitive strategic management: understanding strategic theory of the Organization . Englewood Cliffs, NJ, Prentice-Hall

Stalk G., A. & Evans, E.2002. “Competition and Capabilities: The New Approaches of Corporate Strategy.” Harvard Business Journal [Peer Reviewed]. 26-69

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144 Business Strategy Essay Topics

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  • Picosam Technologies: Business’s Vision, Mission, and Values in Assessing the Strategic Direction Every business must be approached with a strategic plan, vision, mission, values, and dedication to be successful.
  • Fiat and General Motors’ Corporate-Level Strategy The formation of a strategic alliance as a tool in developing the corporate-level strategy of Fiat and General Motors can be assessed as a rather dangerous step.
  • “Proactive Corporate Environmental Strategies” by Aragon-Correa This report reviews the journal article “Proactive corporate environmental strategies: Myths and misunderstandings” by Juan Alberto Aragon-Correa and Enrique A. Rubio Lopez.
  • Costco’s Business Strategy and Model The report analyses the business development and its growth into one of the most successful corporations in the United States.
  • Pestle Company’s Corporate-Level Strategy and Management Corporate-level strategy refers to the actions taken by an organization to ensure that it realizes a competitive advantage by the identification and management of several businesses.
  • Pearson PLC: Business Strategy and Organisational Dynamics Pearson PLC is the leading education and book-publishing company in the world, and it is headquartered in London.
  • Developing Business Performance: Principles and Strategies Operation Strategy refers to the actions chosen, mandated option and is stimulated by an organization within its operations functions to be able to meet the mission and objectives.
  • International Business Strategy: Problems and Operations Business organizations often develop business strategies that define their mission, vision, objectives, and goals of the organizations.
  • Amazon.com Inc.’s E-Business Strategy This paper outlines the e-business strategy of Amazon.com, Inc., the largest online retailer in the world, in use in its functional areas.
  • Business and Information Technology Strategies Alignment To maintain a competitive advantage, it is necessary to reorganize the IT department, so that it could face new challenges and work on new projects.
  • Corporate Strategic Business Sourcing Strategic sourcing is a procurement process that continuously improves and re-examines the buying activities of an organization.
  • Dong Feng Corporation: International Business Strategy The paper analyzes the possibilities of Dong Feng, the Chinese government-owned automobile corporation, to internationalize its business.
  • Empire Company: International Business Strategy This paper proposes an internalisation strategy for an Indian telecommunications firm (Empire) that aims to benefit from technology transfer through R&D investments in Europe.
  • Wal-Mart’s Performance and Business Strategy This paper determines the business strategy that will improve the performance of Wal-Mart and increase its compatibility in the context of the modern retail environment.
  • Business Strategy and Resource-Based View Theory The study analyzes how a firm’s strategic business strategies impact its environmental sustainability objective and how a firm can apply the resource-based view theory.
  • Goodmark Company’s Business Strategy This paper focuses on the various aspects of business strategy such as its formulation, planning, evaluation, and implementation.These concepts will be discussed by analyzing Goodmark Ltd.
  • Refuel Cafe Visual Design and Business Strategy The paper identifies potential factors and strategies that could be adopted to enable Refuel CafĂ© to attain success through this visual research design proposal.
  • Small Business Planning and Strategy: Stable Diet Stable Diet is a small business enterprise based in Ireland. Essentially a baking business with products like cakes, breakfast cereals and flapjacks.
  • Comparative Study of Finance Strategies in Family-Owned Businesses and Multinational Corporations
  • Innovation Management on Sustainable Competitive Advantage in the Pharmaceutical Industry
  • Strategic Implications of the Sharing Economy on Traditional Business Models in The Hospitality Sector
  • The Impact of Business Intelligence on Strategic Pricing Decisions in the Hospitality Industry
  • Disruptive Technologies and Business Strategies in the Financial Services Industry
  • Alliances and Partnerships in Fostering Innovation and Competitiveness in the Automotive Industry
  • Data Analytics and Business Administration in Sustainable Supply Chain Management: A Case Study Approach
  • Effectiveness of Cost Leadership and Differentiation Strategies in Achieving Sustainable Growth in e-Commerce Companies
  • The Role of Artificial Intelligence in Enhancing Supply Chain Efficiency and Resilience
  • International Business Management Strategies on Market Penetration in Emerging Economies
  • Comparative Study of Marketing Strategies Adopted by Global Companies to Cater to Diverse Cultural Markets

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StudyCorgi. (2022, June 5). 144 Business Strategy Essay Topics. https://studycorgi.com/ideas/business-strategy-essay-topics/

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StudyCorgi . "144 Business Strategy Essay Topics." June 5, 2022. https://studycorgi.com/ideas/business-strategy-essay-topics/.

StudyCorgi . 2022. "144 Business Strategy Essay Topics." June 5, 2022. https://studycorgi.com/ideas/business-strategy-essay-topics/.

These essay examples and topics on Business Strategy were carefully selected by the StudyCorgi editorial team. They meet our highest standards in terms of grammar, punctuation, style, and fact accuracy. Please ensure you properly reference the materials if you’re using them to write your assignment.

This essay topic collection was updated on January 5, 2024 .

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What Is Business Strategy & Why Is It Important?

overhead view of business strategy meeting

  • 20 Oct 2022

Every business leader wants their organization to succeed. Turning a profit and satisfying stakeholders are worthy objectives but aren’t feasible without an effective business strategy.

To attain success, leaders must hone their skills and set clear business goals by crafting a strategy that creates value for the firm, customers, suppliers, and employees. Here's an overview of business strategy and why it's essential to your company’s success.

Access your free e-book today.

What’s a Business Strategy?

Business strategy is the strategic initiatives a company pursues to create value for the organization and its stakeholders and gain a competitive advantage in the market. This strategy is crucial to a company's success and is needed before any goods or services are produced or delivered.

According to Harvard Business School Online's Business Strategy course, an effective strategy is built around three key questions:

  • How can my business create value for customers?
  • How can my business create value for employees?
  • How can my business create value by collaborating with suppliers?

Many promising business initiatives don’t come to fruition because the company failed to build its strategy around value creation. Creativity is important in business , but a company won't last without prioritizing value.

The Importance of Business Strategy

A business strategy is foundational to a company's success. It helps leaders set organizational goals and gives companies a competitive edge. It determines various business factors, including:

  • Price: How to price goods and services based on customer satisfaction and cost of raw materials
  • Suppliers: Whether to source materials sustainably and from which suppliers
  • Employee recruitment: How to attract and maintain talent
  • Resource allocation: How to allocate resources effectively

Without a clear business strategy, a company can't create value and is unlikely to succeed.

Creating Value

To craft a successful business strategy, it's necessary to obtain a thorough understanding of value creation. In the online course Business Strategy , Harvard Business School Professor Felix Oberholzer-Gee explains that, at its core, value represents a difference. For example, the difference between a customer's willingness to pay for a good or service and its price represents the value the business has created for the customer. This difference can be visualized with a tool known as the value stick.

The value stick has four components, representing the value a strategy can bring different stakeholders.

The value stick framework

  • Willingness to pay (WTP) : The maximum amount a customer is willing to pay for a company's goods or services
  • Price : The actual price of the goods or services
  • Cost : The cost of the raw materials required to produce the goods or services
  • Willingness to sell (WTS) : The lowest amount suppliers are willing to receive for raw materials, or the minimum employees are willing to earn for their work

The difference between each component represents the value created for each stakeholder. A business strategy seeks to widen these gaps, increasing the value created by the firm’s endeavors.

Increasing Customer Delight

The difference between a customer's WTP and the price is known as customer delight . An effective business strategy creates value for customers by raising their WTP or decreasing the price of the company’s goods or services. The larger the difference between the two, the more value is created for customers.

A company might focus on increasing WTP with its marketing strategy. Effective market research can help a company set its pricing strategy by determining target customers' WTP and finding ways to increase it. For example, a business might differentiate itself and increase customer loyalty by incorporating sustainability into its business strategy. By aligning its values with its target audiences', an organization can effectively raise consumers' WTP.

Increasing Firm Margin

The value created for the firm is the difference between the price of an item and its cost to produce. This difference is known as the firm’s margin and represents the strategy's financial success. One metric used to quantify this margin is return on invested capital (ROIC) . This metric compares a business's operating income with the capital necessary to generate it. The formula for ROIC is:

Return on Invested Capital = Net Operating Cost After Tax (NOCAT) / Invested Capital (IC)

ROIC tells investors how successful a company is at turning its investments into profit. By raising WTP, a company can risk increasing prices, thereby increasing firm margin. Business leaders can also increase this metric by decreasing their costs. For example, sustainability initiatives—in addition to raising WTP—can lower production costs by using fewer or more sustainable resources. By focusing on the triple bottom line , a firm can simultaneously increase customer delight and margin.

Increasing Supplier Surplus & Employee Satisfaction

By decreasing suppliers' WTS, or increasing costs, a company can create value for suppliers—or supplier surplus . Since increasing costs isn't sustainable, an effective business strategy seeks to create value for suppliers by decreasing WTS. How a company accomplishes this varies. For example, a brick-and-mortar company might partner with vendors to showcase its products in exchange for a discount. Suppliers may also be willing to offer a discount in exchange for a long-term contract.

In addition to supplier WTS, companies are also responsible for creating value for another key stakeholder: its employees. The difference between employee compensation and the minimum they're willing to receive is employee satisfaction . There are several ways companies can increase this difference, including:

  • Increasing compensation: While most companies hesitate to raise salaries, some have found success in doing so. For example, Dan Price, CEO of Gravity Payments, increased his company's minimum wage to $80,000 per year and enjoyed substantial growth and publicity as a result.
  • Increasing benefits: Companies can also decrease WTS by making working conditions more desirable to prospective employees. Some offer remote or hybrid working opportunities to give employees more flexibility. Several have also started offering four-day work weeks , often experiencing increased productivity as a result.

There are several ways to increase supplier surplus and employee satisfaction without hurting the company's bottom line. Unfortunately, most managers only devote seven percent of their time to developing employees and engaging stakeholders. Yet, a successful strategy creates value for every stakeholder—both internal and external.

Business Strategy | Simplify Strategy to Make the Greatest Business Impact | Learn More

Strategy Implementation

Crafting a business strategy is just the first step in the process. Implementation takes a strategy from formulation to execution . Successful implementation includes the following steps :

  • Establish clear goals and key performance indicators (KPIs)
  • Set expectations and ensure employees are aware of their roles and responsibilities
  • Delegate work and allocate resources effectively
  • Put the plan into action and continuously monitor its progress
  • Adjust your plan as necessary
  • Ensure your team has what they need to succeed and agrees on the desired outcome
  • Evaluate the results of the plan

Throughout the process, it's important to remember to adjust your plan throughout its execution but to avoid second-guessing your decisions. Striking this balance is challenging, but crucial to a business strategy's success.

How to Formulate a Successful Business Strategy | Access Your Free E-Book | Download Now

Learn More About Creating a Successful Business Strategy

Business strategy constantly evolves with changing consumer expectations and market conditions. For this reason, business leaders should continuously educate themselves on creating and executing an effective strategy.

One of the best ways to stay up-to-date on best practices is to take an online course, such as HBS Online's Business Strategy program. The course will provide guidance on creating a value-driven strategy for your business.

Do you want to learn how to craft an effective business strategy and create value for your company's stakeholders? Explore our online course Business Strategy , or other strategy courses , to develop your strategic planning skills. To determine which strategy course is right for you, download our free flowchart .

business strategies essay

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Strategies for success: 8 tips to craft a winning business essay, april 20, 2023.

8 tips to craft a winning business essay for success

In this article, we will explore eight key tips that will guide you toward success in creating a winning business essay . From understanding the nuances of the subject matter to presenting your ideas with clarity and conviction, these tips will empower you to craft a remarkable piece of written work. 

8 great tricks for writing a winning business essay

When it comes to writing a winning business essay, using effective strategies can make all the difference. By implementing the following eight tips, you can enhance your essay’s quality and increase the chances your business writing has a maximum impact on your target group of people.

Choose a topic

The first step in writing a great college assignment is choosing the right topic. Often students are given topics to work with, simplifying things as they only need to ensure that their content aligns with the subject and the project’s scope. When handed the freedom to choose, however, you have to make sure that your business topic is relevant, interesting, and narrow enough to be covered in the length indicated. For the best topic, review available evidence through preliminary research, ensuring that there are enough sources to support your writing. 

Brainstorm and outline

Once you have understood what is expected, brainstorm ideas and create an outline. Outlining saves you time and ensures you stick to the topic. It includes your main points and allows you to gather evidence and examples for your essay. Write down what you can think of relating to the topic for a good outline.

You can develop these ideas further in readiness for the writing process through research. Sure, you will need to create a thesis statement to guide you with the outline. A thesis is a statement or two at the end of your opening paragraph, presenting your primary argument and telling readers what to expect from the writing. 

Follow the right format

Use the conventional format to create your essay, opening with a good introduction before going into the body paragraphs. Only have one idea in each paragraph, explaining it in detail using evidence before moving to the next idea. Use transition phrases and sentences to tie your writing together. 

Stick to the right note

Your tone of voice, when you write a business document, matters as it helps you establish and balance your brand. Experts indicate that business writing demands consistency across all written communications. It means creating a unique voice to maintain in all your documents, allowing audiences to identify with your material.

When prospects and potential clients view the material, they should instantly associate it with your product. It is ok if you need to learn how to create an outstanding paper; you can always hire a reliable service like EssayUSA to work on your task. 

Get to the point quickly

There is no place for small talk in business writing. Readers will have limited time to consume your content; you cannot spend it going through unnecessary information. So, to create exceptional writing for business. Ensure that you get to the point as soon as possible. You don’t want to distract your readers before they get to listen to your main message.

Your safest bet is ensuring your content is scannable, allowing readers to find the most crucial information in your essay easily. If possible, include headings and subheadings in your writing, making sure the structure of your document is easily accessible to your readers. 

Be clear and concise

One of the vital things you can do when writing a business document is to ensure clarity and conciseness. Experts recommend using plain language to write business papers. There is no need for lengthy and distracting paragraphs. You need to keep your writing short and clear, articulating your points in as few words as possible.

Expert writers also use specifics to highlight their points, avoiding being vague in their business writing. Always keep the goal of your writing in mind throughout the process.

Avoid clichés and jargon

Read and understand the instructions.

When writing a business essay for an academic project, there will be a set of instructions you are expected to follow. These indicate what the student will achieve within the project’s scope and outline elements like formatting, citations, length, and the number of sources. Before writing your assignment, ensure these guidelines are clear by reading them multiple times. Ask your professor to clarify elements that seem vague or complicated. 

Crafting a winning business essay requires a combination of skill, knowledge, and creativity. By implementing the eight tips discussed in this article, you can create an impactful essay that will impress your professors, colleagues, or clients.

With practice, persistence, and dedication, you can achieve success in the world of business essay writing. So, start writing, and let your words inspire and captivate your readers.

More must-read stories from Enterprise League:

  • Why hiring millennials might be the best decision you can ever make.
  • The only list of novels for entrepreneurs that you will ever need.
  • Foretelling: transform your business by predicting future trends .
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  • What do successful people sacrifice in order to achieve their dreams .

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A (Very) Simple Way to Improve Your Writing

  • Mark Rennella

business strategies essay

It’s called the “one-idea rule” — and any level of writer can use it.

The “one idea” rule is a simple concept that can help you sharpen your writing, persuade others by presenting your argument in a clear, concise, and engaging way. What exactly does the rule say?

  • Every component of a successful piece of writing should express only one idea.
  • In persuasive writing, your “one idea” is often the argument or belief you are presenting to the reader. Once you identify what that argument is, the “one-idea rule” can help you develop, revise, and connect the various components of your writing.
  • For instance, let’s say you’re writing an essay. There are three components you will be working with throughout your piece: the title, the paragraphs, and the sentences.
  • Each of these parts should be dedicated to just one idea. The ideas are not identical, of course, but they’re all related. If done correctly, the smaller ideas (in sentences) all build (in paragraphs) to support the main point (suggested in the title).

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Where your work meets your life. See more from Ascend here .

Most advice about writing looks like a long laundry list of “do’s and don’ts.” These lists can be helpful from time to time, but they’re hard to remember 
 and, therefore, hard to depend on when you’re having trouble putting your thoughts to paper. During my time in academia, teaching composition at the undergraduate and graduate levels, I saw many people struggle with this.

business strategies essay

  • MR Mark Rennella is Associate Editor at HBP and has published two books, Entrepreneurs, Managers, and Leaders and The Boston Cosmopolitans .  

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Business Strategies Essays

External environment and business strategies, assessing the possibility of luxury brands’ expansion into africa using hofstede’s cultural model, business strategies and competitive advantage, abc distribution company: case study, strategic hr analysis and recommendations for southwest airlines, top 5 strategic approaches for sustainable competitive advantage, popular essay topics.

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Business Essay and the Best Way of Its Writing

  • Academic Writing Tips

Zoe Barker

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business strategies essay

Business is an essential aspect of today’s evolving world. It is a lucrative industry that impacts many sectors, including education. Business-related courses are popular as many students are pursuing the programs. There are many branches in the business field, from business management to finance. College tutors often give students different business papers to test their knowledge as part of the assessment.

A business essay is an academic assignment that involves writing a paper that responds with a strategic and analytical approach to specific situations occurring in the market. Each business essay has a different topic that students tackle. However, the primary purpose of such essays is to collect relevant facts that align with the research question and analyze the data to get solutions.

Writing a business essay might seem simple, but it requires impressive writing skills and extensive research. You must be familiar with the topic to know the paper’s direction. Topic selection is a tricky section that affects the entire writing process. It is essential to identify a relevant topic to assist you in crafting a remarkable paper. You have to write a well-structured and compelling paper to get good grades. Presenting accurate arguments with supporting examples from reliable sources is an essential research aspect. Thus, a business essay must follow the required academic standards and theoretical frameworks.

However, writing is not everyone’s cup of tea, and incorporating logical arguments can be challenging. If you are stuck, you can check any business essay example online to understand the format. You will know how to structure the paper and relate it to the relevant themes.

That is why our writing service is here to help needy students craft exceptional essays. We will connect with a proficient business essay writer to help with the research and writing process. Get flawless documents from us and earn the best score in your class.

Business Essay Format

Most learners often overlook the importance of having a business essay format. It is imperative to use a format to help you outline your work. Proper thought organization and articulation are essential aspects that translate into a well-written business essay.

Below is an example of the format:

  • Introduction
  • Background information
  • Introduce main topics
  • Thesis statement
  • Topic sentence
  • Research explanation
  • Restate points
  • Significance of the study

The above outline is a map that will guide you to know what to include in each section. In addition, you will understand what the assignment requires you to do from the introduction to the conclusion.

If you still find it challenging to get the proper format, you can study a relevant business essay example from our site and jumpstart your paper. Whether you need a business school essay or a business plan essay, we have you covered.

Write Business Essay In 5 Steps

While writing might seem challenging, with the proper format and topic familiarity, you are on the right track. It is imperative to understand the writing process before composing your business essay. You need to read the prompt carefully to know what you are supposed to research and write about.

Here is an overview of the writing process in 5 simple steps:

  • Topic Selection

Choosing a good topic is mandatory in crafting an excellent paper. You must select a theme that aligns with the research question. Additionally, ensure you select a familiar topic you are passionate about to avoid writing mistakes and illogical paragraphs.

  • Extensive Research

Conduct extensive research to get facts and supporting evidence. Narrow down your theme and include only good points. Avoid broad topics because you will waste time during research.

  • Essay Outline

Make sure you use a proper outline to organize your thoughts and line of arguments. Follow the format essay

Start writing your paper while using the required academic format. Organize your work and include the introduction, main body paragraphs, or conclusion.

  • Editing and Proofreading

Finally, edit and proofread your essay to eliminate grammatical and spelling mistakes.

The above steps will help you during business essay writing to craft remarkable papers. It would be best to plan your time adequately to avoid rushing through the process. However, you must select an appropriate topic for your paper. It could be a business management essay or a marketing paper. No matter the subject discipline, ensure you follow the correct procedure.

Business Essay Topics

popular business topics

Our experts have compiled a list of different business essay topics to inspire your writing:

  • Discuss the importance of bookkeeping in a business.
  • Evaluate the impact of value addition in products.
  • An analysis of income and expenditure transactions.
  • Analyze the supply-chain industry.
  • The effects of product promotion in business growth.
  • How to develop an effective marketing strategy.
  • Impact of policymaking in enhancing company productivity.
  • What is multilevel marketing?
  • Impact of technology in the business world.
  • Discuss the challenges affecting entrepreneurship.
  • Significance of human resource management.
  • Explore the importance of budget analysis.
  • How does technology impact advertising?
  • The importance of a financial strategy.
  • How to start an online business.
  • How can organizations profit from sustainable practices?
  • How to develop a positive organizational culture.
  • The importance of employee diversity in an organization.
  • Effective ways of fraud prevention in a company.
  • Explore the communication channels in an organization.

Let us look at interesting argumentative business essay topics

  • Discuss the influence of cultural differences on international companies.
  • A comprehensive analysis of cryptocurrencies.
  • Discuss the ethical dilemmas in international organizations.
  • The influence of globalization on the business community.
  • Should large organizations have a social media presence?
  • Causes and effects of economic recession.
  • Impact of politics on business growth.
  • Discuss the effective strategies of negotiating cross-cultural business deals.
  • Explore the integrity of online entrepreneurship.
  • The impact of corporate social responsibility in an organization.

The field is quite diverse with various course programs. You can derive different topics from these programs to get logical arguments. So, get inspiration from the compelling business school essay examples and craft exceptional papers.

business management essay topics

How To Start A Business Essay

Knowing how to start a business essay is essential for academic writing. The first step entails topic selection because it will determine the essay’s direction. Identifying a relevant topic is vital, and you need to ensure you get the suitable theme. It will also help save you time during research and simplify the writing process.

When it comes to essay writing service , business papers are among the assignments that require extensive research and analysis. Read the essay prompt carefully to understand the tutor’s expectations. Then, make sure you conduct a comprehensive brainstorming session to get the major points for your paper. Having the right points will help you compose logical arguments in a flawless manner.

Moreover, it would help to read previous essays and publications from reliable essays widely. You will get essential data to support your arguments. Besides, the sources will help you cite your essay correctly.

Start your essay with an insightful introduction and include your perspective regarding the topic. Incorporate a powerful thesis statement that informs your readers of the paper’s direction and the major points you will discuss.

Proceed to write the body paragraphs with a topic sentence that captures all significant arguments. Each paragraph should have well-explained arguments that flow logically.

Finally, conclude your business essay by restating your main points and the significance of the study.

Still, need help with your paper? Worry no more. Our competent business essay writers are on standby, ready to assist you with any academic paper. Stop wasting time and reach out to us. We will help you score top-of-the-class grades within no time.

The paper “Enterprises Resource Planning Success and Failure” is an outstanding example of a business essay. An Enterprise resource planning (ERP) system according to Aslan et al. (2012, p.693) is a management system within an organization that has sets of connected inclusive software, which may be used when espoused and put into practice effectively, to oversee and connect every organizational function. Basically, ERP systems may be employed as a tool for helping to improve the supply chain network as well as the level of performance by helping in decreasing cycle times.

Besides that, ERP systems have been utilized routinely in capital-intensive industries like building, construction, manufacturing, as well as defence. Latterly, ERP systems have advanced further and nowadays they are prevalent in industries such as education, health care, finance, hospitality, and telecommunications. Fundamentally, the benefits of ERP systems are hard to realise not unless a strong disposition, as well as participation, is established within the organisation; so, the article seeks to critically analyse ERP success and failure experienced by organisations.

BodyAs mentioned by Hellens et al. (2005, p.283), ERP systems are built upon a single database and application, as well as a coordinate that is unified in the whole organization. For that reason, every application serving different departments such as HR, accounting, and supply chain are integrated firmly under a single ERP system. Al-as observed by Al-Masha et al. (2003, p.354), ERP systems are useful when successfully implemented because they accelerate the process of decision-making. So, the success of ERP systems depends on the ability of an organisation’s managers to efficiently oversee the operation of a business, given that ERP systems can help them reduces operation costs.

Success drivers of ERP systems can be categorised into two: operational and technological drivers. In this case, operational drivers are associated with ways of improving organisational performance, supporting business strategies, as well as cutting production costs. On the other hand, technological drivers are predominantly associated with compliance with existing rules and regulations. The notion of success varies as the process of implementation continues, in that for planning and implementation (the first two stages of the cycle) success is mainly rooted in completing the ERP project to the standards that are acceptable within the budget as well as a time limit.

As pointed out by Hanafizadeh et al. (2010), stabilization as well as Improvement (the last two stages of the cycle) success is founded on the seeming impact of the ERP system on the performance of the organization. As indicated in Hanafizadeh et al. (2010) study, there are scores of factors vital for the success of ERP systems; support is top management one of the factors, and it involves encouraging commitment, positivity, and support of top management in the ERP project. Another factor is the utilization of knowledge as well as experience of system and technology consultants.

Additionally, the balanced project team is crucial for the success of ERP systems because it includes the integration of employees and information technology with the broad knowledge of the processes in the organization. As evidenced in Hellens et al. (2005) study, the accuracy of the information is crucial to the success of ERP project, so, data loaded from accessible legacy systems must at all times be of high quality. ERP project cannot succeed if the project management teams do not have a well-defined, detailed project plan related to the goals of the project.

Change management is also a success factor in the implementation of ERP project; so, careful attention has to be offered to this, considering that several changes in business processes are experienced during ERP systems implementation. Training and education are also important given that technical expertise regarding the ERP system, its reference model, and facts regarding its working are useful in the process of implementation. Other factors crucial for success consists of, availability of experts who aside from being in top management will frequently help the organization realize ERP system benefits.

Failure of ERP projects has been prevalent, and this has continued to bite worldwide across all business platforms. As pointed out in Xue et al. (2005, p.279) study, ERP poise substantial benefits like improving customer service, reducing manufacturing costs and boosts productivity, but these benefits are only realised after successfully implementing the ERP systems. Nevertheless, statistics show that implementation of ERP systems is still a failure amongst scores of companies. Statistically, 90 per cent of ERP systems implementations in Asia countries, especially China are either completed late or use more money and resources than those stipulated in budget.

In Xue et al. (2005) study, where they differentiated implementation success of ERP system in China as well as western countries, they noted that China had a higher percentage of failure which was attributed mainly to lack of support from top management as well as data inaccuracy. Other factors that led to ERP failure include poor participation, education and training, insignificant time ensuing from a minimal understanding of cross-operational organisational processes (Dechow & Mouritsen, 2005, p.691). Furthermore, ERP systems are exceedingly expensive, and also the need for the organisation to hire consultants to assist in the configuration as well as implementation, results in further escalation of price; thus, creating a high possibility of failure.

The cost used on consultants is almost thrice the cost of an ERP system; this negatively affects the productivity of the company and can lead also to the failure of the ERP system. ConclusionIn conclusion, it has been argued that ERP systems are beneficial because they improve the flow of information between every function of the company and also manages the connections to external stakeholders. Currently, the key basis of competitive advantage is the capability of a business to improve the processes of the supply chain.

This necessity has created the need for more advanced information systems like ERP systems. The articles have heightened numerous factors critical to the success of ERP, and which have allowed companies to efficiently plan their resources resulting in business efficient functionality and increased productivity. Failures as discussed in the article are caused by lack of support from top management, data inaccuracy, and lack of sufficient education and training.

The paper “New iPhones Show a Hit For Apple as Quarterly Profit Fluctuate 13 Percent” is an outstanding example of a business literature review. Yao (2014) explains that China is expected to provide information about its weakest growth since the occurrence of the global financial crisis within the third quarter while the property downturn is assessed based on manufacturing and investment. As a result, more pressure has been put on Beijing to unveil new stimulus measures. According to Yao (2014), the market assumes that the Communist Party leader will be able to adjust to the gradual slowdown. This will happen only in circumstances where there are no possibilities of experiencing a potentially destabilizing fluctuation in unemployment. However, anything weaker would lead to more speculations of key stimulus measures, for instance, an interest rate cut. Although the leadership has consistently provided steady aid specifically to vulnerable sectors of the economy, it has been noted that several stimuli have been ignored because China is still struggling to pay a huge local government debt (Yao 2014).

Article 2: New iPhones show a hit for Apple as quarterly profit fluctuate 13 percent

Due to strong demand for APPLE’s new larger-screen iPhones released in September, its quarterly profit increased by 13 percent. This also enabled APPLE to overcome the sluggish iPad sales (Jones 2014). Despite the more intensifying competition felt by Samsung Electronics as APPLE’s leading Smartphone competitor, Jones (2014) points out that the iPhone is attracting more consumers who are also ready to pay high prices particularly for cutting-edge handsets. Through its latest phones, Apple is profitably catching with its major competitors, such as, Samsung that have from time to time managed to post attractive sales of larger phones. It has also been noted that the marketing strength that iPhone has gained stands in contrast to sluggish iPad sales and the issues affecting Samsung’s Smartphone business (Jones 2014).

Article 3: Coal not the solution for poverty

Couchi (2014) examines that cheap coal-fueled electricity is highly considered by miners and politicians as the best alternative way out of poverty, particularly for developing nations. However, Africa has not considered this. In the business report provided by Couchi (2014) about the U.S financial group Citi, it can be noted that the booming market for African electricity has been a result of the coal approach. In the attempt to reinforce coals bearish outlook, Couchi (2014) reports that Citi discovered that a new International Energy Agency (IEA) outlook on the commodity is in contrast with the idea of BHP, the US coal producer Peabody as well as the Minerals Council of Australia which maintains that coal would play an integral role in minimizing energy poverty, particularly for developing countries. Despite its metallurgical and thermal forms, coal is considered the second-biggest mineral exported from Australia after iron ore (Couchi 2014).

Article 4: Ebola could be in the headlines, but tobacco is yet another killer in Africa

Research conducted by The Guardian (2014) shows that although Ebola dominates the headlines, there is yet another killer pandemic of great importance that continues to kill many people in the African continent unnoticeably. It is has been noted that tobacco kills at least one between two long term smokers. Currently, it is anticipated to kill 1 billion people globally before 2100. This is relatively more compared to the current number of people who die of Ebola. The Guardian (2014) terms this global issue as injustice and inequality because Transnational Tobacco Companies (TTCs), such as UK-based British American Tobacco (BAT) earn humungous profits yet they cause economic damage worthy over half a trillion dollars each year. Besides, TTCs contribute more to environmental degradation and thus create risks that compromise the health as well as the sustainability of populations. To earn more profits, TTCs are currently shifting and expanding their business to untapped markets in regions with unrestricted opportunities for growth (The Guardian 2014).

Article 5: NAB, ANZ lead pack in building home-lending share

The home loan is still considered the major driving force in recovering credit growth for banks. In this case, National Australian Bank (NAB) and ANZ are on the frontline to encourage the big banks in taking the advantage of the mortgage market, while home and business lending are sustainably becoming strong. Therefore, NAB and ANZ have put on media their fastest growth out of the big in all the past three months (Yeates 2014). Despite the faster growth and expansion made by NAB compared to their rivals in home lending, Yeates (2014) notes that analysts see business lending as a bigger concern because the bank has lost shares and faced more pressure, particularly on its margins. Generally, the home loan market is considered a major driving force that enables banks to recover from credit growth regardless of the risks associated with life specifically in business lending (Yeates 2014).

The paper “Globalization and Culture” is an outstanding example of a business essay. Today, it is common to hear people refer to the world as ‘a global village’. This has been a result of the process of globalization. This process has opened up and improved trade across regional and national borders. Not only has globalization enhanced economic interactions across nations but also improved access to information and uplifted the fight for human rights, among other benefits. Recent technological and communication developments along with improved road networks have been the key drivers of globalization. However, critics of globalization say that these benefits have been realized at a very high price: that of surrendering regional and national cultural values, mainly, for Western morals (Kwame, 2007).

Regarding this debate, two key schools of thought emerge. From one angle critics argue that globalization spreads out any and every culture all over the realm, leading to cultural heterogeneity and deeper understanding between diverse groups. This is mainly defined through the global production and distribution of commodities such that people in different parts of the world have access to commodities they would otherwise have never seen. A case in point is the cultural interaction between the United States and Japan. Teens in the U.S interact with the Japanese culture through their comic books, animations and video games, while teens in Japan interact with the American culture through watching TV shows and Hollywood movies produced in the U.S (Kwame, 2007).

On the flip side, critics argue that globalization erodes the regional and national cultural identity through cultural homogeneity. This leads to a cohesive global culture constituting diluted varieties of regional and national cultural nuances. For instance, French pastries, ‘American’ fried chicken, and Japanese sushi can be eaten in almost any part of the world. Restraint chains such as MacDonald’s and Starbucks have influenced traditions and behaviors in different countries. Even though champions of globalization claim that this merely affects consumer goods and media broadcasting, critics contend that it deteriorates customary culture ((Kwame, 2007; Czinkota, 2003).

Culture is a prevalent aspect in business whether it is in marketing, production, or human resource management. It is a key variable in the function of success in new markets (Czinkota, 2003). People’s purchasing decisions are based on a product’s design, style or color that supports their religious beliefs and practices. Empirical evidence shows that the success or failure of a company, especially, in a foreign market is reliant upon the effective managerial exercise of local religious beliefs and practices. Therefore, managers ought to be on familiar terms with their market’s religious differences given that religion influences people’s attitudes. For instance, Asians have a different attitude toward authority and women that differs from Western beliefs and practices. Whereas many parts of the world, including Asia, South America, and Africa, value collectivism very much, Americans are more individualistic. Chinese, Latin Americans and Koreans take time casually even as Americans are more proactive.

Failing to appreciate the religious beliefs and practices of the market will often lead to lots of inadvertent mistakes, such as being socially violent, cultural mix-ups, tarnished interpersonal relations, poor negotiations. As a consequence, the company’s future performance dwindles as profits decline. Lack of religious competence, or religious dogmatism, can easily put at risk millions of dollars through fruitless negotiations, lost purchases or sales, and pitiable customer relationships (Czinkota, 2003).

Cultural Literacy

Culture is a broad system that includes traditions, beliefs, attitudes, values, institutions and social interactions. This system reflects the global crunch facing the human race, and so it is a cultural catastrophe (UNESCO 1997). Dealing with such a cultural diversity calls for an important skill referred to as cultural competence. Chrisman (2007) defines cultural competence as ‘attitudes, practice skills, and system savvy for cross-cultural conditions’. The key force in work involving cultural competence is the people’s flexibility and ability to appropriately consider and treat the general public politely and in a proper way fitting their culture. Cultural literacy takes account of cultural competence plus the capacity to analytically mirror, and if needed institute change in, one’s a specific culture. Cultural literacy also comprises the capacity to examine the actions of central cultures measured against other cultures. This becomes very much useful in business. A case in point is the understanding of the effect of globalization or cross-cultural businesses on indigenous cultures all over the world.

Cultural literacy has been likened to an iceberg, through the iceberg model of culture. This is due to the expanse contextual material one requires to understand the culture. Cultural literacy often involves much more than the information essentially spoken. In other words, to understand the meaning of a cultural term, one has got to have much information that is not revealed by the bare meaning of that term. The clear cultural meaning of the term is like the ‘tip of an iceberg’ meaning that the deeper understanding lies below the casual meaning of the term and it constitutes a person’s own applicable information. It is known that 15 per cent or less of an iceberg can be seen above the water surface, 85 per cent or more of the iceberg is submerged below the water surface. This means that there is quite a different picture depicted shallowly from that which is the actual translation in the literature, giving the imprint that implied information comprises relatively tiny bits and pieces of information, left out by the correspondent due to dismissal or suitability (Hawkes, 2001).

Figure 1: Iceberg Model of Culture

It has been stated earlier that culture is a broad system that among other aspects involves religion. The world is very diverse in terms of culture as well as religion. Each culture embodies a creation in itself and yet it is not closed. Cultures give religious convictions semantics, and religions provide decisive connotation to each culture. Religion is a way of life for numerous cultures saturating every one human action. In other cultures, it characterizes the utmost ambitions of human life, and for others, religion is an institution that claims to convey a meaning of deliverance (Hawkes, 2001).

The paper “The Different Communications ” is an outstanding example of a management assignment. Phone: 23 rd August: the communication was made to remind that the bill for the mobile phone is outstanding and if not paid within the date will have a fine imposed on it. The communication was successful as it helped to fulfill my need and acted as a reminder. Further, the call also ensured that it was complete and all the details like outstanding amount, due date, late fine, and other details were provided. The call was complete and highlighted the important aspect which if ignored could have an impact on my usage.

Radio: 24 th August: The communication was made regarding the areas which are having huge traffic and showed the roads which should be avoided. The communication was successful as it helped to fulfill my requirements by highlighting the different roads which need to be avoided and which need to be used. The communication was further clear and loud regarding the different roads and path which should be avoided. This method acted as one where proper guidance was provided and acting in the correct way was highlighted so those correct decisions can be taken.

Communications that were unsuccessful

Television: 24 th August: The communication was made regarding the sale of women’s garments. The communication was ineffective because in the first instance it didn’t meet my needs and requirements as I was not looking to shop. Secondly, the message was not constructed properly as it didn’t speak about the brands which were available on sale, the different garments which were available, and also didn’t highlight the date when the sale would end.

Phone: 25 th August: The communication was made regarding the mobile bill payment which has already been made. The call was ineffective because it was not required as the payment has been made and I had the required receipt. The call was instead a wastage of time. In addition to it, the call was not constructed properly and required to focus on areas through which a message would have been enough as a source of communication to ensure that the payment was correctly entered.

Reasons for communication not to be successful

The communication process can be improved in the following ways

Firstly, ensuring that the communication which is made is required and is addressed properly so that the person who receives the communication gains from it (Nicholas, 2013)

Secondly, providing complete information is essential as it will serve as a benchmark to evaluate the manner in which different information is passed (Anne & Bochner, 2007). It will also help to understand the important matter which has been spoken and will help to highlight the manner in which changes can make so that proper communication and message is passed

Thirdly, the targeted audience was wrong and it is important to correct the audience (Mehrabian and Susan, 2007). This will help to improve the validity and reliability of the communication and will ensure that the process of communication becomes effective and is directed towards the correct person

Fourthly, the process of communication needs to be improved and changed so that the message is correctly interpreted and passed with the same intention (Imahori & Lanigan, 2012). This will help the listeners to evaluate the message in the correct form and will help to ensure maximum response.

Fifthly, the media which are used needs to be chosen wisely as the usage of a message instead of a phone call for bill paid confirmation would have been more helpful and could have caught the attention of the audience in a better way. This would have multiplied the effectiveness of communication and would have helped to understand the important points and issues.

The process of communication thereby requires working on the smaller and important aspect so that the overall process of communication improves and helps to provide the required dimensions through which effectiveness can be gained in the manner messages are passed.

The paper “Why Did Telefonica Initially Focus on Latin America” is a perfect example of a business assignment. Based on Telefonica’s objectives of rapidly increasing shareholder value, profits and achieving growth, it had to take advantage of location economies. Hence, the company initially focused on Latin America, as it must have perceived FDI to be a means for circumnavigating trade barriers. Indeed, the reasons why Telefonica initially focused on Latin America are perceivable through the lens of the Uppsala Model Theory.

According to the theory, the internalisation of a company across many foreign markets is correlated to psychic distance, where the first entry is to foreign markets that are familiar and closer in regards to the psychic distance of the host country, before making subsequent entries in foreign markets with greater psychic distance. Psychic distance comprises the differences in culture, language and political systems (Falvo & Parshad 2005).

Within the perspective of Uppsala Model Theory, it should be argued that companies tend to gradually increase their activities in international markets through a series of incremental stages, where the succeeding steps are anchored in learning and adapting to foreign markets (Pandian & Sim 2002).

This implies that the firms fast gain experience from the markets, where they have closer cultural ties before expanding to foreign markets. For instance, Telefonica had to first gain experience as a telecoms operator in Latin America, since the region has deep cultural ties with Spain, where it is headquartered.

Strategic competitive advantages

The company’s decision to slowly expand to Europe appeared opportunistic as well as strategic. Europe had initially possessed trade barriers that lowered the chances of successful entries. Essentially, there is a correlation between culture and national competitive advantage, where countries that are likely to impose trade barriers, in terms of competition are bypassed in preference to those that are less competitive (Enu & Attah-Obeng 2010). This argument is based on Dunning’s Eclectic Theory, which hypothesises that a company will always seek to leverage their specific advantages, including marketing, knowledge, skilled personnel, technology and information (Dunning 2001).

In this case, the Latin American markets were growing rapidly. They also experienced an increased high adoption rate and usage of mobile phones and internet connections. Additionally, after the Spanish government privatised Telefonica and deregulated the Spanish telecommunications market, the company’s core objective became increasing shareholder value, profits and achieving growth.

This implies that profit maximisation is a major drive to foreign direct development; through the use of particular advantages the company has (Glesem et al. 1990). It, therefore, had to select a region that would enable it to achieve higher profits. The company selected Latin America over Europe. Latin America had few entry barriers, such as competition and government regulations, while Europe had greater barriers due to more competitors. This implies that imperfect competition within the marketplace is a key incentive for expanding abroad. Besides, European mobile telecommunications operators had agreed they would not invade each other’s markets. However, after the entry of America Movil into Latin America, Telefonica faced a stronger competitor, forcing it to expand to Europe.

Commenting on other student’s post:

Why did Telefonica initially focus on Latin America?  Why was it slower to expand in Europe, even though Spain is a member of the European Union?

While the student hinted at the growth of multinational enterprises, a brief outline detailing why the company expanded and reasons for expansion could have provided a more relevant backdrop. Additionally, the reference to the Socialist Party by Popular Part in the general election of 1996 was irrelevant and out of context. The student’s decision to link the factors for the European Union to the opening of the telecommunications sector was misplaced. Rather, the student should have selected reasons why Telefonica selected to begin operating in Latin America before making headway to Europe. However, reference to high competition in the sector in Europe was justified.

Accordingly, the student should have explored the close cultural ties between Spain and Latin America, as the major drivers that triggered Telefonica to first launch in the region before expanding to Europe. In supporting the argument, a reference to a relevant theory, such as the Uppsala Model Theory could have pointed to the reasons why internationalisation of a company across many foreign markets is correlated to psychic distance (Uhasselt. be 2005). This includes why the initial entry is mostly made in foreign markets that are familiar and closer in regards to the psychic distance of the host country. Afterward, an explanation of what this meant to Telefonica based on the theory could have been appropriate (Gustafsson & Zasada 2011). For instance, the student should have stated that firms get to fast gain experience from the markets where they have closer cultural ties before expanding to foreign markets.

The student should have based his arguments on Dunning’s Eclectic Theory, which proposes that firms tend to use their peculiar advantages such as marketing, knowledge, skilled personnel, technology and information (Rugman 2010). Further, he should have stated that companies view FDI as a means to circumnavigate trade barriers before going forth to describe the correlation between culture and national competitive advantage, where countries that are likely to impose trade barriers in terms of competition are bypassed in preference to those that are less competitive.

While the student was also justified in arguing that the company sought to maximise profitability and to increase shareholder value, no basis was provided to support the argument, based on the case study. At this stage, the student should have suggested a theory to support his argument (Morgan & Katsikeas 1999). Later, the student should have provided examples from the case study to defend the choice of the theory he selected. However, the student provided examples outside the case study, such as “Telefonica has been able to establish footprints in 24 countries and having an average of 120,000 professionals with consolidated revenues of 24,957 million euros in January-June 2014 and more than 315.7 million customers at June 2014”

Additionally, the reasons the student outlined as the likely motivators for Telefonica to launch first in Latin America before making entries in Europe cannot be justified, as they have not been argued appropriately. For instance, in suggesting political developments, taking policy advantage and the fact that the markets shared a common language, the student should have discussed the concept of psychic distance and the related theory, such as the Uppsala Model Theory.

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Table of contents

443 Business Essay Topics & Best Ideas

18 January 2024

last updated

Business essay topics cover many themes, from entrepreneurship, corporate governance, and strategic planning to ethical business practices, sustainability, and global economics. These themes allow all students to critically explore the intricacies of the business world, presenting opportunities to delve into case studies, analyze industry trends, evaluate business models, and propose innovative solutions. By assessing the impacts of governmental policies, societal influences, technological advancements, and environmental factors on business operations, learners can enhance their understanding of the complex and dynamic nature of businesses. Additionally, discussions on leadership styles, organizational culture, change management, and negotiation strategies foster interpersonal awareness and leadership acumen. Hence, business essay topics provide a solid foundation for developing insightful and engaging papers, nurturing analytical thinking, and paving the way for future business leaders.

Best Business Essay Topics

  • Disruption in Traditional Retail: Impact of E-Commerce
  • Roles of Artificial Intelligence in Streamlining Business Operations
  • Strategies for Establishing Startups in Emerging Markets
  • Sustainability Practices: Necessity in Modern Business Models
  • Psychological Factors Influencing Consumer Buying Behaviors
  • Future of Work: Examining the Gig Economy
  • Analyzing Ethical Challenges in Corporate Governance
  • Influences of Social Media Marketing on Brand Perception
  • Implementing Eco-Friendly Policies in Supply Chain Management
  • Evaluating Business Risks in Global Markets
  • Growing Importance of Diversity and Inclusion in Workplace Culture
  • Cybersecurity Measures in Digital Business Environments
  • Value Creation through Corporate Social Responsibility Initiatives
  • Power of Influencer Marketing in Modern Consumerism
  • Green Entrepreneurship: Opportunities and Challenges
  • Shifts in Business Paradigms: Case Studies From Covid-19
  • Technological Innovations Transforming Customer Service
  • Fintech Revolution: Reshaping the Banking Sector
  • Blue Ocean Strategy: Creation of Uncontested Market Space
  • Assessing the Success Factors of Family Businesses
  • Remote Work: Benefits and Drawbacks for Employers
  • Effective Leadership Styles in a Multigenerational Workforce
  • Outsourcing vs. Insourcing: A Cost-Benefit Analysis

Business Essay Topics & Best Ideas

Easy Business Essay Topics

  • Motivational Theories and Their Relevance in Contemporary Businesses
  • Roles of Venture Capital in the Tech Startup Ecosystem
  • Real Estate Investment Trusts: Benefits and Risks
  • Effects of Economic Recessions on Small Businesses
  • Comparative Study of Franchise and Independent Business Models
  • Strategic Management Practices in Nonprofit Organizations
  • Implications of Brexit on International Trade Policies
  • Advantages of Digital Payment Systems for Small Businesses
  • Factors Influencing Brand Loyalty among Consumers
  • Roles of Patents in Protecting Business Innovations
  • Developing Ethical Marketing Practices in Advertising Industries
  • Dissecting the Role of Predictive Analytics in Sales Growth
  • Intellectual Property Rights: Key to Startup Success
  • Multichannel Marketing: Enhancing Customer Experience
  • Analysis of Market Segmentation and Targeting Strategies
  • Corporate Strategies for Dealing With Negative Publicity
  • Circular Economy: A Sustainable Business Model for the Future
  • Corporate Whistleblowing Policies and Their Importance
  • Transformation of the Tourism Industry Through Digitalization
  • Influence of Regulatory Changes on the Pharmaceutical Industry
  • Human Resource Management in the Era of Automation
  • Peer-to-Peer Lending: Impact on Traditional Banking Systems

Interesting Business Essay Topics

  • Evaluating the Effect of Microfinance on Poverty Reduction
  • Building Resilience: Business Continuity Planning in Times of Crisis
  • ESG Investing: Emerging Trends and Market Implications
  • Cryptocurrency: Its Influence on Global Monetary Systems
  • Navigating Business Challenges in the Healthcare Industry
  • Impacts of Corporate Culture on Business Performance
  • Strategies for Mitigating Supply Chain Disruptions
  • Exploring Business Opportunities in the Space Industry
  • Sustainability Reporting: Its Role in Corporate Transparency
  • The Evolution of Customer Loyalty Programs in Retail Business
  • Roles of Quality Management in Manufacturing Industries
  • Impacts of Automation on Job Market Dynamics
  • Mobile Commerce: Understanding Its Impact on Retail Sales
  • Transition to Renewable Energy: Implications for the Oil Industry
  • Dissecting the Relationship Between Employee Engagement and Profitability
  • Impacts of Tax Policies on Entrepreneurship and Business Growth
  • Implementing Agile Methodologies in Non-Tech Industries
  • Strategies for Reducing Employee Turnover Rates
  • Roles of Corporate Training in Employee Performance Improvement
  • Big Data: A Game Changer in Business Intelligence
  • Business Strategies for Attracting Millennial Consumers

Business Essay Topics for High School

  • Exploring the Impact of Globalization on Small Businesses
  • The Role of Social Media Marketing in Contemporary Commerce
  • Ethical Dilemmas in International Trade: An Examination
  • Analyzing the Effects of Technology Innovation on Retail Business
  • Franchising Models: A Comparative Analysis of Benefits and Risks
  • Corporate Social Responsibility: Balancing Profit With Philanthropy
  • Sustainable Business Practices for Environmental Conservation
  • Cryptocurrency Influence on the Future of Finance and Commerce
  • Work-From-Home Trend: Implications for Future Workplaces
  • Roles of AI in Business Management: Challenges and Opportunities
  • Analysis of Global Economic Crises and Their Effects on Businesses
  • Supply Chain Management: The Hidden Aspect of Retail Success
  • Examining the Legal Implications of Intellectual Property Rights in Businesses
  • Venture Capital: A Deep Dive Into Startup Financing
  • Green Businesses: The Prospects of Eco-Friendly Entrepreneurship
  • Privacy Issues in Digital Marketing and Consumer Rights
  • Future Predictions: The Evolution of E-Commerce Post-Pandemic
  • Merger and Acquisition Strategies: Winning in the Corporate World
  • Business Models in the Music Industry: A Changing Landscape
  • Success Factors: Dissecting Successful Online Business Platforms

Business Essay Topics for Middle School

  • Competitive Advantage Through Business Process Reengineering
  • E-Waste Management: Corporate Responsibility and Environmentally Sound Practices
  • Consumer Behavior Trends in the Age of Sustainable Products
  • Youth Entrepreneurship: Empowering the Next Generation of Innovators
  • Risk Management Strategies in the Banking Sector
  • Gender Diversity: The Impact on Corporate Performance
  • Cultivating Innovation: Business Incubators and Their Role
  • Corporate Governance: Ensuring Transparency and Accountability
  • Emotional Intelligence: A Crucial Factor in Business Leadership
  • Understanding the Nuances of Family-Owned Businesses
  • Crowdfunding: A Modern Approach to Raise Capital for Business
  • Understanding Business Models in the Gig Economy
  • Breakthroughs in Fintech: Consequences for Traditional Banking
  • Influence of Pop Culture on Fashion Industry Trends
  • Roles of Government Regulation in Tech Industry: A Dual-Edged Sword
  • Cybersecurity Challenges in E-Commerce: Securing Online Transactions
  • Investigating the Growth of Women in Entrepreneurship
  • Organizational Culture: Its Significance in Business Success
  • Business Lessons From Notable Corporate Failures
  • Unveiling the Power of Branding in Business Expansion
  • Biotechnology Innovations: Transforming the Healthcare Industry
  • Understanding the Dynamics of a Stock Market Crash on Businesses

Business Essay Topics for College Students

  • Analysis of Corporate Social Responsibility and Its Impact on Brand Image
  • The Role of Digital Transformation in Business Sustainability
  • Investigating the Relationship Between Employee Satisfaction and Productivity
  • Effects of Globalization on Small and Medium Enterprises
  • Impacts of E-Commerce on Traditional Retail Businesses
  • The Emergence and Evolution of Cryptocurrencies in Modern Business
  • Strategies for Effective Supply Chain Management in a Globalized Economy
  • Effects of Organizational Culture on Business Success
  • Roles of Business Intelligence in Decision-Making Processes
  • Examination of Green Business Practices and Their Profitability
  • Importance of Emotional Intelligence in Leadership and Management
  • Interplay Between Business Ethics and Financial Performance
  • Evaluating the Efficacy of Agile Project Management in Tech Startups
  • Evolution of Artificial Intelligence and Its Business Implications
  • Exploration of Gender Inequality in Corporate Leadership Roles
  • Impacts of Technological Advancements on Job Market Trends
  • The Interrelationship Between Employee Retention and Customer Satisfaction
  • Influence of Social Media on Consumer Behavior and Business Marketing
  • Assessing the Impact of Tax Policies on Business Growth and Innovation
  • Investigation Into the Role of Networking in Business Development
  • Business Process Outsourcing: Benefits and Risks

Business Essay Topics for University

  • Analyzing the Role of Government Regulation in Business Operations
  • Examination of Blockchain Technology and Its Application in Business Transactions
  • The Impact of Intellectual Property Rights on Business Innovation
  • Disruptive Innovation: Understanding Its Effect on Industry Dynamics
  • Exploring the Sustainability of Family-Owned Businesses Over Generations
  • Investigating the Role of Data Privacy in Digital Marketing Strategies
  • The Influence of Employee Training Programs on Business Growth
  • Examining the Impact of Corporate Bankruptcy on Stakeholders
  • Mergers and Acquisitions: A Strategic Tool for Business Expansion
  • Sustainability Reporting: Its Significance in Business Transparency
  • Effectiveness of Different Leadership Styles in Diverse Business Environments
  • Importance of Diversity and Inclusion in Modern Business Strategy
  • The Role of Venture Capital in Supporting Entrepreneurial Innovation
  • Examining the Impact of Climate Change on Business Strategies
  • The Role of Information Technology in Enhancing Business Communication
  • Impacts of Pandemic Outbreaks on Business Continuity Planning
  • Importance of Branding Strategies in a Highly Competitive Market
  • The Role of Mobile Technology in Revolutionizing Business Practices
  • Exploration of Consumer Psychology in Influencing Marketing Tactics
  • Assessing the Impact of Business Education on Entrepreneurial Success
  • Effectiveness of Online Advertising in Enhancing Business Visibility
  • Influence of Corporate Governance on Shareholder Value
  • Exploring the Balance Between Profit and Social Responsibility in Businesses

Business Topics for Argumentative Essays

  • Implications of Automation on the Human Workforce
  • Relevance of Physical Stores in the E-Commerce Era
  • Corporate Social Responsibility: Obligation or Choice?
  • Impacts of Universal Basic Income on Business Sustainability
  • Tax Incentives for Startups: Boosting Innovation or Fueling Inequality?
  • Ethical Implications of Data Mining in Business
  • Traditional Advertising vs. Digital Marketing: Effectiveness Comparison
  • Cryptocurrencies’ Influence on Traditional Banking Systems
  • Sustainability Practices: Moral Imperatives or Business Strategies?
  • Remote Workforce: Effect on Productivity and Corporate Culture
  • Green Initiatives’ Impacts on Business Profitability
  • Brexit’s Consequences for European Business Environment
  • Regulatory Measures Against Tech Monopolies: Necessity or Overreach?
  • Trade Wars: National Security or Economic Destruction?
  • Balancing Profit and Ethical Sourcing in the Fashion Industry
  • Roles of Business Education in Shaping Future Entrepreneurs
  • Impacts of Intellectual Property Rights on Innovation
  • Influence of Consumer Activism on Corporate Policies
  • Franchise Businesses: Success Model or Exploitative System?
  • Globalization’s Effects on Local Small and Medium Enterprises
  • Worker Cooperatives: Ideal Business Model or Unrealistic Ideal?

Persuasive Business Essay Topics

  • Adapting Business Strategies for Climate Change
  • Telecommuting: A Viable Model for Future Workplaces
  • Ethical Standards in Advertising: Redefining Boundaries
  • Implementing Machine Learning for Enhanced Customer Experience
  • Influences of Cultural Diversity on Global Teams
  • Transforming Traditional Retail With E-Commerce Solutions
  • Green Energy Investments: Future of Corporate Responsibility
  • Emotional Intelligence: Essential Component of Leadership
  • Advancements in Artificial Intelligence: Boon or Bane for Employment
  • Quality vs. Quantity: Effective Customer Acquisition Strategies
  • Remote Work Culture: Impact on Employee Productivity
  • Digitization of Businesses: A Necessity in Modern Era
  • Data Privacy Regulations: Balancing Consumer Trust and Business Needs
  • Role of Influencer Marketing in Enhancing Brand Visibility
  • Sustainability Practices: Integral Part of Business Ethics
  • Role of Interpersonal Skills in Business Success
  • Adopting Lean Manufacturing for Operational Efficiency
  • Women in Leadership Roles: Driving Business Innovation
  • Social Media’s Impact on Consumer Decision-Making
  • Financial Literacy: A Mandatory Skill for Entrepreneurs
  • Intellectual Property Rights: Safeguarding Business Innovation
  • Corporate Philanthropy: Impact on Brand Image
  • Automation in Business: Evaluating the Pros and Cons

Small Business Essay Topics

  • Strategies for Financial Management in Small Businesses
  • Analyzing the Role of Leadership in Small Business Success
  • Small Businesses and Their Involvement in Local Communities
  • Incorporating Sustainability Practices Into Small Businesses
  • Overcoming Challenges of International Trade for Small Firms
  • Navigating Digital Transformation in the Small Business Sector
  • Importance of Business Ethics in Small Enterprises
  • Small Business Survival: Lessons From Economic Recessions
  • Innovations in Small Business: A Key to Competitive Advantage
  • Women Entrepreneurs and Their Role in Small Business Evolution
  • The Effect of Government Policies on Small Businesses
  • Contributions of Small Businesses to the National Economy
  • Customer Relationship Management in Small Businesses
  • Startups vs. Established Small Businesses: A Comparative Analysis
  • Influence of Technology on Productivity in Small Enterprises
  • Addressing Workforce Diversity in Small Business Environments
  • Exploring the Relationship between Small Business and the Local Economy
  • Significance of Training and Development in Small Businesses
  • Potential Risks and Opportunities in Small Business Franchising
  • The Role of Small Businesses in Promoting a Green Economy

Medium Business Essay Topics

  • Accelerating Growth: Key Strategies for Medium-Sized Businesses
  • Building a Robust Organizational Structure for Sustainable Business Expansion
  • Overcoming Financial Challenges: A Case Study of Successful Medium Businesses
  • Cultivating Innovation: The Role of Leadership in Medium Enterprises
  • Technologies That Redefine Efficiency in Modern Business Operations
  • Reimagining Customer Service: The Transformative Power of Digital Tools
  • Evaluating the Impact of Regulatory Compliance on Medium Enterprises
  • Pursuing Global Opportunities: A Guide for Medium Businesses
  • Harnessing Data Analytics for Strategic Decision-Making in Business
  • Exploring Green Business Practices: Sustainability in Medium Enterprises
  • Developing a Dynamic and Diverse Workforce: Human Resources Strategies for Medium Businesses
  • Navigating Economic Uncertainty: Risk Management Tactics for Midsize Firms
  • Agile Management: Adapting to Fast-Paced Market Changes
  • Leveraging E-Commerce for Growth: Opportunities for Medium Enterprises
  • Marketing in the Digital Era: Best Practices for Medium-Sized Businesses
  • Streamlining Supply Chains: Techniques for Medium-Sized Firms
  • Strategic Partnerships: Exploring Their Impact on Business Growth
  • Positioning for Success: Branding Strategies for Medium Enterprises
  • Transformative Leadership: Creating a Culture of Excellence in Business
  • Investing in Employee Development: A Cost-Benefit Analysis for Medium Businesses
  • Engaging Stakeholders: The Key Role Communication Plays in Business Success

Startup Strategy Essay Topics

  • Analyzing the Role of Disruptive Innovation in Startup Success
  • Strategic Decision-Making Processes in Early-Stage Startups
  • Leveraging Network Effects for Business Expansion
  • Scalability: Key Factors for Sustainable Startup Growth
  • Understanding the Importance of Customer Discovery in Product Development
  • Tactics for Attracting Venture Capital in Competitive Markets
  • Embracing Agile Methodologies for Rapid Startup Development
  • Digital Marketing Strategies: Driving Growth in Startups
  • Implementing Lean Startup Principles for Efficient Business Operations
  • Roles of Intellectual Property Rights in Safeguarding Startup Innovations
  • Importance of Founder’s Vision in Shaping Startup Strategy
  • Strategic Partnerships: Fostering Growth in Startups
  • Effectively Using Big Data Analytics in Startup Growth Strategy
  • Workplace Culture: Its Impact on Startup Success
  • Analyzing the Role of Bootstrapping in Startup Financial Strategy
  • Challenges in Balancing Speed and Quality in Startup Growth
  • Globalization: Expanding Startup Reach Beyond Local Markets
  • Understanding the Impact of Regulatory Compliance on Startup Strategy
  • Embracing Corporate Social Responsibility in Startup Culture
  • Financial Forecasting: Essential Component of Startup Planning

Business Startup Essay Topics

  • Defining Entrepreneurship: A Detailed Analysis of Its Evolution
  • Impacts of Technological Innovations on Startup Success
  • Social Entrepreneurship: Transforming Society Through Business
  • Understanding the Role of Venture Capital in Startups
  • Examining the Importance of Business Plans for New Enterprises
  • Navigating Business Regulations and Legalities for Startups
  • A Comprehensive Review of Risk Management in Startup Companies
  • Essential Marketing Strategies for Startup Success
  • Exploration of the Lean Startup Methodology in Today’s Business Environment
  • Disruptive Innovations: A Deep Dive Into Startup Business Models
  • Sustainability in Business: Incorporating Green Practices in Startups
  • Identifying Market Opportunities: A Key Step for Startups
  • Significance of a Robust Human Resources Strategy in Startups
  • Crowdfunding as a Financial Booster for Startup Businesses
  • Blockchain and Its Potential Impact on Startup Businesses
  • Globalization and Its Effects on Startup Expansion
  • Financial Management Practices: Vital Components for Startup Survival
  • Roles of Leadership and Organizational Culture in Startup Growth
  • Exploring the Challenges of Scaling Up a Startup
  • Relationship Between Customer Satisfaction and Startup Success
  • Digital Marketing Techniques: Boosting Online Presence for Startups

Business Management Essay Topics

  • Disruptive Innovation: Catalyst for Market Evolution
  • Leadership Styles: Their Impact on Organizational Productivity
  • Emotional Intelligence: Essential Ingredient for Effective Management
  • Sustainable Business Practices: Ensuring Corporate Social Responsibility
  • Performance Appraisals: Objectivity and Fairness in Evaluations
  • Globalization: Transforming Traditional Business Operations
  • Diversification Strategies: Expanding Business Horizons
  • Data-Driven Decisions: Role in Corporate Strategy
  • Workplace Diversity: Nurturing an Inclusive Culture
  • Organizational Behavior: Key for Understanding Employee Engagement
  • Strategic Alliances: Enhancing Competitive Advantage
  • Virtual Teams: Challenges and Opportunities in Remote Work
  • Risk Management: Mitigating Threats in Business Operations
  • Mergers and Acquisitions: Evaluating Long-Term Benefits
  • Artificial Intelligence: Its Impact on Business Efficiency
  • Knowledge Management: Leveraging Intellectual Capital
  • Ethical Decision Making: Balancing Profit and Principle
  • Customer Relationship Management: Building Sustainable Business Relations
  • E-Commerce Strategies: Shaping the Future of Retail Business
  • Change Management: Navigating Organizational Transformations

Social Responsibility Essay Topics in Business

  • Balancing Profitability and Social Responsibility in Global Corporations
  • Environmental Stewardship: Integrating Sustainability Into Business Models
  • Exploring the Impact of Ethical Leadership on Corporate Social Responsibility
  • Influence of Stakeholder Engagement on Corporate Social Responsibility Policies
  • Strategic Philanthropy: Connecting Business Goals With Community Needs
  • Unpacking the Role of Transparency in Corporate Social Responsibility
  • Diversity and Inclusion: Essential Elements in Modern Business Ethics
  • Navigating the Tricky Waters of Business Ethics in International Markets
  • Leveraging Social Responsibility for Building Stronger Customer Relationships
  • Social Responsibility in Advertising: Truthfulness, Fairness, and Decency
  • Integrating Human Rights in Corporate Social Responsibility Practices
  • Sustainable Procurement: Encouraging Responsible Supplier Relations
  • Socially Responsible Investments: Business Opportunities and Challenges
  • Green Marketing: Harnessing Eco-Friendly Business Practices
  • Incorporating Social Justice in Business Operation and Management
  • Workforce Welfare: Linking Employee Satisfaction With Social Responsibility
  • Unveiling the Effects of Corporate Social Responsibility on Shareholder Value
  • Analyzing the Role of Business Education in Promoting Social Responsibility
  • Business Ethics: Addressing Consumer Privacy in the Digital Age
  • Community Development: Engaging Local Businesses in Social Responsibility Efforts
  • Fair Trade Practices: A Path Toward Greater Social Responsibility

Business Personnel Essay Topics

  • Strategic Management Styles: A Comparative Study
  • The Role of Emotional Intelligence in Leadership
  • Impacts of Organizational Culture on Employee Performance
  • Business Ethics: A Crucial Factor for Corporate Success
  • Analysis of Modern Marketing Techniques
  • Entrepreneurship: Driving Force Behind Business Innovation
  • Relationship Between Employee Satisfaction and Organizational Success
  • Corporate Social Responsibility: Beyond Profit-Making
  • Technological Innovations Transforming Business Operations
  • Women in Business Leadership: Breaking Glass Ceilings
  • Influence of Globalization on Small Businesses
  • Sustainable Business Practices: A Necessity for Future Profitability
  • The Effect of Workplace Diversity on Business Growth
  • Change Management: Addressing Resistance Within Organizations
  • Cybersecurity: Essential Aspect of Modern Business Strategies
  • Roles of Artificial Intelligence in Decision-Making Processes
  • Consumer Behavior: A Determinant of Marketing Strategies
  • Outsourcing: Evaluating Risks and Benefits
  • Balancing Work-Life Integration: A Challenge for Modern Professionals
  • Digital Transformation: A Pathway to Business Efficiency

Business Culture Essay Topics

  • Understanding Organizational Culture: An Assessment of Corporate Values
  • Impacts of Leadership Styles on Organizational Culture
  • Fostering Innovation: How Does Business Culture Drive Creativity?
  • Business Ethics: Cultural Influence and Corporate Behavior
  • Diversity’s Roles in Enriching Corporate Culture
  • Work-Life Balance: An Essential Component of Modern Business Culture
  • Virtual Workplaces: Assessing Their Influence on Business Culture
  • Globalization and Its Impact on Business Culture
  • Company Culture’s Effects on Employee Satisfaction and Retention
  • Strategies for Building a Positive Business Culture
  • Millennial Influence on Evolving Business Culture
  • Culture’s Roles in Successful Business Negotiation
  • Effects of Technology Adoption on Business Culture
  • The Power of Corporate Social Responsibility in Shaping Business Culture
  • Psychological Safety’s Impacts on Organizational Culture
  • Analyzing the Relationship Between Business Culture and Productivity
  • Corporate Storytelling: Its Influence on Business Culture
  • Importance of Communication in Shaping Business Culture
  • Impacts of Remote Work on Corporate Culture
  • Cultural Intelligence in International Business: A Necessity or an Option?
  • Conflict Management: An Undervalued Aspect of Business Culture?

Business Economics Essay Topics

  • Blockchain Technology: Reshaping Economic Infrastructure
  • Digital Marketing Strategies in Enhancing Consumer Engagement
  • Comparative Analysis of Developed and Developing Economies
  • Corporate Social Responsibility: Impact on Business Profitability
  • E-Commerce Evolution: Market Trends and Economic Implications
  • Sustainable Business Practices: Necessity or Luxury?
  • Microfinance Institutions: Economic Empowerment Tool for the Underserved
  • Assessing the Efficiency of Stock Markets
  • Fintech Revolution: Its Consequences on Traditional Banking
  • Gig Economy: Labor Rights and Economic Stability
  • Effects of Political Instability on International Trade
  • Green Economy: Potential for Sustainable Development
  • Venture Capital Funding: A Catalyst for Innovation
  • Impacts of Economic Policies on Income Inequality
  • Cryptocurrency Influence on Global Economic Structures
  • Workplace Automation: Its Effect on Employment Rates
  • Intellectual Property Rights: Protection and Economic Impact
  • Data Privacy Regulations: Their Effect on Digital Businesses
  • Outsourcing Strategies: Profit Maximization or Quality Compromise?
  • Diversification in Business: Risk Management and Return on Investment

Corporate Law Essay Topics

  • Exploring the Role of Corporate Governance in Publicly Listed Companies
  • Legal Implications of Mergers and Acquisitions: A Deep Dive
  • Understanding Securities Regulation and Its Effect on Corporations
  • The Impact of Bankruptcy Laws on Corporate Restructuring
  • Analyzing the Interplay Between Corporate Law and Environmental Regulations
  • Debating the Efficacy of Antitrust Laws in Modern Corporations
  • Interpreting Fiduciary Duties of Directors Under Corporate Law
  • Probing the Ethical Dilemmas in Corporate Legal Practice
  • Investigating the Influence of Intellectual Property Rights on Corporate Growth
  • Navigating Legal Challenges in International Business Transactions
  • The Evolution of Corporate Personhood: A Legal Perspective
  • Examining the Role of Compliance in Risk Management
  • Comparative Analysis of Corporate Laws Across Different Jurisdictions
  • Evaluating Legal Strategies for Corporate Social Responsibility
  • Unraveling the Complexities of Shareholder Rights and Responsibilities
  • Deriving Insights From Notable Corporate Law Cases
  • Delineating the Legal Framework for Business Entity Formation
  • Shareholders versus Stakeholders: A Legal Conundrum
  • Corporate Liability in the Age of Globalization
  • Unearthing Legal Aspects of Venture Capital and Private Equity
  • Scrutinizing the Effects of Labor Laws on Corporate Policy

Global Business Essay Topics

  • Navigating Cultural Differences in International Business Relations
  • Technological Innovations Driving Global Commerce
  • Influence of Cryptocurrency on International Trade
  • The Role of AI in Shaping Global Business Strategies
  • Sustainability Practices in Global Corporations: Case Studies
  • Impacts of Brexit on European Business Landscape
  • Comparative Analysis of Trade Policies Across Nations
  • The Influence of International Trade Agreements on the Global Economy
  • Roles of World Trade Organization (WTO) in Global Commerce
  • Global Supply Chain Management: Challenges and Solutions
  • Climate Change: Addressing its Impact on Global Businesses
  • Cultural Intelligence: Essential Skill in International Business
  • Foreign Direct Investment (FDI): Trends and Impacts
  • Outsourcing Business Processes: Analysis of Costs and Benefits
  • The Future of E-Commerce in Developing Countries
  • Trade Wars: Implications for Global Businesses
  • Corporate Social Responsibility (CSR) in Multinational Enterprises
  • Rise of Asian Economies: Implications for Global Business
  • Mergers and Acquisitions in the Global Business Scene
  • Economic Crises and Their Impact on International Trade

Emergency Business Assistance Topics

  • Managing Cash Flow During Unexpected Disasters
  • Navigating Legal Concerns After a Business Interruption
  • Establishing Effective Communication Channels in Emergencies
  • Creating a Resilient Business Model: Tactics and Strategies
  • Mental Health: Supporting Employees Through Crisis
  • Essential Operations: Continuity Planning and Implementation
  • Understanding Government Aid: Available Resources for Businesses
  • Building Robust Supply Chains for Crisis Situations
  • Redesigning Physical Spaces: Best Practices for Safe Operations
  • Reviving Sales: Marketing in a Post-Crisis Environment
  • Leveraging Technology for Business Continuity During Disruptions
  • Stakeholder Management in Times of Crisis
  • Strategic Decision-Making Under Emergency Conditions
  • Cybersecurity: Safeguarding Business in a Digital Environment
  • Dealing With Debt: Financial Strategies for Business Recovery
  • Remote Workforce: Maintaining Productivity During Crisis
  • Public Relations: Crafting Messages for Crisis Management
  • Inventory Management: Securing Supply in Unforeseen Situations
  • Maintaining Quality Customer Service Amidst Disruptions
  • Rebuilding Trust With Clients Post-Crisis
  • Vendor Management: Strategies for Keeping Essential Supplies

To Learn More, Read Relevant Articles

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Business Essay Examples

Cathy A.

13 Business Essay Examples for Students

14 min read

Published on: May 1, 2023

Last updated on: Jan 30, 2024

business essay examples

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Are you struggling to figure out the structure, research, or data required to make your essay stand out? Or frustrated by the lack of inspiration and ideas for your essay?

But don't give up yet! We have a powerful solution that will make your essay writing a breeze. Our list of business essay examples is here to help! 

We have compiled expertly written business essay examples that will illustrate how to write a striking business essay.

With our examples, you'll be able to see how to structure your essay and generate creative ideas for your topic. And our tips will help you make the most of these examples.

So, let's dive in and get ready to learn!

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What is a Business Essay?

A business essay is a type of academic writing that focuses on business-related topics and issues. These essays can cover a wide range of topics such as marketing, finance, management, entrepreneurship, and more.

The importance of business essay lies in presenting a well-researched and informed analysis. To do this effectively, writers need to conduct extensive research and analysis on the topic at hand.

Referring to examples of business essays can help you gain insight into the structure, tone, and content of a well-written essay.

Business Essay Examples For Students

Here is a list of business writing examples

Business Essay Examples Pdf

Business Essay Example Grade 10

Business Essay Example Grade 11

A Level Business Essay Examples

University Business Essay Examples

International Business Essay Examples

Short Essay About Business

College Essay About Starting A Business

Types of Business Essay with Examples

When it comes to business essay writing, there are several different types that you might encounter. 

Here's a brief overview of each type, including their characteristics and an example of each.

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Case Studies

A case study is an in-depth analysis of a specific business situation or problem. It involves extensive research and data analysis to provide recommendations.

Case studies often showcase the application of theory to real-world business scenarios.

Research Papers

Research papers involve a more academic approach to business writing. They typically require an extensive literature review, data analysis, and original research. 

Business research papers aim to contribute new knowledge to the field of business. These often involve a hypothesis or research question.

Argumentative Essays

Argumentative business essays aim to persuade the reader to adopt a particular point of view or take a specific action. They present an argument and use evidence and logic to support their claims. 

Argumentative essays can address various business topics such as management practices, ethical issues, or market trends.

White Papers

A white paper is a document that provides a detailed explanation of a particular issue or problem, often with recommendations or solutions. 

White papers are typically used to educate stakeholders about a specific topic. These are often used in the business-to-business (B2B) context.

Comparative Essays 

Comparative business essays compare and contrast two or more topics or ideas. They typically analyze the similarities and differences between the topics to evaluate their pros and cons. 

Comparative essays can focus on various aspects such as products, companies, markets, or strategies.

How to Structure Your Business Essays

As you begin writing your business essay, it's important to structure it in a clear and organized way. 

Here's a step-by-step guide with business essay samples to help you do just that:

Executive Summary

The executive summary is a brief overview of your entire essay. It should summarize your main points and highlight your recommendations. 

This section should be written after completing the essay, as it gives a clear picture of what the essay covers. 

Here is how you start a business essay sample:

Introduction

The introduction sets the stage for the rest of the essay. It should introduce the topic, provide background information, and explain the purpose of the essay. 

Here is a business essay introduction example:

Industry Analysis

In this section, you'll conduct a thorough analysis of the industry in which the business operates. You should examine factors such as competition, market trends, and customer behavior. 

Here is a sample industry analysis

Key Issues or Problems

This section should identify the main issues or problems faced by the business. You should provide evidence to support your claims and analyze the impact of these issues. 

Here is an example paragraph:

Solutions or Recommendation

Here, you'll provide solutions or recommendations to address the issues identified in the previous section. Your solutions should be well-supported and feasible. 

For instance:

Implementation Plan

For this part, you'll outline a plan for implementing the solutions or recommendations you've proposed. This is sort of a description of the business model you suggest. 

This section should be detailed and include specific action steps. 

For example:

Finally, you'll wrap up your essay by summarizing your main points and reiterating your recommendations. 

This section should be clear, concise, and impactful. 

By following this structure, your business essay will be well-organized, coherent, and easy to follow for your readers.

Tips for Using Business Essay Examples Effectively

Now that you have quite a few business essay examples at hand, you should know how to use them effectively:

  • Use them as a guide, not a template : While it's great to learn from examples, you should never copy them outright. Instead, use them as a starting point for your own research and writing.
  • Analyze the strengths and weaknesses of the essay : Take note of what works well in the example essay, as well as any areas that could be improved. This will help you understand how to make your own essay even better.
  • Use them to inform your own research and writing : Pay attention to the research methods, sources, and evidence used in the example essay. This can give you ideas for your own research and help you strengthen your arguments.
  • Avoid plagiarism and ensure proper citation: Whenever you use ideas or information from an example, make sure to cite your sources. This will help you avoid plagiarism and maintain academic integrity.

You now have a plenty of business essay examples on different topics to help you get started!

By following our tips and studying the sample essays, you can confidently write your own essays that are clear, concise, and impactful. 

However, if you still find yourself struggling with your business essays, just reach out to our professional business essay writing service . 

We have the best online essay writing service and are ready to provide you a high-quality business. Our writing service has subject specialist writers who can tackle any business essay topic.  

So why wait? Contact us today and let our AI essay writer take your business essays to the next level!

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business strategies essay

EU AI Act: first regulation on artificial intelligence

The use of artificial intelligence in the EU will be regulated by the AI Act, the world’s first comprehensive AI law. Find out how it will protect you.

A man faces a computer generated figure with programming language in the background

As part of its digital strategy , the EU wants to regulate artificial intelligence (AI) to ensure better conditions for the development and use of this innovative technology. AI can create many benefits , such as better healthcare; safer and cleaner transport; more efficient manufacturing; and cheaper and more sustainable energy.

In April 2021, the European Commission proposed the first EU regulatory framework for AI. It says that AI systems that can be used in different applications are analysed and classified according to the risk they pose to users. The different risk levels will mean more or less regulation. Once approved, these will be the world’s first rules on AI.

Learn more about what artificial intelligence is and how it is used

What Parliament wants in AI legislation

Parliament’s priority is to make sure that AI systems used in the EU are safe, transparent, traceable, non-discriminatory and environmentally friendly. AI systems should be overseen by people, rather than by automation, to prevent harmful outcomes.

Parliament also wants to establish a technology-neutral, uniform definition for AI that could be applied to future AI systems.

Learn more about Parliament’s work on AI and its vision for AI’s future

AI Act: different rules for different risk levels

The new rules establish obligations for providers and users depending on the level of risk from artificial intelligence. While many AI systems pose minimal risk, they need to be assessed.

Unacceptable risk

Unacceptable risk AI systems are systems considered a threat to people and will be banned. They include:

  • Cognitive behavioural manipulation of people or specific vulnerable groups: for example voice-activated toys that encourage dangerous behaviour in children
  • Social scoring: classifying people based on behaviour, socio-economic status or personal characteristics
  • Biometric identification and categorisation of people
  • Real-time and remote biometric identification systems, such as facial recognition

Some exceptions may be allowed for law enforcement purposes. “Real-time” remote biometric identification systems will be allowed in a limited number of serious cases, while “post” remote biometric identification systems, where identification occurs after a significant delay, will be allowed to prosecute serious crimes and only after court approval.

AI systems that negatively affect safety or fundamental rights will be considered high risk and will be divided into two categories:

1) AI systems that are used in products falling under the EU’s product safety legislation . This includes toys, aviation, cars, medical devices and lifts.

2) AI systems falling into specific areas that will have to be registered in an EU database:

  • Management and operation of critical infrastructure
  • Education and vocational training
  • Employment, worker management and access to self-employment
  • Access to and enjoyment of essential private services and public services and benefits
  • Law enforcement
  • Migration, asylum and border control management
  • Assistance in legal interpretation and application of the law.

All high-risk AI systems will be assessed before being put on the market and also throughout their lifecycle.

General purpose and generative AI

Generative AI, like ChatGPT, would have to comply with transparency requirements:

  • Disclosing that the content was generated by AI
  • Designing the model to prevent it from generating illegal content
  • Publishing summaries of copyrighted data used for training

High-impact general-purpose AI models that might pose systemic risk, such as the more advanced AI model GPT-4, would have to undergo thorough evaluations and any serious incidents would have to be reported to the European Commission.

Limited risk

Limited risk AI systems should comply with minimal transparency requirements that would allow users to make informed decisions. After interacting with the applications, the user can then decide whether they want to continue using it. Users should be made aware when they are interacting with AI. This includes AI systems that generate or manipulate image, audio or video content, for example deepfakes.

On December 9 2023, Parliament reached a provisional agreement with the Council on the AI act . The agreed text will now have to be formally adopted by both Parliament and Council to become EU law. Before all MEPs have their say on the agreement, Parliament’s internal market and civil liberties committees will vote on it.

More on the EU’s digital measures

  • Cryptocurrency dangers and the benefits of EU legislation
  • Fighting cybercrime: new EU cybersecurity laws explained
  • Boosting data sharing in the EU: what are the benefits?
  • EU Digital Markets Act and Digital Services Act
  • Five ways the European Parliament wants to protect online gamers
  • Artificial Intelligence Act

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Volkswagen Leans on Electric Vehicles and Nostalgia to Grow in U.S.

It and other foreign automakers are trying to exploit upheaval caused by new technology to gain market share from their dominant rivals.

An older Scout sport utility vehicle is parked next to an outdoor stage where a man is standing in front of a microphone. Flags for Scout, the United States and South Carolina fly from the backdrop of the stage.

By Jack Ewing

Reporting from Columbia, S.C.

Probably only Americans of a certain age remember when the Volkswagen Beetle was the best-selling imported car in the United States and the hippest ride to a Grateful Dead concert was a Volkswagen Microbus.

Volkswagen is trying to tap some of that nostalgia in its latest push to regain the status and sales it enjoyed in the United States during the Beetle’s and Microbus’s heydays in the 1960s. But this time it hopes its top models will be electric.

The German carmaker is second only to Toyota globally but is a niche player in the United States. Part of its plan to revive its fortunes here is to lean on a new electric model that resembles the Microbus, the ID.Buzz, and to revive the Scout brand with a line of electric pickups and sport utility vehicles.

Last week, as giant earth movers kicked up clouds of dust, Volkswagen executives and local officials gathered near Columbia, S.C., to inaugurate the site of a factory that will build vehicles bearing the Scout badge for the first time since 1980.

Volkswagen is one of several foreign automakers that see electric cars and the upheaval they are causing as a way to challenge the dominant players in the United States. Volkswagen, which also owns Audi, Porsche, Bentley and Lamborghini, is aiming to at least double its market share in the United States by the end of the decade from a meager 4 percent now.

“This market is turning electric, and everybody’s starting from scratch,” Arno Antlitz, the chief financial officer of Volkswagen, said in an interview. “This is our unique opportunity to grow.”

Electric vehicles have already shaken the industry rankings, emboldening Volkswagen and other foreign automakers. Battery-powered S.U.V.s and sedans helped Hyundai Motor and its sister brand Kia overtake Stellantis, the maker of Jeep, Dodge, Chrysler and Ram, as the fourth-largest carmaker by sales in the United States last year.

“Electric vehicles are helping our brand to be seen as a technology leader,” said JosĂ© Muñoz, chief operating officer of Hyundai. They also attract a better-educated, more affluent customer than has been the case for the South Korean company’s gasoline vehicles, he said in an interview.

The list of companies that dominate electric car sales looks a lot different from the top rankings for overall U.S. sales, hinting at a future when a different group of companies rule.

The top five companies in the United States for all engine types are General Motors, Toyota, Ford Motor, Hyundai and Stellantis. In electric cars, Tesla is No. 1 by a wide margin, followed by Hyundai, G.M., Ford and Volkswagen. Toyota is a minor player in electric cars.

“Just because you’ve been around for 120 years doesn’t mean you’re going to have anything in this new market ,” said Steven Center, the chief operating officer of Kia America.

Volvo Cars is another company hoping to take advantage of the changes wrought by electric vehicles. The Swedish carmaker, which is majority owned by Geely Holding Group of China, reported a 26 percent increase in U.S. sales last year.

Much of that growth came from hybrids that have a gasoline engine and can travel shorter distances on batteries. But Mike Cottone, president of Volvo Car for the United States and Canada, said he saw hybrids as a pathway to fully electric vehicles.

Later this year, Volvo will begin selling a Chinese-made, all-electric compact S.U.V., the EX30, which will start at $35,000. The company will also begin delivering the EX90, a seven-seat S.U.V. that is made in South Carolina and will start around $80,000.

Especially for luxury car buyers, Mr. Cottone said, “there’s a lot of room for growth in the E.V. segment over the next few years.”

Volkswagen has tried and failed since the 1970s to become a bigger presence in the United States, and analysts are skeptical that this time will be different. “I’ve seen Volkswagen set these goals before,” said Michelle Krebs, executive analyst at Cox Automotive.

The established carmakers will not be pushovers. G.M. and Ford are also investing heavily in electric vehicles, while Toyota has said it will start producing a large electric S.U.V. in Kentucky next year.

Ms. Krebs pointed out that auto sales in the U.S. were growing slowly, making the fight for market share largely a zero-sum game. “There’s this little bit of growth that everybody is going after,” she said.

Volkswagen’s last big push in the United States ended in scandal. In the early 2000s, the company tried to sell Americans on cars with “ clean diesel ” engines. It advertised the fuel, which was used in European passenger cars much more than in American cars, as more environmentally friendly than gasoline.

But the campaign collapsed in 2015 when U.S. regulators discovered that Volkswagen had used software in the vehicles to cheat on emissions tests. In reality, the cars polluted as much as long-haul trucks.

The scandal had one benefit for Volkswagen. It prompted the company to invest early in electric vehicle technology and build cars that were designed from the ground up to run on batteries, rather than make awkward modifications to gasoline models. In Europe, Volkswagen’s various electric brands together outsell Tesla, according to Schmidt Automotive Research.

The person responsible for doubling Volkswagen sales in the United States is Pablo Di Si, president of Volkswagen Group of America. Mr. Di Si, originally from Argentina, said he planned to use the same strategy he deployed while overseeing the company’s operations in Brazil, where Volkswagen’s market share rose to more than 16 percent from 9 percent.

“You look at the segments that you think are going to be successful 10 years from now,” Mr. Di Si said in an interview. “What are your gaps in the product portfolio? And then you start adding products for those particular markets.”

In the United States, he said, that is likely to include gasoline cars and hybrids as well as all-electric vehicles. Volkswagen plans to import the ID.7, an electric sedan, and the ID.Buzz. Mr. Di Si hinted that there might also be a new electric vehicle that references the design of the Beetle. The last version of that car sold in the United States was the 2019 Beetle .

Volkswagen is building a $5 billion factory in Ontario to supply batteries to its factories in Chattanooga, Tenn., and Puebla, Mexico, which together will produce at least 80 percent of the company’s cars sold in North America. That will help buyers of cars from its Volkswagen, Audi and other brands qualify for federal tax credits of up to $7,500 per car.

Scout will fill a major gap in Volkswagen’s portfolio: pickups, among the most popular vehicles in the United States. By reviving Scout, which was one of the first passenger vehicles that could navigate rough dirt tracks as well as city streets, Volkswagen hopes to attract buyers who typically buy off-road-capable vehicles from U.S. brands like Chevrolet, Ford and Jeep.

The South Carolina factory will underscore the made-in-America vibe when the first Scouts go on sale in late 2026. Volkswagen inherited the Scout brand when the company’s truck subsidiary, Traton, acquired Navistar, a U.S. company previously known as International Harvester, in 2021.

The new Scouts may borrow some parts used in other Volkswagen vehicles, company executives said, but the design will be distinct from existing vehicles like the electric ID.4 S.U.V. made in Chattanooga. Scout plans to reveal prototypes this year.

A stronger presence in the United States is “a strategic necessity,” Scott Keogh, the chief executive of Volkswagen’s Scout Motors division, said in South Carolina last week.

Outside the United States, Volkswagen is a behemoth, with a 26 percent share of the European market and 15 percent in China. But the company is under severe pressure in China, where sales of electric vehicles have been growing fast, allowing BYD and other Chinese carmakers to gain market share from foreign automakers. Volkswagen needs growth in the United States to compensate.

Volkswagen “wants to have a strong global footprint,” Mr. Keogh said, “not have an isolated footprint, where it’s only sitting strong in one region.”

Jack Ewing writes about the auto industry with an emphasis on electric vehicles. More about Jack Ewing

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Business Strategy Essay Examples for Free

Business strategy is a general plan of the actions and decisions necessary to make a company or organization more successful and profitable. A good strategy is to provide a clear roadmap to the desired goals.

If you need to write an essay on business strategy, you might want to focus on developing a company’s vision or defining its competitive advantage. Another idea is to compare the effectiveness of various types of business strategies. A good option for a more serious assignment would be to create a business strategy for a particular company.

Keep reading to find a comprehensive list of free business strategy essay examples written by A+ students. Get inspired to write your own essay!

Strategic Planning in Business

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An Organization’s Development Strategy

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The Coca-Cola Corporation’s Business- and Corporate-Level Strategies

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The Nika Company’s Advertising Business Plan

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Southwest Airlines: Business Strategy

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Strategy Analysis of LinkedIn Company

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Toyota Motors Corporation: Strategies

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Kono Company’s Strategic Analysis in 2021

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AAR Corporation’s Social Responsibility Strategy

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Aspects of Amazon’s Strategies

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Heineken Firm’s Corporate-Level and International Strategy

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Harley-Davidson: Pricing Policies

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David Nield

17 Tips to Take Your ChatGPT Prompts to the Next Level

5 blue balls riding on 5 randomly arranged curved black tubes against a bright green backdrop

ChatGPT, Google Gemini, and other tools like them are making artificial intelligence available to the masses. We can now get all sorts of responses back on almost any topic imaginable. These chatbots can compose sonnets, write code, get philosophical, and automate tasks.

However, while you can just type anything you like into ChatGPT and get it to understand you. There are ways of getting more interesting and useful results out of the bot. This "prompt engineering" is becoming a specialized skill of its own.

Sometimes all it takes is the addition of a few more words or an extra line of instruction and you can get ChatGPT responses that are a level above what everyone else is seeing—and we've included several examples below.

While there's lots you can do with the free version of ChatGPT, a few of these prompts require a paid ChatGPT Plus subscription —where that's the case, we've noted it in the tip.

ChatGPT can give you responses in the form of a table if you ask. This is particularly helpful for getting information or creative ideas. For example, you could tabulate meal ideas and ingredients, or game ideas and equipment, or the days of the week and how they're said in a few different languages.

Using follow-up prompts and natural language, you can have ChatGPT make changes to the tables it has drawn and even produce the tables in a standard format that can be understood by another program (such as Microsoft Excel).

If you provide ChatGPT with a typed list of information, it can respond in a variety of ways. Maybe you want it to create anagrams from a list of names, or sort a list of products into alphabetical order, or turn all the items in a list into upper case. If needed, you can then click the copy icon (the small clipboard) at the end of an answer to have the processed text sent to the system clipboard.

Screenshot of ChatGPT

Get ChatGPT to respond as your favorite author.

With some careful prompting, you can get ChatGPT out of its rather dull, matter-of-fact, default tone and into something much more interesting—such as the style of your favorite author, perhaps.

You could go for the searing simplicity of an Ernest Hemingway or Raymond Carver story, the lyrical rhythm of a Shakespearean play, or the density of a Dickens novel. The resulting prose won't come close to the genius of the actual authors themselves, but it's another way of getting more creative with the output you generate.

ChatGPT can really impress when it's given restrictions to work within, so don't be shy when it comes to telling the bot to limit its responses to a certain number of words or a certain number of paragraphs.

It could be everything from condensing the information in four paragraphs down into one, or even asking for answers with words of seven characters or fewer (just to keep it simple). If ChatGPT doesn't follow your responses properly, you can correct it, and it'll try again.

Another way of tweaking the way ChatGPT responds is to tell it who the intended audience is for its output. You might have seen WIRED's videos in which complex subjects are explained to people with different levels of understanding. This works in a similar way.

For example, you can tell ChatGPT that you are speaking to a bunch of 10-year-olds or to an audience of business entrepreneurs and it will respond accordingly. It works well for generating multiple outputs along the same theme.

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Tell ChatGPT the audience it's writing for.

ChatGPT is a very capable prompt engineer itself. If you ask it to come up with creative and effective inputs for artificial intelligence engines such as Dall-E and Midjourney , you'll get text you can then input into other AI tools you're playing around with. You're even able to ask for tips with prompts for ChatGPT itself.

When it comes to generating prompts, the more detailed and specific you are about what you're looking for the better: You can get the chatbot to extend and add more detail to your sentences, you can get it to role-play as a prompt generator for a specific AI tool, and you can tell it to refine its answers as you add more and more information.

While ChatGPT is based around text, you can get it to produce pictures of a sort by asking for ASCII art. That's the art made up of characters and symbols rather than colors. The results won't win you any prizes, but it's pretty fun to play around with.

The usual ChatGPT rules apply, in that the more specific you are in your prompt the better, and you can get the bot to add new elements and take elements away as you go. Remember the limitations of the ASCII art format though—this isn't a full-blown image editor.

Screenshot of ChatGPT

A ChatGPT Plus subscription comes with image generation.

If you use ChatGPT Plus , it's got the DALL-E image generator right inside it, so you can ask for any kind of photo, drawing, or illustration you like. As with text, try to be as explicit as possible about what it is you want to see, and how it's shown; do you want something that looks like a watercolor painting, or like it was taken by a DSLR camera? You can have some real fun with this: Put Columbo in a cyberpunk setting, or see how Jurassic Park would look in the Victorian era. The possibilities are almost endless.

You don't have to do all the typing yourself when it comes to ChatGPT. Copy and paste is your friend, and there's no problem with pasting in text from other sources. While the input limit tops out at around 4,000 words, you can easily split the text you're sending the bot into several sections and get it to remember what you've previously sent.

Perhaps one of the best ways of using this approach is to get ChatGPT to simplify text that you don't understand—the explanation of a difficult scientific concept, for instance. You can also get it to translate text into different languages, write it in a more engaging or fluid style, and so on.

If you want to go exploring, ask ChatGPT to create a text-based choose-your-own adventure game. You can specify the theme and the setting of the adventure, as well as any other ground rules to put in place. When we tried this out, we found ourselves wandering through a spooky castle, with something sinister apparently hiding in the shadows.

Screenshot of ChatGPT

ChatGPT is able to create text-based games for you to play.

Another way to improve the responses you get from ChatGPT is to give it some data to work with before you ask your question. For instance, you could give it a list of book summaries together with their genre, then ask it to apply the correct genre label to a new summary. Another option would be to tell ChatGPT about activities you enjoy and then get a new suggestion.

There's no magic combination of words you have to use here. Just use natural language as always, and ChatGPT will understand what you're getting at. Specify that you're providing examples at the start of your prompt, then tell the bot that you want a response with those examples in mind.

You can ask ChatGPT for feedback on any of your own writing, from the emails you're sending to friends, to the short story you're submitting to a competition, to the prompts you're typing into the AI bot. Ask for pointers on spelling, grammar, tone, readability, or anything else you want to scrutinize.

ChatGPT cleared the above paragraph as being clear and effective, but said it could use a call to action at the end. Try this prompt today!

Screenshot of ChatGPT

Get ChatGPT to give you feedback on your own writing.

In the same way that ChatGPT can mimic the style of certain authors that it knows about, it can also play a role: a frustrated salesman, an excitable teenager (you'll most likely get a lot of emoji and abbreviations back), or the iconic western film star John Wayne.

There are countless roles you can play around with. These prompts might not score highly in terms of practical applications, but they're definitely a useful insight into the potential of these AI chatbots.

You can type queries into ChatGPT that you might otherwise type into Google, looking for answers: Think "how much should I budget for a day of sightseeing in London?" or "what are the best ways to prepare for a job interview?" for example. Almost anything will get a response of some sort—though as always, don't take AI responses as being 100 percent accurate 100 percent of the time.

If you're using the paid ChatGPT Plus tool, it will actually search the web (with Bing) and provide link references for the answers it gives. If you're using the free version of ChatGPT, it'll mine the data its been trained on for answers, so they might be a little out of date or less reliable.

Your answers can be seriously improved if you give ChatGPT some ingredients to work with before asking for a response. They could be literal ingredients—suggest a dish from what's left in the fridge—or they could be anything else.

So don't just ask for a murder mystery scenario. Also list out the characters who are going to appear. Don't just ask for ideas of where to go in a city; specify the city you're going to, the types of places you want to see, and the people you'll have with you.

Your prompts don't always have to get ChatGPT to generate something from scratch: You can start it off with something, and then let the AI finish it off. The model will take clues from what you've already written and build on it.

This can come in handy for everything from coding a website to composing a poem—and you can then get ChatGPT to go back and refine its answer as well.

You've no doubt noticed how online arguments have tended toward the binary in recent years, so get ChatGPT to help add some gray between the black and the white. It's able to argue both sides of an argument if you ask it to, including both pros and cons.

From politics and philosophy to sports and the arts, ChatGPT is able to sit on the fence quite impressively—not in a vague way, but in a way that can help you understand tricky issues from multiple perspectives.

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